We are looking for a VP for end to end launching of new Rozana supermarket stores across India. About Rozana Rozana is India's fastest-growing rural commerce company, serving over 20,000 villages across India. Through a powerful combination of large-format offline stores and a hyperlocal commerce app, we are building Bharat's most trusted access platform for daily essentials, lifestyle products, and local services. Ideal candidate should have multi-location rollout experience in large-format retail, understands Tier 3-4/rural operational challenges, and is capable of managing parallel projects, vendors, real estate, and cross-functional teams. Key Responsibilities 1. Expansion Planning & Pipeline - Design and manage the yearly NSO calendar across geographies and store formats - Work with Strategy, Real Estate, and Business Development to shortlist high-potential towns - Conduct site visits, feasibility analysis, and catchment profiling - Plan store sizes, layouts, launch timelines, and Capex estimates 2. Project Management & Store Setup - Own end-to-end execution from shell to store go-live - Coordinate with vendors for civil, MEP , interiors, IT, POS, and signage installations - Track and drive project timelines, budget adherence, quality benchmarks, and handovers - Create standard playbooks for NSO across regions and formats 3. Vendor, Compliance & Asset Coordination - Manage a network of project vendors, contractors, and local government consultants - Ensure all licenses, fire NOCs, shop establishment acts, and safety clearances are in place - Coordinate procurement and timely delivery of store assets (fixtures, furniture, inventory racks) - Set up essential utilities and connectivity (power, water, POS, internet) before launch 4. Team Mobilization & Store Launch - Align with Ops, HR, and Admin for hiring and onboarding of store staff - Coordinate with Category, Visual Merchandising, and Marketing for store readiness - Plan and execute launch-day readiness: inventory load-in, POS testing, dry runs - Own the SOPs for store handoff to the Operations team 5. Governance, Reporting & Scalability - Build a central NSO dashboard for visibility across all projects - Standardize processes for faster rollout with minimal leakages - Maintain control over project delays, vendor issues, or compliance bottlenecks - Drive cost-efficient, high-quality scale-up aligned with Rozana's rural expansion goals - Strong field execution experience - High project ownership and ability to manage multiple simultaneous sites - Familiarity with local government regulations, licenses, and retail infra standards - Strong negotiation, vendor management, and team leadership skills - Comfortable with travel for projects
WE are looking to add Vice President Category Head at Rozana.in. About Rozana Rozana is India's fastest-growing rural e-commerce company, delivering everything from groceries to electronics in over 20,000 villages. We are building the commerce backbone of Bharat-connecting India's heartland to quality products and services at affordable prices, through both online and offline channels. Role and Responsibilities Role owns the full lifecycle of the category-selection, pricing, vendor relationships, margins, promotions, and in-store/offline activation. This is a cross-functional role working closely with NPD,marketing, retail operations, finance, and tech teams, and reports directly to the Founders. 1. Category Strategy & Growth - Own the P&L of the Personal Care category across both offline stores and online channels - Define assortment mix based on market trends, consumer behavior, and rural demand patterns - Lead monthly/quarterly planning cycles for revenue, margins, fill rates, and inventory turns 2. Assortment, Pricing & Vendor Management - Finalize and manage SKUs across hygiene, grooming, skincare, and haircare - Build strong relationships with national and regional brands; onboard high-velocity SKUs - Drive aggressive but consumer-friendly pricing, promotions, and pack-size innovations - Negotiate trading terms, discounts, schemes, and in-kind visibility support 3. Offline + Online Execution - Ensure category visibility and availability across Rozana's large-format stores and online platform - Align planograms, shelf placement, POS campaigns, and in-store brand activations - Coordinate with tech, content, and SEO teams to drive category growth on Rozana's app - Solve for low-ASP SKUs, rural consumer patterns, and hyperlocal merchandising 4. Analytics & Performance Optimization - Monitor daily category health metrics: GMV, AOV, retention, margin %, stock turns - Run SKU-level diagnostics to drive rationalization and discover high performers - Optimize fill rates, returns, expiry management, and store-level category depth - Leverage analytics to drive regional personalization and demand-based planning 5. Cross-Functional Collaboration - Work with supply chain and ops to ensure efficient replenishment and stock movement - Collaborate with marketing for category-led campaigns and seasonal bursts - Partner with Rozana's private label and product teams to co-develop differentiated offerings
VP - Ad Monetization We are looking to hire for leading lead Ad Monetization across Rozana's digital and physical retail ecosystem. The candidate will be responsible for unlocking revenue from third-party brands via in-app visibility, offline store activations, product sampling, retail media, and co-branded campaigns. Key Responsibilities: Monetization Strategy: - Build and own the brand monetization roadmap for Rozana App and Stores - Design tiered monetization models (visibility slots, sponsored placements, featured products) - Develop pricing and packaging strategy for different categories and brand sizes - Define success metrics: revenue per store, revenue per MAU, repeat partnership rate Partner Development & Management: - Pitch brand visibility solutions to FMCG companies, regional brands, and new-age D2C players - Build partnerships for in-store activations, samplings, sponsored categories, and banner slots - Manage and renew long-term monetization deals with anchor brands - Own client servicing, campaign reporting, and performance feedback loops App-Based Retail Media: - Curate sponsored placements in Rozana's app: homepage banners, push notifications, app pop-ups - Integrate brand stories, product highlights, and campaign creatives into customer journey - Coordinate with tech and product teams to enable campaign scheduling, A/B testing, and analytics In-Store Brand Visibility: - Own monetizable store assets: end-caps, checkout counters, category aisles, sampling booths - Collaborate with store ops and retail design to execute branded visibility plans - Enable hyperlocal customization of campaigns based on region, season, or event Cross-Functional Execution: - Partner with category teams for bundled promotions and new product launches - Work with marketing for co-branded campaigns and rural influencer engagement - Collaborate with analytics to report brand campaign ROI, footfall lifts, and sales attribution What we are looking for: - Experience in Ad monetization, trade marketing, retail media, or strategic brand partnerships - Strong commercial acumen with a proven track record of revenue ownership - Experience working with FMCG brands, digital commerce platforms, or offline retail networks - Ability to balance monetization with customer experience and platform integrity - Excellent communication, storytelling, and cross-functional execution capabilities - Exposure to rural markets and consumer behavior in Bharat is a plus