Klaviyo SMS Technical Manager Swastika Web Technology

3.0 - 7.0 years

0 Lacs

punjab

On-site

As an experienced Klaviyo SMS Technical Manager, your main responsibility will be to lead and execute SMS strategies that effectively drive engagement, retention, and revenue for our eCommerce brand(s). You will be the expert in Klaviyo SMS, overseeing various aspects such as implementation, segmentation, automation, compliance, performance tracking, and optimizations. Your key responsibilities will include developing and managing end-to-end Klaviyo SMS campaigns including flows, automations, and campaigns. You will be in charge of the technical integration of Klaviyo with platforms like Shopify, Magento, BigCommerce, and other third-party tools. Segmenting audiences based on shopping behavior, demographics, and engagement metrics will also be a crucial part of your role. It will be essential to ensure compliance with SMS marketing laws such as TCPA, GDPR, CTIA guidelines, and more. Monitoring deliverability, unsubscribe rates, conversion metrics, and A/B testing results will help in refining strategies. Collaboration with design, copy, and growth teams is required to create high-performing creative content. Setting up real-time reporting dashboards and performance tracking systems, troubleshooting and resolving SMS delivery or integration issues, and staying updated on SMS marketing trends and Klaviyo platform updates are also part of your responsibilities. To be successful in this role, you should have a minimum of 5-7 years of experience in eCommerce marketing, with at least 3 years focused specifically on Klaviyo SMS. A proven track record of driving revenue through SMS automation and segmentation is essential. Hands-on experience with integrating Klaviyo with platforms like Shopify or similar is required. A strong understanding of SMS compliance and opt-in strategies is necessary. You should possess a data-driven mindset with experience in reporting, A/B testing, and performance analysis. Excellent communication and project management skills are also key requirements for this position.,

Posted 1 week ago

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