Growth & Strategy Marketing Manager
About the Role: We are seeking an experienced marketing leader to drive our digital growth engine. You will lead content marketing, demand generation, branding, and lifecycle marketing initiatives, working across Tech, SaaS, B2B, and eCommerce clients. As a member of our team, you will mentor cross-functional squads, craft high-impact campaigns, and expand our pipeline and revenue. You will leverage our live case studies and portfolio to deliver measurable results. Key Responsibilities: Develop and execute comprehensive content and digital marketing strategies aligned with business goals . Oversee demand generation, pipeline expansion, and brand evolution initiatives. Build and manage strategic partnerships with B2B & B2C clients. Analyze and optimize the customer journey, ensuring seamless lifecycle marketing. Manage editorial calendars, content audits, and channel distribution plans. Guide the creation of compelling content for websites, blogs, social media, and email campaigns. Oversee SEO and landing page optimization, ensuring top-tier organic visibility Track, analyze, and report on campaign performance, using data to inform decisions Key Performance Indicators (KPIs): Growth in qualified lead generation and sales pipeline (e.g., 20% increase quarter-over-quarter) Improvement in website organic traffic and search rankings (e.g., top 5 positions for target keywords) Increase in content engagement metrics (e.g., time on page, social shares, article reads) Expansion of brand presence and social media following (e.g., 25% growth in 6 months) Enhanced customer retention and lifecycle value (e.g., 15% improvement in retention rates) Top Skills & Qualifications: Content Marketing Strategy and Execution Digital Marketing (SEO, SEM, Social Media, Email Automation) Brand Management and Messaging Demand Generation and Pipeline Expansion Leadership and Team Building Data Analytics and Performance Reporting Partnership and Stakeholder Management Strong Communication and Collaboration Skills Technical proficiency with marketing tools (e.g., Google Analytics, SEMrush, Marketo, HubSpot) Experience in Tech, SaaS, B2B, or eCommerce sectors preferred What We Offer: Access to live case studies and a strong portfolio Collaborative, growth-focused work environment Type of Job: Work From Home Year of Experience : 2+ Years Pay rate: 300000 INR - 420000 INR annually, based on your experience and performance
