644 Marketing Analytics Jobs - Page 2

You will be joining our Data & AI practice as an Individual Contributor and Functional AI Decision Science Consultant at Level 9, with the opportunity to work in Gurgaon, Bangalore, Mumbai, or Hyderabad. As part of a global team of skilled professionals, you will utilize cutting-edge statistical tools and methodologies to deliver data-driven insights and solutions for our clients. Your primary responsibilities will include defining data requirements for Data Driven Growth Analytics, analyzing and interpreting data, and ensuring data quality. You will work on market sizing, lift ratio estimation, non-linear optimization techniques, statistical timeseries models, store clustering algorithms, and descriptive analytics to support merchandising AI capabilities. Additionally, you will develop AI/ML models using Azure ML tech stack, manage data pipelines, and leverage cloud platforms for deploying and scaling machine learning models. In this role, you will also be expected to manage client relationships, effectively communicate insights and recommendations, and contribute to capability building and thought leadership within the team. Your logical thinking and task management skills will be crucial to analyze data systematically and prioritize tasks efficiently. To be successful in this position, you should have a minimum of 4+ years of experience in Marketing analytics and 3+ years of experience in Data Driven Merchandizing. Proficiency in econometric/statistical modeling, Azure ML, SQL, R, Python, and PySpark is essential, along with a strong understanding of marketing data and business processes in the Retail and CPG industries. A Bachelor's or Master's degree in Statistics, Economics, Mathematics, Computer Science, or related fields is required, along with excellent academic credentials. Additionally, knowledge of tools like Excel, Word, and PowerPoint for communication and documentation will be beneficial in this role. If you are seeking a challenging opportunity to work with a dynamic team of professionals and make a significant impact in the field of Data & AI, we invite you to apply and join our team at Accenture.,

The Marketing Analytics Manager for the MIS function will be responsible for gathering, analyzing, and interpreting marketing performance data to generate insights that drive business growth. You will develop and maintain dashboards, manage marketing databases, and collaborate with cross-functional teams to optimize marketing performance. This role requires expertise in data analytics, reporting, marketing metrics, and MIS tools, with a focus on aligning data insights with marketing goals. You will be responsible for data collection and management, including gathering marketing data from various sources like Google Analytics, CRM systems, social media platforms, email marketing tools, and paid media platforms. Ensuring data integrity and consistency across multiple marketing channels and systems will be a key aspect of your role. Additionally, you will maintain and update a centralized marketing database to provide a single source of truth for marketing performance metrics. You will develop and maintain automated dashboards using tools like Tableau, Power BI, Google Data Studio, or Excel to ensure real-time access to key marketing metrics such as traffic, conversions, ROI, and CAC. Creating reports on marketing performance at different intervals and providing insights into campaign effectiveness, channel performance, and customer behavior will also be part of your responsibilities. You will present data reports and insights to executive leadership, marketing teams, and other stakeholders to inform strategic decisions. Analyzing marketing campaign performance across multiple channels to determine the effectiveness of various tactics and channels will be essential. You will provide insights on key performance metrics like ROMI, CAC, CLV, and lead-to-sales conversion rates and identify trends, patterns, and correlations in the data to uncover actionable insights and optimize marketing strategies. Using historical data and trends, you will support forecasting of marketing performance and budget allocation for future campaigns. Evaluating the impact of marketing spend and resource allocation across different channels to optimize budget efficiency will also be part of your role. You will set up and manage campaign tracking systems to monitor the performance of all marketing initiatives and provide recommendations to improve campaign performance. Collaborating with IT and MIS teams to ensure seamless integration of marketing data into the broader company data infrastructure and working closely with marketing teams to ensure data insights align with campaign objectives will be crucial. Establishing data governance policies and developing best practices for data collection, reporting, and usage across the marketing organization will also be part of your responsibilities. Required Skills and Experience: - 5+ years of experience in marketing analytics, data analysis, or business intelligence with a focus on marketing performance. - Strong proficiency in data visualization and reporting tools like Tableau, Power BI, Google Data Studio, and advanced Excel skills. - Expertise in Google Analytics, Google Tag Manager, and other web analytics platforms. - Familiarity with CRM systems (HubSpot, Salesforce) and email marketing platforms for data extraction and analysis. - Strong understanding of marketing KPIs such as CAC, CLV, ROMI, conversion rates, and other key marketing metrics. - Hands-on experience with attribution models, data segmentation, and campaign tracking. - Excellent communication skills, with the ability to present complex data in a clear and actionable manner. - Experience with SQL, Python, or R for data extraction and analysis is a plus.,

As a Product Marketing Manager (B2B) specializing in Brand & Market Expansion, you will play a pivotal role in driving market expansion, lead generation, and brand positioning within the B2B IT sector. Your responsibilities will encompass developing and executing go-to-market strategies for new product launches, implementing lead-generation initiatives, and crafting tailored messaging for B2B audiences. It is essential to work closely with stakeholders, design teams, and creative agencies to ensure the success of marketing campaigns and initiatives. You will be tasked with overseeing brand identity, ensuring consistent brand communication across all channels, and developing engaging content such as brand videos, sales presentations, and promotional materials. Market research to identify new opportunities, competitive positioning, and staying updated on industry trends will be crucial in driving innovation and market expansion. Collaboration with sales, product, and design teams will be vital to align marketing strategies effectively. Managing and optimizing email marketing campaigns, planning industry events, and executing event marketing strategies to increase brand awareness are also key aspects of the role. Utilizing tools like Canva, HubSpot, and Mailchimp for marketing campaigns and design, along with analyzing campaign performance to enhance customer engagement and sales effectiveness, will be part of your daily tasks. To excel in this role, you should have 4-7 years of experience in B2B product marketing, particularly in IT or SaaS. Strong experience in brand positioning, stakeholder management, and creative marketing is essential, along with a proven track record of successful lead generation and market expansion initiatives. Proficiency in marketing tools like Powerpoint, Canva, Mailchimp, and HubSpot, as well as excellent communication and collaboration skills, will be critical for your success in this dynamic role.,

As a Marketing Executive/Advisor in the Admission & Marketing department at CGC Jhanjeri, you will be an integral part of our dynamic marketing team. Your main responsibility will be to promote the university's programs, initiatives, and brand to prospective students, parents, alumni, and other stakeholders. To excel in this role, you will need strong marketing skills, digital proficiency, and the ability to execute integrated marketing campaigns effectively. Your key responsibilities will include developing efficient marketing strategies, conducting seminars, workshops, and marketing drives at various educational institutions, organizing advertising campaigns and promotional events, analyzing market trends and competition, conducting customer surveys, writing marketing content, maintaining relationships with media vendors, monitoring campaign progress, and collaborating with managers on budgeting and expenses. To be successful in this role, you should have proven experience in marketing or a similar role, a good understanding of market research techniques and data analysis, knowledge of strategic planning principles and marketing best practices, proficiency in MS Office and marketing software, familiarity with social media and web analytics, excellent communication and organizational skills, creativity, and a Bachelor's degree in marketing, business administration, or a relevant discipline. Additionally, you should possess a Bachelor's degree in Marketing, Communications, Business Administration, or a related field (Master's degree preferred), proven experience in marketing roles, especially in the education sector, a strong understanding of digital marketing techniques, excellent written and verbal communication skills, proficiency in marketing analytics tools and CRM systems, creative thinking and problem-solving abilities, and the ability to manage multiple projects simultaneously in a fast-paced environment. It would be beneficial if you have familiarity with design software, knowledge of higher education admissions processes and enrollment management, and experience in organizing and promoting events. This is a full-time position with benefits such as cell phone reimbursement, a day shift or morning shift schedule, and performance bonuses. Ideally, you should have at least 1 year of total work experience. The work location is in person.,

