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5.0 - 7.0 years

7 - 11 Lacs

Hosur, Bengaluru

Work from Office

Roles & Responsibilities: Shape Global Marketing Strategies: Contribute to the development of cutting-edge, integrated marketing programs designed to achieve ambitious business objectives across Bosch SDSs global markets. Influence the future of a renowned global brand and see your work make a tangible impact. Orchestrate Brand Campaigns: Lead the planning and execution of impactful brand campaigns that elevate Boschs image and reinforce its position as a leader in technology. Manage all aspects of the campaign lifecycle, from strategy development to performance measurement. Fuel the Sales Engine: Plan and execute demand generation activities that deliver high-quality leads to the sales pipeline. Contribute directly to Bosch SDSs growth by generating tangible business results. Enhance deal conversion rates: Collaborate with sales and business teams to nurture leads and maximize conversion rates. Create integrated campaign plans that accelerate the lead cycle and establish Bosch SDS as the preferred technology partner. Collaborate with World-Class Teams: Partner with high-performing business units, delivery, and sales teams to craft localized campaigns that resonate with diverse target markets. Leverage the strength of a collaborative environment to drive brand awareness and market leadership. Uncover Buyer Insights: Analyze market trends and buyer journeys to provide actionable insights that inform strategic marketing planning. Contribute to Boschs understanding of the evolving market dynamics and help shape the future of the Bosch SDS brand experience.

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0.0 - 2.0 years

1 - 3 Lacs

Kolkata, Mumbai, New Delhi

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About the job Junior Content Writer Junior Content Writer Insomniacs, $3 Billion worth of Real estate sales, isn t the only thing that gets us excited and proud. But, the fact that some of the best minds of real estate are working 24X7 towards providing integrated Marketing & Sales solutions with Digital and Technology at its core, reducing CAC for customers is what keeps us moving. Embarking on this mission, Insomniacs is poised to become India s foremost real estate advisory and consulting beacon. We are committed to pioneering avant-garde solutions in marketing and sales, continually redefining excellence in customer satisfaction. Our Esteemed Clients Hiranandani , Adani, Sotheby s International Realty, Emaar, Paradigm, DLF and many more. Founded: 2015 Team: 200+ membersAddress: 203, 2nd Floor, Ackruti Star, MIDC Central Rd, Andheri East, Mumbai, Maharashtra 400093 Website https://insomniacs.in/ Linked In : https: / / www.linkedin.com / company / beinsomniacs / about / Instagram: https: / / www.instagram.com / beinsomniacs / Key Responsibilities: Develop and execute content strategies that align with business goals and target audience needs. Write and edit a wide range of content types including blog posts, case studies, social media posts, email campaigns, scripts and website copy. Be the POC for assigned clients. Conduct thorough research to ensure content accuracy and relevance. Collaborate with cross-functional teams to gather insights and incorporate them into content. Stay updated with industry trends and incorporate new ideas into content strategies. Attend client meetings and pitch concepts/campaigns. Requirements: Proven track record of producing high-quality, engaging content. Fair understanding of SEO best practices. Excellent writing, editing, and proofreading skills with keen attention to detail. Ability to manage multiple projects and meet deadlines in a fast-paced environment Junior Content Writer

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5.0 - 9.0 years

0 Lacs

maharashtra

On-site

The role at Havas Life involves reporting to the Creative Director and overseeing the creative efforts of copy and/or art supervisors or creative groups. As an Associate Creative Director (ACD), you will play a key role in producing high-quality core concept material and visuals for clients. You will be responsible for engaging with clients at a brand level and above, while also contributing strategically to the creative process. In this position, you will be actively involved in developing innovative ideas and executing integrated initiatives across various channels. Your role will require a deep understanding of the client's brand and industry landscape. You will collaborate with project teams to refine creative briefs, ensuring alignment with business objectives and audience demographics. As an ACD, you will review work from junior teams and provide constructive feedback to enhance creative outputs. You will be involved in pitching ideas to clients, incorporating their feedback, and presenting concepts effectively. Proficiency in both digital and traditional channels, including social media platforms and content creation, is essential for this role. Furthermore, you will identify new business opportunities within existing accounts and assist in expanding project scopes. Your role will also involve mentoring junior talent, providing creative guidance, and fostering a culture of innovation within the team. Additionally, you will support Creative Directors in talent acquisition and management. This is a permanent position that requires strong presentation skills, a keen eye for detail, and a passion for producing exceptional creative work. If you are a dynamic and strategic creative professional with a track record of delivering groundbreaking content, we encourage you to apply for this role at Havas Life.,

