Job Summary: We are looking for a skilled and data-driven Digital Marketing & SEO Specialist to manage our online marketing strategy across Google Ads, SEO, and Shopify. This role will focus on driving qualified traffic, optimizing ad performance, tracking results through Google Analytics, and ensuring seamless integration between marketing tools and our Shopify store. The ideal candidate will have strong analytical abilities, technical expertise, and a passion for eCommerce growth. Key Responsibilities:Google Ads Management Plan, execute, and optimize Google Ads campaigns (Search, Display, and Shopping). Manage keyword research, ad copy, targeting, and bidding strategies. Conduct A/B testing for ads and landing pages to improve conversions. Track and analyze performance metrics to maximize ROI and minimize CPA. Google Analytics & Reporting Implement and maintain Google Analytics 4 (GA4) and Google Tag Manager for accurate tracking. Create performance dashboards in Looker Studio (Data Studio) to monitor KPIs. Analyze website traffic, customer behavior, and conversion funnels. Provide regular reports with actionable insights to the marketing and operations teams. Search Engine Optimization (SEO) Develop and execute on-page and off-page SEO strategies to improve organic visibility. Conduct keyword research , competitor analysis, and content optimization. Manage technical SEO tasks including site structure, meta tags, and page speed optimization. Collaborate with the content and development teams to align SEO best practices across all web pages and product listings. Track keyword rankings and organic performance using tools like Google Search Console , Ahrefs , or SEMrush . Shopify Integration & eCommerce Optimization Integrate Shopify with Google Ads, Google Analytics, and marketing tools for end-to-end performance tracking. Ensure accurate conversion tracking, product feed setup, and remarketing tags. Optimize product listings, landing pages, and collections for better visibility and sales performance. Support promotional campaigns and improve customer journey across the Shopify platform. Cross-Functional Collaboration Work closely with creative, product, and fulfillment teams to align ad messaging and site experience. Assist in planning seasonal campaigns and product launches. Communicate performance updates and marketing insights to leadership regularly. Qualifications & Skills: Bachelor’s degree in Marketing, Business, or related field. 2–4 years of experience in Google Ads , SEO , Google Analytics , and Shopify management. Proven experience driving eCommerce growth through paid and organic channels. Strong knowledge of GA4 , Tag Manager , Search Console , and SEO tools (e.g., Ahrefs, SEMrush). Familiarity with HTML, CSS, and Shopify Liquid code (a plus). Excellent analytical and communication skills. Google Ads and Google Analytics certification preferred. Key Performance Indicators (KPIs): Return on Ad Spend (ROAS) Cost Per Acquisition (CPA) Organic Traffic Growth Keyword Ranking Improvement Conversion Rate & Revenue Growth Data Tracking Accuracy Job Types: Full-time, Permanent Pay: From ₹35,000.00 per month Work Location: In person
Job Summary: We are looking for a skilled and data-driven Digital Marketing & SEO Specialist to manage our online marketing strategy across Google Ads, SEO, and Shopify. This role will focus on driving qualified traffic, optimizing ad performance, tracking results through Google Analytics, and ensuring seamless integration between marketing tools and our Shopify store. The ideal candidate will have strong analytical abilities, technical expertise, and a passion for eCommerce growth. Key Responsibilities:Google Ads Management Plan, execute, and optimize Google Ads campaigns (Search, Display, and Shopping). Manage keyword research, ad copy, targeting, and bidding strategies. Conduct A/B testing for ads and landing pages to improve conversions. Track and analyze performance metrics to maximize ROI and minimize CPA. Google Analytics & Reporting Implement and maintain Google Analytics 4 (GA4) and Google Tag Manager for accurate tracking. Create performance dashboards in Looker Studio (Data Studio) to monitor KPIs. Analyze website traffic, customer behavior, and conversion funnels. Provide regular reports with actionable insights to the marketing and operations teams. Search Engine Optimization (SEO) Develop and execute on-page and off-page SEO strategies to improve organic visibility. Conduct keyword research , competitor analysis, and content optimization. Manage technical SEO tasks including site structure, meta tags, and page speed optimization. Collaborate with the content and development teams to align SEO best practices across all web pages and product listings. Track keyword rankings and organic performance using tools like Google Search Console , Ahrefs , or SEMrush . Shopify Integration & eCommerce Optimization Integrate Shopify with Google Ads, Google Analytics, and marketing tools for end-to-end performance tracking. Ensure accurate conversion tracking, product feed setup, and remarketing tags. Optimize product listings, landing pages, and collections for better visibility and sales performance. Support promotional campaigns and improve customer journey across the Shopify platform. Cross-Functional Collaboration Work closely with creative, product, and fulfillment teams to align ad messaging and site experience. Assist in planning seasonal campaigns and product launches. Communicate performance updates and marketing insights to leadership regularly. Qualifications & Skills: Bachelor’s degree in Marketing, Business, or related field. 