KM ACCOUNTING & TAXATION SERVICES PVT LTD

About Us KM Accounts is a trusted offshore staffing company helping CPA firms, EA firms, bookkeeping firms, and accounting firms across the U.S. and Canada scale their practices with cost-effective, accurate, and secure Bookkeepers, Accountants, Tax Preparers, and Tax Reviewers. We are looking for a Digital Marketing Associate who can leverage email marketing, AI tools, and automation platforms to generate high-quality leads. The ideal candidate is resourceful, tech-savvy, and eager to use modern tools like ChatGPT, Apollo.io, and Smartlead.io to run successful outreach campaigns. Key ResponsibilitiesEmail Marketing & Lead Generation Plan, create, and execute B2B email marketing campaigns targeted at CPA and accounting firms. Use Smartlead.io and Apollo.io for building email lists, campaign sequencing, and inbox management. Personalize outreach emails with ChatGPT and AI-assisted writing to improve open and reply rates. Monitor email metrics (deliverability, open rates, click-through rates, bounce rates) and optimize campaigns for higher conversions. A/B test subject lines, messaging, and CTAs to improve campaign performance. Content & Social Media Marketing Generate AI-assisted content (email templates, LinkedIn posts, blogs, case studies) tailored to accounting industry prospects. Manage LinkedIn company page and assist in running campaigns for brand visibility. CRM & Automation Maintain accurate lead data in CRM (Zoho/HubSpot). Set up automated workflows to nurture cold leads into warm prospects. Track prospect responses, follow-ups, and hand over qualified leads to the sales team. AI & Productivity Tools Actively use ChatGPT and other AI-driven tools for email writing, content generation, and prospect research. Explore new productivity tools to enhance lead generation efficiency. Analytics & Reporting Provide weekly reports on email campaign performance, lead quality, and pipeline growth. Share insights and suggest improvements to increase ROI from campaigns. Requirements Bachelor’s degree in Marketing, Business, or related field. 1+ year of experience in digital marketing, with a strong focus on email marketing & lead generation . Hands-on experience with Apollo.io, Smartlead.io, LinkedIn Sales Navigator, or similar tools . Working knowledge of ChatGPT and AI-based content generation . Basic understanding of SEO, LinkedIn marketing, and B2B outreach. Excellent written English skills with the ability to personalize outreach emails. Preferred Skills (Good to Have) Experience in B2B marketing for professional services (CPA, accounting, staffing, outsourcing). Knowledge of deliverability best practices (SPF, DKIM, domain warm-up). Familiarity with Google Ads, Meta Ads, or LinkedIn Ads. Basic Canva/creative skills for email banners and social media posts. What We Offer Competitive salary + performance-based incentives. Practical exposure to advanced email marketing & AI tools . Opportunity to work in the U.S. accounting industry niche. A collaborative and growth-driven work environment. Job Type: Full-time Pay: ₹9,418.97 - ₹25,000.00 per month Benefits: Flexible schedule Health insurance Leave encashment Provident Fund Work Location: In person