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14.0 - 19.0 years
30 - 35 Lacs
Hyderabad
Work from Office
Overview We are seeking a seasoned and strategic Delivery Lead with 14+ years of experience to lead the implementation and successful delivery of Real-Time Decisioning solutions across enterprise clients. This role is ideal for a leader who can manage large-scale programs, align cross-functional teams, and deliver intelligent, contextual customer engagement strategies using modern MarTech and decisioning platforms. Responsibilities Program & Delivery Management Lead end-to-end delivery of real-time decisioning programs across multiple workstreams and stakeholder groups. Own project planning, resource allocation, risk management, and client communication for timely and quality delivery. Oversee solution design, development, testing, and rollout phases, ensuring adherence to enterprise standards and best practices. Drive governance, compliance, and audit readiness in all deliverables. Stakeholder & Team Leadership Act as the primary point of contact for business sponsors, product owners, and leadership teams. Collaborate with cross-functional teams including business analysts, architects, developers, QA, and operations. Build and manage high-performing teams; provide mentoring, coaching, and performance management. Ensure ongoing stakeholder alignment, clear communication, and value realization. Functional & Technical Oversight Oversee solution implementation on leading Real-Time Decisioning platforms such as Salesforce Marketing Cloud Personalization / Interaction Studio / Einstein Personalization CleverTap Ensure the solution enables real-time decisioning, next-best-action frameworks, customer segmentation, and personalization across channels. Ensure tight integration with CRM, CDP, campaign systems, and data layers. Agile & Delivery Excellence Promote Agile best practices, DevOps enablement, and continuous improvement across teams. Use tools like Jira, Confluence, and Azure DevOps to manage delivery pipelines and backlogs. Monitor KPIs, delivery metrics, and drive retrospectives to improve velocity and quality. Qualifications 14+ years of experience in IT/MarTech delivery, including 4+ years in real-time decisioning or personalization platforms. Proven track record of managing complex, multi-stream enterprise programs. Strong understanding of MarTech ecosystems, customer data platforms, personalization, and real-time marketing strategies. Experience in Agile/Hybrid delivery models with proficiency in Jira and delivery tools. Excellent leadership, communication, and stakeholder management skills. Hands-on or oversight experience with decisioning tools such as Salesforce Personalization, or CleverTap, etc. Familiarity with cloud platforms (AWS, Azure, GCP)
Posted 2 weeks ago
3.0 - 7.0 years
0 Lacs
pune, maharashtra
On-site
You will be joining our client, an Enterprise B2B SaaS startup based in Pune, India, that offers a cutting-edge Retail Media Operating System. This system has been proven to increase retailers" profitability by 7% of sales, enabling them to activate and engage with 10 times more brands through an omni-channel media buying experience. Tier 1 retailers and marketplaces globally are leveraging this platform to accelerate their Monetization strategy and stay ahead of the market by at least 2 years. As a Client Solutions Engineer, you will play a crucial role in understanding and addressing the needs of our clients during the pre-sales process. Working closely with the pre-sales team, you will be responsible for driving the successful completion of RFPs and RFIs by providing detailed information about our product capabilities. Your tasks will include designing tailored solutions, conducting product demos and proof-of-concepts (POCs), and ensuring seamless integration with our offerings. Your responsibilities will also involve collaborating with internal and external stakeholders to translate business requirements into technical strategies. You will be expected to utilize your technical knowledge to position our offerings effectively, identify client needs, and contribute to project scoping and proposal development. Strong communication skills will be essential as you interact with technical and non-technical stakeholders, including senior managers, directors, VPs, and C-suite leaders. To excel in this role, you should have a minimum of 3 to 5+ years of experience in a client-facing, solution engineering, or product management role within the B2B SaaS, AdTech, Martech, RetailTech, or enterprise tech industry. You must be adept at simplifying complex product capabilities into compelling client stories and comfortable working in a fast-paced, high-growth environment. Additionally, having expertise in architecting customized solutions for clients, strong communication and presentation skills, and the ability to engage with senior stakeholders are key requirements. Your skill set should include end-to-end ownership of pre-sales cycles, managing RFPs, RFIs, demos, POCs, and custom solution builds. You should also demonstrate proficiency in engaging VP/C-level decision-makers, exceptional communication skills, and the ability to lead and motivate teams effectively. If you possess a passion for delivering innovative solutions, driving business impact, and building strong client relationships, we invite you to explore this exciting opportunity with us.,
Posted 2 weeks ago
10.0 - 15.0 years
15 - 25 Lacs
Chennai
Work from Office
Role Overview:- We are looking for a dynamic Senior MarTech Manager with strong expertise in HCL Unica, Salesforce Marketing Cloud, and end-to-end campaign operations. This role involves owning MarTech platform implementations, managing multi-channel campaign delivery, and leading cross-functional project teams for global clients. Key Responsibilities Lead HCL Unica (Campaign, Plan, Platform, Interact) cloud/on-prem implementations Define & execute multi-channel campaigns (Email, SMS, Push, Internet Banking, CRM, RM) Integrate CRM platforms (Salesforce) and MarTech tools (ZoomInfo, 6Sense, NeverBounce, LinkedIn) Build strategic segmentation logic, campaign flowcharts, and audience strategies Drive campaign performance reporting, dashboards, and post-campaign analysis Manage MarTech upgrades/migrations (e.g., DB2 MariaDB, Unica v10 v12) Collaborate with client IT/business teams and offshore/onshore delivery models Mentor junior team members and ensure best practices in delivery
Posted 2 weeks ago
2.0 - 6.0 years
0 Lacs
karnataka
On-site
As a Manager in Product Marketing, you will be responsible for owning feature launch, adoption, and promotion. This includes defining product and feature positioning, creating feature promotion plans and campaigns, and monitoring feature adoption metrics. Additionally, you will collaborate with the product team to co-own product engagement and customer retention strategies. Your key responsibilities will involve managing automated and self-serve customer onboarding, overseeing the customer engagement lifecycle both within and outside the product, and providing ongoing education and training to customers on the product. We are seeking individuals with 2-5 years of experience in Product Marketing roles within SaaS startups. Preferred skills for this role include previous experience in early-stage SaaS startups, marketing products to US/Europe-based customers, and working in SalesTech or MarTech companies. In our team, we value team members who are hardworking, hands-on, and eager for rapid growth. We prioritize quality in our work and expect quick execution. Our organizational structure is flat, requiring individuals to be proactive and collaborative. We appreciate team players who are humble, open to learning from failures, and have a long-term perspective on career growth. Join us if you are passionate about Product Marketing and ready to thrive in a dynamic startup environment.,
