155 Martech Jobs - Page 4

Objective _Overall experience of 10+ years leading the development of marketing strategies or leading marketing teams to execute integrated marketing plans.In-depth knowledge of digital marketing, market research, and campaign deployment and optimization Must have skills: Omni-channel marketing activation, Data driven marketing, Customer Experience & Journey Development, Next Best Action Marketing, Mar-Tech StrategyGood to have skills: Marketing Location: Gurgaon, Mumbai, Bangalore, Pune , Develop relevant retail personae and journey designs. Identify key moments of truth that lead to differentiated retail experiencesDeploying strong analytical skills and drive result-oriented decisions with a Data-driven mindset Job Summary: The Retail Marketing Senior Manager position is within the Marketing Transformation vertical of Accenture GN Song. The individual would work at the heart of the top global Retail clients and would collaborate on innovative projects while bringing in deep industry knowledge and Marketing skills. Roles & Responsibilities: Develop digital marketing strategy/ campaigns: Study economic indicators, tracking changes in supply and demand, identifying Travelers and their current and future needs, and monitoring the competition. Plan, design, and execute all web, SEO/SEM, database marketing material: Lead and guide the project teams on emails, social media, consumer marketing, BTL and display advertising campaigns. MarTech Consulting Projects: Lead projects focusing on optimizing the MarTech/ AdTech stack and develop use cases to improve utilization of existing MarTech/ AdTech stack. Research, evaluate and recommend new martech /adtech systems and suppliers. Keep a holistic understanding of existing and upcoming martech/adtech platforms and how they connect into the broader marketing technology landscape. Lead Marketing Programs: Supporting full spectrum of Marketing program execution from strategy definition to technical delivery. Content Marketing Projects: Support on development of content marketing, social media, and web engagement programs for the client, ensuring that they are aligned with the overall content strategy. Strong project management skills to be able to motivate a team and make them in line with the strategic goals of a project Manage projects to plan, execute, and deliver content initiatives successfully. This includes managing timelines, budgets, resources, and coordinating cross-functional teams. Lead business development efforts, develop proposal responses, build marketing assets and accelerators for various industry. Work in a team of seasoned professionals & use relevant tools to develop business cases, strategic assessments, published written materials. Deep skills in Marketing and digital marketing. Strong knowledge of designing marketing strategies and campaign management is a must. An ability to devise customer personas, customer journeys for specific personas, designing customer experiences. Strong understanding of key marketing value levers, metrics. An understanding of the various avenues available to drive innovative user experiences. A fundamental understanding of the functioning of a marketing technologies and how they enable marketing strategies Strong project management skills to be able to motivate a team and make them in line with the strategic goals of a project. Strong analytical skills to bring clarity to complex issues and gather data-driven insights. Ability to effectively team with others in a large, global organization. Excellent communication, interpersonal skills, and presentation skills with an aptitude for compelling storytelling Interested Candidates can share updated resume at "divya@sigmacareers.in", Please Fill up Current Company : Designation : Current CTC : Expected CTC: Any Offer: Notice Period : Digital Marketing Experience : Global Market exp. Reason for looking change: As Consultant Exp. : Regards Divya Divya@Sigmacareers.in

As the Finance Lead at InMobi, you will be a key member of the global AdTech team, responsible for overseeing the end-to-end finance process for the advertising platform. Your role will involve collaborating with the Product and Engineering teams to shape and implement financial systems and workflows that enhance the customer experience. Your primary responsibilities will include: - Collaborating with the Product team to define financial requirements and user stories related to Order-to-Cash (O2C) in the product roadmap. - Taking ownership of the entire O2C lifecycle across different geographies, including customer onboarding, budget funding, invoicing, collections, revenue recognition, and more. - Partnering with the Technology and Operations teams to automate and scale finance-related workflows. - Building and maintaining revenue forecasts, unit economics, and financial health indicators of the platform. - Defining key performance indicators (KPIs) such as billing accuracy, Days Sales Outstanding (DSO), ad spend utilization, and customer balance aging. - Ensuring the implementation of controls, audit trails, and exception handling mechanisms. - Acting as the finance representative in product strategy discussions and collaborating with legal, sales ops, and customer support on policy decisions related to pricing, refunds, and dispute handling. Qualifications: - CA / MBA in Finance or equivalent professional qualification. - 3-6 years of experience in finance operations, product finance, or FP&A roles. - Hands-on experience in Order-to-Cash (O2C) lifecycle in a digital or AdTech environment preferred. - Experience working with product/engineering teams to integrate finance logic into technology platforms. - Strong understanding of tools such as MSD, Chargebee, Stripe, Salesforce, or equivalent. - Excellent problem-solving, stakeholder management, and communication skills. Preferred Background: - Previous experience in global AdTech, MarTech, or SAAS. - Exposure to multiple geographies with multi-currency, multi-entity environments. - Prior involvement in platform builds or finance system migrations is a plus. At InMobi, our culture is not just a buzzword but an integral part of who we are. We value diversity, embrace challenges, and prioritize growth opportunities. Our core values of thinking big, being passionate, showing accountability, and taking ownership with freedom guide our actions and decisions. We are committed to supporting your development through continuous learning and career progression with our InMobi Live Your Potential program. InMobi is an Equal Employment Opportunity employer and provides reasonable accommodations to qualified individuals with disabilities. To learn more about our benefits, values, and career opportunities, visit https://www.inmobi.com/company/careers.,

