Develop and implement effective social media strategies across platforms (Facebook, Instagram, LinkedIn, Twitter, etc.) Create, schedule, and manage content that resonates with our audience and reflects our brand voice Monitor analytics, track engagement, and optimise campaigns to drive traffic and leads Collaborate with the marketing and design teams to create cohesive campaigns Stay up-to-date with the latest trends in social media, digital marketing, and industry news Requirements : Proven experience as a social media specialist or similar role Excellent knowledge of social media platforms and digital marketing tools Strong writing, editing, and communication skills Creative mindset with a passion for storytelling and engagement
Develop and execute SEO strategies to improve organic search rankings and website traffic Conduct keyword research and competitor analysis Optimise website content, landing pages, and blog posts for SEO Perform ongoing technical SEO audits and implement fixes Monitor performance using tools like Google Analytics, Search Console, and SEO software (e.g., SEMrush, Ahrefs) Collaborate with content creators and web developers to implement best practices Qualifications Proven experience in SEO and digital marketing Strong understanding of search engine algorithms and ranking methods Familiarity with SEO tools (Google Analytics, Search Console, SEMrush, Ahrefs, etc.) Ability to work independently and manage multiple projects Strong analytical and communication skills