2–4 years of experience in Google Ads , SEO , Google Analytics , and Shopify management. Proven experience driving eCommerce growth through paid and organic channels. Strong knowledge of GA4 , Tag Manager , Search Console , and SEO tools (e.g., Ahrefs, SEMrush). Familiarity with HTML, CSS, and Shopify Liquid code (a plus). Excellent analytical and communication skills. Google Ads and Google Analytics certification preferred. Key Performance Indicators (KPIs): Return on Ad Spend (ROAS) Cost Per Acquisition (CPA) Organic Traffic Growth Keyword Ranking Improvement Conversion Rate & Revenue Growth Data Tracking Accuracy Job Types: Full-time, Permanent Pay: From ₹35,000.00 per month Ability to commute/relocate: Danteshwar, Vadodara, Gujarat: Reliably commute or planning to relocate before starting work (Required) Experience: Google Ads: 3 years (Required) SEO: 3 years (Required) Language: English (Required) Location: Danteshwar, Vadodara, Gujarat (Required) Shift availability: Night Shift (Required) Work Location: In person
About Us: LeisureMod is a fast-growing USA brand in the home and furniture industry, known for delivering modern, stylish, and high-quality products across leading marketplaces. We are looking for a detail-oriented and experienced eCommerce Specialist to join our dynamic team and help drive our growth across platforms like Amazon, Walmart, Wayfair, Target, Overstock, and more. What you will do Manage and optimize product listings across marketplaces (Overstock, Houzz, eBay, Amazon, Temu, Faire, etc.) Conduct keyword research and apply SEO best practices for product titles, attributes, descriptions, and pricing Monitor account health, inventory health, and ensure listing compliance Coordinate order fulfillment workflows with warehouse/operations teams Run ads, promotions, and evaluate campaign performance Track sales performance and prepare weekly reports and presentations Communicate with marketplace merchandise managers and follow up on performance, promotions, and compliance Work cross-functionally with the Operations, customer service, and marketing teams Propose new strategies and ideas to increase conversions and marketplace sales What we are looking for 1–2 years of experience managing e-commerce marketplace accounts Experience with at least one major marketplace (Overstock, Houzz, Amazon, eBay, etc.) Strong understanding of listing optimization, merchandising, and marketplace policies Analytical mindset with ability to read data and act on insights Strong communication and coordination skills Ability to work independently in a fast-paced environment Familiarity with basic tools (Excel/Sheets, marketplace dashboards); design tools like Canva/Photoshop are a plus Benefits: Competitive salary based on experience Paid Time Off Career growth opportunities Collaborative and supportive team environment To Apply: Please submit your resume and a short cover letter outlining your relevant experience and why you’d be a great fit for LeisureMod. Job Types: Full-time, Permanent Pay: From ₹30,000.00 per month Benefits: Paid time off Ability to commute/relocate: Vadodara O N G C Colony, Gujarat: Reliably commute or planning to relocate before starting work (Required) Experience: E-Commerce: 3 years (Required) Language: English (Required) Location: Vadodara O N G C Colony, Gujarat (Required) Shift availability: Night Shift (Required) Work Location: In person
About Us: LeisureMod is a fast-growing USA brand in the home and furniture industry, known for delivering modern, stylish, and high-quality products across leading marketplaces. We are looking for a detail-oriented and experienced eCommerce Specialist to join our dynamic team and help drive our growth across platforms like Amazon, Walmart, Wayfair, Target, Overstock, and more. What you will do Manage and optimize product listings across marketplaces (Overstock, Houzz, eBay, Amazon, Temu, Faire, etc.) Conduct keyword research and apply SEO best practices for product titles, attributes, descriptions, and pricing Monitor account health, inventory health, and ensure listing compliance Coordinate order fulfillment workflows with warehouse/operations teams Run ads, promotions, and evaluate campaign performance Track sales performance and prepare weekly reports and presentations Communicate with marketplace merchandise managers and follow up on performance, promotions, and compliance Work cross-functionally with the Operations, customer service, and marketing teams Propose new strategies and ideas to increase conversions and marketplace sales What we are looking for 1–2 years of experience managing e-commerce marketplace accounts Experience with at least one major marketplace (Overstock, Houzz, Amazon, eBay, etc.) Strong understanding of listing optimization, merchandising, and marketplace policies Analytical mindset with ability to read data and act on insights Strong communication and coordination skills Ability to work independently in a fast-paced environment Familiarity with basic tools (Excel/Sheets, marketplace dashboards); design tools like Canva/Photoshop are a plus Benefits: Competitive salary based on experience Paid Time Off Career growth opportunities Collaborative and supportive team environment To Apply: Please submit your resume and a short cover letter outlining your relevant experience and why you’d be a great fit for LeisureMod. Job Types: Full-time, Permanent Pay: From ₹30,000.00 per month Benefits: Paid time off Ability to commute/relocate: Vadodara O N G C Colony, Gujarat: Reliably commute or planning to relocate before starting work (Required) Experience: E-Commerce: 3 years (Required) Language: English (Required) Location: Vadodara O N G C Colony, Gujarat (Required) Shift availability: Night Shift (Required) Work Location: In person