Digital Marketing Specialist Fresh Mind Ideas

4.0 - 8.0 years

0 Lacs

thiruvananthapuram, kerala

On-site

As a Digital Marketing professional, you will be responsible for developing and implementing effective digital marketing strategies to meet customer requirements. Your role will involve designing and executing various digital marketing initiatives, including SEO/SEM, email marketing, social media, and display advertising campaigns. You will also manage the social media presence, analyze campaign performance, and contribute to marketing efficiency by identifying areas for improvement. In this position, you will be required to measure and report on the performance of marketing campaigns, assessing them against goals such as ROI and KPIs. It will be your responsibility to stay updated on the latest trends and insights in the digital marketing field, optimizing strategies and performance accordingly. You will need to create innovative growth strategies, conduct experiments and conversion tests, and collaborate with other departments to enhance the user experience and drive better results. Utilizing your analytical skills, you will evaluate the end-to-end customer experience across various channels and touchpoints. Your expertise will be crucial in optimizing user funnels by identifying conversion and drop-off points. Additionally, you will oversee the digital marketing team, managing recruitment, training, and performance evaluation of employees to ensure the department's success. To excel in this role, you should hold a Bachelor's or Master's degree and have at least 4-5 years of proven experience in digital marketing. Experience in leading SEO/SEM, marketing database management, email marketing, social media, and display advertising campaigns is essential. Proficiency in creating landing pages, optimizing user funnels, and using marketing analytics tools like Google Analytics, SEMRush, and ad serving tools is required. You should also be adept at creating and optimizing PPC campaigns, defining target audiences, and developing engaging digital campaigns. Maintaining client relationships, excellent proficiency in marketing analytics, budget management skills, and staying updated on digital marketing best practices are also key aspects of this role. Strong communication skills, the ability to manage a team effectively, and familiarity with financial planning and strategy will be beneficial in this position. This is a full-time job located in Trivandrum, under the category of Digital Marketing. If you possess the necessary skills and qualifications, we encourage you to apply and be a part of our dynamic digital marketing team.,

Posted 17 hours ago

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Digital Marketing Executive Fresh Mind Ideas

0.0 - 3.0 years

0 Lacs

thiruvananthapuram, kerala

On-site

As a Digital Marketing professional, you will be responsible for designing and executing various digital marketing strategies, including SEO/SEM, email marketing, social media, and display advertising campaigns. Your role will involve managing the social media presence, analyzing campaign performance, and contributing to marketing efficiency by identifying areas that require attention. You will be required to measure and report the performance of each marketing campaign against established goals such as ROI and KPIs. In this role, you will need to stay updated on the latest trends and insights in the digital marketing industry to optimize strategies and performance. Your creativity will be utilized to develop innovative growth strategies and create engaging digital campaigns. You will also be expected to collaborate with other departments to enhance the user experience and improve overall results. As a qualified candidate, you should hold a Bachelors or Masters degree and have proven experience in the digital marketing field, preferably 0-2 years. Your experience should include managing SEO/SEM, marketing database, email, social media, and display advertising campaigns. Knowledge of creating landing pages, optimizing user funnels, and using analytics tools such as Google Analytics and SEMRush is essential. Working knowledge of ad serving tools and experience in optimizing PPC campaigns for search engines are also required. You should be highly creative, with the ability to define target audiences and develop compelling digital campaigns. Strong communication skills are essential for this role. Keeping up-to-date with the latest trends and best practices in digital marketing is crucial. The position is full-time and based in Trivandrum. If you meet these qualifications and are passionate about digital marketing, we encourage you to apply for this position and be part of our dynamic team.,

Posted 1 day ago

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