1493 Media Planning Jobs - Page 16

Position: Public Relations Manager (Airlines & Aviation Industry) Reports To: Public Relations Director (Airlines & Aviation Industry) Experience Required: 4-5 years About the Role: We are looking for a dynamic and experienced Public Relations Manager with a passion for the aviation and travel sectors. The candidate should have strong media relationships and experience within the aviation sector, exceptional communication skills, and a deep understanding of social media channels. This role requires leadership, creativity, and the ability to drive results through a motivated team. If you have experience working with airlines, airports, travel companies, or the hospitality industry, we want to hear from you! Key Responsibilities: Develop and execute integrated communication strategies tailored for the aviation sector. Build and nurture senior-level client relationships, ensuring alignment with internal and external stakeholders. Provide strategic PR counsel to key clients, positioning them effectively against competitors. Strengthen brand awareness by showcasing the companys capabilities, talent, and results. Serve as the primary point of contact for clients, proactively managing media relations and crisis communication. Identify and leverage global, digital, and social media trends to enhance PR strategies. Lead new business proposals, presentations, and pitch meetings. Manage budgets, team resources, and performance to ensure efficiency and effectiveness. Apply data-driven insights to optimize communication plans and recommend actionable strategies. Preferred Qualifications & Skills: Bachelors degree in Communications, Journalism, Marketing, English, or a related field. 4-6 years of experience in public relations, preferably within an agency setting or aviation/travel industry. Strong media relations expertise with a proven track record of managing press coverage for airlines, airports, or travel brands. Experience in corporate image management, crisis communication, and stakeholder engagement. Proficiency in Microsoft Office Suite (Outlook, Word, PowerPoint, Excel). Excellent leadership, problem-solving, and negotiation skills.

Skills: Market Analysis, Strategic Planning, Advertising Expertise, Data Analytics, Communication Skills, Creativity, Negotiation Skills, Client Management,. Company Description. OUTTHINC is an Advertising and Software Development Organization (Digital Marketing/Blockchain Software/Web3/AR/VR/Data Analytics/Games Development/ etc.) that develops software of international standards. In view of venturing, expanding, and developing its business volume in the space of Advertising and Digital Marketing, we are seeking a proven Business Strategy and Business Development Expert who has all-round experience in this domain. Role Description. The Advertising Business Consultant(s) will be responsible for generating new clients/businesses and revenue streams both nationally and internationally for our Advertising and Digital Marketing business including backward and forward integration by tying up with the right channel partner(s). This is a part-time/freelance contract role, with the option to work remotely. They will be responsible for identifying potential clients, building relationships, and closing deals. The expert will also be responsible for staying up-to-date with industry trends and sharing that information with the team. Qualifications. Prior experience in Business Strategy & Sales/Business Development in the Advertising and Digital Marketing industry. Knowledge of the whole Marketing & Advertising Business domain and its allied aspects. Excellent communication and negotiation skills. Ability to work independently and meet sales targets. Ability to function well in a fast-paced environment, multi-task, and work under deadlines. A bachelors degree in marketing, advertising, business administration, or a related field. Good knowledge of Media Planning and Buying, Ad Tech & Martech is essential. 15-20+ years experience in the advertising business field is a must. Competent & interested expert/s may contact us at (M) 6291882263 (WA) or, email at arijitdas729@gmail.com. Show more Show less

Key Requirements Bachelor's degree in Communications, Public Relations, Marketing, or a related field. 1-2 years of proven experience in corporate communications, public relations, or account management within a PR or digital marketing agency. Managing of media relations, corporate communication strategies, and crisis communication. Proficiency in crafting and executing communication plans across traditional and digital platforms. Demonstrated ability to manage multiple client accounts and projects effectively. Exceptional presentation, storytelling, and negotiation skills. Excellent time management, organizational abilities, and attention to detail. Strong command of Microsoft Office Suite (Outlook, Excel, Word, PowerPoint, etc.). Familiarity with media monitoring tools, analytics platforms, and reporting tools. (ref:updazz.com)

