Intern - Brand Marketing Partnerships

Brand & Marketing Partnership Internship
Location: Andheri West Mumbai
Duration: 4-6 months | Paid Internship | Rs. 5,000 Monthly Stipend

About Paprika Idea Labs:
Paprika is a Contextual Advertising Platform that brings brand campaigns to life through strategic on-ground activations, innovative partnerships, and experiential marketing. We work with top brands to create buzz-worthy moments where their audience is already present - be it gyms, cafes, colleges, or corporate parks.

What You'll Do:

• Ideation for On-ground Campaigns:
• Support the team in brainstorming and shaping creative on-ground activation ideas for different brands and briefs.
• Research & Mapping Outlets:
• Identify and list potential outlets across India (e.g. top gyms in South Delhi, cafes in Pune, or co-working spaces in Bangalore) relevant to brand campaigns.
• Curate data by genre, audience type, location, and footfall.
• Outreach & Tie-ups:
• Contact outlet managers or owners for potential brand activations.
• Share campaign ideas and negotiate possible collaborations, barter deals, or rate cards.
• Coordination & Follow-ups:
• Coordinate with event/execution partners for on-ground requirements.
• Follow up with venues and agencies to ensure smooth execution.
• Support Campaign Planning:
• Assist the core team in conceptualizing activations.
• Be part of brainstorming sessions and help refine outlet-based strategies.

What You’ll Learn:

• How brands create high-impact campaigns
• Consumer behavior, brand propositions, and what works on-ground
• Real-world marketing and how to bring ideas to life
• Outreach, vendor coordination, and execution workflows

Who You Are:

• Enthusiastic and self-driven with strong communication skills
• Comfortable with internet research
• Organized with basic Excel/Google Sheets proficiency
• Keen interest in marketing, branding, and events

Bonus if you:

• Have experience in outreach or event coordination
• Know your city’s hotspots—gyms, cafes, or pop-culture spaces

Why Join Us:

• Learn the ins and outs of experiential marketing
• Get hands-on experience with real-time campaigns

Job Type: Internship
Contract length: 4 months

Pay: ₹5,000.00 - ₹5,001.00 per month

Schedule:

• Day shift
• Monday to Friday

Supplemental Pay:

• Performance bonus
• Quarterly bonus

Ability to commute/relocate:

• Andheri West, Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Preferred)

Application Question(s):

• Do you have a laptop to bring to office

Language:

• English (Required)

Work Location: In person