CANDIDATES HAVING EXPERIENCE IN HEAVY COMMERCIAL VEHICLE SALES ARE ONLY REQUESTED TO APPLY Job Profile: Senior marketing officer Position Title: Senior marketing officer Location: Raipur, korba, Bilaspur , raigarh Company: Shanti green energy pvt ltd Department: Marketing Reports To: Director Company Profile: Shanti Green Energy Pvt. Ltd. Shanti Green Energy Pvt. Ltd., based in Raipur, Chhattisgarh, is a leading manufacturer of AdBlue (Diesel Exhaust Fluid). We proudly supply to top OEMs and companies like HPCL, Savita Oil, Pensol , and many others across India. Certified under ISO 9001:2015 , IS 17042 , and VDA Germany , our plant has a production capacity of 220 KL/day and follows the highest quality standards. As a part of the Shanti Group, we are committed to delivering eco-friendly, high-purity solutions for a cleaner tomorrow. Job Summary: The senior marketing officer is responsible for developing and executing comprehensive marketing strategies to promote AdBlue, an essential diesel exhaust fluid (DEF) used in Selective Catalytic Reduction (SCR) systems. The specialist will work to increase brand awareness, market share, and sales through targeted campaigns, market analysis, and collaboration with various stakeholders. Key Responsibilities: Market Research and Analysis: Conduct market research to identify trends, customer needs, and competitive landscape. Analyze data to develop insights and strategies for market penetration and growth. Monitor industry developments and regulatory changes impacting AdBlue usage. Marketing Strategy and Planning: Develop and implement marketing plans to achieve company objectives. Create and manage marketing budgets, ensuring optimal allocation of resources. Define and track key performance indicators (KPIs) to measure success. Campaign Development and Management: Design and execute multi-channel marketing campaigns (digital, print, events, etc.). Coordinate with internal teams and external agencies for content creation, design, and distribution. Manage social media presence and online advertising to enhance brand visibility. Sales Support: Work closely with the sales team to develop promotional materials and sales tools. Provide training and support to sales representatives on product features and benefits. Assist in lead generation and follow-up activities. Customer Engagement: Develop and maintain strong relationships with key customers and partners. Organize and participate in trade shows, conferences, and other industry events. Gather and act on customer feedback to improve product offerings and customer satisfaction. Reporting and Analysis: Prepare regular reports on marketing activities, campaign performance, and ROI. Present findings and recommendations to senior management. Adjust strategies based on data-driven insights and market feedback. Qualifications: Education: Bachelor's degree in Marketing, Business Administration, or a related field. Advanced degree or certifications (e.g., MBA, CIM) are a plus. Experience: 3-5 years of experience in marketing, preferably in the automotive, chemical, or industrial sectors. Experience with AdBlue or similar products is highly desirable. Skills: Strong analytical and strategic thinking abilities. Excellent communication and interpersonal skills. Proficiency in digital marketing tools and platforms (e.g., Google Analytics, SEO, PPC). Creative mindset with a knack for innovative marketing solutions. Ability to work independently and as part of a team. Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint). Key Competencies: Market Understanding: Deep knowledge of the AdBlue market, including regulatory requirements and industry standards. Customer Focus: Strong commitment to understanding and meeting customer needs. Project Management: Ability to manage multiple projects simultaneously and meet deadlines. Adaptability: Flexibility to adapt to changing market conditions and company needs. Results-Driven: Proven track record of delivering measurable marketing results. Working Conditions: Primarily office-based with occasional travel to attend industry events, customer meetings, and site visits. May require working outside regular hours to meet deadlines or attend events. Benefits: Competitive salary and performance-based incentives. Health, dental, and vision insurance. Retirement savings plan. Professional development opportunities. Flexible working arrangements. Application Process: Interested candidates should submit their resume and a cover letter detailing their relevant experience and explaining why they are the ideal fit for this role. Applications can be sent to [Insert Application Email/Link]. This job profile provides a comprehensive overview of the responsibilities, qualifications, and expectations for an AdBlue Marketing Specialist, ensuring potential candidates understand the role and can assess their fit for the position. Job Type: Full-time Pay: ₹75,000.00 - ₹125,000.00 per month Benefits: Cell phone reimbursement Paid time off Schedule: Day shift Evening shift Morning shift Supplemental Pay: Commission pay Performance bonus Yearly bonus Work Location: In person Application Deadline: 21/06/2025 Expected Start Date: 01/08/2025

