Marketing Assistant

Key Responsibilities:

1. Digital Presence & Website Management:

• Manage and update the

  Gulf Infotech website

  , ensuring content is current, relevant, and error-free.
• Execute

  SEO (Search Engine Optimization)

  strategies to improve website ranking.
• Implement

  AEO (AI Engine Optimization)

  tactics to ensure our brand is visible on AI platforms like ChatGPT, Gemini & other AI platforms.
• Monitor website analytics (Google Analytics) to track traffic and performance.

2. Social Media & Content Strategy:

• Manage the end-to-end Social Media presence (LinkedIn, Facebook, Instagram).
• Plan and create an engaging content calendar (posts, graphics, and captions).
• Create basic graphics using tools like Canva to support social posts.
• Use

  Generative AI tools

  to brainstorm ideas, draft content, and streamline workflows.

3. Event & Vendor Management:

• Organize and manage marketing webinars and virtual events remotely.
• Coordinate directly with

  Global Vendors & Distributors

  to align on event schedules and deliverables.
• Manage

  Market Development Funds (MDF)

  and vendor rebates; ensure claims are filed and funds are utilized effectively.
• Handle follow-ups regarding marketing budgets and reimbursements.

4. Planning & Strategy:

• Assist in creating the

  Annual Marketing Plan

  and ensure all activities are executed on time.
• Manage the content strategy across all digital channels to ensure a unified brand voice.
• Assist in Email Marketing campaigns to announce webinars or new product launches.

Desired Candidate Profile:

Education:

• Bachelors degree in Marketing, Business Administration, Computer Science, or a related field.
• Freshers are welcome

Skills & Mindset:

• Tech-Savvy:

  Comfortable learning new software and using

  AI tools

  (ChatGPT, Gemini, Midjourney, etc.) for productivity.

• Communication:

  Excellent written and verbal communication skills (crucial for speaking with vendors).

• Organizational Skills:

  Ability to handle multiple tasks (e.g., tracking a rebate while planning a webinar).

• Eagerness to Learn:

  Since this is a generalist role, you must be willing to learn everything from SEO to Budget Management.

Bonus Points (Not Mandatory, but Good to Have):

• Basic understanding of HTML/WordPress.
• Knowledge of Canva or basic design tools.
• Understanding of how IT Distributors/Resellers operate.

Why Join Gulf Infotech?

• Mentorship:

  You will be trained and guided personally on all activities.

• Skill Development:

  Gain hands-on experience in SEO, AI Marketing, and Vendor Management.

• Growth:

  Opportunity to grow from a coordinator into a Marketing Manager role.

Other Details

• Monthly Salary:

  INR 15,000 to INR 20,000

• Annual Bonus:

  1.5x Salary on KPI

• Location:

  Work from Home

• Infrastructure:

  Laptop & Internet should be available with the candidate.

Keywords:

Marketing Coordinator, Digital Marketing, SEO Executive, Social Media Manager, Event Coordination, Vendor Management, Fresher, BBA, MBA Marketing, AI Tools, Content Writing, Market Development Funds, MDF, IT Marketing.