The Manager/Sr. Manager, Business Analysis & Delivery is responsible for overseeing the structure, execution, and success of the delivery organization encompassing Business Systems Analysts (BSAs), Project Analysts, and Delivery Managers. This role ensures seamless client-facing solution delivery by optimizing project execution, enhancing task clarity, upholding documentation standards, and aligning team efforts with business outcomes. This position partners closely with cross-functional leaders across technical services and client success to uphold delivery excellence, support workforce planning, and maintain operational consistency. The emphasis is on tactical leadership in project coordination, client engagement, and execution support, without direct oversight of development or QA functions. Team Leadership and Development Lead and mentor a high-performing team of BSAs, Project Analysts, and Delivery Managers, fostering a culture of strong execution and career growth. Define clear team roles, responsibilities, and performance expectations to ensure consistent success across delivery pods. Support hiring efforts, conduct interviews, and contribute to onboarding processes for new team members. Promote a collaborative and knowledge-sharing environment across global teams. Project & Delivery Oversight Monitor delivery execution across pods/accounts, ensuring visibility and coordination. Guide BSA and Analyst task execution to ensure clarity, timeliness, and quality of deliverables. Align Delivery Managers on sprint planning, issue management, and stakeholder communication. Track timelines, manage resource allocation, and report on delivery health metrics. BSA and Delivery Operations Management Implement and maintain frameworks for BSA deliverables, documentation consistency, and requirement traceability. Support Project Analysts in handling documentation, scope tracking, and handoff coordination. Ensure Delivery Managers maintain proper reporting structures, accountability models, and KPIs. Drive consistency through standard operating procedures and execution best practices. Process and Performance Optimization Monitor throughput, documentation standards, and cadence to identify trends and performance gaps. Standardize scalable processes and tools to increase delivery effectiveness across verticals. Address inefficiencies and resolve team collaboration gaps proactively. Partner with Client Services, Product, and Technical leadership to align capabilities and staffing with evolving demand. Strategic Execution and Leadership Collaborate with leadership to define strategic priorities, staffing plans, and performance goals. Provide accurate team availability and delivery capacity projections. Deliver presentations and reports showcasing team impact, delivery health, and process improvements. Champion delivery best practices to maintain trust and alignment with stakeholders. Qualifications Required: - 10+ years of experience in technical project or solution delivery, including leadership in client services or consulting. - 5+ years managing cross-functional roles such as BSAs, Delivery Managers, or Project Analysts. - Solid understanding of delivery governance, client collaboration, sprint methodologies, and team operations. - Strong communication skills with a track record of driving operational outcomes in matrixed environments. - Experience in martech, data integration, or platform-based delivery environments. Preferred: - Familiarity with tools and platforms such as Snowflake, SQL, Jira, and Confluence. - Exposure to cloud platforms (AWS, Azure) in client delivery use cases. - Experience with delivery analytics, reporting, and scalable systems. - Proven success in fostering cross-functional collaboration and delivery system evolution.,

The ideal candidate thrives in a fast-paced, performance-driven environment and will be responsible for delivering a differentiated product that addresses a business need and represents a viable business opportunity. You will work alongside our team of world-class product managers, engineers, data scientists, marketers, UI/UX designers, and ecomm team to achieve 2 main objectives - drive retention rate and improve revenue from repeat customers through innovative features & personalized user journeys. Own the product roadmap for retention marketing channels including email, SMS, and push notifications, with a focus on driving customer engagement and repeat purchases. Define, prioritize, and execute product initiatives that improve user activation, with specific focus on multi-category purchases within the first 60 days of a user's lifecycle. Collaborate cross-functionally with Retention Marketing, Engineering, Data Science, and Creative teams to launch and iterate on personalized user journeys. Build in-house customer segmentation platform and refine user segmentation strategies to tailor retention tactics based on lifecycle stage, category affinity, and browsing history. Drive personalization across retention marketing channels: content, frequency, & channel personalization. Work closely with Data-Science team to build product recommendation models to drive cross-category purchases. Partner with analytics to establish KPIs and build dashboards for performance monitoring, cohort behavior, and funnel drop-off diagnostics. Conduct A/B tests to validate hypotheses around message timing, channel mix, and content personalization. Work closely with the Martech and CRM Engineering teams to identify tooling gaps, streamline campaign execution, and improve targeting capabilities. Advocate for the customer by understanding user behavior across the post-purchase journey and identifying friction points that hinder re-engagement. Stay current on best practices and emerging tools in the retention marketing and eCommerce space to inform product strategy and experimentation roadmap. Manage risks in execution and scrappily unblock team to reach goals. Requirements: - 5 years of product management experience, ideally in eCommerce, consumer tech, or a performance marketing-focused environment. - Deep empathy for users and a customer-first mindset, with the ability to translate user behavior and insights into product requirements. - Comfortable working in fast-paced, multi-time-zone global iterative environments with cross-functional teams (engineering, design, marketing, analytics). - Strong analytical skills with experience using data tools like SQL, Looker, or Mixpanel, or Amplitude to define metrics, derive insights, and drive decisions. - A strong sense of ownership, accountability, understanding of metrics, and drive to move metrics that matter (activation rate, repeat rate, LTV, etc.). - Proven track record of owning and shipping successful features or initiatives in Growth / Retention, CRM, or lifecycle marketing (email/SMS/push). - Preferred: Familiarity with modern marketing automation tools (e.g., Clevertap, Moengage, Klaviyo, Braze, Iterable, etc) and CRM infrastructure. - Excellent written and verbal communication skills, with the ability to align stakeholders and clearly articulate product decisions. - Bonus: Experience working on segmentation models, predictive triggers, or using personalization/ML to power retention initiatives.,

About Company - Global leader in omnichannel engagement powering a broad range of messaging channels, tools and solutions for advanced customer engagement. Account Head - Acquisitions is an Individual Contributor who sells the company products to new customers and generates net new business. The role identifies and generates new business opportunities and pursues leads which are provided against a focused target account list. Main Responsibilities: Primary Role requirement is hunting new customers and new geography, from identifying exhaustive contacts and doing aggressive reachout to continuously building pipeline Focuses on lead qualification and closure for successful sale Sells a subset of product or services directly or via partners to a customers base (provided target account list) in designated team/squad. Involves specialists when needed for particular aspects of overall sales (e.g., SE for demo) Develops solution proposals encompassing all aspects of the application. Manages sales through forecasting, account resource requesting, account strategy, and planning. Participates in the development, presentation, and sales of a value proposition. Negotiates pricing and contractual agreement to close the sale. Maintains client relationships by collaborating with AMs, CSEs or Inside Sales team to sell and maintain account health Works closely with BDR teams to take over the lead As required cross sells for existing accounts on complicated deals (e.g., renegotiation) Main Requirements: Applicable experience including solution sales (in certain situations SaaS sales experience needed) Successful sales track record - commission earnings Ability to penetrate accounts, meet with stakeholders within accounts. Interaction with C level players. Team player with strong interpersonal /communication skills. Excellent communication/negotiating/closing skills with prospects/customers. Bachelor degree or equivalent