Posted 3 weeks ago
4.0 - 9.0 years
25 - 30 Lacs
Mumbai
Work from Office
About The Role Job Title - Microsoft Gen AI Marketing Strategy Lead Senior Manager - GN SONG Management :06 Senior Manager Location:Delhi/ Mumbai/Bangalore/Gurgaon/Hyderabad Must have skills:Generative AI Good to have skills:knowledge of Microsofts marketing technology stack, including agentic AI solutions, to drive future-ready marketing organization strategies Job Summary : The Strategy & Consulting Global Network Song (S&C GN Song) practice works with clients across their marketing, sales and services and customer engagement functions. Our services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, enhancing revenue, improving customer satisfaction, and impacting front end business metrics in a positive manner. We are seeking a visionary and strategic Senior Manager to lead our Microsoft GenAI-powered marketing strategy initiatives , driving enterprise-wide transformation for clients through the integration of agentic AI capabilities and future-fit marketing operating models . This role demands deep expertise in MarTech and AI/Gen AI strategy , paired with a passion for shaping the future of intelligent marketing organizations. You will bring together the best of Microsofts agentic suite, cloud technologies, and AI/GenAI capabilities to architect next-gen marketing ecosystems for global enterprises. You will act as a thought leader, trusted advisor, and transformation strategist , working closely with solution architects, Data & AI teams, Microsoft tech SMEs , and client stakeholders to deliver end-to-end value from strategy to execution and build strong relationships to foster new business. Roles & Responsibilities: Bring a thought leadership lens to emerging technologiestranslating GenAI trends, agentic workflows, and ecosystem capabilities into real-world, client-ready solutions. Lead the development of transformation strategies by integrating Microsoft Gen AI and agentic marketing capabilities into client ecosystems. Lead strategic assessments of current marketing capabilities and define GenAI-led reinvention roadmaps, future operating models, future-fit capabilities and process designs. Envisioning and engaging in client conversations on leveraging Microsofts GenAI and agentic capabilities to drive existing business relationships and build new opportunities. Collaborate closely with solution architects, Data & AI teams, and Microsoft SMEs to design and implement comprehensive, scalable marketing solutions. Guide clients through the design and implementation of future-fit marketing organization blueprints, enabling them to leverage cutting-edge technology and AI. Drive consultative selling and engagement with clients, identifying opportunities to bring Microsofts Gen AI solutions to solve their marketing challenges. Develop offerings and client solutions that align with Microsoft's ecosystem, ensuring they meet client needs while integrating AI-powered marketing strategies. Champion cross-functional collaboration across teams and stakeholders to ensure alignment and effective execution of marketing strategies. Build strong client relationships, influencing decision-making and guiding clients through digital transformation in marketing. Lead, Coach and build cross functional teams to embed Microsofts AI/GenAI capabilities into core ways of working across marketing services. Professional & Technical Skills: MBA from a Tier 1 institute with a focus in Marketing, Strategy, or Technology 13-20 years of experience with at least 4 years in marketing strategy, Gen AI, agentic AI, agency experience, and Marketing OS Experience. Proven experience in creating and executing GenAI-led marketing transformation strategies, with a focus on leveraging Microsofts Gen AI capabilities. In-depth knowledge of Microsofts marketing technology stack, including agentic AI solutions, to drive future-ready marketing organization strategies. Manage C Suite and identify and drive new business in Generative AI engagements. Strong background in consulting and developing client-centric solutions, combining the best of technology, AI, and martech to address complex marketing challenges. Hands-on experience with Agentic solutioning and architecture design, LLMs and Generative AI frameworks (OpenAI, Anthropic, etc.) Demonstrated expertise in cross-functional collaboration, working closely with technical teams (solution architects, Data & AI) and business teams to drive successful outcomes. Experience in consultative selling, working directly with clients to design, propose, and deliver transformation roadmaps that leverage Microsoft technologies. Solid understanding of change management methodologies, including the ability to lead clients through upskilling, transformation, and technology adoption. Analytical mindset and problem-solving skills, with the ability to identify opportunities for AI-powered optimization in marketing processes. Experience in working with clients across multiple industries like CPG, S&P, Finance, Lifesciences, etc. Additional Information: Accenture Strategy shapes our clients future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers and communities. This is our unique differentiator. Global Network a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world. About Our Company | Accenture Qualification Experience:Minimum 13 20 years of experience is required Educational Qualification:MBA
Posted 3 weeks ago
3.0 - 7.0 years
0 Lacs
hyderabad, telangana
On-site
You will be joining the S&C Global Network team as an Analyst focusing on AI and Web Analytics. The role is based in Gurugram, DDC1A, NonSTPI. Your main skillset should include proficiency in Web Analytics Tools. It would be beneficial if you also have the ability to utilize design thinking, optimize business processes, and manage stakeholders effectively. In this position, you will drive strategic initiatives, oversee business transformations, and use your industry expertise to develop value-driven solutions. Your responsibilities will include providing strategic advisory services, conducting market research, and formulating data-driven recommendations to enhance business performance. As a part of the Analytics practice, you will collaborate with a global network of intelligent colleagues experienced in leading AI/ML/Statistical tools for various applications such as digital marketing, web/mobile analytics, customer data platform, personalization, and GEN AI. Your role will involve working closely with Solution Architects, Data Engineers, Data Scientists, and Digital Marketers to help clients derive value from their digital assets through personalized activation. Key responsibilities will include being an expert in leading Tag Management platforms, developing visualization tools, configuring analytics tools like GA360/GA4 and Adobe Analytics, assessing clients" MarTech stack, performing technical analysis & design, translating business requirements, implementing analytics tags, managing data, conducting root cause analysis, and collaborating with various stakeholders to achieve project objectives. To excel in this role, you should possess relevant experience in the domain, strong analytical and problem-solving skills, effective communication abilities, and the capacity to thrive in a fast-paced environment. Additionally, this position offers the opportunity to work on innovative projects, career growth prospects, and exposure to leadership roles. Join us at Accenture for a challenging and rewarding career journey.,
