Marketing & Social Media Executive - 1 Year Exp.

Skill

• Strong understanding of SaaS marketing strategies and customer journey

• Creative mindset for out-of-the-box campaign ideas, especially for digital platforms

• Solid knowledge of SEO – keyword research, on-page/off-page optimization, basic tools (e.g. Google Analytics, Search Console, SEMrush)

• Experience with performance marketing (Google Ads, Facebook/Instagram Ads, LinkedIn Ads)

• Ability to drive passive marketing through organic content, thought leadership, and community engagement

• Skilled in content curation for social media, blogs, email newsletters, and landing pages

• Comfortable managing tools like Canva, Buffer/Hootsuite, WordPress, Mailchimp, or similar

Bonus Skills:

• Basic knowledge of HTML/CSS or landing page builders

• Experience with marketing automation tools

• Ability to shoot or guide basic video content (for reels, tutorials, etc.)
  

Criteria

• Experience: 1–3 years in digital marketing or social media, preferably in SaaS or tech domain
• Education: Bachelor's in Marketing, Mass Communication, or related field
• Work Mode: Full-time, onsite in Surat
• Mindset:
  • Creative thinker who isn’t afraid to experiment
  • Data-driven approach to marketing decisions
  • Strong attention to detail and follow-through
  • Good communicator and a team player

Description

We are looking for a creative and digitally savvy Marketing & Social Media Executive to lead the marketing efforts for our SaaS products and tech services. The ideal candidate should be comfortable with performance marketing, passive marketing, SEO, and content creation, while also bringing out-of-the-box ideas to drive brand visibility and engagement.

This is a hands-on role that blends content, strategy, analytics, and execution across social, search, and email channels.