We are looking for an experienced HubSpot Program Manager to oversee a significant digital transformation project focused on HubSpot CRM and CMS. Your role will be crucial in managing program timelines, coordinating cross-functional teams, ensuring stakeholder engagement, and delivering results efficiently and effectively. As the HubSpot Program Manager, you will serve as the liaison between business teams, HubSpot subject matter experts (SMEs), engineering, and marketing departments to guarantee end-to-end success. To be successful in this role, you should have at least 8-12 years of experience, with a minimum of 2-3 years specifically in MarTech/HubSpot program delivery. You must possess proven expertise as a Program Manager in digital/CRM/MarTech transformations and a solid understanding of the HubSpot ecosystem, including its functional modules such as CMS, CRM, Marketing Hub, and Sales Hub. Additionally, experience collaborating with HubSpot SMEs, engineers, and marketers is required. Proficiency in agile methodologies, project management tools (Jira, Asana, Trello, etc.), and structured delivery is essential. Excellent communication, stakeholder management, and cross-functional leadership skills are a must, along with the ability to thrive in a fast-paced, high-ambiguity environment. Nice to have qualifications include HubSpot certifications or familiarity with HubSpot partner delivery models, experience with integrations between HubSpot and platforms like Salesforce, Snowflake, or customer data platforms, as well as prior involvement in B2B SaaS, BFSI, or enterprise-level CRM modernization programs. As the HubSpot Program Manager, your key responsibilities will involve driving program planning, execution, and governance for HubSpot-based transformation initiatives. You will be tasked with managing and aligning multiple workstreams across CRM, CMS, Marketing, and Sales automation tracks, collaborating with internal and external stakeholders to define scope, milestones, and delivery schedules. Additionally, you will facilitate sprint planning, standups, reviews, retrospectives, and ensure backlog prioritization. Tracking key performance indicators (KPIs), managing risks, leading mitigation planning, ensuring seamless coordination between engineering, design, QA, and business teams, owning stakeholder communications, reporting, and providing executive-level program updates will also be part of your responsibilities. Maintaining a focus on business outcomes, adoption metrics, and user enablement is crucial for success in this role. At GlobalLogic, we offer a culture of caring, prioritizing an inclusive environment where people come first. Continuous learning and development opportunities are provided to help you grow personally and professionally. You will have the chance to work on interesting and meaningful projects that make an impact, benefiting from a high-trust organization that values integrity and ethical practices. GlobalLogic, a Hitachi Group Company, is a trusted digital engineering partner known for collaborating with clients to redefine industries through intelligent products, platforms, and services. Join us in shaping the digital landscape and creating innovative solutions that drive businesses forward.,

As the leading provider of content, monetization, and marketing technologies that fuel growth for industries across the globe, InMobi is dedicated to activating audiences, driving real connections, and diversifying revenue for businesses everywhere. Our end-to-end advertising software platform, along with connected content and commerce experiences, play a crucial role in helping advertisers drive authentic connections with consumers. We specialize in data-driven media solutions that enable businesses to understand, engage, and acquire consumers effectively. At InMobi, innovation and creativity are at the core of everything we do, with a strong presence in various locations worldwide including Bangalore, San Mateo, New York, Singapore, Delhi, Mumbai, and more. Our mission at InMobi Group is to power intelligent, mobile-first experiences for enterprises and consumers, shaping consumer experience in a world of connected devices. We have been recognized for our innovation and disruptive technologies by prestigious lists such as the CNBC Disruptor 50 and Fast Company's Worlds Most Innovative Companies. The InMobi family is known for its inclusive and vibrant culture, consistently recognized as one of the Great Places to Work in India since 2017. We value passion, drive, creativity, ownership, and a results-focused mindset among our team members. At InMobi, we encourage you to dream big, take ownership, and chase your passion. Our promise is to provide you with an opportunity to make an immediate impact on the company and products, working with highly capable and ambitious peer groups. We offer a range of benefits including daily meals, gym and yoga classes, cutting-edge training, cocktails at drink cart Thursdays, and fun at work on Funky Fridays. Additionally, we welcome your kids and pets to work, creating a supportive and inclusive work environment. The Accelerate Platform team at InMobi is currently seeking a Product Marketing Manager to support the marketing efforts for the Accelerate product. This role requires a candidate with 4 years of experience in product marketing, strategy, consulting, or related roles, preferably in the adtech or martech industry. Strong writing and storytelling skills, the ability to create compelling materials using tools like PowerPoint or Google Slides, analytical mindset, attention to detail, and collaborative nature are essential qualities we are looking for in the ideal candidate. As a Product Marketing Manager, you will be responsible for developing product positioning, messaging, value propositions, conducting customer research, collaborating with internal teams, supporting go-to-market planning, creating sales enablement materials, developing customer-focused content, and ensuring consistent product stories across touchpoints. You will also play a key role in cross-functional collaboration, bridging feature capabilities with customer-facing narratives and supporting internal documentation and onboarding of new team members or stakeholders. At InMobi, our culture is not just a buzzword; it's an ethos that is reflected in the diverse backgrounds and experiences of every InMobian. We embrace challenges, seize growth opportunities, and uphold our core values of thinking big, being passionate, showing accountability, and taking ownership with freedom. Continuous learning and career progression are at the heart of our culture, supported by our InMobi Live Your Potential program. InMobi is an Equal Employment Opportunity employer and is committed to providing reasonable accommodations to qualified individuals with disabilities throughout the hiring process and in the workplace. To learn more about our benefits, values, and career opportunities, visit our careers page at https://www.inmobi.com/company/careers.,

We have an opportunity for a Salesforce Data Cloud Consultant at PWC AC. The ideal candidate should have 4-12 years of experience and be available for joining within immediate to 90 days. The job locations available are Bangalore, Kolkata, Hyderabad, and Mumbai, with a hybrid work mode. Educational qualifications required include BE / B Tech / MCA/ M.Sc / M.E / M.Tech. As a Salesforce Data Cloud Consultant, you will work with data integration technologies to design and implement new solutions and processes for clients to support new customer experience strategies. Your responsibilities will include identifying data points required to enable use cases, analyzing data for usability in CDP, identifying data cleansing requirements, mapping data sources to CDP data objects, mapping data fields to CDP data fields, and identifying the need for custom CDP objects. The ideal candidate must have 5+ years of hands-on experience with marketing data in MarTech and/or Marketing Data & Analytics space. They should also have a minimum of 1-year implementation experience for one or more Customer Data Platforms and experience in creating unified customer profiles by resolving identity data from multiple sources. Additionally, experience in designing processes for data deduplication, enrichment, and governance to ensure data quality is required. The candidate should have at least 5 years of experience with data management, data transformation, ETL, preferably using cloud-based tools/infrastructure. A positive attitude towards taking on technical challenges is highly valued. Relevant Salesforce experience in Sales & Service Cloud as well as Marketing Cloud, along with related certifications such as Marketing Cloud Consultant, Administrator, Advanced Administrator, Service Cloud Consultant, Sales Cloud Consultant, etc., is considered a plus. If you are interested in this opportunity, kindly share your profiles at dhamma.b.bhawsagar@pwc.com or contact MB at 8459621589.,