As a seasoned Senior Performance Marketing Manager at 5paisa, you will play a crucial role in developing and implementing high-impact performance marketing strategies across various digital channels to achieve our business objectives. You will have the opportunity to work in a dynamic and challenging environment where your expertise will directly impact the success of our private cloud platform. Your responsibilities will include executing, optimizing, and managing end-to-end Google AdWords, Social Media Marketing, Content Marketing, Video, and Affiliates campaigns for lead generation. This involves tasks such as keyword selection, ad copy creation, and budget allocation to maximize conversions. You will also be responsible for developing and implementing comprehensive performance marketing strategies to drive traffic, conversions, and revenue across different digital channels. Additionally, you will be in charge of end-to-end campaign management, from lead generation to customer acquisition, experience, cross-selling, and retention. Conducting thorough market research, including keyword analysis and audience research, will be essential to identify target audience segments and optimize advertising strategies accordingly. Furthermore, you will lead and mentor a team of performance marketing specialists, providing guidance and support to maximize individual and team performance. Monitoring campaign performance metrics, analyzing data, generating reports, and providing insights on campaign effectiveness will be part of your regular tasks. To excel in this role, you should have 3-5 years of experience in performance marketing with a strong focus on digital advertising channels. A Bachelor's degree in Marketing, Business Administration, or a related field is required, with a Master's degree considered a plus. A proven track record of developing and executing successful performance marketing strategies, in-depth knowledge of digital advertising platforms, strong analytical skills, excellent communication, and the ability to manage multiple priorities in a fast-paced environment are essential qualities for this position. Being a self-starter with a data-driven approach to decision-making will set you up for success in this role.,

The Intermediate Analyst in Specialized Analytics is a developing professional role with the ability to independently solve most problems and address complex issues. By combining specialized knowledge with industry standards, you will contribute to achieving sub function objectives. Your role involves applying analytical thinking, utilizing data analysis tools, and maintaining attention to detail when making recommendations based on factual information. You will play a key role in interpreting data, breaking down information systematically, and communicating effectively. Your strong communication and diplomacy skills will be essential for exchanging complex information and collaborating closely with core business activities. The quality and timeliness of your service will directly impact the effectiveness of your team and related teams. Responsibilities: - Work with large and complex data sets to evaluate, recommend, and support business strategies - Identify and compile data sets using tools such as SQL and Access to predict, improve, and measure key business outcomes - Document data requirements, collection, processing, cleaning, and exploratory analysis - Specialize in marketing, risk, digital, and AML fields - Evaluate risks in business decisions to safeguard Citigroup and ensure compliance with laws and regulations Qualifications: - 2-5 years of relevant experience - Proficiency in data retrieval and manipulation - Strong analytic and problem-solving skills - Experience in a quantitative field - Willingness to learn with a can-do attitude - Excellent communication and interpersonal skills - Ability to build partnerships with cross-functional leaders Education: - Bachelor's/University degree or equivalent experience This job description offers an overview of the role's responsibilities, with the possibility of additional duties as needed. Desired Skills (Good to have): - Marketing analytics experience - Familiarity with digital marketing and/or digital experience domains - Experience with Clickstream data and big data environments like Hadoop - Predictive modeling using Machine Learning techniques - Customer Journey analytics experience - Proficiency in Python, SQL, MS Excel, and PowerPoint - Exposure to journey analytics tools like ClickFox, BryterCX, or Pointillist - Experience in Hive Citigroup Inc. is an equal opportunity employer, providing career opportunities for qualified applicants. If you require accommodation due to a disability, please review the Accessibility at Citi guidelines.,

At SiftHub, the focus is on making the lives of sales and solutions teams more efficient to enable them to concentrate on selling. SiftHub acts as a sales agent that enhances knowledge discovery and automates content creation to enhance win rates and facilitate sales teams in closing deals expeditiously. As a Marketing Manager at SiftHub, your primary responsibility will be to strategize, develop, and execute inbound and outbound marketing initiatives aimed at driving and expediting pipeline growth. You will be in charge of formulating strategies, overseeing top-of-the-funnel activities, meeting MQL objectives, and contributing to revenue generation through marketing efforts. SiftHub provides an environment that fosters and challenges individuals, supporting their growth and success, whether they are seasoned AI experts or aspiring ones. By joining us, you will play a key role in shaping the future of AI for enterprises. **Responsibilities:** - Develop and implement comprehensive demand generation strategies to enhance lead generation, engagement, and sales conversions. - Plan and execute multi-channel marketing campaigns, encompassing email, social media, webinars, events, and digital advertising. - Manage and optimize lead nurturing processes through email, content, and social channels. - Ensure effective distribution of content across various channels to maximize reach and engagement. - Analyze marketing program outcomes meticulously, derive insights, and present results cogently to facilitate decision-making. - Collaborate closely with the sales team to align on target audiences, key messages, and sales collateral. - Coordinate with product teams to comprehend the features and benefits of new releases and integrate them into marketing strategies. - Conduct competitive analysis and market research to identify new opportunities and keep abreast of industry trends. **Requirements:** - Possess 6+ years of experience in a demand generation role, primarily within a SaaS startup, preferably in AI or SalesTech. - Demonstrate an excellent grasp of analyzing and optimizing conversion rates throughout the sales and marketing funnel. - Proficient in A/B testing and adept at operating swiftly to match the pace of a startup. - Extensive skills in marketing technology and automation systems, including HubSpot, Salesforce, Google Analytics, and Google Tag Manager. - Showcase a track record of successful delivery of earned (SEO/SEM, website, email), paid (PPC, event sponsorships, social), and owned channels (web, webinar, podcast) demand generation programs. - Direct experience in managing SDRs or a proven record of collaborating effectively with AE and SDR teams.,

As a Marketing Automation Manager at Accenture, you will play a crucial role in driving strategic initiatives, managing business transformations, and leveraging industry expertise to create value-driven solutions. Your responsibilities will involve providing strategic advisory services, conducting market research, and developing data-driven recommendations to enhance business performance. You will work closely with clients as consulting professionals to design, build, and implement initiatives that improve business performance. Your main focus will be on planning, designing, and executing large-scale marketing automation programs across various channels such as email, SMS, Push, CRM, and web. Additionally, you will design new campaign strategies and marketing plans based on performance insights, conduct marketing automation vendor assessments, and optimize clients" Campaign/Marketing automation stack. In this role, you will gather business requirements, design processes and solutions for marketing and advertising implementations, and work on campaign attribution and strategy optimization. You will also drive business development efforts and contribute to thought leadership in the marketing automation space. To excel in this position, you should partner and team with technology solution providers and marketing agencies, have a strong understanding of marketing processes and technologies, and be proficient in research, analysis, and identifying new opportunities. Additionally, you should be able to establish effective working relationships, lead teams independently, and work effectively in a remote and unstructured environment. Your technical skills should include relevant experience in the required domain, strong analytical and problem-solving abilities, and a good understanding of marketing technologies. Experience with Salesforce Marketing Cloud, Adobe Experience Cloud, Braze, and other Mar-tech tools is preferred, along with exposure to Campaign tools like Pega decisioning, SFMC, etc. Proficiency in using marketing analytics tools and implementing MarTech platforms like Adobe Experience Cloud will be beneficial for this role. This position offers you the opportunity to work on innovative projects, grow in your career, and gain leadership exposure within Accenture. If you have 12-14 years of experience and any degree qualification, and possess the required skills and expertise, we invite you to bring your best skills forward and contribute to our dynamic team. About Our Company | Accenture,