We are looking for a hands-on, creative, detail-oriented, analytical, and highly-motivated account manager to help scale our growing advertising business. You will work with the sales team and other Amazon business partners to manage media campaigns, ensure strong campaign performance and deliver positive return on investment for our emerging and growing advertisers. Own the end to end planning and execution of aligned advertising strategy and become the face of Amazon Ads for the advertisers. Build solid relationships with advertisers and agency stakeholders, displaying a dedication to delivering first-class service and advertising solutions. Analyze campaign performance against key metrics to identify, recommend, and implement optimizations to increase efficiency, drive high renewal rate and meet advertisers KPIs. Keep regular track of defect metrics (like high ACoS/high CPCs) and ensure a timely nudge to advertiser for course-correction. Monitor and communicate campaign progress to the advertiser through regular, in-depth activity reports and insights, using this knowledge as a basis for future campaigns. Track the Ad Revenue goals for the set of advertisers being managed and deploy different ad-product strategies to exceed goals/cover for gap to goal in case needed. Leverage our suite of rich data, targeting and product channels to collaborate with the other teams in the development of tailored solutions that meet clients goals. Conduct to quarterly performance reviews with advertisers along with the program manager and business development manager. Drive operational excellence to ensure SLA adherence and client satisfaction Proven experience (1-3 years) in ad operations, online marketing or sponsored advertising 2+ years working in an external client facing environment Bachelors degree; emphasis in Marketing, Economics or Business preferred Strong Excel and PowerPoint skills Creative and strategic vision to build value proposition for clients and property Strong analytical skills as well as experience in applying those skills in the advertising domain Ability to work cross-functionally and with a wide range of employees Ability to analyze internal and external campaign metrics to assess performance drivers, identify insights Sound judgment and flexibility in balancing program requirements, tight deadlines, and keeping people and projects moving on schedule Media planning & story-telling capabilities MBA or other related masters degree Professional experience in online/digital advertising client facing roles (account or campaign management) Experience in e-commerce, advertising or any other digital marketing field

Annalect is looking for Senior Communication Strategist to join our dynamic team and embark on a rewarding career journey Analyze market trends and identify growth opportunities. Develop and implement strategic plans to achieve business objectives. Collaborate with cross-functional teams to execute initiatives. Monitor KPIs and adjust strategies based on performance. Present insights and recommendations to stakeholders.

Client & Agency Service Serve as a liaison between the client s budget management group and the client team(s) to help coordinate projects across the business Support client relationships by generating reports and troubleshooting to meet client and Budget Project expectations Act as the primary support role for all items related to client billing Provide core support for ensuring timely receipt of client payment Track and maintain clear records of billing activity Generate billing files and upload them to the clients financial system Develop and maintain regular cashflow reports to summarize the state of the account Develop and maintain agency and client forecasting files Assist in deliverables related to audit compliance Enforce operations policies and best practices across the business Monitor client teams billing practices to ensure they are in accordance with client obligations Qualifications This may be the right role for you if you have Bachelors or Post Graduate Degree in accounting or finance with 0-2 years of experience

Hiring for one of our PR Agency Position - Senior Manager and AM PR Min Exp - 4 to 6 years Sal - 50k to 90 k max 5 Days working Experience in managing press releases, media relations, and public relations

Job Purpose Statement: The Media Lead is responsible for driving Star Bazaars marketing plans across digital and traditional media channels, with a strong focus on performance-driven digital campaigns. This role works closely with a network of agency partners and internal teams to deliver media strategies that drive store footfall, app engagement, and loyalty program adoption. The ideal candidate brings deep expertise in digital media, a strong understanding of retail/ecommerce dynamics, and a collaborative approach to integrating media efforts across stores, e-commerce, and loyalty platforms. Job Responsibilities: This position is required to achieve the desired level of performance in the following Key Result areas: Media Strategy & Planning: Develop and execute media plans that align with brand and business objectives across awareness, conversion, and trial. Digital Performance Marketing: Lead performance campaigns across paid search, social, programmatic, and affiliate channels to drive measurable outcomes. Channel Integration: Champion seamless media integration across stores, ecommerce app, and loyalty app to ensure unified customer journeys. Agency Management: Collaborate with media and digital agencies for planning, buying, optimization, and reporting of campaigns. Audience Targeting: Drive cohort-based targeting strategies to reach relevant audiences with tailored messaging and offers. Campaign Optimization: Monitor campaign performance, analyze data, and implement optimizations to improve ROI and efficiency. Cross-Functional Collaboration: Work closely with category, ecommerce, and loyalty teams to align media efforts with business priorities. Budget Management: Manage media budgets effectively, ensuring optimal allocation and tracking across channels. ________________________________________ Required Skills & Competencies 6–10 years 6–10 years of experience in media planning and digital performance marketing Proven success in driving ROI-focused campaigns in retail or ecommerce Strong understanding of digital platforms, analytics tools, and attribution models Experience working with media agencies and cross-functional teams Excellent analytical, communication, and project management skills Digital Media Expertise Strategic Planning Data-Driven Decision Making Collaboration & Influence Execution Excellence Consumer-Centric Thinking