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5.0 - 8.0 years

4 - 8 Lacs

Bengaluru

Work from Office

Job Summary The communications senior associate will be responsible for working with the corporate communications team and the CMG director in India to support internal communications and strengthen RSMs employer brand in India by executing the integrated and compelling communication strategy, tactics, and deliverable s to inform, engage and inspire internal stakeholders to embrace and advocate for the RSM brand, strategy and culture and external stakeholders to view RSM as an employer of choice in India . The position is responsible for executing the communication plan, working closely with the India leadership team and the U.S. corporate communications team in alignment with the firms strategy to effectively build the RSM brand and strengthen its positioning in the India n market. Essential Duties (Required duties employees must accomplish, and performance is measured) Global Communication - 10% Actively collaborate with the communication center for excellenceto support enterprise-wide communication strategyfor the India business across locations. Internal communication - 30% Develop and execute a comprehensive communication plan ensuring brand consistency for RSM US-India built from a thorough understanding of the firms priorities and audiences. Strengthen the local site and LOB leaderships positioning , support them in reinforcing our firm vision and strategyand help them deliver engaging, and impactful communication. Effectively collaborate with the communication liaisons and cross-functional teams to drive the firms priorities through campaigns,initiatives, and events. Engage with vendors and lead the events and initiatives to build the talent experience in India. External communication 20% Build RSMs employer brand in India to attract and retain talent by boosting employee engagement and building advocacy. Drive consistent messaging of our growth, talent experience, and opportunities through social media channels. Explore and evaluate opportunities to extend the reach of our brand in India and strengthen our equity. Content creation - 20% Orchestrate the overall content strategy, ideation, and editorial calendar in line with the communication strategy. Create a key messaging framework and work with the leadership and cross-functional teams to build relevant, dynamic, and visually captivating content. Play a key roleindeveloping and implementing marketingcampaigns/events tobuildandupdatevariouscomponentswhilemaintainingcompliancewithfirmgovernanceandbranding. Analytics and reporting - 15% Track the content performance and continually identify improvement areas to improve communication processes, tools, and results. O p timization - 5% Activelyexplore opportunities and shareideas tocontinuallyimprovecommunicationprocesses,tools, and resultsby leveraging technology. Stakeholder management - 5% Activelybuildrelationshipswithteammembers andkeystakeholders in India and the U.S.. EDUCATION/CERTIFICATIONS Bachelor's degree in communications, marketing, or related field ( required/preferred ) TECHNICAL/SOFT SKILLS Strong understanding of integrated marketing and communications principles and best practices Excellent written and verbal communication skills, with the ability to adapt messaging for different audiences Strong analytical and problem-solving skills with the ability to leverage data to inform decisions Ability to manage multiple projects simultaneously in a fast-paced environment with strong attention to detail EXPERIENCE 7+ years of hands-on experience in communications and marketing roles ( required/preferred ) Proven track record of developing and implementing successful communication strategies that drive engagement LEADERSHIP SKILLS Ability to work autonomously as well as collaboratively within a team environment Experience managing priorities from different stakeholders