Posted 3 weeks ago
3.0 - 8.0 years
7 - 12 Lacs
Hyderabad
Work from Office
Hello Candidate, Greetings from Hungry Bird IT Consulting Services Pvt Ltd. We are hiring Manual Tester-Marketing Operation for our client. Job Title: Manual QA Tester Marketing Operations Location: Hyderabad Job Mode : Remote Department: Quality Assurance / Marketing Technology About the Role: Were looking for a detail-oriented and proactive Manual QA Tester with 35 years of experience testing web applications and CRM/Marketing workflows. The ideal candidate will have a strong foundation in QA methodologies, hands-on experience in tools like JIRA and Postman, and a solid understanding of Marketing Operations platforms such as Marketo or Salesforce . You will play a key role in validating campaign logic, testing customer journeys, and ensuring the reliability of marketing integrations and platforms. Key Responsibilities: Create comprehensive test plans, test cases, and test data for new features and enhancements. Perform manual testing of web applications, customer workflows, and CRM/MarTech integrations. Validate campaign configurations, form behaviors, and customer journeys across platforms. Identify, document, and track bugs or inconsistencies using JIRA or Azure DevOps . Conduct API testing using Postman and validate request/response accuracy. Perform basic data validation and troubleshooting using SQL queries . Collaborate with developers, marketers, and business stakeholders to clarify requirements and resolve defects. Maintain and update test documentation in tools like TestRail . Participate in Agile/Scrum ceremonies, contributing to sprint planning and retrospectives. Provide feedback to improve overall QA processes and support automation initiatives. Requirements: 35 years of experience in manual testing of web applications and platforms. Solid knowledge of QA methodologies , testing techniques, and defect lifecycle. Hands-on experience testing marketing technology platforms such as Marketo, Salesforce, Eloqua , or similar. Experience with API testing tools like Postman . Proficiency with JIRA, Azure DevOps, TestRail , or equivalent test/bug tracking tools. Familiarity with SQL for querying and validating backend data. Exposure to automation testing tools (e.g., Selenium, Cypress) is a plus. Understanding of Agile/Scrum processes and collaborative team environments. Nice to Have: Prior experience in a Marketing Ops or Martech QA role. Experience testing analytics implementations, UTM tagging, or campaign attribution. Ability to create basic automation scripts. (Interested candidates can share their CV with us at shreya@hungrybird.in or reach us at +919701432176.) PLEASE MENTION THE RELEVANT POSITION IN THE SUBJECT LINE OF THE EMAIL. Example: KRISHNA, HR MANAGER, 7 YEARS, 20 20DAYS NOTICE. Name: Position applying for: Total experience: Notice period: Current Salary: Expected Salary: Thanks and Regards Shreya +91 9701432176
Posted 3 weeks ago
4.0 - 6.0 years
8 - 13 Lacs
Bengaluru
Work from Office
We are seeking a results-oriented and strategic Growth Marketing Manager to lead our client acquisition initiatives through impactful outreach campaigns and webinar-led content marketing This role will own the entire lifecycle of multi-channel campaigns, drive webinar-led acquisition end-to-end, manage brand reputation across digital touchpoints, and collaborate cross-functionally to deliver measurable growth outcomes Key Responsibilities: Webinar-Led Acquisition StrategyOwn end-to-end webinar management as a key growth and content marketing channel, including:Speaker topic finalization, and upgrading deck theme pitch Video creative production: Oversee shoot coordination for video ads, creating videos from raw files, image ads copywriting, text ads, QR code link setup Oversee Landing page creation and complete flow setup Campaign orchestration for event reminders and webinar community management Execution management: webinar hosting, chat/QA moderation, poll management, etcMaintain PL for this channel with complete ownership of business metrics Client Outreach Campaign AutomationPlan, execute, and optimize multi-channel client acquisition and engagement campaigns via email, WhatsApp, SMS, and push notifications Leverage automation tools such as MoEngage, WebEngage, Zepic, etc, to build targeted journeys and lifecycle campaigns Collaborate with product, design, content, and analytics teams to segment audiences and personalize communication Requirements: 3-4 years of experience in digital marketing or growth roles Proven experience managing marketing automation platforms (MoEngage, WebEngage or equivalent) Strong strategic thinking with hands-on ability to execute and optimize Excellent communication skills written and verbal with a knack for crafting user-facing content Strong project management and stakeholder coordination skills Data-driven decision-making and familiarity with campaign analytics tools Preferred: Experience in fintech, consumer tech, or subscription-driven businesses Prior ownership of app acquisition/reviews or app store optimization is a plus Familiarity with webinar platforms and martech automation ecosystems
Posted 3 weeks ago
0.0 - 1.0 years
3 - 3 Lacs
Hyderabad
Work from Office
Job Description: About the Role: We are seeking a highly motivated and detail-oriented Marketing Automation Executive to join our dynamic and fast-growing marketing team. This is an exciting opportunity for freshers or early professionals who are passionate about digital marketing and mar-tech. You will be responsible for planning and executing multi-channel lead nurturing campaigns using tools like Salesforce , Mailchimp , Zapier , and others. The goal is to automate workflows, improve engagement, and support sales with conversion-focused marketing operations. Key Responsibilities: Plan, execute, and optimize communication workflows via Email, SMS, WhatsApp , and other digital platforms. Use automation tools like Salesforce, Zapier, Mailchimp , or similar to build and schedule campaigns. Track and analyze user behavior to trigger personalized communications based on lifecycle stages. Collaborate with content, design, and sales teams to deliver compelling messages that drive conversions. Monitor campaign performance (Open Rate, CTR, Conversion Rate) and make data-driven improvements. Maintain integrations between tools and automate repetitive marketing tasks. Keep the CRM and marketing databases clean, segmented, and up-to-date. What Were Looking For: Strong interest in marketing automation and digital campaigns . Basic understanding of CRM, email marketing , and automation tools. Strong attention to detail and ability to follow structured processes. Analytical and communication skills with a learner’s mindset. Team player who thrives in a fast-paced, results-driven environment . Nice to Have (Optional): Familiarity with tools like Salesforce, Mailchimp, Zapier, HubSpot , etc. Experience with Google Sheets, Excel , and basic HTML/CSS (for email formatting). Understanding of marketing funnels and lead nurturing concepts. Why Join Us? Be part of a high-impact, data-driven marketing team. Work on real campaigns with measurable outcomes. Fast-track your career in marketing automation and CRM – one of the hottest areas in digital marketing. Learn and grow in a collaborative, innovation-focused environment. Get hands-on with the latest marketing technologies and platforms. Company Name: TalentSprint – An Accenture Company Company Website: www.talentsprint.com About the Company: TalentSprint , an EdTech platform and a part of Accenture , delivers transformational programs for professionals in AI, Data Science, FinTech, Cybersecurity, and more, in collaboration with top-tier institutions like IITs and IIMs . Our programs are known for their academic rigor and industry relevance, empowering individuals and organizations to build future-ready careers. Company Address: Suite No G02, 101, 102, Sy No. 126 P, PSR Prime Tower, Gachibowli, Hyderabad, Telangana, India
Posted 3 weeks ago
3.0 - 4.0 years
8 - 12 Lacs
Bengaluru
Work from Office
We are seeking a results-oriented and strategic Growth Marketing Manager to lead our client acquisition initiatives through impactful outreach campaigns and webinar-led content marketing This role will own the entire lifecycle of multi-channel campaigns, drive webinar-led acquisition end-to-end, manage brand reputation across digital touchpoints, and collaborate cross-functionally to deliver measurable growth outcomes Key Responsibilities: Webinar-Led Acquisition StrategyOwn end-to-end webinar management as a key growth and content marketing channel, including:Speaker & topic finalization, and upgrading deck theme & pitch Video & creative production: Oversee shoot coordination for video ads, creating videos from raw files, image ads & copywriting, text ads, QR code & link setup Oversee Landing page creation and complete flow setup Campaign orchestration for event reminders and webinar community management Execution management: webinar hosting, chat/Q&A moderation, poll management, etcMaintain P&L for this channel with complete ownership of business metrics Client Outreach & Campaign AutomationPlan, execute, and optimize multi-channel client acquisition and engagement campaigns via email, WhatsApp, SMS, and push notifications Leverage automation tools such as MoEngage, WebEngage, Zepic, etc, to build targeted journeys and lifecycle campaigns Collaborate with product, design, content, and analytics teams to segment audiences and personalize communication Requirements: 3-4 years of experience in digital marketing or growth roles Proven experience managing marketing automation platforms (MoEngage, WebEngage or equivalent) Strong strategic thinking with hands-on ability to execute and optimize Excellent communication skills written and verbal with a knack for crafting user-facing content Strong project management and stakeholder coordination skills Data-driven decision-making and familiarity with campaign analytics tools Preferred: Experience in fintech, consumer tech, or subscription-driven businesses Prior ownership of app acquisition/reviews or app store optimization is a plus Familiarity with webinar platforms and martech automation ecosystems
Posted 3 weeks ago
10.0 - 17.0 years
14 - 18 Lacs
Hyderabad
Work from Office
Sales Tower Team Manager Location: Hyderabad Shift: US shift hours Job Description The candidate should be handling a team of 15-20 sales professionals spread across different verticals He/she should be able to lead/coach and develop a team of sales professionals He/she should be able to set goals and conduct performance reviews regularly Foster collaboration and ensure team alignment with business goals He/she should oversee daily operations to ensure deliverables are met Monitor SLAs, KPIs, and other performance metrics; implement corrective actions as needed Drive continuous process improvements and standardization Act as the main point of contact for cross-functional stakeholders Collaborate with customer side sales leaders to understand requirements and align support Ensure adherence to internal controls, compliance guidelines, and data governance standards Develop and maintain SOPs (Standard Operating Procedures) and documentation Should work closely with the teams along with other support functions to ensure the concerns are addressed Should be able to work independently on preparing Decks for the Client reviews Skill Set Candidate should be a graduate (BA, B. Ed not acceptable) carrying a minimum of 6 years in people management role with a proven track record of maintaining low attrition Candidate should have a global client facing and client managing experience of 3-4 years Should have excellent communication skills written and verbal Should possess a good working knowledge on MS Excel / Google Sheets Should possess a good working knowledge of MS PowerPoint / Google Slides Should have worked on Salesforce platform in any of the previous organizations Should have good knowledge of sales automation, sales intelligence and sales enablement tools such as Salesloft, HubSpot Sales Hub, Zoominfo, Linkedin Sales Navigator etc. Ad-Tech Sales background will be an added advantage for the candidate Knowledge of using AI tools would be preferrable if not required Should be comfortable to work out of Hyderabad office location and report to work all 5 days of the week Should be flexible to work in US shift hours Interested candidates can share resume directly on WhatsApp- 8735040795
Posted 1 month ago
10.0 - 15.0 years
6 - 10 Lacs
Kolkata, Mumbai
Work from Office
Subject matter experts in Marketing and Comms provide business stakeholders with specialized advice on their subjects, and act as an advisor leveraging on a specific MC expertise. She/he is a person with indepth, unique knowledge and expertise on a specific subject or in a particular industry ex digital marketing, internal comms, telecom etc. : MBA preferred, bachelors degree in marketing, advertising, communications, or related field. 10+ years of client services experience, within an advertising agency. 8+ years of Consumer-Packaged Goods industry experience. 8+ years of experience in project management required, with a demonstrated track record of successful delivery of increasingly complex programs. Proven experience in global program management leadership roles is strongly preferred. Primary Skills: 12+ years experience in marketing technology or digital asset management, MarTech operations management, senior stakeholder engagement. 5+ years experience managing product data information for large CPG or Life sciences. Secondary Skills: Experience managing direct reports, 10+ years of strong leadership and mentoring abilities, with experience in developing and growing talent. Strong experience in using the Microsoft Office suite with strong Excel and PowerPoint skills.