Job Title: PR & Communications Location: Gurugram Experience: 10+ years Industry: Fintech / Financial Services / Digital Payments Department: Marketing & Communications Role Overview: We are seeking a seasoned PR professional with 10+ years of experience, preferably from fintech, financial services, or high-growth startups. This is a leadership role focused on shaping and managing the brands external voice across media, industry, and public platforms. The ideal candidate is a strategic storyteller, well-versed in reputation management, media engagement, and thought leadership, and thrives in a fast-paced, innovation-driven environment. Key Responsibilities: Lead and own the entire PR and external communications function for MobiKwik Develop and implement high-impact PR strategies to elevate brand positioning Build strong relationships with top-tier financial, tech, and business media Drive executive profiling and thought leadership for MobiKwik’s founders and leadership team Craft compelling narratives around our products, milestones, partnerships, and vision Manage PR agency relationships and ensure alignment with business goals Prepare and guide the company through crisis communication and sensitive announcements Identify speaking opportunities, industry events, and award platforms Track, analyze, and report PR performance metrics and media sentiment Support internal communications, employer branding, and stakeholder communication when required Requirements: 10+ years of experience in PR, Corporate Communications, or Media, preferably in fintech, BFSI, or high-growth tech startups Strong network of media contacts across business, finance, and technology outlets Exceptional written, verbal, and interpersonal communication skills Proven experience handling media strategy, press engagement, and crisis communication Experience working with or managing PR agencies Strong understanding of the fintech and digital finance landscape Bachelor’s or Master’s degree in Communications, PR, Journalism, Marketing, or related fields Self-driven, proactive, and strategic mindset with a hands-on attitude

DESIGNATION : Assistant Manager/Manager REPORTING TO : Associate Director MAJOR RESPONSIBILITIES Manage external communication and public relations for clients and influence stakeholder perception about the company. Drive the brand story right from identifying the stories, preparing the narratives, identifying appropriate channels and delivering the right media mix. Look at out of the box initiatives to enhance reputation, media visibility and positioning of the Company and its brand(s). Engage and manage relationships with the media/journalists on behalf of the clients. Team management : build and expand teams, mentor juniors; train freshers as part of their career growth OPERATIONAL ROLE & RESPONSIBILITIES / KRAS Client Servicing (25%) Ensuring daily contact with the client Daily / weekly research on client / competition, understanding client business & business imperatives Supporting the account lead from time to time Generating pro-active media stories Developing media & PR plans Identify and provide relevant inputs for media stories, regular participation in industry stories Finalise reports (Event / Month / Quarter) Maintain daily client for operations and media related work Finalisation of press release, background information, product notes, bio-profiles etc. Develop pitch notes, briefing documents (except as specified otherwise) Creating first drafts of FAQ's, Authored Articles, media quotes, reviews, plans, media profiles and Q&A's Research primary & secondary information related to clients products and services for media pitching. Media Relations (50%) Daily engagement with journalists: Media relations across mainline, financials, wires, television, online, trade and new media Identify and deliver regular media opportunities based on client sectors Regular updation of media list with the most recent journalist covering a particular client sector Daily/weekly media intelligence gathering and reporting back to the client / internal teams Building favourable relationships with journalists for the benefit of organisation Proficiency and relationships with regional language media will be an added advantage Reports & Processes (25%) Ensure timely delivery of daily reports, weekly reports, month reports, reviews and plans Ensure WIP meetings, daily/monthly planning calls are done Ensure MOM are shared within 48 hours with the client QUALIFICATIONS AND CREDENTIALS Graduate in any discipline Masters in Mass Communication or MBA will be an added advantage Good command over verbal and written English Understanding of local media landscape Proficient in MS Office especially Word, PowerPoint and Excel Candidate with experience in working with the Technology Media will have an added preference

Celebrity & Influencer Partnerships Brand Positioning & Image Strategic Growth ROI-Driven Marketing Event Leadership Digital & Social Media Cross-Functional Collaboration

Overview We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. Our agency brands are consistently recognized as being among the world’s creative best. Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together Responsibilities Setup campaigns, activate, optimize, and report across various social media platforms like Meta, Instagram, Twitter, Snapchat, etc. Post and boost client content on various social channels Manage daily budget pacing Demonstrate proficiency with basic bid management and optimizations Thorough QA of all campaign executions and reporting Report and analyse on key performance indicators and identify opportunities for improvement Recognize campaign issues and escalate appropriately Monitor and optimize campaigns appropriately based on clients’ goals and data analysis. Qualifications A full time graduate degree(Mandatory) Managed social campaigns on platforms like Meta, X , Snapchat, and LinkedIn Passion for social media and internet marketing industries Ability to clearly and effectively articulate thoughts and points High levels of integrity, autonomy, and self-motivation Excellent analytical, organizational and time management skills Professional Skills & Qualifications: 2 to 3 years’ experience in social media marketing with demonstrated successes Proficiency in MS Excel, PowerPoint, and Word.