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3.0 - 7.0 years

0 Lacs

haryana

On-site

As an Assistant Manager in the Growth Marketing department at Tata 1mg, you will play a crucial role in developing and implementing marketing strategies for the Specialty Pharma business. Your primary responsibility will be to enhance brand awareness and drive business growth through integrated marketing campaigns across digital and traditional media platforms. Working closely with other members of the marketing team and business stakeholders, you will lead initiatives to ensure the success of the Specialty Pharma projects. Your key responsibilities will include: - Developing and executing comprehensive marketing strategies to increase visibility and engagement for Adult Vaccination, GLP-1 drugs, and other projects within the Specialty Pharma portfolio. - Managing end-to-end brand campaigns, including digital marketing, social media, and offline channels, to elevate brand awareness and recognition. - Supervising Customer Lifecycle Management and CRM programs to optimize customer retention and engagement within the Tata 1mg ecosystem. - Collaborating with creative and media agencies to create impactful marketing campaigns that resonate with the target audience. - Analyzing and evaluating the effectiveness of marketing campaigns based on key performance indicators such as brand lift, new customer acquisition, and overall business growth. - Driving innovation and continuous improvement in marketing practices to align with business objectives and market trends. Join Tata 1mg's dynamic Marketing team and contribute to the growth and success of the Specialty Pharma business through strategic marketing initiatives and creative campaigns.,

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4.0 - 8.0 years

0 Lacs

delhi

On-site

As a Marketing Strategist at Ofactor Communication, a prominent advertising agency in Ghitorni, New Delhi, you will be a vital part of our team with your exceptional skills and innovative ideas. With 4-6 years of experience in marketing strategy, you will have the opportunity to shape narratives that captivate and engage audiences across both online and offline channels. Your role will involve developing integrated marketing strategies that encompass digital and traditional mediums to deliver impactful campaigns. You will collaborate closely with creative, media, and account teams to ensure the successful execution of campaigns that resonate with our clients" brand identities and business goals. Market and competitor research will be a key aspect of your responsibilities, allowing you to identify emerging trends and opportunities that can be leveraged to create compelling campaigns. By defining campaign goals, KPIs, and measuring performance, you will play a crucial role in driving the success of our marketing initiatives. Crafting brand positioning and messaging strategies across various channels will be a core part of your role, requiring you to provide strategic direction for content creation, media planning, and execution. Your expertise in marketing strategy, combined with your background in advertising/branding agencies, will enable you to support client pitches and presentations with actionable insights that demonstrate the value of our campaigns. To excel in this role, you should hold a Master's or Bachelor's degree in Marketing, Advertising, Communications, or a related field. Your 4+ years of experience in marketing strategy, preferably within an ad agency, will equip you with the necessary skills to thrive in this dynamic environment. Hands-on experience in digital (SEO, social media, PPC, content) and traditional media (OOH, print, TV) will be essential, along with a strong understanding of brand building and campaign planning. Your excellent communication, research, and presentation skills will be instrumental in driving the success of our campaigns, while any previous experience in handling FMCG, lifestyle, or tech brands will be considered a significant advantage. If you are a strategic thinker with a passion for creating impactful marketing solutions, we invite you to join our team at Ofactor Communication and make your mark in the world of advertising.,