Posted 1 month ago
1.0 - 4.0 years
3 - 4 Lacs
Hyderabad
Work from Office
Marketing Ops Executive | Job Description As a Marketing Operations Executive, you will support our global marketing team in managing multiple strategic projects and in executing cross-channel marketing campaigns. You will work with internal stakeholders (design, content and demand gen) and external partners (sales, admin, and customer advocacy) to drive operational excellence across fixed marketing initiatives. You will bring your creative, analytical and project management capabilities to implement and optimize campaigns and improve workflows. Owning the relationship with our project management & CRM tool (Zoho), including updates to workflows, automation options and account admin. Owning the operational marketing calendars across social media, email campaigns, and other lead generation activities. Day-to-day updates and administration of our knowledge hub. Supporting the collaboration between several teams by scheduling meetings, sending agendas, taking minutes and updating communication and project status tracking. Support with establishment of new campaigns. In time, establishing yourself as a key point of contact and source of knowledge with Marketing Operations. In time, becoming integral to empowering the department, reducing churn and bottlenecks, and improving visibility into activities. Required Experience & Skills The ideal candidate should have a passion for marketing, and good understanding of content and design from marketing POV. They should have demonstrable project management skills within a marketing context, and ideally have an understanding of/experience in marketing campaign management. The role would suit someone with 1-2 years project-based marketing experience within a digital-first company. Other backgrounds such as those from entertainment marketing or media agencies (for example) will be considered if the candidate has relevant experience and can demonstrate the right skills, such as: Familiarity with CRM tools and other MarTech. Shows initiative and is resourceful in finding solutions. Able to think creatively and strategically, apt with both left and right brain thinking. Data literate, familiar with standard marketing campaign measurements and KPIs. Stakeholder management essential, but further, should be a natural collaborator. Understanding of marketing content and good design sense. Account management experience a bonus. A self-starter, with the ability to manage own workload and multiple projects. Fresh with new ideas, bringing them to the table with passion and enthusiasm. Excellent oral and written communication skills. Regards Swati Suman 7677321404
Posted 1 month ago
8.0 - 13.0 years
30 - 45 Lacs
Bengaluru
Hybrid
Bachelors Degree and/or relevant work experience. 7-9 years of customer success or technology consulting experience, preferred experience in digital marketing/digital experience Passion for partnering with customers to drive success and measurable outcomes. Creative problem solving and the ability to analyze data to spot customer risk. Highly motivated and proactive, with a passion for developing new skills and expertise Ability to prioritize, multi-task, and perform effectively under situations with multiple competing priorities.
Posted 1 month ago
4.0 - 5.0 years
3 - 7 Lacs
Gurugram
Work from Office
As a Martech Professional you will be working with the dynamic Brand & Digital Marketing team of PVR INOX, India's leading exhibition company. This exciting role offers the opportunity to leverage cutting-edge Martech tools and drive innovative marketing strategies. You'll develop and execute comprehensive database marketing strategies to engage and inform our audience, collaborate with cross-functional teams, and analyse customer behaviour using industry-leading Martech tools. You'll drive personalized marketing initiatives, and stay up-to-date with industry trends. We offer a collaborative work environment, professional growth opportunities, and the chance to contribute to our company's success. Key Responsibilities Develop and execute comprehensive database marketing strategies to engage and inform our audience Collaborate with cross-functional teams to design and implement targeted campaigns Leverage Martech tools to analyse customer behaviour , preferences, and trends Optimize customer journeys and experiences across touchpoints Drive personalized marketing initiatives to enhance customer engagement and retention Stay up-to-date with industry trends and emerging Martech technologies Lead and mentor a team of marketing professionals to achieve business objectives Devise new and innovative ways to drive engagement and transactions to meet business objectives Tool Management Stay Up-to date on new features, 100% usage of all capabilities for most optimized campaign results using Salesforce Marketing Cloud, CDP, Tableau, Personalization tool, Domain reputations. Data Process Management Enhance data quality within Salesforce by implementing regular data cleaning and validation processes. And introduce monthly SOPs to be enforced to ensure Data cleaning, credits review & other validation processes. Optimized Campaign Management Run optimized and successful campaigns by creating engaging Content, develop effective Journeys & Automations to improve engagement and ROI and enhance customer segmentation using Salesforces data analytics and segmentation tools. Report Generation & presentation Improve the ROI of marketing campaigns by leveraging Salesforces analytics and reporting tools including Datorama, Tableau and Marketing cloud. What We Offer: Opportunity to work with industry-leading Martech tools and technologies Collaborative and dynamic work environment Professional growth and development opportunities Chance to contribute to the success of India's leading exhibition company
Posted 1 month ago
1.0 - 3.0 years
0 - 3 Lacs
Gurugram
Work from Office
Marketing Execution & Coordination: •Drive implementation of integrated marketing plans by coordinating with digital agencies, event firms, and internal teams. •Oversee execution of multi-channel campaigns across website, social media, email, and virtual/in-person events. •Work closely with event partners for planning and smooth execution of both digital and offline marketing events. Digital Marketing Expertise: •Ensure adherence to best practices in SEO, SMO, Google Ads, and Meta/LinkedIn Ads through regular engagement with vendors. •Assist in briefing, reviewing, and optimizing ad creatives, campaign messaging, and landing pages. Content & Communication: •Draft high-quality marketing content including blog posts, social media copy, email campaigns, newsletters, and case studies. •Gather and synthesize inputs from product, sales, and subject matter experts to ensure message accuracy and alignment. Reporting, Analytics & Planning: •Maintain monthly marketing calendars, performance dashboards, and reports to monitor campaign effectiveness. •Analyse campaign KPIs and provide actionable insights to improve outcomes and ROI. AI & Marketing Technology: •Leverage AI tools for content automation, customer targeting, and performance reporting. •Stay updated with the latest in marketing technology and AI trends to enhance Ascents marketing efforts.