Shift Timings: US (EST Shifts) Night Shifts The Programmatic Analytics team at Zeta Global provides full reporting, actionable audience insights and campaign strategy support to both external customers and internal teams. While working with external customers, our analysts partner with the Zeta Sales and Account Management teams to monitor Zetas optimization platform across various verticals, design Real-time Brand Lift surveys and deliver actionable insight presentations for all Programmatic clients. Liaising with internal teams, our Analysts also provide feedback to our Product and Engineering teams on Zetas optimization platform, task automation and A.I. model features to advance the reliability, reach, and effectiveness of programmatic campaigns and to help drive overall company revenue goals. As an Analyst, youll be responsible for a number of tasks, including (but not limited to) compiling campaign performance and audience insights for all executed media, setting up Zeta surveys, assist in monitoring survey performance, help with optimization efforts and help drive campaign performance. Youll work closely with the Sales and Customer Success teams to achieve client goals through brand and acquisition campaigns, campaign optimization, and/or online A/B testing strategy. While every day will offer a different challenge, day-to-day, your role will include: Diving into large campaign data sets, uncovering insights, and providing impactful recommendation for clients through thoughtfully crafted storytelling. Deliverables include monthly campaign reporting, quarterly and campaign wrap reporting via PowerPoint. Set up and monitor Zeta client surveys and Zeta Marketing surveys Work with the Zeta Sales and Account Management teams to ensure surveys are executed successfully Work with internal teams to compile survey insights once surveys are completed Assist in pulling/setting up custom reports, as requested Assist in growing Zetas Programmatic revenue quarter over quarter via campaign support, optimizations and incremental. Who you are: A great communicator, comfortable speaking with clients, team members and C-Level Members alike and can convey complex technical features in simple terms Someone with an aptitude for media and strategy and able to contextually relay concepts to clients Able to multitask and prioritize high-priority requests with specific SLAs Have a high degree of creativity, self-motivation, and drive Eagerness to work in a team environment that will be constantly changing day to day Enthusiastic team player with a penchant for collaboration and knowledge sharing Data driven, technical, self-starting, and curious. What you need: 1 year of working experience in Programmatic, AdTech or MarTech Space o Programmatic Advertising knowledge a plus Experience with SQL query language, Tableau, HIVE, Python, Vertica, PowerPoint and Excel/pivot tables Excellent presentation/visualization/storytelling skills Excellent troubleshooting and diagnostic skills Professional oral and written communication skills Bachelors degree in Media, Business, Economics, Statistics, Marketing and/or equivalent experience. Bonus if you have: Experience in a digital media/Programmatic analytics role Experience pulling data & putting together actionable audience insights reports across different programmatic channels Experience with VBA/Excel Macros, Tableau, Python or other data manipulation tools a plus

You are looking for a skilled SaaS Sales Manager to drive the growth of VISIBLE, an enterprise-grade Generative Engine Optimization (GEO) platform. This role requires 2-5 years of experience in SaaS sales, particularly in marketing technology, SEO, or AI-based platforms. Your main focus will be engaging with CMOs, Marketing Heads, and CXOs to expand the platform's reach. Your responsibilities will include generating new business opportunities through outbound efforts and strategic prospecting. You will target mid to large-sized companies that can benefit from our visibility platform. Additionally, you will conduct demos and create customized proposals for C-level and marketing decision-makers. It will be your responsibility to manage the entire sales cycle, from lead generation to closing deals. Collaboration with the product and marketing teams is crucial to ensure consistency in positioning and messaging. Keeping the CRM updated with accurate sales pipeline data and providing regular updates to the leadership team is also part of your role. Furthermore, you will gather market intelligence and offer insights to enhance product and go-to-market strategies. To excel in this role, you should have 2-5 years of experience in B2B SaaS product sales, preferably in MarTech, SEO, or AI-driven platforms. A strong grasp of SEO, AI, or digital visibility concepts is essential. Your presentation, storytelling, and consultative selling skills should be exceptional. Previous experience in startups or tech products will be advantageous for this position.,

As a member of the elite unit of Infosys Strategic Technology Group (STG) led by the Unit Technology Officer (CTO), you will play a crucial role as a Power Programmer. This role is pivotal within Global Delivery as you will be part of a team of Full Stack Developers working on cutting-edge engineering projects, platforms, and marketplaces for clients utilizing emerging technologies. Your focus will be on staying ahead of the technology curve, being trained as Polyglots, and exhibiting a strong drive to address end customer challenges through the design and coding of technology-oriented development projects. You will be involved in providing solutions with minimal system requirements in an Agile Mode, collaborating with other Power Programmers, engaging with the Open Source community and Tech User group, custom developing new platforms and solutions, working on large-scale digital platforms and marketplaces, and handling complex engineering projects using cloud-native architecture. Your responsibilities will include working with innovative Fortune 500 companies in the realm of cutting-edge technologies, co-creating and developing new products and platforms for clients, contributing to Open Source projects, and continuously upskilling in the latest technology areas. Additionally, you will be incubating tech user groups to foster a culture of innovation and learning within the organization. From a technical standpoint, you should possess expertise in Digital Strategy and Planning, Solution Architecture Design, Technical Leadership Guidance, and a proven track record in designing and implementing complex digital solutions. A solid understanding of cloud computing, microservices, APIs, and other modern technologies is essential. Experience in Digital Commerce, MarTech, Customer Engagement, Omni Channel Experience, and Mobile Applications is highly valued, as well as certifications in relevant digital tools and products. Overall, this role offers a dynamic environment where you will be at the forefront of technology advancements, working on impactful projects, and collaborating with a diverse range of clients and stakeholders to drive innovation and digital transformation.,

As a Senior Manager in Marketing Automation B2C, you will be a key member of The Strategy & Consulting Global Network Song Practice team at Accenture. Your primary focus will be on providing transformation services to clients in the areas of marketing, sales, and services. By leveraging your expertise in Digital Marketing, B2C marketing, social marketing, and Sprinklr Marketing, you will help clients optimize their marketing strategies to drive cost reduction, revenue enhancement, and customer satisfaction. Your role will involve leading the implementation and optimization of Sprinklr Marketing, utilizing its AI-driven automation for campaign execution, content planning, and omnichannel engagement. You will integrate Sprinklr Social Listening with various marketing platforms to create data-enriched, sentiment-driven campaigns that enhance personalization and engagement. By analyzing consumer sentiment and brand perception through AI-powered Social Listening, you will extract actionable insights to optimize marketing automation workflows in real-time. In addition, you will assess marketing performance across multiple channels including email, social media, SEO/SEM, digital advertising, and web analytics. Your expertise in MarTech/AdTech stack optimization will ensure seamless integration between Sprinklr's Unified CXM platform and leading marketing automation tools for end-to-end campaign orchestration. Furthermore, you will collaborate with cross-functional teams and ecosystem partners to drive scalable and insight-driven marketing solutions. Your professional and technical skills will be crucial in understanding MarTech/AdTech platforms and integrations, customer experience management, and campaign automation. With a strong background in digital marketing and delivering marketing solutions across various industries, you will play a vital role in shaping client proposals and identifying new opportunities to leverage Sprinklr's capabilities. To excel in this role, you should have a minimum of 12 years of experience in digital marketing, with a proven track record in delivering marketing solutions within industries such as E-Commerce, CPG, Telecom, and Healthcare. Your proficiency in MarTech platforms, AdTech platforms, data visualization platforms, and cloud platforms will be essential in executing technical design solutions and customizing them as needed. In summary, as a Senior Manager in Marketing Automation B2C, you will play a strategic role in transforming customer engagement through Sprinklr Marketing solutions and broader MarTech and AdTech initiatives. Your ability to drive business development, thought leadership, and client proposals will be instrumental in helping clients optimize their marketing strategies and enhance customer experiences.,