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8.0 - 12.0 years

0 Lacs

karnataka

On-site

As the Marketing Lead, Automotive at Wipro, you will be responsible for strategizing, implementing, and managing integrated demand generation, account-based marketing, and deal pursuit campaigns to enhance the Wipro brand and drive measurable business outcomes. Your role will involve collaborating closely with senior automotive business, account, and sales leaders, along with a team of marketing experts, to enhance pipeline, sales, and revenue results through digital-first marketing initiatives tailored to meet buyers" requirements. In the realm of Demand Generation, you will focus on enhancing mindshare, deal origination, and client acquisition by executing targeted digital-first campaigns that showcase Wipro's thought leadership, case studies, and analyst accolades through virtual and in-person engagements aimed at assisting buyers in addressing challenges and seizing opportunities. For Account-Based Marketing, your goal will be to improve client retention and expand share of wallet by running targeted digital-first campaigns that bring Wipro's successful client collaborations to life through people-centered content programs to strengthen buyer relationships and expand Wipro's presence within accounts. In Deal Pursuit Marketing, you will work on increasing win rates and revenue by executing targeted digital-first campaigns that highlight and differentiate Wipro's solutions, enhancing clients" preference to collaborate with Wipro through engaging digital and in-person interactions during deal pursuits. The ideal candidate for this role is a collaborative and dedicated marketing leader with a knack for identifying business opportunities and crafting strategic marketing plans that drive tangible business outcomes. You should have experience collaborating with senior business, account, and sales leaders to develop and implement marketing programs. Proficiency in integrating various marketing channels such as website, email, social media, display ads, and events is crucial. Additionally, familiarity with Salesforce, Marketo, or similar tools is required, along with excellent written and verbal communication skills. Responsibilities include developing strategic marketing plans in collaboration with business teams, executing demand generation and account-based marketing initiatives, planning marketing activities with agencies, deepening industry knowledge, analyzing competition's strategies, managing leads, analyzing data for insights and improvements, strategizing win strategies with deal pursuit teams, organizing engaging events, building a network within and outside the organization, maintaining project plans, tracking execution, reporting status, and managing budgets. To be successful in this role, you should have 8-10 years of experience in strategizing, developing, and executing demand generation, account-based marketing, and deal pursuit campaigns within enterprise organizations.,

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10.0 - 15.0 years

14 - 19 Lacs

Gurugram

Work from Office

Role Purpose The Senior Manager, Weddings Marketing drives the strategic direction and growth of the weddings segment at the corporate level, taking full ownership of the wedding marketing business plan, developing new channels to reach target audiences and ensuring measurable results Key Accountabilities Develop and implement a comprehensive marketing strategy for the wedding segment, take ownership of the weddings marketing Business Plan and outline key marketing initiatives for growth in line with overall company goals. Lead and manage end to end project involving dedicated wedding-related branding, channels and content development, such as microsites or websites, landing pages and social media profile to build a robust online presence for the companys wedding offerings. Create and oversee multi-channel marketing campaigns to drive awareness and lead generation for the weddings business, including digital, print, OOH, social media, PR and events. Monitor and evaluate the effectiveness of marketing campaigns/ initiatives, adjusting strategies to optimize results, and report to key stakeholders. Define and Maintain key relationships and partnerships with wedding planners, key influencers, event organizers (wedding fairs, expos, etc.) and third-party platforms to boost visibility and promote the weddings business. Key Skills Experiences Educational Attainment: Masters and /or Bachelors Degree in Hospitality, Business Administration, Marketing, Communications or an equivalent combination of education and work-related experience. Critical Expertise Experience: ~10-15 years progressive work-related experience with demonstrated understanding of brand positioning, marketing strategies and campaign deployment. Experience in luxury hospitality is preferred but not compulsory. Attitude and Commitment are the most important qualities we look for. Knowledge of channels and experience in driving digital media strategies including social. Prior exposure to the Indian wedding industry landscape is desirable. Track record in successfully developing and maintaining excellent working relationships across all functions at all levels to ensure maximum benefit from cross-functional synergies. Demonstrated communication skills including ability to influence and ability to build and maintain internal external relationships. Technical Skills Knowledge: Excellent knowledge of marketing principles including Marketing planning, brand management, integrated marketing campaigns, roll out measurement Demonstrated project management skills in organizing, planning and executing large size projects Must possess superior problem-solving skills combined with stakeholder management and team leadership skills Role Purpose The Senior Manager, Weddings Marketing drives the strategic direction and growth of the weddings segment at the corporate level, taking full ownership of the wedding marketing business plan, developing new channels to reach target audiences and ensuring measurable results Key Accountabilities Develop and implement a comprehensive marketing strategy for the wedding segment, take ownership of the weddings marketing Business Plan and outline key marketing initiatives for growth in line with overall company goals. Lead and manage end to end project involving dedicated wedding-related branding, channels and content development, such as microsites or websites, landing pages and social media profile to build a robust online presence for the companys wedding offerings. Create and oversee multi-channel marketing campaigns to drive awareness and lead generation for the weddings business, including digital, print, OOH, social media, PR and events. Monitor and evaluate the effectiveness of marketing campaigns/ initiatives, adjusting strategies to optimize results, and report to key stakeholders. Define and Maintain key relationships and partnerships with wedding planners, key influencers, event organizers (wedding fairs, expos, etc.) and third-party platforms to boost visibility and promote the weddings business. Key Skills Experiences Educational Attainment: Masters and /or Bachelors Degree in Hospitality, Business Administration, Marketing, Communications or an equivalent combination of education and work-related experience. Critical Expertise Experience: ~10-15 years progressive work-related experience with demonstrated understanding of brand positioning, marketing strategies and campaign deployment. Experience in luxury hospitality is preferred but not compulsory. Attitude and Commitment are the most important qualities we look for. Knowledge of channels and experience in driving digital media strategies including social. Prior exposure to the Indian wedding industry landscape is desirable. Track record in successfully developing and maintaining excellent working relationships across all functions at all levels to ensure maximum benefit from cross-functional synergies. Demonstrated communication skills including ability to influence and ability to build and maintain internal external relationships. Technical Skills Knowledge: Excellent knowledge of marketing principles including Marketing planning, brand management, integrated marketing campaigns, roll out measurement Demonstrated project management skills in organizing, planning and executing large size projects Must possess superior problem-solving skills combined with stakeholder management and team leadership skills