Posted 1 month ago
3.0 - 8.0 years
11 - 16 Lacs
Pune
Work from Office
Summary : This role involves driving strategic initiatives, managing business transformations, and leveraging industry expertise to create value-driven solutions. Roles & Responsibilities: Provide strategic advisory services, conduct market research, and develop data-driven recommendations to enhance business performance. You will work closely with our clients as consulting professionals who design, build and implement initiatives that can help enhance business performance. As part of the team, you will drive the following Plan, design, execute large scale marketing automation programs over channels such as email, SMS, Push, CRM, web etc. Design new campaign strategies and marketing plans across all channels and devices based on campaign performance and insights. Conduct marketing automation vendor assessment Conduct clients Campaign/Marketing automation capability assessment and provide recommendations on optimizing the Campaign/Marketing automation stack and develop use cases to improve utilization of existing campaign engine. Gather business requirements, designing process & solution for implementation of marketing and advertising solutions. Design functional architecture (Integration with peripheral systems like Datasources, Activation channels etc.), implementation support, for campaign engines such as Adobe, Braze etc. Derive insights for campaign, work on Campaign attribution and strategy optimization Drive business development efforts and thought leadership in the marketing automation space. Other Skills/Optional Lead discovery and design workshops with clients to map the marketing processes, configure, test, and deploy marketing processes in clients Workfront or other marketing workflow management system. Follow a proven methodology, approach, and best practices to successfully enable client to achieve their unique business objectives using Workfront and Develop use cases to increase adoption of Workfront to solve problems not yet identified by the client. Develop project plans, design documents, roadmaps, templates, layouts, queues, reports, and other project artifacts that align with the defined requirements and provide demos to teams considering implementing Workfront. Bring your best skills forward to excel at the role: Partner and team with technology solution providers and marketing agencies to deliver the best solution meeting the needs of our clients Strong understanding of Marketing processes, operating model, marketing & Advertising technologies, and integrations with other technologies Proficient in research and analysis, identify new opportunities, develop solutions, and own proposals end to end. Ability to establish and build on working relationships effectively. Ability to solution and budget projects/ engagements for clients Experience in working with middle to senior management levels within existing organization / client organizations. Strong experience in shaping and driving engagements and ability to lead teams independently. Ability to work effectively in a remote, virtual, global, fast paced, and unstructured environment. Ability to learn new and understand new tools/solutions. Contribute to offering development skills to identify areas of growth related to specific skills, platforms, assets etc. that contribute to enhancing the offering. Preferable: Configure, test, and deploy marketing processes in clients Workfront or other marketing workflow management system. Follow a proven methodology, approach, and best practices to successfully enable client to achieve their unique business objectives using Workfront. Collaborate with business and technical stakeholders to understand how a clients Workfront instance has been configured and provide post go live consulting to newly implemented customers. Professional & Technical Skills: - Relevant experience in the required domain.- Strong analytical, problem-solving, and communication skills.- Ability to work in a fast-paced, dynamic environment. Strong understanding of marketing, marketing technologies and ability to apply technology know-how to better how our clients reach out to their customers. Ability to use insights for campaign and strategy optimization. Good to have 3+ years Workfront/Jira experience Deliver and execute on technical design solutions, customizing where required, using Salesforce Marketing Cloud, Adobe Experience Cloud, Braze Strong understanding of data structures and hands on experience on Mar-tech tools such as Adobe campaign, Adobe Journey Optimizer, Marketo, Adobe Experience Platform, Braze etc.. Good to have exposure to other Campaign tools like Pega decisioning, SFMC, etc. Good to have experience in leading and managing email, social media, and/or display advertising campaigns and in optimizing landing pages and user funnels Experience with A/B and multivariate experiments. Strong knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.) Good to be Proficient with implementation of MarTech platforms like Adobe Experience Cloud and experience of AdTech platforms, Data visualization platforms and Cloud Platforms etc. Additional Information: - Opportunity to work on innovative projects. - Career growth and leadership exposure.
Posted 1 month ago
6.0 - 8.0 years
6 - 10 Lacs
Mumbai
Remote
At Pepper Content, you will:Build account intelligence, map key stakeholders, create org charts to sell into the target accounts. Prospect via cold calling, personalized emails, compelling LinkedIn Inmails - using sales navigator and other outreach tools. Thorough planning for the growth of the existing account and businesses through gap analysis and strategic solutioning. Manage a healthy sales pipeline and push deals towards closure. Ensure the CRM (salesforce. com) hygiene is maintained to accurately forecast deals. Collaborate with supply, marketing, product, sales operations, finance and other cross functional teams for better execution. Should apply if you have:6+ years of experience in selling content and marketing solutions across the Indian market. Has strong relations on agency and client sideExperience in driving end-to-end closures, and have managed big ticket deals (Typically more than 1 Cr)Strong track record of achieving quotas consistently. Hands-on experience with CRM (Salesforce), Sales Engagement (Outplay or Outreach). Prior experience of martech or adtech would be an added advantage, but not mandatory.
Posted 1 month ago
15.0 - 18.0 years
15 - 18 Lacs
Gurgaon, Haryana, India
On-site
Key Responsibilities Leadership & Delivery Oversight Lead and manage cross-functional marketing teams delivering services across content, design, paid media, campaign management, and analytics. Set up and drive operational discipline, excellence, and consistency in marketing delivery across global regions. Build and nurture scalable, agile teams in a GCC or shared services setup. Manage a team size of 30-60+ team members. Entrepreneurial Thinking and approach: Spearhead the development of new service offerings from the ground up byidentifyingneed and capability gaps, partnering withbusiness and marketingstakeholders, and leading end-to-end execution from ideation to implementation. Independently build and execute strategic roadmaps,demonstrateagility in navigating shifting priorities, and take full ownership of high-impact growth initiatives by setting Stakeholder Management Partner with senior global marketing leaders and stakeholders to define priorities, align on KPIs, and deliver high-impact outcomes. Act as a strategic advisor and point of contact for global marketing leads across business units. Marketing Services Delivery Oversee delivery of multi-channel digital campaigns, content marketing, social media, and internal communication programs. Partner with analytics teams to ensure data-driven decision making and campaign optimization. Ensure high standards of creativity, efficiency, and performance across all outputs. Governance & Operations Implement strong governance models to manage service delivery, SLAs, resource planning, and reporting. Build SOPs, playbooks, and knowledge frameworks to support global adoption and replication Business Development & Expansion Identify new marketing service opportunities within the organization and with external partners. Lead proposals, pilots, and onboarding of new service areas and geographies. Collaborate with business development and transformation teams to scale service offerings. Key Requirements 15-18 years of progressive experience in marketing, preferably in a global marketing agency or GCC. Proven experience in building, scaling, or expanding marketing service team Strong business development acumen in marketing services from pitching to delivery. Demonstrated ability to manage a portfolio of marketing services, including digital content, design, social media, paid media, and analytics. Excellent stakeholder management skills; adept at working in a matrixed, cross-cultural environment. Strong understanding of marketing operations, martech, and performance measurement. Outstanding communication and leadership skills; capable of influencing without authority. Preferred Qualifications Masters in Marketing, Communications, Business Administration, or related field. Experience working with regional/global teams across North America, Europe, or APAC. Exposure to Agile or hybrid project management methodologies.
