Company Description The Legal Tech Meet International IP Conference is one of the premier platforms globally for showcasing emerging trends and developments in the intellectual property landscape. Designed for IP professionals worldwide, this event offers unparalleled insights into the evolving global IP market. Attendees gain valuable opportunities to network, collaborate, and exchange ideas with leading experts, policymakers, and industry peers from across the globe. Role Description This is a full-time, on-site role located in Kolkata for a Marketing Manager. The Marketing Manager will be responsible for developing and implementing marketing strategies, overseeing marketing campaigns, managing social media and digital marketing channels, and conducting market research. Additionally, the Marketing Manager will coordinate with external partners, handle public relations, and analyze marketing performance to optimize efforts. Qualifications Experience in developing and implementing marketing strategies and overseeing marketing campaigns Proficiency in managing social media and digital marketing channels Strong skills in conducting market research Excellent communication and public relations skills Proficient in analyzing marketing performance and optimizing efforts Ability to work independently and collaboratively in a team environment Bachelor's degree in Marketing, Business, Communications, or related field Experience in the legal or intellectual property industry is a plus
Responsibilities: * Develop marketing strategies for B2B clients. * Measure and report on campaign success. * Collaborate with sales team on lead generation. * Manage social media presence and content creation.