Senior Executive Implementation Planning, GOC About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPPs global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com Role At WPP Media, we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Medias shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. Role Summary and Impact As Part Of The Global Operations Centre (GOC), You Will Work Closely With Teams Across The United States, Europe, And Asia To Deliver High-impact Solutions In a Collaborative, Multicultural Environment. We Are Looking For a Senior Executive Implementation Planning Who Will Develop strong relationships with Client Servicing and Activation teams to facilitate flawless execution of plans. Communicate effectively across all levels of the team and across all practices. Support Media Planning Managers to ensure the smooth delivery of campaigns and their performance against agreed outcomes. Conduct research and compile data to guide and support planning and optimization recommendations. Compile and validate creative specs. Collaborate with creative agency partners to ensure deadlines are met. Collaborate with Activation teams to complete the detail of the plan in Olive. Create trafficking sheet templates and collaborate with Ad Operations through campaign launch. Prepare data for reporting and analysis. Support the team in making optimisation recommendations. Assist in the management of testing plans for assigned campaigns. Contribute to internal case studies for the sharing of learning and best practice. Meet with vendors and attend presentations to build knowledge of the media landscape Skills And Experience Media Planning are experts on the paid media landscape and how consumers interact with it. We architect and steward holistic media plans throughout their lifecycle, owning the creation of overall plans, cross-channel budget allocation, in-flight cross-channel optimization & reporting and post-campaign analysis. We are our clients key contacts for a unified view across all aspects of their campaigns, narrating the story of the campaign from planning recommendation through to PCA. Bachelor&aposs degree in marketing, advertising, business, or a related field. 2-4 years of B2B program marketing experience, preferably in the technology field; enterprise infrastructure software marketing experience is a huge plus In-depth knowledge of media planning principles, techniques, and best practices across various channels (digital & social) Familiarity with media buying, negotiation, and contract management. Strong analytical skills and ability to interpret data and metrics to make data-driven decisions. Proficiency in using media planning and tracking tools (Marketo, Convertr or Data Studio is a plus) Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams. Computer literate with good skills in all basic Office programs (including Excel) Creative thinking and problem-solving abilities. A passion for everything media and advertising, coupled with a continued desire to expand your knowledge Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include access to internal learning platforms, certifications, and training sessions, life insurance, wellness programs, significant paid time off, preferential partner discounts, employee mental health awareness day, and more. Research shows that candidates from underrepresented backgrounds often don&apost apply for roles if they don&apost meet all the criteria. At WPP Media, we strongly encourage you to apply if youre interested, we&aposd love to know how you can positively impact our team with your experience! As an Equal Opportunities Employer, we believe that diversity is vital and positively influences the environment in which we operate. We are committed to fostering a diverse and inclusive work environment that is free of discrimination, harassment or bullying. Race, colour, ancestry, religion, gender, gender identity, national origin, sexual orientation, age, marital status or disability status have no bearing on our hiring decisions, and we encourage all applicants. We view everyone as an individual and we understand that inclusion is more than just diversity its about belonging. We celebrate the fact that everyone is unique and thats what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with. We believe the best work happens when we&aposre together, fostering creativity, collaboration, and connection. That&aposs why weve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted. requisitionid:43360 Show more Show less

Company Description Tute Consult is a boutique communications advisory committed to delivering bespoke services and one-stop solutions. With a daring and young spirit, we specialize in PR and strategy, talent and influencer collaborations, experiences and events, production, media planning, and regional outreach. Over the past 15 years, we have collaborated with corporate giants, D2C brands, MNCs, FMCG, retail, lifestyle brands, festivals, events, and government bodies. Our clients include renowned names like WOW Skin Science, Reliance Beauty, Colorbar, Pixi Beauty, Marriott, Raymond, and more. Role Description This is a full-time on-site role for a Public Relations Account Executive located in Mumbai. The Public Relations Account Executive will be responsible for managing client accounts, developing PR strategies, creating press releases, and media pitching. This role also involves organizing events, coordinating with influencers and talent, and handling media relations. Daily tasks will include monitoring media coverage, preparing reports, and ensuring client satisfaction through effective communication and project management. Qualifications Proven experience in Public Relations, including media relations and press release creation Skills in developing PR strategies and managing client accounts Ability to organize events and coordinate with influencers and talent Experience with media planning and regional outreach Strong written and verbal communication skills Excellent project management and organizational skills Ability to adapt in a fast-paced environment and deliver results Bachelor&aposs degree in Public Relations, Communications, Marketing, or related field Show more Show less

Company description With a history that dates back over 80 years, Starcom is a global communications planning and media leader We are an agency still grounded in our founding principle that understanding people is at centre of all we do Each day, we apply this belief to harness the transformative power of data and technology to inspire individuals and move businesses forward With more than 7,000 employees worldwide,Starcom partners with the worlds leading marketers and new establishment brands, including Bank of America, Best Buy, Coca-Cola, Kellogg Company, KraftHeinz, Novartis, P&G, Samsung, Visa and more Starcom is part of Publicis Media within Publicis Groupe, one of the world s leading communication groups Overview Owning up media planning and delivery for key account Day to day client servicing, optimization of on-going campaigns and coordinating between the client and internal teams Manage the day-to-day implementation, optimization, and performance of on-going campaigns Assist in strategic analysis of campaigns Manage day-to-day client interaction along with the final plan presentation to the client Owning up brand and individual KPI s to drive business goals To supervise and design media plans using appropriate media tools To create culture of innovation and have all contribute to creative media solutions To proactively provide inputs/ directions to client and be responsive for client needs Facilitate development of team members through on the-job coaching and initiate developmental training To ensure smooth team functioning and timely resolution of team conflicts Qualifications 1-4 years experience in similar field Previous experience of working with a digital media agency Managed end to end Digital Media Planning campaigns Platform knowledge Facebook, Google, Programmatic, Publishers Good vendor relations Should have managed a team of individual multi-functional individuals Additional information Developing Media Strategy to achieve respective brand s objectives Planning, implementing & execution of the campaigns Overall account management- suggesting digital innovations, brand & campaign strategy, performance reviews, managing the respective stakeholders Manage complex projects with an ability to handle multiple projects at a time Set and meet deadlines for self as well as others Abreast with industry trends and innovations to drive thought leadership in business Media dashboard experience Adwords, Dv360, Facebook Analytically bent with Creative mindset

