155 Martech Jobs - Page 7

Role: Senior Manager - Analyst Exp: 9- 14 years Location: Andheri Analytics is responsible for leading data-driven strategies and delivering analytical insights to support business goals. This role involves managing analytics teams, developing predictive models, driving customer insights, and collaborating across departments to improve decision-making and business performance. Role & responsibilities: Lead and manage a team of data analysts, data scientists, and business intelligence professionals. Design and oversee implementation of analytical models and data solutions. Work with stakeholders to identify business problems and develop analytical approaches. Present actionable insights to senior management and drive strategic initiatives. Develop dashboards, KPIs, and data visualization tools for performance tracking. Ensure data governance, quality, and compliance with regulatory standards. Identify opportunities for automation and efficiency improvement using analytics. Education : Bachelors degree in Data Science, Statistics, Computer Science, Business, or a related field. A Masters degree is preferred. 12 years of experience, proficient in SQL, Python, familiar with Tableau, exposure to any Martech tool would be an advantage (Engagement or Retention platforms/ MMPs /CRM/ CDP). Would work closely with other stakeholders for database management for campaigns, Technical Skills: Experience with data warehousing and ETL processes. Working knowledge of statistical and ML algorithms like Clustering, Regression, Ensemble techniques, Naive Bayes classifiers, Neural networks etc is a big advantage.

Role: Deputy Manager - Digital Exp: 3-7 Years Location: Andheri Role The incumbent will be responsible for driving growth in HDBs business across all its digital assets Website, App The incumbent a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Responsibilities: Plan and execute all digital marketing, including SEO/SEM, email campaigns, social media and display advertising campaigns Implement Martech tools Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Plan, execute, and measure experiments and conversion tests Collaborate with internal teams to create content, augment digital assets and optimize user experience Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Instrument conversion points and optimize user funnels Collaborate with agencies and other vendor partners Minimum 3-7 years of experience in Digital Marketing preferably in D2C brands Should have implemented a martech solution , direct to customer campaigns DESIRABLE SKILLS: Strong expertise in Customer Acquisition, Retention and Engagement Marketing Experience in D2C cos preferred Experience in managing cross-functional teams and working with UI/UX partners and tech teams Working knowledge of Banking, Lending.

Role: Deputy Manager - Digital Exp: 3-7 Years Location: Andheri Role The incumbent will be responsible for driving growth in HDBs business across all its digital assets Website, App The incumbent a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Responsibilities: Plan and execute all digital marketing, including SEO/SEM, email campaigns, social media and display advertising campaigns Implement Martech tools Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Plan, execute, and measure experiments and conversion tests Collaborate with internal teams to create content, augment digital assets and optimize user experience Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Instrument conversion points and optimize user funnels Collaborate with agencies and other vendor partners Minimum 3-7 years of experience in Digital Marketing preferably in D2C brands Should have implemented a martech solution , direct to customer campaigns DESIRABLE SKILLS: Strong expertise in Customer Acquisition, Retention and Engagement Marketing Experience in D2C cos preferred Experience in managing cross-functional teams and working with UI/UX partners and tech teams Working knowledge of Banking, Lending.

Execute App Growth Marketing Strategies Master Salesforce Lead Management System Implement ETS Knowlarity Number Mapping Tool Support Marketing Cloud Management Pre-Sales Operations Mgmt. Oversee lead management process Knowlarity Super Receptionist Required Candidate profile Ideal/Preferred Experience - Real Estate, Automobile and D2C apps Second Preference - Any Industry that thrives on walk-ins generated by the presales / inside sales teams

Associate Portfolio Marketing Manager/ 5 to 7 Years An APMM collaborates closely with the onshore and offshore teams, to manage end-to-end projects, helps execute marketing project plans, and facilitate content development. This role involves strong project management, executing demand generation campaigns utilizing thought leadership content to impact the sales pipeline. APMM focuses on ensuring quality delivery of marketing materials, highlight risks, and drive initiative execution in close collaboration with the Industry Sales Executive, and the Marketing Lead to drive Capgeminis revenue growth and profitability through the alliance portfolio of offers. Requirements Post graduate degree MBA /diploma in marketing from a reputed institution. At least 6-8 years of experience in marketing & communications, with 3 years in a large IT MNC/India Services pure play/Business Consulting firm or account management experience in large advertising agencies, working with multinational clients. Curious, Goal Oriented, Structured and process-led. Must be a self-starter and must be able to work individually and with diverse teams. Exposure to Martech tools and CRM will be desirable. Should be very familiar with branding fundamentals and latest trends in new media. Creative, innovative, and quality driven. Excellent presentation skills, communication skills. Great aptitude for quick learning of new industries and market trends. Skill/Experience Specification Prior experience in project management, planning, defining, and executing global marketing will be preferred. Exceptional skills in time management and managing stakeholders. Expert interpersonal, written, and verbal communication skills with a proven ability to articulate complex business in a simple way. Working knowledge of Marketing, Events and Digital Marketing. Marcom, creative development. Proficiency in MS Office, including strong skills in creating impactful PowerPoint presentations, and hands-on experience with project management tools such as Wrike, Asana, MS Project, or similar. Skills (competencies)