Posted 1 month ago
12.0 - 17.0 years
11 - 16 Lacs
Pune
Work from Office
Job Title - Marketing Automation B2C Senior Manager (Sprinklr) | The Strategy & Consulting Global Network Song Practice | Marketing Transformation Management Level :06 - Senior Manager Location:Delhi / Mumbai /Pune/ Bangalore / Gurgaon / Hyderabad Must have skills: Digital Marketing, B2C marketing, social marketing, Sprinklr Marketing Good to have skills: Customer Experience Management, digital Marketing and strategies, social media marketing, design and implement Campaign Management/MarTech/AdTech solutions Job Summary : The Strategy & Consulting Global Network Song practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Marketing, Sales and Service, Commerce. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting business metrics in a positive manner You will work closely with our clients as consulting professionals who design, build, and implement initiatives that can help enhance business performance. As part of the team, you will drive the following Unlock the Power of Customer Experience with Sprinklr Marketing & MarTech Solutions Join our Strategy & Consulting GN-Song team, where we partner with leading global clients to transform customer engagement across sales, service, and marketing. As a Senior Manager, you will play a strategic role in designing, implementing, and optimizing Sprinklr Marketing solutions while driving broader MarTech and AdTech initiatives Roles & Responsibilities: Lead the implementation and optimization of Sprinklr Marketing, leveraging its AI-driven automation for campaign execution, content planning, and omnichannel engagement. Integrate Sprinklr Social Listening with marketing platforms (Adobe Experience Cloud, Salesforce Marketing Cloud, Unica, and CDPs) to create data-enriched, sentiment-driven campaigns that enhance personalization and engagement. Utilize Sprinklrs AI-powered Social Listening to analyze consumer sentiment, monitor brand perception, and extract actionable insights, feeding them into marketing automation workflows for real-time campaign optimization. Assess marketing performance across email, social media, SEO/SEM, digital advertising, and web analytics, leveraging AI and predictive analytics to refine strategies. Develop and execute omnichannel campaign strategies, ensuring insights from social listening influence content creation, audience segmentation, and media spend allocation. Advise clients on MarTech/AdTech stack optimization, ensuring seamless integration between Sprinklrs Unified CXM platform and leading marketing automation tools for end-to-end campaign orchestration. Design AI-driven customer engagement frameworks, leveraging Sprinklrs (or other equivalent) real-time consumer insights to trigger contextual marketing actions across digital channels. Collaborate with cross-functional teams and ecosystem partners (technology providers, marketing agencies, and internal stakeholders) to drive scalable and insight-driven marketing solutions. Drive business development and thought leadership, shaping client proposals and identifying new opportunities that leverage Sprinklrs Social Listening and Marketing capabilities in conjunction with enterprise MarTech ecosystems. Professional & Technical Skills: - Must To Have Skills: Understanding MarTech/AdTech Platforms and integrations - Strong understanding of customer experience management and marketing automation - Cross functional collaboration - Campaign automation, content planning, Sprinklr marketing & Social Listening Additional Information: Proven working experience (12+ Years) in digital marketing and in delivering marketing solutions, particularly within the industry (E-Commerce, CPG, Telecom, Healthcare etc.) Strong understanding of marketing, marketing technologies and ability to apply technology know-how to better how our clients reach out to their customers. Proficient with implementation of MarTech platforms and experience of AdTech platforms, Data visualization platforms and Cloud Platforms Deliver and execute on technical design solutions, customizing where required, using Adobe Experience Cloud or Salesforce Marketing Cloud Strong understanding of data structures and hands on experience on Mar-tech tools such as Adobe campaign, Marketo, Adobe Journey Optimizer, Adobe Experience Platform, Pega decisioning, SFMC Strong experience in leading and managing email, social media listening, and/or display advertising campaigns. Experience in optimizing landing pages and user funnels. Experience with A/B and multivariate experiments Strong knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Adobe analytics, WebTrends, SEMRush, etc.) Working knowledge of ad serving tools Experience in setting up and optimizing PPC campaigns on all major search engines Ability to use insights for campaign and strategy optimization About Our Company | AccentureQualification Experience: Minimum 12 year(s) of experience is required Educational Qualification: Bachelor + MBA
Posted 1 month ago
6.0 - 10.0 years
20 - 25 Lacs
Bengaluru
Hybrid
Job Summary: We We are looking for a Project Management professional with a strong background in the Marketing Technology (MarTech) landscape. The ideal candidate will have hands-on experience in managing marketing and data-driven projects, with strong familiarity in Marketing IT, Martech/Adtech platforms, and campaign execution. This role involves direct engagement with senior stakeholders, driving project schedules, and supporting audits and security assessments. Key Responsibilities: Manage end-to-end projects in the Marketing IT and MarTech/AdTech space Coordinate project schedules, track milestones, and ensure timely delivery Prepare and present executive-level dashboards, status reports, and presentations Support campaign execution processes including analytics setup and tagging Work on audit readiness and compliance including: - Infosec audits - Cloud security assessments - Policy compliance and documentation Ensure adherence to Information Management policies Contribute to governance around data usage and analytics Stay abreast of emerging tech such as GenAI and its relevance in marketing operations Required Skills & Experience: Proven experience managing Marketing IT / Martech projects Strong understanding of Martech and Adtech ecosystems Exposure to campaign execution, tagging, and marketing analytics Excellent communication and stakeholder management skills Experience working with or supporting audits and compliance requirements Familiarity with cloud platforms and security frameworks Knowledge of GenAI concepts and their marketing use cases is a plus Proficiency in project management tools (e.g., JIRA, MS Project, Smartsheet, etc.)