We are looking for customer obsessed, passionate and ambitious professional who brings value to clients by analyzing, solving and presenting viable integrated solutions to client problems. If you have an entrepreneurial spirit, get excited about finding smarter ways to do things, and have a burning desire to be part of a winning team where you can truly make a difference, we want to meet you. What Youll Do Nurture and grow key client relationships by being a trusted advisor to client management and working as an objective insider and advocate for the entire client organization Lead growth of existing accounts, develop and manage projects and programs, including strategies, implementation plans, evaluation mechanisms, timelines and budgets Provide proactive leadership to accounts, staff and clients Act with a high degree of independence; holds responsibility for overall account relationships Maintain and grow existing accounts, establishing relationships with key client contacts and ensuring that client/agency relationships exists on multiple levels and grow over time. Develop and direct new business programs, including participating in the new business process from start to finish Coaching, involving and inspiring the growth and development of junior team members by providing consistent feedback, training, and growth opportunities What You’ll Need 8+ years of agency experience in advertising/PR Strong business abilities and financial acumen to deliver work on time and on budget Ability to multi-task and work across and lead multi-disciplinary teams including creative, communication and brand strategy, media, analytics, digital, core delivery functions and finance Agency experience required

Media Director Hiring Media Director to work with an award winning brand at Gurgaon. Media & Performance Marketing (8+ years). Full Time Marketing. What's it About: Do you want to sell sugar water for the rest of your life, or do you want to come with me and change the world?" - This is what Steve Jobs said to John Sculley, then Pepsi CEO, to lure him into Apple. Today, Apple happens to be the most profitable company in the world. Do you want to work in a regular 9 to 5 job in the background, or do you want to work with passionate people in an exciting work environment and change the world of social media marketing? We are currently seeking a Director Paid Media & Performance Marketing to focus on developing cross-channel digital media strategies and managing and optimizing media efforts on an ongoing basis across all digital channels including paid search, display, and social. Key Responsibilities: - Manage end-to-end digital media campaigns and seek new areas of opportunity through research and analysis, campaign strategy, ad copy creation (search only), bid management, CPA optimization, and landing page testing. - Work with cross-functional teams including other media specialists to plan, implement, and improve account performance aligned with client goals and initiatives. - Proactively manage relationships with media vendors including search engines and social platforms (Google AdWords, Facebook Ads, Bing/MSN, LinkedIn). - Will be responsible for managing end-to-end media mandates Client servicing, planning & strategy overseeing execution. - Provide benchmark and tracking reports to Account Managers, Clients, and Media Team on key performance indicators and provide insights on how these map to larger client goals. - Analyze trends and improve media performance based on the client's KPIs. - Drive innovation and implement testing strategies to continually uncover optimization levers, enhance learning, and improve performance. Must haves: - 8+ years of digital media planning and buying experience with hands on experience specifically with self-service media including paid search and social advertising; agency environment a plus. - Must have a strong background in paid media, search engine marketing (SEM), performance marketing. - Experience with online marketing metrics such as return-oninvestment, click-through rate, cost-per-click, cost-per-action, conversion rate, average order size, etc. - Exceptional analytics, project management skills, writing and organizational skills. - Ability to work in a fast paced environment. - Proficiency with Microsoft Office, especially Excel. - Experience with 3rd party media tools such as Adobe Media Optimizer, Kenshoo, Marin, DoubleClick, etc. - Work with a bunch of people who are crazy about communication and content; and are happy to spend hours at end fussing over just the correct combination of words. - Work out of an office that's nothing like an office. We hate cubicles and dress codes, and love crazy posters and endless chai coffee discussions. We've worked in jobs with crazy timings, and understand the importance of having a life. So we'll all join you at that pub for drinks after you're done for the day. We are young and growing fast, and working with us will take you on a roller coaster growth ride.