You will be the Business Analyst for the Media domain, serving as the Single Point of Contact (SPOC) between Clients and technical teams. Your primary responsibilities will include assisting in product designing, implementation, and demonstrating expertise in the Media domain. With over 7 years of work experience, you are expected to have a strong understanding of the Media & Advertising industry, including MarTech, AdTech, Publishing, and Entertainment. Your role will involve requirement gathering, gap assessment, functional documentation, and product backlog management. Additionally, you will be involved in solution building, pre-sales activities, working on RFPs and RFIs specific to the Media & Advertising domain. Your proficiency in different tools and platforms used in advertising, publishing, and digital marketing ecosystems will be crucial. Strong analytical and problem-solving skills are essential for understanding business needs and creating business requirement documentation. You will also be responsible for preparing client business cases, requirement understanding documents, and supporting projects throughout the development life cycle. Collaboration with development teams and other stakeholders is key, as you participate in UAT, RFPs, RFIs, and prospect meetings. Your role will also involve building competitive proposals that include solutioning of Adtech and MarTech ecosystems. Continuous learning and acquiring proficiency in new tools and technologies will be expected. As a Functional Analyst, you are required to demonstrate extensive functional knowledge of managed products and projects. Strong analytical and problem-solving skills are essential, along with the ability to serve as the functional Single Point of Contact (SPOC) for assigned activities. Proactively identifying and addressing risks, collaborating with technical teams, and managing critical situations effectively are key aspects of this role. Your communication, documentation, and presentation skills will be crucial as you translate requirements into relevant documents such as Functional Specifications Reports (FSR), Use Cases, and High-Level Sequence Diagrams. Proficiency in Root Cause Analysis, Gap Analysis, and Impact Analysis is expected, along with a proactive learning approach and a focus on process improvement. Regular updates and engagement with stakeholders, along with timely project/product status reports, will be essential for success in this role.,

As the Senior Manager at Glance AI based in Bangalore, you will play a crucial role in executing key tracks across measurement, attribution, and commerce partnerships. Your primary responsibility will be to drive partner enablement, cross-functional execution, and operational intelligence with strategic guidance from the US. Your role will involve leading the execution across measurement, attribution, and commerce analytics partners, managing timelines, integration stages, and ensuring alignment across product, Go-To-Market (GTM), and data teams. You will support the implementation of an interconnected partner stack across attribution, incrementality, closed-loop reporting, identity, affiliate tech, and shoppable infrastructure to enhance readiness across discovery, decision, and conversion layers. Additionally, you will be responsible for owning and maintaining internal tools, trackers, and scalable workflows for managing partner maturity, integration health, and recurring requests efficiently and transparently. Collaborating with cross-functional teams including engineering, product, legal, and GTM, you will drive engagement to unblock dependencies, maintain momentum, and ensure partner outputs align with internal timelines. Your role will also involve capturing ecosystem signals, integration gaps, and partner friction points to contribute to broader strategy conversations. You will develop scalable frameworks for partner onboarding, performance tracking, and lifecycle management while translating partner capabilities into differentiated value propositions for advertisers, brands, and consumers. Furthermore, you will act as the India-side anchor for all enablement efforts, ensuring continuity across time zones and driving disciplined follow-through on decisions made by US leadership. The ideal candidate for this role would have 8-10 years of experience in strategic partnerships, product strategy, or ecosystem development within the commerce landscape, particularly in ad tech, commerce tech, or martech. You should possess deep knowledge of the modern commerce stack, hands-on experience with attribution workflows, measurement systems, and the ability to coordinate cross-functional teams and manage external partner relationships effectively. Additionally, you should be technically fluent, comfortable working with global teams and senior stakeholders, and have a track record of building new ecosystems. A strategic thinker who excels in environments requiring global collaboration and local execution would be well-suited for this role. In this position, you will have a significant impact on the modern commerce landscape by ensuring clean signal delivery, timely integrations, and structured partner coordination. Your role will be instrumental in activating partnerships with precision and delivering insights back into the business with clarity as the ecosystem scales.,

Abhinandan Ventures is a collective of high-growth new-age businesses that support ambitious ideas to create disruptive businesses. The company provides patient capital for value creation and fosters a culture of performance-driven leadership. They specialize in cultivating consumer-centric brands at the forefront of innovation, shaping industries with sound business practices. The House of Abhinandan Lodha, a consumer tech brand under Abhinandan Ventures, disrupts traditional land ownership by leveraging technology to make land more accessible, flexible, and secure. Their mission is to create intergenerational wealth for consumers by reinventing the land buying process and promoting sustainable development practices. As part of the corporate philosophy, The House of Abhinandan Lodha emphasizes transparency, sustainability, and social responsibility in all dealings. They use technology to digitize land ownership, simplify investments, and enhance lifestyle amenities, aiming to make land ownership a younger, nimbler, and more viable asset for all. The role of a Performance Enhancement Lead at The House of Abhinandan Lodha involves driving data-driven marketing transformation by integrating MarTech capabilities with robust data analytics. The selected candidate will be responsible for managing the marketing technology stack, enhancing marketing efficiency, and leveraging data insights to drive growth, customer engagement, and ROI. Key Responsibilities: - Define and lead the integrated MarTech and data analytics roadmap aligned with business goals - Drive performance marketing efficiency by integrating Salesforce platforms and tools - Implement and optimize Salesforce Marketing Cloud and Salesforce Data Cloud - Develop and manage marketing automation frameworks using CRM and customer data platforms - Utilize analytics tools like Tableau and Google Analytics for actionable insights - Implement predictive analytics for lead scoring, customer segmentation, and churn prediction - Oversee personalization engines, recommendation systems, and ML models - Ensure seamless integration of AdTech, CMS, and DXP platforms for unified marketing operations - Collaborate with cross-functional teams for data-driven marketing strategy - Monitor and report on marketing performance metrics, leading performance enhancement initiatives Key Requirements: - 8-12 years of experience in MarTech, CRM, and Data Analytics roles - Expertise in Salesforce Marketing Cloud, Salesforce Data Cloud, and CDP platforms - Hands-on knowledge of marketing automation, web analytics, Tableau, and data storytelling - Experience with ML models in marketing contexts and understanding of AdTech integrations - Ability to drive measurable outcomes through partnership with business and tech teams Key Attributes: - Strategic and analytical thinker with strong execution capability - Ownership and ability to work across functions in a fast-paced environment - Excellent communication and stakeholder management skills - Passion for marketing innovation and data-driven growth The Performance Enhancement Lead at The House of Abhinandan Lodha plays a crucial role in driving marketing transformation and accelerating business growth through technology and data-driven strategies.,

