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2.0 - 6.0 years
0 Lacs
chennai, tamil nadu
On-site
As a Social Media & Digital Strategist at Aavaranaa, a Chennai-based clothing label specializing in artisanal, ethical, handcrafted sarees and ready-to-wear clothing for women, you will play a crucial role in shaping and expanding our online presence. If you are passionate about women's wear, textiles, storytelling, and the digital space, we are looking for someone like you who can craft precise and engaging content, develop and maintain systems, and possess a keen eye for aesthetics. Your responsibilities will include planning, creating, and optimizing visual and written content across various platforms such as Instagram, Facebook, and Pinterest while ensuring a consistent and nuanced brand voice. Additionally, you will be tasked with editing compelling short-form video content for Reels and Stories, as well as creating, testing, and monitoring promotional posts to enhance performance marketing efforts. You will also be responsible for managing the webstore by writing clear product copy, organizing listings, updating website pages regularly, and coordinating seasonal collection drops and promotional updates. Furthermore, community engagement will be a key aspect of your role, involving building and nurturing the community through newsletters, direct messages, and broadcast updates. You will also be responsible for planning and executing campaign rollouts and collaborations to enhance brand engagement. To thrive in this role, you should have at least 2-3 years of experience in social media and digital marketing, a demonstrable interest in fashion, textiles, and lifestyle content, a creative mindset with a strong attention to detail and design, and a solid understanding of digital trends, engagement strategies, and analytics. Flexibility in handling various tasks, the ability to manage multiple projects simultaneously, and a collaborative spirit are essential. Proficiency in Shopify, Meta Ads Manager, Canva, InShot, and Google Suite is required. While not mandatory, a degree in fashion, marketing, communication, or business would be advantageous. Experience working with boutique or niche lifestyle or fashion brands, as well as familiarity with Zoho and Galabox, would also be beneficial. At Aavaranaa, we offer you the opportunity to be part of a growing, values-driven fashion label where you will have creative freedom to shape the brand's digital voice. You can expect a collaborative and supportive work culture, competitive compensation based on experience, and opportunities for travel and skill-building.,
Posted 1 week ago
2.0 - 6.0 years
0 - 0 Lacs
delhi
On-site
As a Video and Graphic Designer at OneLatitude, an immersive luxury travel company specializing in guided driving holidays worldwide, you will play a vital role in creating high-quality visual content that enhances our brand's presence across various digital platforms. Your passion for luxury travel and lifestyle content, coupled with your creative skills, will be instrumental in shaping our visual identity. Your responsibilities will include conceptualizing, designing, and producing engaging videos and graphic content, collaborating with the creative and marketing teams to develop visual strategies, editing video footage to ensure a polished finish, and designing visual assets for websites, social media, email campaigns, and promotional materials. It will be essential to maintain consistency in visual language and branding guidelines while staying updated with industry trends and luxury travel aesthetics. To excel in this role, you should hold a Bachelor's degree in Graphic Design, Visual Arts, Multimedia, or a related field, with a minimum of 2 years of experience in video and graphic design, preferably in the luxury travel or lifestyle sector. Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects) and other relevant tools is required. You should have a strong portfolio showcasing high-end visual content and luxury brand projects, along with excellent attention to detail and a refined aesthetic sense. Effective communication and collaboration skills are essential as you work on developing mood boards, storyboards, and visual presentations. The ability to manage multiple projects, meet deadlines, and adhere to photography and videography best practices will be critical for success in this role. Additionally, having your own laptop with the required software is necessary. This position is based on-site in New Delhi, with a salary range of INR 3,60,000-4,00,000 per annum. If you are ready to bring your creativity and passion for luxury travel to our team, we invite you to apply by filling out the Google form provided. Join us at OneLatitude and be part of creating immersive travel experiences that captivate and inspire our guests.,
Posted 1 month ago
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