As a Digital Marketing Project Manager at Nethority in Nashik, Maharashtra, you will play a key role in managing the client portfolio to enhance their digital and brand presence. Your responsibilities will include developing digital marketing strategies, executing various campaigns, analyzing performance metrics, and contributing to the overall business growth through effective client relationships and marketing strategies. You will be tasked with studying economic indicators, identifying client needs, monitoring competition, and planning SEO/SEM, database marketing, email, social media, and display advertising campaigns. Your role will also involve designing, building, and maintaining performance marketing, SEO, and social media campaigns for clients to enhance their online presence. Furthermore, you will be responsible for measuring and reporting the performance of digital marketing campaigns, optimizing strategies based on insights, and collaborating with internal teams to enhance user experience across multiple channels. Your analytical skills will be crucial in evaluating the end-to-end client experience and optimizing user funnels to maximize conversions. In addition to the technical aspects of digital marketing, you will need to leverage your creativity to identify target audiences, devise engaging campaigns, and motivate customer actions. Your ability to build and maintain client relationships, coach team members, manage processes, and focus on customer satisfaction will be essential for success in this role. To qualify for this position, you should hold a bachelor's or master's degree in marketing or a related field and have proven experience in digital marketing. Proficiency in SEO/SEM, marketing analytics, A/B testing, website analytics tools, and ad serving tools is required. Experience in setting up and optimizing PPC campaigns and knowledge of HTML, CSS, and JavaScript development will be advantageous in fulfilling the responsibilities of this role. If you are a self-motivated individual with a passion for digital marketing and a track record of delivering successful campaigns, we invite you to join our team at Nethority and contribute to our clients" growth through innovative digital strategies and effective client management.,

You will be joining Sayar Life-Care, a life-saving drug company based in Chennai since 2009. The company collaborates with various pharmaceutical firms, both domestic and international, to ensure the availability of vital medications and surgical supplies. Given India's significant role as a major pharmaceutical exporter globally, we are dedicated to broadening our scope and forging new partnerships within the healthcare sector. As an Email Marketing Specialist at Sayar Life-Care, your primary responsibilities will revolve around marketing analytics, communication, lead generation, marketing automation, and effectively engaging our target audience through email marketing software. This is a full-time on-site position situated in Chennai. To excel in this role, you should possess expertise in marketing analytics and communication, demonstrate proficiency in lead generation, have hands-on experience with email marketing automation, be well-versed in utilizing email marketing software, showcase strong analytical and problem-solving capabilities, exhibit excellent written and verbal communication skills, collaborate effectively within a team environment, and ideally have prior experience in the pharmaceutical or healthcare industry. If you are passionate about leveraging your skills in email marketing to contribute to the growth and impact of a dynamic pharmaceutical company, we look forward to welcoming you to our team at Sayar Life-Care.,

As a Mobile Growth Marketer at AdsRem Digital, you will play a crucial role in developing and executing growth marketing strategies to drive online businesses to new heights. Located in Delhi, India, this full-time on-site position requires you to leverage your skills in Growth Marketing, Growth Hacking, and Lead Generation to connect brands with affiliate partners and achieve remarkable growth and results. Your responsibilities will include analyzing marketing performance, implementing growth hacking techniques, generating leads, and utilizing web analytics to optimize campaigns. By applying your strong analytical skills, creativity, and strategic thinking, you will drive customer acquisition and retention while delivering exceptional marketing solutions and measurable results. To excel in this role, you must possess proficiency in Marketing Analytics and Web Analytics, as well as demonstrate strong analytical and problem-solving abilities. Excellent communication and teamwork skills are essential to collaborate effectively with internal teams and external partners. Your experience in mobile marketing is a must, and familiarity with MMP platforms like Appsflyer, Affise, and Adjust will be advantageous. If you hold a Bachelor's degree in Marketing, Business, or a related field and have prior experience in the digital marketing industry, you are highly encouraged to apply. Join us at AdsRem Digital and be part of a team dedicated to forging successful partnerships that drive online businesses towards unparalleled growth and success.,

The Digital Marketing Expert plays a crucial role in developing and implementing digital marketing strategies to enhance the online presence and visibility of the organization. You will be responsible for managing and executing digital campaigns across various platforms to drive user engagement and increase brand awareness. Key Responsibilities - Develop and implement digital marketing strategies to increase website traffic and lead generation. - Execute search engine optimization (SEO) strategies to improve organic search rankings. - Create and manage engaging content for social media platforms to enhance brand visibility. - Utilize email marketing campaigns to nurture leads and drive customer retention. - Analyze and report on key performance indicators (KPIs) to measure the success of digital marketing efforts. - Collaborate with cross-functional teams to ensure alignment of digital marketing initiatives with overall business goals. - Stay updated on the latest digital marketing trends and best practices. - Monitor and optimize website user experience and conversion funnels. - Manage and optimize digital advertising budgets to achieve maximum ROI. - Identify and capitalize on new digital marketing opportunities. - Conduct market research and competitor analysis to inform digital marketing strategies. - Develop and execute email marketing campaigns to drive customer acquisition and retention. - Lead the development of digital marketing creatives and assets. Required Qualifications - Bachelors degree in Marketing, Business, or related field. - Proven experience in developing and implementing digital marketing strategies. - Demonstrated expertise in SEO, SEM, social media, and email marketing. - Proficiency in digital marketing analytics and reporting tools. - Strong understanding of digital advertising platforms and best practices. - Excellent written and verbal communication skills. - Ability to manage multiple projects and priorities in a fast-paced environment. - Up-to-date knowledge of digital marketing trends and best practices. - Experience with A/B testing and conversion rate optimization. - Strong analytical and problem-solving abilities. - Google Analytics and Google Ads certification is a plus. - Experience with marketing automation platforms. - Solid understanding of marketing principles and customer behavior. - Ability to work effectively in cross-functional teams. Skills: ppc, marketing analytics, digital strategy, social media, social media marketing, digital marketing, market research, email marketing, analytics, competitor analysis, conversion rate optimization, google analytics, marketing automation, content creation, seo, google ads, a/b testing, sem.,

