Market Research Intern

Role Overview :

As a Market Research Analyst, you will play a crucial role in supporting marketing strategies through data-driven insights and analysis. Your expertise in data mining, market research, and collaboration will be essential in identifying opportunities for growth and informing strategic decision-making processes.

Key Responsibilities:

• Prospecting Strategy Development: Develop and implement innovative strategies to identify potential customers, ensuring alignment with marketing objectives.
• Customer Segmentation and Analysis: Utilize advanced data mining techniques to segment target audiences accurately and analyze customer data for actionable insights.
• Collaboration with Marketing Team: Work closely with the marketing team to understand campaign requirements and provide data-driven recommendations for optimization.
• Market Research and Insights: Stay updated on market trends, competitor activities, and consumer preferences through continuous research, providing valuable insights to drive marketing initiatives.

Requirements:

• Proficiency in Excel for data analysis and management.
• Strong communication skills for effective collaboration and presentation of insights.
• Excellent online research skills to gather relevant market information.

Detailed Responsibilities:

• Extract relevant information from diverse sources and analyze large datasets to uncover trends and patterns.
• Employ effective data mining strategies to identify opportunities and support marketing campaigns.
• Maintain accurate databases and ensure data integrity for informed decision-making.
• Conduct thorough market research to inform strategic initiatives and provide actionable insights.
• Collaborate with cross-functional teams and communicate findings effectively to support marketing objectives.

Job Types: Full-time, Internship
Contract length: 6 months

Pay: ₹8,000.00 - ₹10,000.00 per month

Schedule:

• Day shift
• Monday to Friday
• Morning shift

Work Location: In person