5 Journey Optimizer Jobs

At EY, you'll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture, and technology to become the best version of you. And we're counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself and a better working world for all. AEP Senior Developer Experience: - Bachelor's degree or equivalent - Minimum of 5 years of full life cycle implementation experience using various SDLC methodologies (waterfall, Agile) - Minimum of 4 years of experience implementing Adobe Experience Platform solutions - Minimum of 4 years experience delivering projects, including leading group workshops and joint application design sessions - Proven work experience as a Data Lead, Data Scientist, Data Analyst, or similar role Responsibilities: - Coordinating with stakeholders to gather business requirements - Participate in all aspects of the software development lifecycle which includes estimating, technical design, implementation, documentation, testing, deployment, and support of applications developed for our clients Knowledge and Skill: - Hands-on experience conceptualizing, designing, building, and deploying Adobe Marketing Cloud solutions with Adobe AEP application services including Customer Data Platform (RTCDP), Adobe Journey Optimizer (AJO), and Customer Journey Analytics (CJA) - In-depth understanding of database structure principles - Knowledge of data mining and segmentation techniques - Proven analytical skills and problem-solving ability - Demonstrated teamwork and collaboration experience EY | Building a better working world EY exists to build a better working world, helping to create long-term value for clients, people, and society and build trust in the capital markets. Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform, and operate. Working across assurance, consulting, law, strategy, tax, and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.,

Must Have Skills: Good Communication Skills- Ability to interact with customers independently with good articulation and confidence and Articulation. Digital marketing experience, with Martech platforms implementation (Adobe/SFDC) from solution, design, and implementation specifically with AEP and CJO. Database skills Have good expertise of either of databases SQL/ Oracle /Teradata etc. Data model design Skills for Marketing databases. Capability to query, work on aggregates, use filter conditions, Creation joins, define keys, set index etc Logical Programming knowledge, with either JS/ Python /PHP etc., Should be comfortable with HTML/CSS. Understand complex data models (preferrable XDM) and the objective of marketing campaigns. Familiarity with establishing rules and conditional logics to customize journeys based on customer attributes and behaviours. Advocate for improvements. Strong ability to partner and effectively work across the organization with line of business and technology colleagues. Strong implementation coordination and communication skills. Good to have Skills: Preparing reports, Pulling data from different platform like AEP into AJO Own the project deliverables end to end working independently. Prior experience with CDP/Adobe campaign Data engineering Skills Experience in debugging and optimised the SQLs and ETL scripts. Responsibilities: Provide advisory, consulting, and technical implementation services to customers on Adobe Experience Platform and Adobe Journey Optimizer Assess customer requirements, pain points, goals and make recommendations on solution architecture, design, and roadmap. Configure Adobe Experience Platform services like Identity Service, Data Storage Layer, Profile dataset, Real-time Customer Profile etc. Implement data ingestion from various sources like CRM, MPNs, Website data, Mobile apps using APIs, Experience Data Model (XDM), schemas and mappers. Create customer, visitor and product audiences using segments and AI/ML powered segments. Configure destinations to activate audiences in channels like email, Journey Optimizer, Ad Cloud and CRM systems. Implement Journey Optimizer features like journey orchestration, triggers, automations, actions, messages, and offers. Develop custom applications, workflows, and APIs to extend the platform as per customer needs. Troubleshoot technical issues, debug, and optimize performance of customer implementations. Provide post go-live support, enhancements, maintenance, and upgrades for customer solutions. Conduct product training, knowledge transfer and share best practices. Continuously track product updates and improve solution recommendations for evolving customer needs.

Design and manage Real-Time Customer Profiles (RTCP) and identity stitching. Develop and maintain XDM schemas and Experience Events. Integrate AEP with external data sources and APIs. Enable audience segmentation and activation across channels. Design and orchestrate omnichannel customer journeys using triggers, conditions, and actions. Implement real-time, event-driven, and scheduled journeys. Apply personalization and decisioning logic to enhance engagement. Develop and optimize campaign strategies (batch, triggered, lights-on). Configure and manage offer decisioning and delivery via JSON-based APIs. Integrate with CITSLE APIs to send offers to digital and OneView channels. Design and validate JSON payloads for offer delivery. Ensure secure, scalable, and reliable API communication. Monitor and troubleshoot API transactions and offer delivery workflows. Work closely with marketing, data, and engineering teams to align journey design with business goals. Provide subject matter expertise and hands-on support for AJO and AEP. Stay current with Adobe product updates and best practices. Required Skills & Experience: 7+ years of experience with Adobe Experience Platform and Adobe Journey Optimizer. Strong understanding of customer journey orchestration and real-time data triggers. Experience with JSON-based API integrations, especially for offer delivery. Familiarity with CITSLE or similar enterprise integration platforms. Ability to translate business requirements into scalable technical solutions. Strong problem-solving skills and attention to detail. Preferred Qualifications: Adobe Certified Expert Journey Optimizer or AEP. Experience with Adobe Target, Adobe Campaign, or other Adobe Experience Cloud tools. Experience with A/B testing and experimentation strategies. Background in digital marketing, CRM, or customer experience design.

Design and manage Real-Time Customer Profiles (RTCP) and identity stitching. Develop and maintain XDM schemas and Experience Events. Integrate AEP with external data sources and APIs. Enable audience segmentation and activation across channels. Design and orchestrate omnichannel customer journeys using triggers, conditions, and actions. Implement real-time, event-driven, and scheduled journeys. Apply personalization and decisioning logic to enhance engagement. Develop and optimize campaign strategies (batch, triggered, lights-on). Configure and manage offer decisioning and delivery via JSON-based APIs. Integrate with CITSLE APIs to send offers to digital and OneView channels. Design and validate JSON payloads for offer delivery. Ensure secure, scalable, and reliable API communication. Monitor and troubleshoot API transactions and offer delivery workflows. Work closely with marketing, data, and engineering teams to align journey design with business goals. Provide subject matter expertise and hands-on support for AJO and AEP. Stay current with Adobe product updates and best practices. Required Skills & Experience: 7+ years of experience with Adobe Experience Platform and Adobe Journey Optimizer. Strong understanding of customer journey orchestration and real-time data triggers. Experience with JSON-based API integrations, especially for offer delivery. Familiarity with CITSLE or similar enterprise integration platforms. Ability to translate business requirements into scalable technical solutions. Strong problem-solving skills and attention to detail. Preferred Qualifications: Adobe Certified Expert Journey Optimizer or AEP. Experience with Adobe Target, Adobe Campaign, or other Adobe Experience Cloud tools. Experience with A/B testing and experimentation strategies. Background in digital marketing, CRM, or customer experience design.

•Provide advisory, consulting, and technical implementation services to customers on Adobe Experience Platform and Adobe Journey Optimizer. Pain points, goals and make recommendations on solution architecture, design, and roadmap.