You should possess a Bachelor's degree along with a minimum of 5-7 years of practical experience in data analytics. An MBA or a Master's degree in a quantitative field like Economics, Statistics, Engineering, or IT would be advantageous. Your expertise in product analytics and/or marketing analytics, especially in B2C, B2B, and eCommerce, will be highly valued. Proficiency in querying (SQL/Hive) for data extraction, stitching, and analysis/interpretation is essential. Experience with web analytics tools such as Adobe Analytics (AA) and Customer journey analytics (CJA) is preferred. Additionally, familiarity with data science modelling and Python for automation is desirable. Your background should include previous exposure to A/B and multivariate testing, conversion rate optimization, design of experiments, and the mathematics of statistical hypothesis testing. You should be capable of deriving meaningful business insights from multiple tests, possess knowledge of test design, and have the ability to integrate disparate data sources (web, product, financial, etc.). Strong written and oral communication skills are a must, including the ability to translate large complex datasets into actionable insights and present them clearly to various stakeholders. You should also excel in project management, setting and achieving goals, meeting deadlines, and multitasking in a matrixed environment. Experience with Jira is a plus. Collaboration skills are essential as you'll be expected to work effectively in a team setting. Creativity, curiosity, and continuous learning are encouraged in your career growth journey at Adobe. Make sure to update your Resume/CV and Workday profile, highlighting your unique Adobe experiences and volunteer work. Explore internal mobility opportunities through Inside Adobe and prepare for interviews with the provided tips. Once you apply for a role via Workday, the Talent Team will contact you within 2 weeks. If you progress to the official interview stage with the hiring team, inform your manager to support your career growth. At Adobe, you will thrive in a renowned work environment and be part of a community dedicated to mutual growth through ongoing feedback. Join us if you seek to make a difference and discover the meaningful benefits we offer. If you require accommodation during the application process, please reach out to accommodations@adobe.com.,

Were Hiring: Product Marketing Lead | Onsite – Vashi, Mumbai Send your resume to: shraddha.ambekar@smarte.pro Location: Vashi, Navi Mumbai (Onsite only) Relocation Note: Only apply if you're willing to relocate to Mumbai. SMARTe is a go-to-market intelligence platform trusted by Salesforce, Dell, Uber, and other global leaders. We're now scaling our enterprise growth—and looking for a sharp, hands-on Product Marketing Lead who’s ready to make a big impact. If you love crafting compelling product stories, launching impactful campaigns, and enabling sales to win, this is your playground. What You’ll Do Own messaging & positioning across website, sales decks, and campaigns Plan and lead GTM launches for new features and products Support sales teams with battlecards, demo flows, and enablement content Analyze markets & competitors to fine-tune value propositions Drive demand across channels —SEO, content, paid, and partnerships Develop full-funnel content from blog to ABM to conversion pages Track performance obsessively —test, learn, optimize fast What We’re Looking For 4–7 years of experience in B2B SaaS product marketing or GTM roles Experience in product launches and pipeline-driven campaigns Strong storytelling + hands-on with tools like GA4, HubSpot, Mixpanel Knows how to enable sales and impact revenue growth Bonus if you’ve worked in marketing tech, sales intelligence, or B2B data Why Join SMARTe? Work directly with the SVP – Growth & Strategy and our Founder Own your strategy and see it go live—fast Shape the way enterprise buyers experience our product Join a growing SaaS company with a global customer base Location: 1101 A, Vishwaroop IT Park, Sector 30-A, Vashi, Navi Mumbai – 400703 (Behind Raghuleela Mall – Just 2 mins from Vashi Railway Station) Apply today! Send your resume to: shraddha.ambekar@smarte.pro Only candidates open to relocating or already based in Mumbai will be considered.

At Corsearch, we are dedicated to creating a world where consumers can trust the choices they make, As a global leader in Trademark and Brand Protection, we partner with businesses to safeguard their most valuable assets in an increasingly complex digital environment, Our comprehensive solutions, powered by AI-driven data and deep analytics, enable brands to establish, monitor, and protect their presence against infringement and counterfeiting, Why Choose Corsearch Innovative Solutions: We combine cutting-edge technology with expert judgment to deliver market-leading services in trademark clearance, brand protection, and anti-counterfeiting, Global Impact: Trusted by over 5,000 customers worldwide, including 73 of Fortune's Top 100 companies, our work has a meaningful impact on businesses and consumers alike, Collaborative Culture: With a team of over 1,900 professionals across multiple global offices, you'll be joining an inclusive environment where diverse perspectives thrive, Mission-Driven Purpose: Our commitment to protecting consumers and their trust in brands drives everything we do, making Corsearch a force for good in the world, ??The Role Corsearch is seeking a highly analytical and data-driven Marketing Analytics Specialist to join our growing marketing team In this pivotal role, you will be responsible for measuring, analysing, and reporting on the effectiveness of our marketing initiatives You will translate complex data into actionable insights, helping us optimize our strategies, improve ROI, and drive pipeline growth, This is an exciting opportunity for someone passionate about data and its power to inform strategic decisions within a dynamic and fast-paced environment You will work closely with marketing, sales, and product teams to ensure our efforts are aligned with business objectives and delivering maximum impact, ??Responsibilities and Duties Data Collection & Management: Collect, clean, and integrate marketing data from various sources including CRM (Salesforce), marketing automation platforms (Pardot), Google Analytics, social media platforms, advertising platforms (Google Ads, LinkedIn Ads), and other relevant tools, Ensure data accuracy, consistency, and integrity across all reporting systems, Performance Analysis & Reporting: Develop and maintain with marketing operations a comprehensive marketing dashboards and reports to track key performance indicators (KPIs) such as website traffic, lead generation, conversion rates (MQL to SAL, SAL to Opportunity, etc), campaign ROI, customer acquisition cost (CAC), and customer lifetime value (CLTV), Analyse marketing campaign performance, identifying trends, opportunities, and areas for improvement, Provide regular, actionable insights and recommendations to optimize marketing spend and improve overall effectiveness, Attribution Modeling: Work with marketing operations and regional marketing on developing and refining marketing attribution models to accurately measure the impact of different marketing touchpoints on pipeline and revenue, Forecasting & Budgeting Support: Assist marketing operations in developing marketing forecasts and budget allocations based on historical data and projected performance, Collaboration & Communication: Collaborate closely with marketing team members (content creators, demand generation specialists, marketing operations, and product marketing) to understand their data needs and provide relevant insights, Present findings and recommendations clearly and concisely to various stakeholders, including non-technical audiences, Tool Management & Innovation: Stay up to date with the latest marketing analytics tools, technologies, and best practices, Identify and recommend new tools or processes to enhance our analytics capabilities, ??Essential Bachelor's degree in marketing, Business, Statistics, Economics, Computer Science, or a related quantitative field, 2+ years of experience in a marketing analytics or similar data analysis role, preferably within a B2B SaaS or technology environment, Proficiency with marketing analytics platforms ( e-g , Google Analytics 4, Adobe Analytics), Strong experience with CRM systems (Salesforce preferred) and marketing automation platforms (Pardot strongly preferred), Demonstrable experience with data visualisation tools ( e-g , Google Looker Studio), Advanced Excel/Google Sheets skills (pivot tables, VLOOKUPs, formulas, data modeling), Solid understanding of digital marketing channels (SEO, SEM, social media, email marketing, content marketing) and their respective metrics, Excellent analytical and problem-solving skills with a keen eye for detail, Ability to translate complex data into clear, concise, and actionable insights for various audiences, Strong communication and presentation skills, Self-motivated, proactive, and able to manage multiple projects simultaneously in a fast-paced environment, ??Desirable skills/experience Experience with SQL for data extraction and manipulation, Familiarity with Python or R for statistical analysis, Experience with multi-touch attribution models, Knowledge of the intellectual property or legal tech industry, Corsearch is an equal opportunity and inclusive employer and does not tolerate discrimination of any kind We are committed to creating a diverse and inclusive workplace where all employees feel valued, respected, and supported, We welcome applications from all individuals regardless of race, nationality, religion, gender, gender identity or expression, sexual orientation, age, disability, criminal histories consistent with legal requirements or any other protected characteristic, Together, we are working proactively to build a workplace where everyone can belong and be at their best selves Together, we make an Impact, Show

The candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. He/she must be able to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, he/she must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Role and responsibilities: Understand the business model on why things are the way they are, ask relevant questions and get them clarified Breakdown complex problems in small solvable components, to be able to identify problem areas in each component Conduct cost/benefit analysis and feasibility studies for proposed projects to aid in decision-making Facilitate the implementation of new or improved business processes and systems Coordinate with business stakeholders to identify gaps in data, processes and suggest process improvements Understand and follow the project roadmap, plan data availability and coordinate with the execution team to ensure a successful execution of projects Prescribe suitable solutions with an understanding in limitations of toolsets and available data Fetch and analyze data from disparate sources and drive meaningful insights Provide recommendations on the business rules for effective campaign targeting Interpret analytical results and provide insights; present key findings and recommended next steps to clients Develop tangible analytical projects; communicate project details to clients and internal delivery team via written documents and presentations, in forms of specifications, diagrams, and data/process models Audit deliverables ensuring accuracy by critically examining the data and reports against requirements Collaborate on regional/global analytic initiatives and localize inputs for country campaign practices Actively work on audience targeting insights, optimize campaigns and improve comm governance Technical and Functional Skills: B Tech BE BSc MBA degree or equivalent professionalDegreewith 10+ years of experience in marketing analytics or performance marketing professional experience in advanced analytics for a Fortune 500-scale company or a prominent consulting organization Reporting - Data Extraction tools, Advanced Excel, CRM Analytics, Campaign Performance Marketing, Analytics knowledge Campaign Analytics Strong in numerical and analytical skills. Strong in Advanced Excel (prior experience with Google sheets is an added plus) 10 years of relevant experience in analytical and storytelling skills; ability to derive relevant insights from large reports and piles of disparate data Very Strong in SQL execution Advanced knowledge in using Power Bi reporting tool Experience in marketing analytics or performance marketing, concepts around campaign operations shall be clear like how does a paid media marketing works, campaigns acquisition, reactivations, cross-selling, brand awareness, measure and optimize the campaigns etc., Comfortable working autonomously with broad guidelines Passion for data andanalytics for marketing and eagerness to learn Excellent communications skills, both written and spoken; ability to explain complex technical concepts in plain English Ability to manage multiple priorities and projects, aligning teams to project timelines and ensuring quality of deliverables Work with business teams to identify business use cases and develop solutions to meet these needs using analytical approaches Manage regular reporting and ad-hoc data extract from other departments. Knowledge on analyzing digital campaigns and the tools/technologies of performance marketing Experience with Google sheet/Excel Hands-on experience in digital marketing and/or 1:1 marketing in any channel; expert level knowledge in campaign performance marketing and CRM MMM, A/B testing, attribution modeling is a plus Working knowledge of analytical/statistical techniques Experience in Hadoop environment Hive, Presto is a plus Experience in Python/R

The candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. He/she must be able to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, he/she must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Role and responsibilities: Understand the business model on why things are the way they are, ask relevant questions and get them clarified Breakdown complex problems in small solvable components, to be able to identify problem areas in each component Conduct cost/benefit analysis and feasibility studies for proposed projects to aid in decision-making Facilitate the implementation of new or improved business processes and systems Coordinate with business stakeholders to identify gaps in data, processes and suggest process improvements Understand and follow the project roadmap, plan data availability and coordinate with the execution team to ensure a successful execution of projects Prescribe suitable solutions with an understanding in limitations of toolsets and available data Fetch and analyze data from disparate sources and drive meaningful insights Provide recommendations on the business rules for effective campaign targeting Interpret analytical results and provide insights; present key findings and recommended next steps to clients Develop tangible analytical projects; communicate project details to clients and internal delivery team via written documents and presentations, in forms of specifications, diagrams, and data/process models Audit deliverables ensuring accuracy by critically examining the data and reports against requirements Collaborate on regional/global analytic initiatives and localize inputs for country campaign practices Actively work on audience targeting insights, optimize campaigns and improve comm governance Technical and Functional Skills: B Tech BE BSc MBA degree or equivalent professionalDegreewith 10+ years of experience in marketing analytics or performance marketing professional experience in advanced analytics for a Fortune 500-scale company or a prominent consulting organization Reporting - Data Extraction tools, Advanced Excel, CRM Analytics, Campaign Performance Marketing, Analytics knowledge Campaign Analytics Strong in numerical and analytical skills. Strong in Advanced Excel (prior experience with Google sheets is an added plus) 10 years of relevant experience in analytical and storytelling skills; ability to derive relevant insights from large reports and piles of disparate data Very Strong in SQL execution Advanced knowledge in using Power Bi reporting tool Experience in marketing analytics or performance marketing, concepts around campaign operations shall be clear like how does a paid media marketing works, campaigns acquisition, reactivations, cross-selling, brand awareness, measure and optimize the campaigns etc., Comfortable working autonomously with broad guidelines Passion for data andanalytics for marketing and eagerness to learn Excellent communications skills, both written and spoken; ability to explain complex technical concepts in plain English Ability to manage multiple priorities and projects, aligning teams to project timelines and ensuring quality of deliverables Work with business teams to identify business use cases and develop solutions to meet these needs using analytical approaches Manage regular reporting and ad-hoc data extract from other departments. Knowledge on analyzing digital campaigns and the tools/technologies of performance marketing Experience with Google sheet/Excel Hands-on experience in digital marketing and/or 1:1 marketing in any channel; expert level knowledge in campaign performance marketing and CRM MMM, A/B testing, attribution modeling is a plus Working knowledge of analytical/statistical techniques Experience in Hadoop environment Hive, Presto is a plus Experience in Python/R

The candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. He/she must be able to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, he/she must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Role and responsibilities: Understand the business model on why things are the way they are, ask relevant questions and get them clarified Breakdown complex problems in small solvable components, to be able to identify problem areas in each component Conduct cost/benefit analysis and feasibility studies for proposed projects to aid in decision-making Facilitate the implementation of new or improved business processes and systems Coordinate with business stakeholders to identify gaps in data, processes and suggest process improvements Understand and follow the project roadmap, plan data availability and coordinate with the execution team to ensure a successful execution of projects Prescribe suitable solutions with an understanding in limitations of toolsets and available data Fetch and analyze data from disparate sources and drive meaningful insights Provide recommendations on the business rules for effective campaign targeting Interpret analytical results and provide insights; present key findings and recommended next steps to clients Develop tangible analytical projects; communicate project details to clients and internal delivery team via written documents and presentations, in forms of specifications, diagrams, and data/process models Audit deliverables ensuring accuracy by critically examining the data and reports against requirements Collaborate on regional/global analytic initiatives and localize inputs for country campaign practices Actively work on audience targeting insights, optimize campaigns and improve comm governance Technical and Functional Skills: B Tech BE BSc MBA degree or equivalent professionalDegreewith 10+ years of experience in marketing analytics or performance marketing professional experience in advanced analytics for a Fortune 500-scale company or a prominent consulting organization Reporting - Data Extraction tools, Advanced Excel, CRM Analytics, Campaign Performance Marketing, Analytics knowledge Campaign Analytics Strong in numerical and analytical skills. Strong in Advanced Excel (prior experience with Google sheets is an added plus) 10 years of relevant experience in analytical and storytelling skills; ability to derive relevant insights from large reports and piles of disparate data Very Strong in SQL execution Advanced knowledge in using Power Bi reporting tool Experience in marketing analytics or performance marketing, concepts around campaign operations shall be clear like how does a paid media marketing works, campaigns acquisition, reactivations, cross-selling, brand awareness, measure and optimize the campaigns etc., Comfortable working autonomously with broad guidelines Passion for data andanalytics for marketing and eagerness to learn Excellent communications skills, both written and spoken; ability to explain complex technical concepts in plain English Ability to manage multiple priorities and projects, aligning teams to project timelines and ensuring quality of deliverables Work with business teams to identify business use cases and develop solutions to meet these needs using analytical approaches Manage regular reporting and ad-hoc data extract from other departments. Knowledge on analyzing digital campaigns and the tools/technologies of performance marketing Experience with Google sheet/Excel Hands-on experience in digital marketing and/or 1:1 marketing in any channel; expert level knowledge in campaign performance marketing and CRM MMM, A/B testing, attribution modeling is a plus Working knowledge of analytical/statistical techniques Experience in Hadoop environment Hive, Presto is a plus Experience in Python/R

The candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. He/she must be able to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, he/she must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Role and responsibilities: Understand the business model on why things are the way they are, ask relevant questions and get them clarified Breakdown complex problems in small solvable components, to be able to identify problem areas in each component Conduct cost/benefit analysis and feasibility studies for proposed projects to aid in decision-making Facilitate the implementation of new or improved business processes and systems Coordinate with business stakeholders to identify gaps in data, processes and suggest process improvements Understand and follow the project roadmap, plan data availability and coordinate with the execution team to ensure a successful execution of projects Prescribe suitable solutions with an understanding in limitations of toolsets and available data Fetch and analyze data from disparate sources and drive meaningful insights Provide recommendations on the business rules for effective campaign targeting Interpret analytical results and provide insights; present key findings and recommended next steps to clients Develop tangible analytical projects; communicate project details to clients and internal delivery team via written documents and presentations, in forms of specifications, diagrams, and data/process models Audit deliverables ensuring accuracy by critically examining the data and reports against requirements Collaborate on regional/global analytic initiatives and localize inputs for country campaign practices Actively work on audience targeting insights, optimize campaigns and improve comm governance Technical and Functional Skills: B Tech BE BSc MBA degree or equivalent professionalDegreewith 10+ years of experience in marketing analytics or performance marketing professional experience in advanced analytics for a Fortune 500-scale company or a prominent consulting organization Reporting - Data Extraction tools, Advanced Excel, CRM Analytics, Campaign Performance Marketing, Analytics knowledge Campaign Analytics Strong in numerical and analytical skills. Strong in Advanced Excel (prior experience with Google sheets is an added plus) 10 years of relevant experience in analytical and storytelling skills; ability to derive relevant insights from large reports and piles of disparate data Very Strong in SQL execution Advanced knowledge in using Power Bi reporting tool Experience in marketing analytics or performance marketing, concepts around campaign operations shall be clear like how does a paid media marketing works, campaigns acquisition, reactivations, cross-selling, brand awareness, measure and optimize the campaigns etc., Comfortable working autonomously with broad guidelines Passion for data andanalytics for marketing and eagerness to learn Excellent communications skills, both written and spoken; ability to explain complex technical concepts in plain English Ability to manage multiple priorities and projects, aligning teams to project timelines and ensuring quality of deliverables Work with business teams to identify business use cases and develop solutions to meet these needs using analytical approaches Manage regular reporting and ad-hoc data extract from other departments. Knowledge on analyzing digital campaigns and the tools/technologies of performance marketing Experience with Google sheet/Excel Hands-on experience in digital marketing and/or 1:1 marketing in any channel; expert level knowledge in campaign performance marketing and CRM MMM, A/B testing, attribution modeling is a plus Working knowledge of analytical/statistical techniques Experience in Hadoop environment Hive, Presto is a plus Experience in Python/R

The candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. He/she must be able to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, he/she must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Role and responsibilities: Understand the business model on why things are the way they are, ask relevant questions and get them clarified Breakdown complex problems in small solvable components, to be able to identify problem areas in each component Conduct cost/benefit analysis and feasibility studies for proposed projects to aid in decision-making Facilitate the implementation of new or improved business processes and systems Coordinate with business stakeholders to identify gaps in data, processes and suggest process improvements Understand and follow the project roadmap, plan data availability and coordinate with the execution team to ensure a successful execution of projects Prescribe suitable solutions with an understanding in limitations of toolsets and available data Fetch and analyze data from disparate sources and drive meaningful insights Provide recommendations on the business rules for effective campaign targeting Interpret analytical results and provide insights; present key findings and recommended next steps to clients Develop tangible analytical projects; communicate project details to clients and internal delivery team via written documents and presentations, in forms of specifications, diagrams, and data/process models Audit deliverables ensuring accuracy by critically examining the data and reports against requirements Collaborate on regional/global analytic initiatives and localize inputs for country campaign practices Actively work on audience targeting insights, optimize campaigns and improve comm governance Technical and Functional Skills: B Tech BE BSc MBA degree or equivalent professionalDegreewith 10+ years of experience in marketing analytics or performance marketing professional experience in advanced analytics for a Fortune 500-scale company or a prominent consulting organization Reporting - Data Extraction tools, Advanced Excel, CRM Analytics, Campaign Performance Marketing, Analytics knowledge Campaign Analytics Strong in numerical and analytical skills. Strong in Advanced Excel (prior experience with Google sheets is an added plus) 10 years of relevant experience in analytical and storytelling skills; ability to derive relevant insights from large reports and piles of disparate data Very Strong in SQL execution Advanced knowledge in using Power Bi reporting tool Experience in marketing analytics or performance marketing, concepts around campaign operations shall be clear like how does a paid media marketing works, campaigns acquisition, reactivations, cross-selling, brand awareness, measure and optimize the campaigns etc., Comfortable working autonomously with broad guidelines Passion for data andanalytics for marketing and eagerness to learn Excellent communications skills, both written and spoken; ability to explain complex technical concepts in plain English Ability to manage multiple priorities and projects, aligning teams to project timelines and ensuring quality of deliverables Work with business teams to identify business use cases and develop solutions to meet these needs using analytical approaches Manage regular reporting and ad-hoc data extract from other departments. Knowledge on analyzing digital campaigns and the tools/technologies of performance marketing Experience with Google sheet/Excel Hands-on experience in digital marketing and/or 1:1 marketing in any channel; expert level knowledge in campaign performance marketing and CRM MMM, A/B testing, attribution modeling is a plus Working knowledge of analytical/statistical techniques Experience in Hadoop environment Hive, Presto is a plus Experience in Python/R

The candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. He/she must be able to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, he/she must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Role and responsibilities: Understand the business model on why things are the way they are, ask relevant questions and get them clarified Breakdown complex problems in small solvable components, to be able to identify problem areas in each component Conduct cost/benefit analysis and feasibility studies for proposed projects to aid in decision-making Facilitate the implementation of new or improved business processes and systems Coordinate with business stakeholders to identify gaps in data, processes and suggest process improvements Understand and follow the project roadmap, plan data availability and coordinate with the execution team to ensure a successful execution of projects Prescribe suitable solutions with an understanding in limitations of toolsets and available data Fetch and analyze data from disparate sources and drive meaningful insights Provide recommendations on the business rules for effective campaign targeting Interpret analytical results and provide insights; present key findings and recommended next steps to clients Develop tangible analytical projects; communicate project details to clients and internal delivery team via written documents and presentations, in forms of specifications, diagrams, and data/process models Audit deliverables ensuring accuracy by critically examining the data and reports against requirements Collaborate on regional/global analytic initiatives and localize inputs for country campaign practices Actively work on audience targeting insights, optimize campaigns and improve comm governance Technical and Functional Skills: B Tech BE BSc MBA degree or equivalent professionalDegreewith 10+ years of experience in marketing analytics or performance marketing professional experience in advanced analytics for a Fortune 500-scale company or a prominent consulting organization Reporting - Data Extraction tools, Advanced Excel, CRM Analytics, Campaign Performance Marketing, Analytics knowledge Campaign Analytics Strong in numerical and analytical skills. Strong in Advanced Excel (prior experience with Google sheets is an added plus) 10 years of relevant experience in analytical and storytelling skills; ability to derive relevant insights from large reports and piles of disparate data Very Strong in SQL execution Advanced knowledge in using Power Bi reporting tool Experience in marketing analytics or performance marketing, concepts around campaign operations shall be clear like how does a paid media marketing works, campaigns acquisition, reactivations, cross-selling, brand awareness, measure and optimize the campaigns etc., Comfortable working autonomously with broad guidelines Passion for data andanalytics for marketing and eagerness to learn Excellent communications skills, both written and spoken; ability to explain complex technical concepts in plain English Ability to manage multiple priorities and projects, aligning teams to project timelines and ensuring quality of deliverables Work with business teams to identify business use cases and develop solutions to meet these needs using analytical approaches Manage regular reporting and ad-hoc data extract from other departments. Knowledge on analyzing digital campaigns and the tools/technologies of performance marketing Experience with Google sheet/Excel Hands-on experience in digital marketing and/or 1:1 marketing in any channel; expert level knowledge in campaign performance marketing and CRM MMM, A/B testing, attribution modeling is a plus Working knowledge of analytical/statistical techniques Experience in Hadoop environment Hive, Presto is a plus Experience in Python/R

The candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. He/she must be able to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, he/she must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Role and responsibilities: Understand the business model on why things are the way they are, ask relevant questions and get them clarified Breakdown complex problems in small solvable components, to be able to identify problem areas in each component Conduct cost/benefit analysis and feasibility studies for proposed projects to aid in decision-making Facilitate the implementation of new or improved business processes and systems Coordinate with business stakeholders to identify gaps in data, processes and suggest process improvements Understand and follow the project roadmap, plan data availability and coordinate with the execution team to ensure a successful execution of projects Prescribe suitable solutions with an understanding in limitations of toolsets and available data Fetch and analyze data from disparate sources and drive meaningful insights Provide recommendations on the business rules for effective campaign targeting Interpret analytical results and provide insights; present key findings and recommended next steps to clients Develop tangible analytical projects; communicate project details to clients and internal delivery team via written documents and presentations, in forms of specifications, diagrams, and data/process models Audit deliverables ensuring accuracy by critically examining the data and reports against requirements Collaborate on regional/global analytic initiatives and localize inputs for country campaign practices Actively work on audience targeting insights, optimize campaigns and improve comm governance Technical and Functional Skills: B Tech BE BSc MBA degree or equivalent professionalDegreewith 10+ years of experience in marketing analytics or performance marketing professional experience in advanced analytics for a Fortune 500-scale company or a prominent consulting organization Reporting - Data Extraction tools, Advanced Excel, CRM Analytics, Campaign Performance Marketing, Analytics knowledge Campaign Analytics Strong in numerical and analytical skills. Strong in Advanced Excel (prior experience with Google sheets is an added plus) 10 years of relevant experience in analytical and storytelling skills; ability to derive relevant insights from large reports and piles of disparate data Very Strong in SQL execution Advanced knowledge in using Power Bi reporting tool Experience in marketing analytics or performance marketing, concepts around campaign operations shall be clear like how does a paid media marketing works, campaigns acquisition, reactivations, cross-selling, brand awareness, measure and optimize the campaigns etc., Comfortable working autonomously with broad guidelines Passion for data andanalytics for marketing and eagerness to learn Excellent communications skills, both written and spoken; ability to explain complex technical concepts in plain English Ability to manage multiple priorities and projects, aligning teams to project timelines and ensuring quality of deliverables Work with business teams to identify business use cases and develop solutions to meet these needs using analytical approaches Manage regular reporting and ad-hoc data extract from other departments. Knowledge on analyzing digital campaigns and the tools/technologies of performance marketing Experience with Google sheet/Excel Hands-on experience in digital marketing and/or 1:1 marketing in any channel; expert level knowledge in campaign performance marketing and CRM MMM, A/B testing, attribution modeling is a plus Working knowledge of analytical/statistical techniques Experience in Hadoop environment Hive, Presto is a plus Experience in Python/R

The candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. He/she must be able to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, he/she must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Role and responsibilities: Understand the business model on why things are the way they are, ask relevant questions and get them clarified Breakdown complex problems in small solvable components, to be able to identify problem areas in each component Conduct cost/benefit analysis and feasibility studies for proposed projects to aid in decision-making Facilitate the implementation of new or improved business processes and systems Coordinate with business stakeholders to identify gaps in data, processes and suggest process improvements Understand and follow the project roadmap, plan data availability and coordinate with the execution team to ensure a successful execution of projects Prescribe suitable solutions with an understanding in limitations of toolsets and available data Fetch and analyze data from disparate sources and drive meaningful insights Provide recommendations on the business rules for effective campaign targeting Interpret analytical results and provide insights; present key findings and recommended next steps to clients Develop tangible analytical projects; communicate project details to clients and internal delivery team via written documents and presentations, in forms of specifications, diagrams, and data/process models Audit deliverables ensuring accuracy by critically examining the data and reports against requirements Collaborate on regional/global analytic initiatives and localize inputs for country campaign practices Actively work on audience targeting insights, optimize campaigns and improve comm governance Technical and Functional Skills: B Tech BE BSc MBA degree or equivalent professionalDegreewith 10+ years of experience in marketing analytics or performance marketing professional experience in advanced analytics for a Fortune 500-scale company or a prominent consulting organization Reporting - Data Extraction tools, Advanced Excel, CRM Analytics, Campaign Performance Marketing, Analytics knowledge Campaign Analytics Strong in numerical and analytical skills. Strong in Advanced Excel (prior experience with Google sheets is an added plus) 10 years of relevant experience in analytical and storytelling skills; ability to derive relevant insights from large reports and piles of disparate data Very Strong in SQL execution Advanced knowledge in using Power Bi reporting tool Experience in marketing analytics or performance marketing, concepts around campaign operations shall be clear like how does a paid media marketing works, campaigns acquisition, reactivations, cross-selling, brand awareness, measure and optimize the campaigns etc., Comfortable working autonomously with broad guidelines Passion for data andanalytics for marketing and eagerness to learn Excellent communications skills, both written and spoken; ability to explain complex technical concepts in plain English Ability to manage multiple priorities and projects, aligning teams to project timelines and ensuring quality of deliverables Work with business teams to identify business use cases and develop solutions to meet these needs using analytical approaches Manage regular reporting and ad-hoc data extract from other departments. Knowledge on analyzing digital campaigns and the tools/technologies of performance marketing Experience with Google sheet/Excel Hands-on experience in digital marketing and/or 1:1 marketing in any channel; expert level knowledge in campaign performance marketing and CRM MMM, A/B testing, attribution modeling is a plus Working knowledge of analytical/statistical techniques Experience in Hadoop environment Hive, Presto is a plus Experience in Python/R

The candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. He/she must be able to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, he/she must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Role and responsibilities: Understand the business model on why things are the way they are, ask relevant questions and get them clarified Breakdown complex problems in small solvable components, to be able to identify problem areas in each component Conduct cost/benefit analysis and feasibility studies for proposed projects to aid in decision-making Facilitate the implementation of new or improved business processes and systems Coordinate with business stakeholders to identify gaps in data, processes and suggest process improvements Understand and follow the project roadmap, plan data availability and coordinate with the execution team to ensure a successful execution of projects Prescribe suitable solutions with an understanding in limitations of toolsets and available data Fetch and analyze data from disparate sources and drive meaningful insights Provide recommendations on the business rules for effective campaign targeting Interpret analytical results and provide insights; present key findings and recommended next steps to clients Develop tangible analytical projects; communicate project details to clients and internal delivery team via written documents and presentations, in forms of specifications, diagrams, and data/process models Audit deliverables ensuring accuracy by critically examining the data and reports against requirements Collaborate on regional/global analytic initiatives and localize inputs for country campaign practices Actively work on audience targeting insights, optimize campaigns and improve comm governance Technical and Functional Skills: B Tech BE BSc MBA degree or equivalent professionalDegreewith 10+ years of experience in marketing analytics or performance marketing professional experience in advanced analytics for a Fortune 500-scale company or a prominent consulting organization Reporting - Data Extraction tools, Advanced Excel, CRM Analytics, Campaign Performance Marketing, Analytics knowledge Campaign Analytics Strong in numerical and analytical skills. Strong in Advanced Excel (prior experience with Google sheets is an added plus) 10 years of relevant experience in analytical and storytelling skills; ability to derive relevant insights from large reports and piles of disparate data Very Strong in SQL execution Advanced knowledge in using Power Bi reporting tool Experience in marketing analytics or performance marketing, concepts around campaign operations shall be clear like how does a paid media marketing works, campaigns acquisition, reactivations, cross-selling, brand awareness, measure and optimize the campaigns etc., Comfortable working autonomously with broad guidelines Passion for data andanalytics for marketing and eagerness to learn Excellent communications skills, both written and spoken; ability to explain complex technical concepts in plain English Ability to manage multiple priorities and projects, aligning teams to project timelines and ensuring quality of deliverables Work with business teams to identify business use cases and develop solutions to meet these needs using analytical approaches Manage regular reporting and ad-hoc data extract from other departments. Knowledge on analyzing digital campaigns and the tools/technologies of performance marketing Experience with Google sheet/Excel Hands-on experience in digital marketing and/or 1:1 marketing in any channel; expert level knowledge in campaign performance marketing and CRM MMM, A/B testing, attribution modeling is a plus Working knowledge of analytical/statistical techniques Experience in Hadoop environment Hive, Presto is a plus Experience in Python/R

The candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. He/she must be able to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, he/she must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Role and responsibilities: Understand the business model on why things are the way they are, ask relevant questions and get them clarified Breakdown complex problems in small solvable components, to be able to identify problem areas in each component Conduct cost/benefit analysis and feasibility studies for proposed projects to aid in decision-making Facilitate the implementation of new or improved business processes and systems Coordinate with business stakeholders to identify gaps in data, processes and suggest process improvements Understand and follow the project roadmap, plan data availability and coordinate with the execution team to ensure a successful execution of projects Prescribe suitable solutions with an understanding in limitations of toolsets and available data Fetch and analyze data from disparate sources and drive meaningful insights Provide recommendations on the business rules for effective campaign targeting Interpret analytical results and provide insights; present key findings and recommended next steps to clients Develop tangible analytical projects; communicate project details to clients and internal delivery team via written documents and presentations, in forms of specifications, diagrams, and data/process models Audit deliverables ensuring accuracy by critically examining the data and reports against requirements Collaborate on regional/global analytic initiatives and localize inputs for country campaign practices Actively work on audience targeting insights, optimize campaigns and improve comm governance Technical and Functional Skills: B Tech BE BSc MBA degree or equivalent professionalDegreewith 10+ years of experience in marketing analytics or performance marketing professional experience in advanced analytics for a Fortune 500-scale company or a prominent consulting organization Reporting - Data Extraction tools, Advanced Excel, CRM Analytics, Campaign Performance Marketing, Analytics knowledge Campaign Analytics Strong in numerical and analytical skills. Strong in Advanced Excel (prior experience with Google sheets is an added plus) 10 years of relevant experience in analytical and storytelling skills; ability to derive relevant insights from large reports and piles of disparate data Very Strong in SQL execution Advanced knowledge in using Power Bi reporting tool Experience in marketing analytics or performance marketing, concepts around campaign operations shall be clear like how does a paid media marketing works, campaigns acquisition, reactivations, cross-selling, brand awareness, measure and optimize the campaigns etc., Comfortable working autonomously with broad guidelines Passion for data andanalytics for marketing and eagerness to learn Excellent communications skills, both written and spoken; ability to explain complex technical concepts in plain English Ability to manage multiple priorities and projects, aligning teams to project timelines and ensuring quality of deliverables Work with business teams to identify business use cases and develop solutions to meet these needs using analytical approaches Manage regular reporting and ad-hoc data extract from other departments. Knowledge on analyzing digital campaigns and the tools/technologies of performance marketing Experience with Google sheet/Excel Hands-on experience in digital marketing and/or 1:1 marketing in any channel; expert level knowledge in campaign performance marketing and CRM MMM, A/B testing, attribution modeling is a plus Working knowledge of analytical/statistical techniques Experience in Hadoop environment Hive, Presto is a plus Experience in Python/R