Full-Funnel Media Deployment: Spearhead the development and execution of a comprehensive full-funnel media deployment approach. This involves strategically planning campaigns across various stages of the customer journey, from awareness to conversion. Strategic Planning: Develop integrated media strategies aligned with client objectives, ensuring a seamless blend of traditional and digital channels. Client Collaboration: Build strong, collaborative relationships with clients to understand their business goals, challenges, and opportunities. Provide strategic insights and recommendations to address client needs. Development of Integrated Media Models: Create and implement innovative and customized media models that integrate various channels to drive optimal client outcomes. These models should leverage a data-driven approach, utilizing predictive analytics to enhance strategic decision-making. Data-Driven Approach: Implement a data-driven approach to analyze campaign performance, consumer behaviour, and market trends. Utilize data insights to refine and optimize media strategies for improved business outcomes. Set up Data war rooms, Market mix modelling and strategic thinking across key clients across industries & sectors Market Research: Conduct thorough market analysis, competitor assessments, and industry trends to inform strategic recommendations. Utilize data-driven insights to guide decision-making processes. Cross-Functional Collaboration: Work closely with other departments, including creative, analytics, and account management teams, to ensure cohesive and impactful campaign execution across the entire customer journey. Innovation: Stay abreast of emerging technologies, media trends, and industry developments. Integrate innovative approaches into strategic plans to maintain a competitive edge. Performance Analysis: Implement robust measurement and analytics frameworks to assess the performance of media campaigns at every stage of the funnel. Provide timely and actionable insights, employing predictive analytics to forecast and drive optimal business outcomes. Budget Management: Collaborate to develop and manage budgets for full-funnel media campaigns, ensuring optimal allocation of resources and ROI for clients. Thought Leadership: Establish thought leadership in the field of media strategy by staying at the forefront of industry trends, contributing insights, and representing Mindshare at industry events. Share expertise internally and externally to elevate the agencys profile. How you will make an IMPACT: Demonstrates an inclusive leadership style, able to lead with clear instructions and direction while continually seeking out feedback Collaborates with account leads, new business teams, data, digital and strategy teams to improve the quality of our strategic output across clients and pitches Delivers innovative and effective strategy that drives us forward as an agency Deliver localized data, product & strategic capabilities positioning & delivery mechanism Inspires and coaches agency teams to be better planners and strategists, e.g. facilitation and output of ideation sessions Inspires and drives a data-centric agenda, propelling Mindshare forward with our analytics business intelligence towards better storytelling and client growth. Skills and Experience Three superpowers set you up for success. A flexible and adaptable mindset - you can naturally adjust your thinking given new information and constraints. You are energized by the twists and turns along the way, not defeated by them. A profoundly empathetic problem-solver and communicator- you skillfully approach challenges from the view of the consumer or client. You can empathetically understand diverse perspectives; using those to inform the approach. Ability to connect the dots and land the plane - you can merge disparate needs and inputs into a cohesive strategy that becomes an action plan. Your ability to craft the strategy is just as critical as your ability to make it simple and tangible. You are naturally curious, action-oriented, and an empathetic listener and problem solver. You source every insight and data point in your quest to understand people, systems, behaviours, and trends and can transform these insights into compelling strategies and platforms. You understand performance marketing, data & technology and what that means for our business, comms, and marketing strategies. You can naturally connect easily with senior clients and team members from all disciplines and walks of life. Its in your nature to push our teams, our clients, and yourself to new ways of looking at the world and empathizing with our customers and each other. You are an expert storyteller who can translate your story into actionable next steps and "so what" for the business. Exceptional leadership skills with the ability to go macro and micro at the same time and have the ability to translate the larger vision of the function to deliver on the ground. An ace collaborator with peers and other cross functional teams with the ability to harness the best out of everyone. Be a mentor to one s immediate team and make them achieve their full potential Essential Skills + Experience: 18+ years of relevant agency and strategic experience in media, communications strategy, digital strategic planning brand-side experience will also be considered Exposure to a variety of industry verticals with depth and breadth of expertise in one or two categories Strong understanding of the connection and impact of brand-building and performance-focused end-to-end media strategies Excellent communication & interpersonal skills including evidence of presentation design and delivery at a senior client level Proven track record of collaborating with and supporting clients in distilling business challenges into concise outcome based solutions Ability to process and interpret comprehensive data sets and learnings to create a compelling story and simplify the complex into actionable strategic guidance and principles Evidence of working across multiple stakeholders and disciplines/capabilities Experience using syndicated research tools, consumer research methodologies & techniques Experience leading multi-market or global media & communication strategy ideal but not essential Curiosity and interest in staying abreast of new technologies, products and services of media owners, content owners, production agencies, research companies and suppliers that can elevate the design and delivery of business, media & communication strategies Cross-channel media planning experience

Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust . Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise . Role Summary and Impact As part of the Global Operations Centre (GOC) , you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for a Senior Executive Implementation Planning who will: Develop strong relationships with Client Servicing and Activation teams to facilitate flawless execution of plans. Communicate effectively across all levels of the team and across all practices. Support Media Planning Managers to ensure the smooth delivery of campaigns and their performance against agreed outcomes. Conduct research and compile data to guide and support planning and optimization recommendations. Compile and validate creative specs. Collaborate with creative agency partners to ensure deadlines are met. Collaborate with Activation teams to complete the detail of the plan in Olive. Create trafficking sheet templates and collaborate with Ad Operations through campaign launch. Prepare data for reporting and analysis. Support the team in making optimisation recommendations. Assist in the management of testing plans for assigned campaigns. Contribute to internal case studies for the sharing of learning and best practice. Meet with vendors and attend presentations to build knowledge of the media landscape Skills and Experience Media Planning are experts on the paid media landscape and how consumers interact with it. We architect and steward holistic media plans throughout their lifecycle, owning the creation of overall plans, cross-channel budget allocation, in-flight cross-channel optimization & reporting and post-campaign analysis. We are our clients key contacts for a unified view across all aspects of their campaigns, narrating the story of the campaign from planning recommendation through to PCA. Bachelors degree in marketing, advertising, business, or a related field. 2-4 years of B2B program marketing experience, preferably in the technology field; enterprise infrastructure software marketing experience is a huge plus In-depth knowledge of media planning principles, techniques, and best practices across various channels (digital & social) Familiarity with media buying, negotiation, and contract management. Strong analytical skills and ability to interpret data and metrics to make data-driven decisions. Proficiency in using media planning and tracking tools (Marketo, Convertr or Data Studio is a plus) Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams. Computer literate with good skills in all basic Office programs (including Excel) Creative thinking and problem-solving abilities. A passion for everything media and advertising, coupled with a continued desire to expand your knowledge

As part of the Global Operations Centre (GOC) , you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for a Senior Executive Implementation Planning who will: Develop strong relationships with Client Servicing and Activation teams to facilitate flawless execution of plans. Communicate effectively across all levels of the team and across all practices. Support Media Planning Managers to ensure the smooth delivery of campaigns and their performance against agreed outcomes. Conduct research and compile data to guide and support planning and optimization recommendations. Compile and validate creative specs. Collaborate with creative agency partners to ensure deadlines are met. Collaborate with Activation teams to complete the detail of the plan in Olive. Create trafficking sheet templates and collaborate with Ad Operations through campaign launch. Prepare data for reporting and analysis. Support the team in making optimisation recommendations. Assist in the management of testing plans for assigned campaigns. Contribute to internal case studies for the sharing of learning and best practice. Meet with vendors and attend presentations to build knowledge of the media landscape Skills and Experience Media Planning are experts on the paid media landscape and how consumers interact with it. We architect and steward holistic media plans throughout their lifecycle, owning the creation of overall plans, cross-channel budget allocation, in-flight cross-channel optimization & reporting and post-campaign analysis. We are our clients key contacts for a unified view across all aspects of their campaigns, narrating the story of the campaign from planning recommendation through to PCA. Bachelors degree in marketing, advertising, business, or a related field. 2-4 years of B2B program marketing experience, preferably in the technology field; enterprise infrastructure software marketing experience is a huge plus In-depth knowledge of media planning principles, techniques, and best practices across various channels (digital & social) Familiarity with media buying, negotiation, and contract management. Strong analytical skills and ability to interpret data and metrics to make data-driven decisions. Proficiency in using media planning and tracking tools (Marketo, Convertr or Data Studio is a plus) Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams. Computer literate with good skills in all basic Office programs (including Excel) Creative thinking and problem-solving abilities. A passion for everything media and advertising, coupled with a continued desire to expand your knowledge

Handing digital marketing campaigns for Dream11 Understands marketing channels well enough to independently manage them across Budgets, Creative, Bids etc. Good understanding of Ad-tech and analytics (MMPs and Databases) Collaborate with cross-functional teams to solve onboarding problems Works with brand marketing, partnerships on Rights, IP, traditional media, collabs etc. Qualifiers 5-7 years of digital marketing experience at a B2C brand (preferably online gaming) Knowledge of how customer journey optimisation at B2C companies works Understanding of online marketing ecosystem (Self-serve platforms, publishers, OEMs, Affiliates etc.)

