Analytics Implementation Specialist OPIN Solutions

2.0 - 6.0 years

0 - 0 Lacs

meerut, uttar pradesh

On-site

As an Analytics Implementation Specialist at OPIN Solutions, you will play a crucial role in setting up, quality assurance, and optimization of analytics platforms such as GA4, Google Tag Manager, and Looker Studio. Your main responsibility will involve collaborating with the strategy team to convert business objectives into data tracking frameworks and ensure successful delivery across various client projects. If you are passionate about resolving tracking issues, creating scalable setups, and developing clear and informative reporting structures, this role is the perfect fit for you. Your key responsibilities will include planning and executing Google Tag Manager setups from the ground up, deploying GA4 tracking for websites, forms, and eCommerce events, creating comprehensive tagging plans and event maps, setting up conversion tracking for various advertising channels, performing quality assurance on all data points using Tag Assistant, GTM Preview, and GA Debugger, crafting dashboards in Looker Studio based on GA4 and CRM data, collaborating with clients and internal teams to define objectives, funnels, and KPIs, staying updated on the latest tracking, attribution, and privacy trends like CAPI and Consent Mode. To excel in this role, you should possess at least 2 years of experience working with GA4 and Google Tag Manager, have a solid grasp of event naming conventions, UTM structures, and campaign tracking, be proficient in building Looker Studio dashboards connected to GA4 and Google Sheets, be familiar with debugging tools such as GTM Preview, Chrome Extensions, and GA Debugger, exhibit strong documentation and communication skills as you will be liaising with developers and marketers, and be able to manage multiple client projects simultaneously while taking ownership of your work. Additionally, having experience with Shopify, Webflow, or WordPress analytics setup, familiarity with tools like Segment, Meta CAPI, HubSpot, Klaviyo, or other CRMs, understanding of server-side GTM or Google Cloud integrations like BigQuery, and prior exposure to an agency environment or client-facing analytics role would be considered as bonus skills. This full-time remote position offers flexible work hours with a requirement for at least 24 hours of overlap with EST time zone. If you are ready to start immediately, possess the necessary skills and experience, and are seeking a competitive compensation ranging from 40K to 80K per month based on your proficiency, we welcome you to join our dynamic and growing team at OPIN Solutions.,

Posted 2 weeks ago

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Consultant - Data Engineer (with Fabric) Affine Analytics

5.0 - 8.0 years

15 - 27 Lacs

Bengaluru

Hybrid

We are looking for a highly skilled API & Pixel Tracking Integration Engineer to lead the development and deployment of server-side tracking and attribution solutions across multiple platforms. The ideal candidate brings deep expertise in CAPI integrations (Meta, Google, and other platforms), secure data handling using cryptographic techniques, and experience working within privacy-first environments like Azure Clean Rooms . This role requires strong hands-on experience in C# development, Azure cloud services, OCI (Oracle Cloud Infrastructure) , and marketing technology stacks including Adobe Tag Management and Pixel Management . You will work closely with engineering, analytics, and marketing teams to deliver scalable, compliant, and secure data tracking solutions that drive business insights and performance. Key Responsibilities: Design, implement, and maintain CAPI integrations across Meta, Google, and all major platforms , ensuring real-time and accurate server-side event tracking. Utilize Fabric and OCI environments as needed for data integration and marketing intelligence workflows. Develop and manage custom tracking solutions leveraging Azure Clean Rooms , ensuring user NFAs are respected and privacy-compliant logic is implemented. Implement cryptographic hashing (e.g., SHA-256) Use Azure Data Lake Gen1 & Gen2 (ADLS) , Cosmos DB , and Azure Functions to build and host scalable backend systems. Integrate with Azure Key Vaults to securely manage secrets and sensitive credentials. Design and execute data pipelines in Azure Data Factory (ADF) for processing and transforming tracking data. Lead pixel and tag management initiatives using Adobe Tag Manager , including pixel governance and QA across properties. Collaborate with security teams to ensure all data-sharing and processing complies with Azures data security standards and enterprise privacy frameworks. Monitor, troubleshoot, and optimize existing integrations using logs, diagnostics, and analytics tools. Required Skills: Strong hands-on experience with Fabric and building scalable APIs. Experience in implementing Meta CAPI , Google Enhanced Conversions , and other platform-specific server-side tracking APIs. Knowledge of Azure Clean Rooms , with experience developing custom logic and code for clean data collaborations . Proficiency with Azure Cloud technologies , especially Cosmos DB, Azure Functions, ADF, Key Vault, ADLS , and Azure security best practices . Familiarity with OCI for hybrid-cloud integration scenarios. Understanding of cryptography and secure data handling (e.g., hashing email addresses with SHA-256). Experience with Adobe Tag Management , specifically in pixel governance and lifecycle. Proven ability to collaborate across functions, especially with marketing and analytics teams. Soft Skills: Strong communication skills to explain technical concepts to non-technical stakeholders. Proven ability to collaborate across teams, especially with marketing, product, and data analytics. Adaptable and proactive in learning and applying evolving technologies and regulatory changes.

Posted 3 months ago

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