Posted:2 months ago|
Platform:
Work from Office
Full Time
Here are the key expectations from the role:
1. Build and deliver on the paid marketing strategy to acquire users through multiple paid channels (Social, Search) in
an efficient way
2. Use data driven approach to manage campaigns and derive insights on strategy and performance
3. Explore new channels to drive traffic and acquisition
4. Track and Manage marketing spend efficiently and effectively across channels including Facebook campaigns,
Google UAC campaigns, Ad networks and social media campaigns
5. Define program objectives and KPIs, optimizing campaigns to maximize ROI
6. Set up and monitor analytical dashboards and give insights of key areas of importance. Use this to recommend
performance optimization methods
7. Set up daily performance reports to analyze the performance and optimize campaigns
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