Affiliate Marketing Manager Digixpressions Media

2.0 - 7.0 years

2 - 7 Lacs

Thane, Navi Mumbai, Mumbai (All Areas)

Work from Office

Position : Mobile & Web Delivery Manager Affiliate Marketing Experience : 3-6 Years Location : Ghansoli, Navi Mumbai Roles & Responsibilities: Affiliate Marketing & Campaign Monitoring : Manage affiliate activities, analyze performance, and develop strategies to boost revenue. Skilled in various buying models (CPM, CPC, CPA, CPL, CPS, CPI) and platforms like DV360, Tune, Appsflyer, Branch, Affise, and Kochava for optimization. Campaign Management : Plan and optimize branding and performance campaigns across platforms like One Native, Taboola, OTT, and PayTM. Experience across BFSI, Education, Gaming, Travel using 1st-party affiliates, ad networks, and DSPs. Media Planning & Buying : Develop media plans aligned with budgets and goals. Manage media buying, including inventory booking and negotiation with partners to enhance profitability. Performance Analytics & Reporting : Proficient in tools like Google Analytics (GA4), DV360, Appsflyer, and Kochava to measure KPIs and ROI. Provide insights and optimize campaigns based on detailed data analysis. Publisher Management & Billing : Handle publisher billing queries and ensure high-quality service across industries like BFSI, Education, Automotive, E-Commerce, and Travel. Requirements : Experience : 3-6 years in affiliate marketing and mobile campaign management, with a strong understanding of traffic acquisition and optimization tools. Technical Proficiency : Hands-on experience with platforms like DV360, Tune, Appsflyer, Branch, Kochava, and Affise for campaign tracking and performance optimization. Campaign & Media Management : Proven ability to manage and optimize branding and performance campaigns across channels such as OTT, News apps, and 1st-party affiliates. Analytical Skills : Strong expertise in using Google Analytics (GA4), Appsflyer, and other analytics tools to track KPIs, assess ROI, and drive data-driven optimizations. Perks & Benefits: Fixed shift Timings + Five days working Working Days - 5 (Saturday, Sunday off) Website - https://adamplify.net/

Posted 1 month ago

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Business Analyst Brickendon Consulting

8.0 - 13.0 years

17 - 25 Lacs

hyderabad, pune, bengaluru

Hybrid

Role & responsibilities About the Role: We are seeking an experienced Business Analyst (BA) with a strong background in Digital and Mobile delivery to join our dynamic team. The ideal candidate will have hands-on experience in delivering complex digital initiatives, ideally within the financial services sector , and a strong understanding of mobile platforms, customer experience, and agile delivery models . Key Responsibilities: Work closely with product owners, business stakeholders, and delivery teams to capture, document, and validate business requirements for digital/mobile initiatives. Translate high-level business needs into detailed functional and non-functional requirements , user stories, and acceptance criteria. Support digital transformation initiatives , ensuring alignment with business strategy, compliance, and customer experience goals. Collaborate with UX/UI designers, developers, testers, and other BAs to ensure smooth and efficient delivery. Participate in backlog grooming, sprint planning, and sprint reviews in agile environments. Conduct impact analysis for changes to processes, systems, and workflows. Facilitate workshops, interviews, and discussions to gather insights and drive consensus. Monitor delivery progress, identify risks, and work with teams to mitigate issues. Ensure deliverables meet quality standards and adhere to HSBC guidelines and regulatory requirements. Skills & Experience Required: Proven experience as a Business Analyst in digital/mobile delivery projects . Strong understanding of mobile applications, web platforms, APIs, and integration points . Knowledge of Agile/Scrum delivery practices. Excellent stakeholder management and communication skills, with the ability to work across technical and non-technical teams. Ability to work in a fast-paced, global, and regulated environment . Strong analytical and problem-solving skills. Proficiency with BA tools (e.g., JIRA, Confluence, Visio, Balsamiq). Preferred Qualifications: Experience in the banking/financial services sector. Certification in Agile (Scrum Master/Product Owner) or Business Analysis (CBAP, BCS) .

Posted Date not available

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