8 Martech Strategy Jobs

As the Head of Marketing Operations, you will play a critical role in spearheading the infrastructure, systems, and processes that drive the go-to-market (GTM) motion for the company. Your strategic and hands-on leadership will be instrumental in ensuring the success of marketing initiatives at the intersection of marketing, technology, and analytics. **Key Responsibilities:** - **Build & Optimize Marketing Operations** - Architect and manage end-to-end execution workflows for digital campaigns, events, product launches, and lead nurturing. - Standardize lead management processes from acquisition to routing, scoring, and conversion with cross-functional SLAs. - Streamline marketing and sales...

As the Head of MarTech at Tata Communications, your role will be pivotal in enhancing customer experience across digital touchpoints and driving performance through data-driven marketing. You will split your focus between email marketing (40%) and MarTech strategy & execution (60%), ensuring seamless integration of tools, platforms, and campaigns across the digital ecosystem. Key Responsibilities: - Lead and optimize inbound and outbound email marketing campaigns across B2B and B2C segments. - Supervise campaign planning, segmentation, automation, A/B testing, and performance analytics. - Ensure compliance with global data privacy regulations (e.g., GDPR, CAN-SPAM). - Collaborate with conten...

You are invited to join our team as a General Manager for MarTech (Marketing & Technology) Solutions & Operations in Chennai. With 10-20 years of experience in this field, you will play a crucial role in spearheading the MarTech strategy, execution, and digital transformation. As the General Manager, your key responsibilities will include leading and overseeing all aspects of our MarTech solutions and operations. This encompasses developing and executing a comprehensive MarTech strategy that aligns with the company's overarching business objectives. You will be tasked with researching, selecting, and implementing best-in-class MarTech solutions that cater to the specific needs of the busines...

The Life Sciences Marketing Senior Manager position at Accenture GN Song is a key role within the Marketing Transformation vertical. As an Associate Director, you will be at the forefront of top global Life Sciences projects, collaborating on innovative initiatives while leveraging your deep industry knowledge and marketing skills. Your primary responsibilities will include strong project management to successfully plan, execute, and deliver content initiatives. This will involve managing timelines, budgets, resources, and coordinating cross-functional teams. A key aspect of your role will be to make data-driven decisions to drive results effectively. You will be involved in various areas of...

We are seeking a dynamic Director of Martech Solutions to spearhead the strategic advancement of our email campaign services across diverse business sectors. This pivotal role will be at the nexus of business strategy, marketing technology, and capability incubation, shaping the trajectory of how we deliver Martech solutions at scale. As a strategic catalyst, you will craft the vision and roadmap for our Martech offerings, design solution frameworks that align with client transformation requirements, and establish a center of excellence that enhances capability, ensures consistency, and propels business expansion. Your key responsibilities will include: Strategic Ownership & Visioning: - Cra...

The Senior Manager position in the Marketing Transformation vertical of Accenture GN Song requires a professional with expertise in Loyalty, Traveler Experience & Journey Development, Digital Marketing, Creative Strategy, Campaign Management, and Mar-Tech Strategy. As a Senior Manager, you will play a crucial role in collaborating on innovative projects for top global Travel Industry clients, including Hospitality, Airlines, Airports, and Travel Services. Your responsibilities will involve leading various initiatives related to Traveler experience assessment, loyalty strategy development, digital marketing strategy/campaigns, MarTech consulting projects, marketing programs, content marketing...

You will be responsible for driving the digital transformation of Biocon Biologics" global marketing communications as the MarTech, Omnichannel & DAM Lead. In this role, you will lead the MarTech strategy, omnichannel enablement, and digital asset management (DAM) for the company. Your main focus will be on planning, designing, and developing digital promotional materials that seamlessly integrate with global MarTech platforms and omnichannel engagement frameworks. Additionally, you will manage the GMCs Digital Asset Management (DAM) system - BrandSphere, ensuring efficient storage, access, and governance of marketing content. Your key responsibilities will include: - Developing and executin...

This role is for one of the Weekday's clients Min Experience: 6 years Location: Gurgaon JobType: full-time We're looking for a strategic and execution-focusedMarketing Operations Leaderto architect and scale a high-performance GTM engine. This role demands deep expertise in campaign operations, marketing technology, automation, and analytics. You'll be instrumental in enabling marketing-led growth by building scalable systems, driving process rigor, and enabling real-time decision-making across the GTM funnel. Requirements Key Responsibilities 1. Marketing Operations Goal:Build a high-precision GTM engine that scales with speed and accuracy. Own end-to-end execution of marketing campaigns: s...