As a Director of Business Development at WebEngage, you will play a pivotal role in leading strategic growth initiatives and establishing impactful partnerships on a global scale. Working closely with cross-functional teams including Sales, Marketing, and Product, you will be responsible for defining and executing comprehensive business development strategies to drive revenue growth. Your responsibilities will include driving strategic pipeline generation through outbound and inbound lead generation initiatives to ensure a robust sales pipeline aligned with quarterly and annual revenue objectives. You will lead and develop a team of Business Development Representatives (BDRs), fostering a high-performance culture focused on continuous learning and innovation. Additionally, you will own and evolve the business development playbook, implement cutting-edge CRM and automation platforms, and partner closely with Sales Leadership to define target accounts and ideal customer profiles. The ideal candidate for this role should have a minimum of 8 years of B2B SaaS experience, with at least 5 years in a leadership role within a Sales Development or Business Development team. You should have a deep understanding of the enterprise sales cycle and buyer journey in MarTech, CDP, or related SaaS domains. Strong communication, leadership, and organizational skills are essential, along with hands-on experience with modern sales tools. At WebEngage, we value transparency, inclusivity, autonomy, and work-life balance. Join us in redefining the future of Marketing Automation and be a part of a culture that promotes curiosity, accountability, and customer-first mindset. If you are passionate about guiding a high-performance team towards ambitious revenue objectives and driving business growth on a global scale, we invite you to apply for the Director, Business Development role at WebEngage. Let's redefine the future of Marketing Automation together!,

The Customer Data Platform Manager is a mid-level position within the Marketing transformation vertical. The key responsibilities as Customer Data Platform Manager will include the following: Conduct assessment of clients current data management and Customer Data Platform (CDP) capabilities. Provide recommendations on optimizing the current stack and develop use cases to improve utilization. Gather business requirement and strategize and build clients digital marketing data management program that delivers high performance profiles for segmentation, personalization & activation across Digital channels. Identify different data sources, approaches to enrich customer profiles/segments in CDP (customer data platforms) and define use cases across multiple channels/destinations. Design Data cleaning, transformation, and integration approach from various data sources into CDP. Evaluate and recommend new ways of data management through CDP and how it connects into the broader marketing technology landscape (campaign management and insight generation). Identify, scope and partner with technology solution providers, client’s IT, BU teams, compliance, and marketing agencies to deliver the best solution meeting the needs of our clients. Plan, design, implement & integrate CDP solutions such as Adobe Experience Platform – RT CDP and work with partners to leverage various data management capabilities offered these solutions. Understand and convey the impact of regulations like CCPA, GDPR and client’s own internal or industry regulation on data gathering and management. Should be able to guide towards privacy by design, consent management for customer profile activation across digital marketing channels. Understand and design integrations (including API based/ file-based integrations) b/w tools/platforms of different vendors/ MarTech/AdTech components/ data sources. Stay abreast of MarTech landscape & engage ecosystem players/vendors to ensure best in class digital audience management capabilities for clients. Propose and conduct pilots as needed. Develop and manage a team of CDP specialists by managing key tasks such as work allocation, time management, project SME support, hiring, training etc. Aside from client delivery, the selected candidate will also drive business development efforts and thought leadership in the Martech, CDP and other digital marketing platform space. Key Skills: Excellent oral and written communication skills Creating and maintaining client relationships Strong understanding of Marketing processes, data management, data strategy, data integration, marketing & Advertising technologies and their integrations with other technologies Partner with technology solution providers and marketing agencies to deliver the best solution meeting the needs of our clients. Strong project management skills: ability to mobilize and organize across multiple stakeholders (client and internal) and projects

Overview We are seeking a seasoned and strategic Delivery Lead with 14+ years of experience to lead the implementation and successful delivery of Real-Time Decisioning solutions across enterprise clients. This role is ideal for a leader who can manage large-scale programs, align cross-functional teams, and deliver intelligent, contextual customer engagement strategies using modern MarTech and decisioning platforms. Responsibilities Program & Delivery Management Lead end-to-end delivery of real-time decisioning programs across multiple workstreams and stakeholder groups. Own project planning, resource allocation, risk management, and client communication for timely and quality delivery. Oversee solution design, development, testing, and rollout phases, ensuring adherence to enterprise standards and best practices. Drive governance, compliance, and audit readiness in all deliverables. Stakeholder & Team Leadership Act as the primary point of contact for business sponsors, product owners, and leadership teams. Collaborate with cross-functional teams including business analysts, architects, developers, QA, and operations. Build and manage high-performing teams; provide mentoring, coaching, and performance management. Ensure ongoing stakeholder alignment, clear communication, and value realization. Functional & Technical Oversight Oversee solution implementation on leading Real-Time Decisioning platforms such as Salesforce Marketing Cloud Personalization / Interaction Studio / Einstein Personalization CleverTap Ensure the solution enables real-time decisioning, next-best-action frameworks, customer segmentation, and personalization across channels. Ensure tight integration with CRM, CDP, campaign systems, and data layers. Agile & Delivery Excellence Promote Agile best practices, DevOps enablement, and continuous improvement across teams. Use tools like Jira, Confluence, and Azure DevOps to manage delivery pipelines and backlogs. Monitor KPIs, delivery metrics, and drive retrospectives to improve velocity and quality. Qualifications 14+ years of experience in IT/MarTech delivery, including 4+ years in real-time decisioning or personalization platforms. Proven track record of managing complex, multi-stream enterprise programs. Strong understanding of MarTech ecosystems, customer data platforms, personalization, and real-time marketing strategies. Experience in Agile/Hybrid delivery models with proficiency in Jira and delivery tools. Excellent leadership, communication, and stakeholder management skills. Hands-on or oversight experience with decisioning tools such as Salesforce Personalization, or CleverTap, etc. Familiarity with cloud platforms (AWS, Azure, GCP)