Posted 1 month ago
5.0 - 10.0 years
6 - 10 Lacs
Kolkata
Work from Office
Job Description - Grade Specific Operates with a good degree of autonomy, under regular supervision on own tasks and operates as an experienced MandC professional supporting an area of the business Is able to act on their own initiative with respect to the main perimeter of their role. Knows when to seek guidance/escalate Is able to organize taining and development for self and junior team member Is able to put forward/design a plan towards the priorities. Job Description: MBA preferred, Bachelors degree in marketing, advertising, communications, or related field. 5+ years working in with Consumer Packaged Goods brands. 5+ years of experience in project management required, with a demonstrated track record of successful delivery of increasingly complex programs. Proven experience in global program management leadership roles is strongly preferred. Primary Skills: 8 + years experience in marketing technology or digital asset management, MarTech operations management, senior stakeholder engagement. 8+ years of client services experience, within an advertising agency. Secondary Skills: Experience managing direct reports, 3+ years of strong leadership and mentoring abilities, with experience in developing and growing talent. Strong experience in using the Microsoft Office suite with strong Excel and PowerPoint skills.
Posted 1 month ago
2.0 - 4.0 years
14 - 15 Lacs
Bengaluru
Work from Office
Job Overview Business Analyst We in Customer Centria want our people to experience a career move that will allow you to be exceptional, innovative & involved to redefine the possibilities of digital experiences for our customers. We have unique learning and development programs to help all our employees reach their full potential and to also diversify and support one another along the way. Our offerings are designed for everyone from early-career employees to our most experienced professionals. We are hiring a business strategist to be dedicated to the needs of our clients and thereby enhance our organizations growth through positive client-to-business engagement. If you're dedicated and ambitious, Customer Centria is an excellent place to grow your career. Don't hesitate to apply. Responsibilities and Duties • Work closely with the marketing and business teams on campaign ideation keeping the client’s larger business goal in mind • Manage creation and measurement of marketing campaigns performance , Business intelligence reports with internal teams • Manage B2C (business to consumer) integrated marketing campaigns with the aim of overall business ROI • Understand the existing technology stack of the client and work closely with the client’s marketing team to design omni channel use cases • Create presentations and analysis showcasing the business value achieved by the technology stacks implemented • Liaise with business teams to plan campaign design & communication strategy, impact measurement and post campaign analysis requirements or business portfolio analysis requirements • Ensure process adherences and quality of insights deliveries • Deliver regular reports with insights of campaign results to stakeholders • Analyse Business/campaign intelligence reports & dashboards to provide insights & recommendations to client team for enhancing impact & ROI • Identify service up-sell opportunities with a focus on revenue expansion through regular client requirement mapping Qualifications & Skills Required • A minimum of 2-3 years of overall experience • Should have worked with the marketing team – digital and campaign marketing team • Management skills: You will manage campaign & portfolio insights deliveries working with internal teams. Therefore, you will need to guide your team and establish parameters • Presentation skills: You will need to create detailed PPTs on the performance of the campaigns and give recommendations to improve performance across channels, across customer segments for focus product portfolios. • Project management skills: You will have to work with business teams, internal teams, senior management and other stakeholders. You need to ensure that deadlines are met for multiple client needs-campaign deliveries, performance reports, marketing analytics reports with insights. You will need to manage the organisation’s output effectively to ensure nothing goes off-track •
Posted 1 month ago
8.0 - 12.0 years
50 - 75 Lacs
Navi Mumbai
Work from Office
Note: Candidate must have 8-10yrs of Hunting experience. Candidates must have strong background in selling Martech, CDP, Analytics, AI, CX, etc. Must have been selling to CBO, CMO, Servicing Head, Care Head, etc. We are only looking for candidates who has sold in at least 2 verticals such as insurance, securities (Capital marketing), lending, Retail banks or NBFC As the Sales Lead of BFSI Business, you: Will create a GTM strategy and plan for company's solutions for retail financial services and build a strong, credible client list for the company. Will be responsible for selling Companies AI for CX and Customer Lifetime Value Management solutions globally, with initial focus in India, the Middle East and South Asia. He/ She will be driving all activities of the Sales Cycle from Identification to Closure and Contracting with support from the Business Head and Global Sales Head. Leverage your relationships and network, and develop relationships with C Level executives of customers. Develop a value-selling pitch specific for the BFSI market Develop opportunity opportunity-specific partner/channel if necessary. You have Minimum 8+ years of experience, selling technology solutions into retail financial services such as Banks, Insurance and Fintech companies in the Middle East and South Asia, including India. Substantial experience in selling enterprise solutions in areas related to Customer Relationship Management, Customer Experience Management, Data Management and Customer Analytics Have a good connection with the CXOs of the major banks and Fintechs in the region The connection to build a good partner network in the pertinent regions Understanding of commercials, contracts and the ability to negotiate sustainably profitable commercial terms and conditions The ability to build a robust BFSI sales team over time Aware and informed about the latest trends of the industry (Artificial Intelligence, Big Data Analytics, Customer Experience, Digital Transformation) Contact: Sam - 7982371791 Email: Sam@hiresquad.in
Posted 1 month ago
10.0 - 18.0 years
25 - 40 Lacs
Gurugram
Work from Office
Proven expertise in hunting and new business acquisition within the SaaS industry Strong B2B enterprise sales experience with an established network of potential clients1. New Business Development MarTech India Market B2B, Enterprise sales Required Candidate profile 10+ years of hard-core enterprise sales with min 2+ years on managing a sales team At least 5+ years of sales experience in a high-growth SaaS or ad/Martech industry Leadership capabilities
Posted 1 month ago
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