Full-Funnel Media Deployment: Spearhead the development and execution of a comprehensive full-funnel media deployment approach. This involves strategically planning campaigns across various stages of the customer journey, from awareness to conversion. Strategic Planning: Develop integrated media strategies aligned with client objectives, ensuring a seamless blend of traditional and digital channels. Client Collaboration: Build strong, collaborative relationships with clients to understand their business goals, challenges, and opportunities. Provide strategic insights and recommendations to address client needs. Development of Integrated Media Models: Create and implement innovative and customized media models that integrate various channels to drive optimal client outcomes. These models should leverage a data-driven approach, utilizing predictive analytics to enhance strategic decision-making. Data-Driven Approach: Implement a data-driven approach to analyze campaign performance, consumer behaviour, and market trends. Utilize data insights to refine and optimize media strategies for improved business outcomes. Set up Data war rooms, Market mix modelling and strategic thinking across key clients across industries & sectors Market Research: Conduct thorough market analysis, competitor assessments, and industry trends to inform strategic recommendations. Utilize data-driven insights to guide decision-making processes. Cross-Functional Collaboration: Work closely with other departments, including creative, analytics, and account management teams, to ensure cohesive and impactful campaign execution across the entire customer journey. Innovation: Stay abreast of emerging technologies, media trends, and industry developments. Integrate innovative approaches into strategic plans to maintain a competitive edge. Performance Analysis: Implement robust measurement and analytics frameworks to assess the performance of media campaigns at every stage of the funnel. Provide timely and actionable insights, employing predictive analytics to forecast and drive optimal business outcomes. Budget Management: Collaborate to develop and manage budgets for full-funnel media campaigns, ensuring optimal allocation of resources and ROI for clients. Thought Leadership: Establish thought leadership in the field of media strategy by staying at the forefront of industry trends, contributing insights, and representing Mindshare at industry events. Share expertise internally and externally to elevate the agencys profile. How you will make an IMPACT: Demonstrates an inclusive leadership style, able to lead with clear instructions and direction while continually seeking out feedback Collaborates with account leads, new business teams, data, digital and strategy teams to improve the quality of our strategic output across clients and pitches Delivers innovative and effective strategy that drives us forward as an agency Deliver localized data, product & strategic capabilities positioning & delivery mechanism Inspires and coaches agency teams to be better planners and strategists, e.g. facilitation and output of ideation sessions Inspires and drives a data-centric agenda, propelling Mindshare forward with our analytics business intelligence towards better storytelling and client growth.

Develop strong relationships with Client Servicing and Activation teams to facilitate flawless execution of plans. Communicate effectively across all levels of the team and across all practices. Support Media Planning Managers to ensure the smooth delivery of campaigns and their performance against agreed outcomes. Conduct research and compile data to guide and support planning and optimization recommendations. Compile and validate creative specs. Collaborate with creative agency partners to ensure deadlines are met. Collaborate with Activation teams to complete the detail of the plan in Olive. Create trafficking sheet templates and collaborate with Ad Operations through campaign launch. Prepare data for reporting and analysis. Support the team in making optimisation recommendations. Assist in the management of testing plans for assigned campaigns. Contribute to internal case studies for the sharing of learning and best practice. Meet with vendors and attend presentations to build knowledge of the media landscape Skills and Experience Media Planning are experts on the paid media landscape and how consumers interact with it. We architect and steward holistic media plans throughout their lifecycle, owning the creation of overall plans, cross-channel budget allocation, in-flight cross-channel optimization & reporting and post-campaign analysis. We are our clientskey contacts for a unified view across all aspects of their campaigns, narrating the story of the campaign from planning recommendation through to PCA. Bachelors degree in marketing, advertising, business, or a related field. 2-4 years of B2B program marketing experience, preferably in the technology field; enterprise infrastructure software marketing experience is a huge plus In-depth knowledge of media planning principles, techniques, and best practices across various channels (digital & social) Familiarity with media buying, negotiation, and contract management. Strong analytical skills and ability to interpret data and metrics to make data-driven decisions. Proficiency in using media planning and tracking tools (Marketo, Convertr or Data Studio is a plus) Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams. Computer literate with good skills in all basic Office programs (including Excel) Creative thinking and problem-solving abilities. A passion for everything media and advertising, coupled with a continued desire to expand your knowledge

Overview We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. Our agency brands are consistently recognized as being among the world’s creative best. Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together Responsibilities Setup campaigns, activate, optimize, and report across various social media platforms like Meta, Instagram, Twitter, Snapchat, etc. Post and boost client content on various social channels Manage daily budget pacing Demonstrate proficiency with basic bid management and optimizations Thorough QA of all campaign executions and reporting Report and analyse on key performance indicators and identify opportunities for improvement Recognize campaign issues and escalate appropriately Monitor and optimize campaigns appropriately based on clients’ goals and data analysis. Qualifications A full time graduate degree(Mandatory) Managed social campaigns on platforms like Meta, X , Snapchat, and LinkedIn Passion for social media and internet marketing industries Ability to clearly and effectively articulate thoughts and points High levels of integrity, autonomy, and self-motivation Excellent analytical, organizational and time management skills Professional Skills & Qualifications: 2 to 3 years’ experience in social media marketing with demonstrated successes Proficiency in MS Excel, PowerPoint, and Word.

Account Management Develops, manages, and monitors client service delivery executions of the assigned accounts Oversees process development and execution management Assures quality control of all media planning and implementation Enforces Best Practices Prepares and presents annual financial plans and human resources plans Performance Media Implements Planning Process for the assigned accounts and holistic media planning across all digital disciplines paid search, display, social, native, video, and Ecom Coordinates efforts across different digital media channels to drive optimized recommendations Continuously evaluate and improve upon all digital media opportunities Attend client meetings as needed, interface as needed with executive level and middle management level on the client side during meetings and presentations Understands and expands business prospects by having a thorough understanding of all the services provided by the agency.