You will be joining our client, an Enterprise B2B SaaS startup based in Pune, India, that offers a cutting-edge Retail Media Operating System. This system has been proven to increase retailers" profitability by 7% of sales, enabling them to activate and engage with 10 times more brands through an omni-channel media buying experience. Tier 1 retailers and marketplaces globally are leveraging this platform to accelerate their Monetization strategy and stay ahead of the market by at least 2 years. As a Client Solutions Engineer, you will play a crucial role in understanding and addressing the needs of our clients during the pre-sales process. Working closely with the pre-sales team, you will be responsible for driving the successful completion of RFPs and RFIs by providing detailed information about our product capabilities. Your tasks will include designing tailored solutions, conducting product demos and proof-of-concepts (POCs), and ensuring seamless integration with our offerings. Your responsibilities will also involve collaborating with internal and external stakeholders to translate business requirements into technical strategies. You will be expected to utilize your technical knowledge to position our offerings effectively, identify client needs, and contribute to project scoping and proposal development. Strong communication skills will be essential as you interact with technical and non-technical stakeholders, including senior managers, directors, VPs, and C-suite leaders. To excel in this role, you should have a minimum of 3 to 5+ years of experience in a client-facing, solution engineering, or product management role within the B2B SaaS, AdTech, Martech, RetailTech, or enterprise tech industry. You must be adept at simplifying complex product capabilities into compelling client stories and comfortable working in a fast-paced, high-growth environment. Additionally, having expertise in architecting customized solutions for clients, strong communication and presentation skills, and the ability to engage with senior stakeholders are key requirements. Your skill set should include end-to-end ownership of pre-sales cycles, managing RFPs, RFIs, demos, POCs, and custom solution builds. You should also demonstrate proficiency in engaging VP/C-level decision-makers, exceptional communication skills, and the ability to lead and motivate teams effectively. If you possess a passion for delivering innovative solutions, driving business impact, and building strong client relationships, we invite you to explore this exciting opportunity with us.,

Role Overview:- We are looking for a dynamic Senior MarTech Manager with strong expertise in HCL Unica, Salesforce Marketing Cloud, and end-to-end campaign operations. This role involves owning MarTech platform implementations, managing multi-channel campaign delivery, and leading cross-functional project teams for global clients. Key Responsibilities Lead HCL Unica (Campaign, Plan, Platform, Interact) cloud/on-prem implementations Define & execute multi-channel campaigns (Email, SMS, Push, Internet Banking, CRM, RM) Integrate CRM platforms (Salesforce) and MarTech tools (ZoomInfo, 6Sense, NeverBounce, LinkedIn) Build strategic segmentation logic, campaign flowcharts, and audience strategies Drive campaign performance reporting, dashboards, and post-campaign analysis Manage MarTech upgrades/migrations (e.g., DB2 MariaDB, Unica v10 v12) Collaborate with client IT/business teams and offshore/onshore delivery models Mentor junior team members and ensure best practices in delivery

As a Manager in Product Marketing, you will be responsible for owning feature launch, adoption, and promotion. This includes defining product and feature positioning, creating feature promotion plans and campaigns, and monitoring feature adoption metrics. Additionally, you will collaborate with the product team to co-own product engagement and customer retention strategies. Your key responsibilities will involve managing automated and self-serve customer onboarding, overseeing the customer engagement lifecycle both within and outside the product, and providing ongoing education and training to customers on the product. We are seeking individuals with 2-5 years of experience in Product Marketing roles within SaaS startups. Preferred skills for this role include previous experience in early-stage SaaS startups, marketing products to US/Europe-based customers, and working in SalesTech or MarTech companies. In our team, we value team members who are hardworking, hands-on, and eager for rapid growth. We prioritize quality in our work and expect quick execution. Our organizational structure is flat, requiring individuals to be proactive and collaborative. We appreciate team players who are humble, open to learning from failures, and have a long-term perspective on career growth. Join us if you are passionate about Product Marketing and ready to thrive in a dynamic startup environment.,

About The Role Job Title - Microsoft Gen AI Marketing Strategy Lead Senior Manager - GN SONG Management :06 Senior Manager Location:Delhi/ Mumbai/Bangalore/Gurgaon/Hyderabad Must have skills:Generative AI Good to have skills:knowledge of Microsofts marketing technology stack, including agentic AI solutions, to drive future-ready marketing organization strategies Job Summary : The Strategy & Consulting Global Network Song (S&C GN Song) practice works with clients across their marketing, sales and services and customer engagement functions. Our services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, enhancing revenue, improving customer satisfaction, and impacting front end business metrics in a positive manner. We are seeking a visionary and strategic Senior Manager to lead our Microsoft GenAI-powered marketing strategy initiatives , driving enterprise-wide transformation for clients through the integration of agentic AI capabilities and future-fit marketing operating models . This role demands deep expertise in MarTech and AI/Gen AI strategy , paired with a passion for shaping the future of intelligent marketing organizations. You will bring together the best of Microsofts agentic suite, cloud technologies, and AI/GenAI capabilities to architect next-gen marketing ecosystems for global enterprises. You will act as a thought leader, trusted advisor, and transformation strategist , working closely with solution architects, Data & AI teams, Microsoft tech SMEs , and client stakeholders to deliver end-to-end value from strategy to execution and build strong relationships to foster new business. Roles & Responsibilities: Bring a thought leadership lens to emerging technologiestranslating GenAI trends, agentic workflows, and ecosystem capabilities into real-world, client-ready solutions. Lead the development of transformation strategies by integrating Microsoft Gen AI and agentic marketing capabilities into client ecosystems. Lead strategic assessments of current marketing capabilities and define GenAI-led reinvention roadmaps, future operating models, future-fit capabilities and process designs. Envisioning and engaging in client conversations on leveraging Microsofts GenAI and agentic capabilities to drive existing business relationships and build new opportunities. Collaborate closely with solution architects, Data & AI teams, and Microsoft SMEs to design and implement comprehensive, scalable marketing solutions. Guide clients through the design and implementation of future-fit marketing organization blueprints, enabling them to leverage cutting-edge technology and AI. Drive consultative selling and engagement with clients, identifying opportunities to bring Microsofts Gen AI solutions to solve their marketing challenges. Develop offerings and client solutions that align with Microsoft's ecosystem, ensuring they meet client needs while integrating AI-powered marketing strategies. Champion cross-functional collaboration across teams and stakeholders to ensure alignment and effective execution of marketing strategies. Build strong client relationships, influencing decision-making and guiding clients through digital transformation in marketing. Lead, Coach and build cross functional teams to embed Microsofts AI/GenAI capabilities into core ways of working across marketing services. Professional & Technical Skills: MBA from a Tier 1 institute with a focus in Marketing, Strategy, or Technology 13-20 years of experience with at least 4 years in marketing strategy, Gen AI, agentic AI, agency experience, and Marketing OS Experience. Proven experience in creating and executing GenAI-led marketing transformation strategies, with a focus on leveraging Microsofts Gen AI capabilities. In-depth knowledge of Microsofts marketing technology stack, including agentic AI solutions, to drive future-ready marketing organization strategies. Manage C Suite and identify and drive new business in Generative AI engagements. Strong background in consulting and developing client-centric solutions, combining the best of technology, AI, and martech to address complex marketing challenges. Hands-on experience with Agentic solutioning and architecture design, LLMs and Generative AI frameworks (OpenAI, Anthropic, etc.) Demonstrated expertise in cross-functional collaboration, working closely with technical teams (solution architects, Data & AI) and business teams to drive successful outcomes. Experience in consultative selling, working directly with clients to design, propose, and deliver transformation roadmaps that leverage Microsoft technologies. Solid understanding of change management methodologies, including the ability to lead clients through upskilling, transformation, and technology adoption. Analytical mindset and problem-solving skills, with the ability to identify opportunities for AI-powered optimization in marketing processes. Experience in working with clients across multiple industries like CPG, S&P, Finance, Lifesciences, etc. Additional Information: Accenture Strategy shapes our clients future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers and communities. This is our unique differentiator. Global Network a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world. About Our Company | Accenture Qualification Experience:Minimum 13 20 years of experience is required Educational Qualification:MBA