CANDIDATES HAVING EXPERIENCE IN HEAVY COMMERCIAL VEHICLE SALES ARE ONLY REQUESTED TO APPLY Job Profile: Senior marketing officer Position Title: Senior marketing officer Location: Raipur, korba, Bilaspur , raigarh Company: Shanti green energy pvt ltd Department: Marketing Reports To: Director Company Profile: Shanti Green Energy Pvt. Ltd. Shanti Green Energy Pvt. Ltd., based in Raipur, Chhattisgarh, is a leading manufacturer of AdBlue (Diesel Exhaust Fluid). We proudly supply to top OEMs and companies like HPCL, Savita Oil, Pensol , and many others across India. Certified under ISO 9001:2015 , IS 17042 , and VDA Germany , our plant has a production capacity of 220 KL/day and follows the highest quality standards. As a part of the Shanti Group, we are committed to delivering eco-friendly, high-purity solutions for a cleaner tomorrow. Job Summary: The senior marketing officer is responsible for developing and executing comprehensive marketing strategies to promote AdBlue, an essential diesel exhaust fluid (DEF) used in Selective Catalytic Reduction (SCR) systems. The specialist will work to increase brand awareness, market share, and sales through targeted campaigns, market analysis, and collaboration with various stakeholders. Key Responsibilities: Market Research and Analysis: Conduct market research to identify trends, customer needs, and competitive landscape. Analyze data to develop insights and strategies for market penetration and growth. Monitor industry developments and regulatory changes impacting AdBlue usage. Marketing Strategy and Planning: Develop and implement marketing plans to achieve company objectives. Create and manage marketing budgets, ensuring optimal allocation of resources. Define and track key performance indicators (KPIs) to measure success. Campaign Development and Management: Design and execute multi-channel marketing campaigns (digital, print, events, etc.). Coordinate with internal teams and external agencies for content creation, design, and distribution. Manage social media presence and online advertising to enhance brand visibility. Sales Support: Work closely with the sales team to develop promotional materials and sales tools. Provide training and support to sales representatives on product features and benefits. Assist in lead generation and follow-up activities. Customer Engagement: Develop and maintain strong relationships with key customers and partners. Organize and participate in trade shows, conferences, and other industry events. Gather and act on customer feedback to improve product offerings and customer satisfaction. Reporting and Analysis: Prepare regular reports on marketing activities, campaign performance, and ROI. Present findings and recommendations to senior management. Adjust strategies based on data-driven insights and market feedback. Qualifications: Education: Bachelor's degree in Marketing, Business Administration, or a related field. Advanced degree or certifications (e.g., MBA, CIM) are a plus. Experience: 3-5 years of experience in marketing, preferably in the automotive, chemical, or industrial sectors. Experience with AdBlue or similar products is highly desirable. Skills: Strong analytical and strategic thinking abilities. Excellent communication and interpersonal skills. Proficiency in digital marketing tools and platforms (e.g., Google Analytics, SEO, PPC). Creative mindset with a knack for innovative marketing solutions. Ability to work independently and as part of a team. Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint). Key Competencies: Market Understanding: Deep knowledge of the AdBlue market, including regulatory requirements and industry standards. Customer Focus: Strong commitment to understanding and meeting customer needs. Project Management: Ability to manage multiple projects simultaneously and meet deadlines. Adaptability: Flexibility to adapt to changing market conditions and company needs. Results-Driven: Proven track record of delivering measurable marketing results. Working Conditions: Primarily office-based with occasional travel to attend industry events, customer meetings, and site visits. May require working outside regular hours to meet deadlines or attend events. Benefits: Competitive salary and performance-based incentives. Health, dental, and vision insurance. Retirement savings plan. Professional development opportunities. Flexible working arrangements. Application Process: Interested candidates should submit their resume and a cover letter detailing their relevant experience and explaining why they are the ideal fit for this role. Applications can be sent to [Insert Application Email/Link]. This job profile provides a comprehensive overview of the responsibilities, qualifications, and expectations for an AdBlue Marketing Specialist, ensuring potential candidates understand the role and can assess their fit for the position. Job Type: Full-time Pay: ₹75,000.00 - ₹125,000.00 per month Benefits: Cell phone reimbursement Paid time off Schedule: Day shift Evening shift Morning shift Supplemental Pay: Commission pay Performance bonus Yearly bonus Work Location: In person Application Deadline: 21/06/2025 Expected Start Date: 01/08/2025