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Goldman Sachs
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Marketing Manager

Marketing Manager

Goldman Sachs

5 - 10 years

3 - 12 Lacs

Raipur West Bengal India

Posted:1 month ago| Platform: Foundit logo

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Skills Required

Digital Marketing Social Media Management Media Buying campaign performance analysis Content Creation ROI Reporting

Work Mode

On-site

Job Type

Full Time

Job Description

We are seeking a dynamic and experienced Marketing Executive with a strong background in electronic media to develop, implement, and oversee marketing strategies that enhance brand visibility and engagement. The ideal candidate will have a proven track record of leveraging electronic media platforms to drive marketing campaigns, increase audience reach, and generate measurable results. Key Responsibilities: - Develop and execute comprehensive marketing strategies tailored to electronic media channels including TV, radio, digital, social media, and online advertising. - Plan, create, and manage content across various electronic media platforms to ensure brand consistency and audience engagement. - Coordinate with creative teams to produce compelling multimedia content (videos, advertisements, banners, etc.). - Manage social media campaigns, including paid advertising, to optimize reach and ROI. - Monitor and analyze campaign performance metrics, providing insights and recommendations for continuous improvement. - Liaise with media agencies, broadcasters, and partners to negotiate media buying and placement. - Stay updated on industry trends, emerging electronic media platforms, and technological advancements. - Conduct market research to identify target audiences and tailor marketing strategies accordingly. - Assist in organizing promotional events and campaigns in collaboration with cross-functional teams. - Prepare regular reports on campaign performance, market insights, and ROI analysis for management review.

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Marketing Manager