You will be joining the S&C Global Network team as an Analyst focusing on AI and Web Analytics. The role is based in Gurugram, DDC1A, NonSTPI. Your main skillset should include proficiency in Web Analytics Tools. It would be beneficial if you also have the ability to utilize design thinking, optimize business processes, and manage stakeholders effectively. In this position, you will drive strategic initiatives, oversee business transformations, and use your industry expertise to develop value-driven solutions. Your responsibilities will include providing strategic advisory services, conducting market research, and formulating data-driven recommendations to enhance business performance. As a part of the Analytics practice, you will collaborate with a global network of intelligent colleagues experienced in leading AI/ML/Statistical tools for various applications such as digital marketing, web/mobile analytics, customer data platform, personalization, and GEN AI. Your role will involve working closely with Solution Architects, Data Engineers, Data Scientists, and Digital Marketers to help clients derive value from their digital assets through personalized activation. Key responsibilities will include being an expert in leading Tag Management platforms, developing visualization tools, configuring analytics tools like GA360/GA4 and Adobe Analytics, assessing clients" MarTech stack, performing technical analysis & design, translating business requirements, implementing analytics tags, managing data, conducting root cause analysis, and collaborating with various stakeholders to achieve project objectives. To excel in this role, you should possess relevant experience in the domain, strong analytical and problem-solving skills, effective communication abilities, and the capacity to thrive in a fast-paced environment. Additionally, this position offers the opportunity to work on innovative projects, career growth prospects, and exposure to leadership roles. Join us at Accenture for a challenging and rewarding career journey.,

Hello Candidate, Greetings from Hungry Bird IT Consulting Services Pvt Ltd. We are hiring Manual Tester-Marketing Operation for our client. Job Title: Manual QA Tester Marketing Operations Location: Hyderabad Job Mode : Remote Department: Quality Assurance / Marketing Technology About the Role: Were looking for a detail-oriented and proactive Manual QA Tester with 35 years of experience testing web applications and CRM/Marketing workflows. The ideal candidate will have a strong foundation in QA methodologies, hands-on experience in tools like JIRA and Postman, and a solid understanding of Marketing Operations platforms such as Marketo or Salesforce . You will play a key role in validating campaign logic, testing customer journeys, and ensuring the reliability of marketing integrations and platforms. Key Responsibilities: Create comprehensive test plans, test cases, and test data for new features and enhancements. Perform manual testing of web applications, customer workflows, and CRM/MarTech integrations. Validate campaign configurations, form behaviors, and customer journeys across platforms. Identify, document, and track bugs or inconsistencies using JIRA or Azure DevOps . Conduct API testing using Postman and validate request/response accuracy. Perform basic data validation and troubleshooting using SQL queries . Collaborate with developers, marketers, and business stakeholders to clarify requirements and resolve defects. Maintain and update test documentation in tools like TestRail . Participate in Agile/Scrum ceremonies, contributing to sprint planning and retrospectives. Provide feedback to improve overall QA processes and support automation initiatives. Requirements: 35 years of experience in manual testing of web applications and platforms. Solid knowledge of QA methodologies , testing techniques, and defect lifecycle. Hands-on experience testing marketing technology platforms such as Marketo, Salesforce, Eloqua , or similar. Experience with API testing tools like Postman . Proficiency with JIRA, Azure DevOps, TestRail , or equivalent test/bug tracking tools. Familiarity with SQL for querying and validating backend data. Exposure to automation testing tools (e.g., Selenium, Cypress) is a plus. Understanding of Agile/Scrum processes and collaborative team environments. Nice to Have: Prior experience in a Marketing Ops or Martech QA role. Experience testing analytics implementations, UTM tagging, or campaign attribution. Ability to create basic automation scripts. (Interested candidates can share their CV with us at shreya@hungrybird.in or reach us at +919701432176.) PLEASE MENTION THE RELEVANT POSITION IN THE SUBJECT LINE OF THE EMAIL. Example: KRISHNA, HR MANAGER, 7 YEARS, 20 20DAYS NOTICE. Name: Position applying for: Total experience: Notice period: Current Salary: Expected Salary: Thanks and Regards Shreya +91 9701432176

We are seeking a results-oriented and strategic Growth Marketing Manager to lead our client acquisition initiatives through impactful outreach campaigns and webinar-led content marketing This role will own the entire lifecycle of multi-channel campaigns, drive webinar-led acquisition end-to-end, manage brand reputation across digital touchpoints, and collaborate cross-functionally to deliver measurable growth outcomes Key Responsibilities: Webinar-Led Acquisition StrategyOwn end-to-end webinar management as a key growth and content marketing channel, including:Speaker topic finalization, and upgrading deck theme pitch Video creative production: Oversee shoot coordination for video ads, creating videos from raw files, image ads copywriting, text ads, QR code link setup Oversee Landing page creation and complete flow setup Campaign orchestration for event reminders and webinar community management Execution management: webinar hosting, chat/QA moderation, poll management, etcMaintain PL for this channel with complete ownership of business metrics Client Outreach Campaign AutomationPlan, execute, and optimize multi-channel client acquisition and engagement campaigns via email, WhatsApp, SMS, and push notifications Leverage automation tools such as MoEngage, WebEngage, Zepic, etc, to build targeted journeys and lifecycle campaigns Collaborate with product, design, content, and analytics teams to segment audiences and personalize communication Requirements: 3-4 years of experience in digital marketing or growth roles Proven experience managing marketing automation platforms (MoEngage, WebEngage or equivalent) Strong strategic thinking with hands-on ability to execute and optimize Excellent communication skills written and verbal with a knack for crafting user-facing content Strong project management and stakeholder coordination skills Data-driven decision-making and familiarity with campaign analytics tools Preferred: Experience in fintech, consumer tech, or subscription-driven businesses Prior ownership of app acquisition/reviews or app store optimization is a plus Familiarity with webinar platforms and martech automation ecosystems