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4.0 - 8.0 years

0 Lacs

delhi

On-site

As a Creative Producer at Mad Men Marketing, based in Delhi NCR, you will leverage your 37 years of experience in creative visual and video production to bring ideas to life from pitch to post. Your role will be pivotal in ensuring that every frame resonates with impact by seamlessly bridging the gap between creative vision, logistics, execution, and post-production. From managing influencer-led shoots and brand films to churning out high-volume social content, you will play a crucial role in upholding the brand's image and narrative. Your key responsibilities will encompass owning the end-to-end production process of branded video content, starting from concept development to final delivery. Acting as the liaison between creative teams, directors, clients, and editors, you will guarantee that the output aligns with the envisioned goals and is delivered within the set timelines. Pre-production planning, including tasks such as scripting, casting, and location scouting, will fall under your purview, along with managing shoots, coordinating with vendors, scheduling crews, and obtaining necessary approvals. Maintaining a strict eye on budgets, timelines, and production quality will be essential elements of your role, as you oversee various content formats like reels, digital ads, UGC, testimonial films, and influencer content. To thrive in this role, you must possess 35 years of hands-on experience in advertising, branded content, or digital production, coupled with a keen visual sensibility and a knack for storytelling. Proficiency in shoot coordination, scriptwriting, and creative deck creation is a must, along with a proven track record of managing branded content shoots across diverse verticals such as FMCG, beauty, food, and lifestyle. Your adept communication skills and ability to collaborate effectively with creatives, editors, and clients will be key in ensuring successful project outcomes. A problem-solving mindset and the capability to perform under pressure will set you apart, along with a solid understanding of production workflows, set etiquette, talent management, and on-ground troubleshooting. Managing multiple projects simultaneously with stringent deadlines should be second nature to you, with additional experience in Gen-AI content tools or motion graphics being a bonus. Joining Mad Men Marketing offers you the opportunity to be part of a dynamic and driven team that constantly pushes creative boundaries through campaigns that are not just stories but unforgettable experiences. If you are someone who hustles like a producer, thinks like a director, and delivers like a brand owner, then this role is tailor-made for you. This is a full-time position, and to apply, kindly send your CV to hr@madmen.in.,

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8.0 - 13.0 years

10 - 15 Lacs

Bengaluru

Work from Office

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts. Job Category Marketing & Communications Job Details About Salesforce We re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good you ve come to the right place. As a Global Media Strategist you will manage paid media strategy and delivery for Salesforce s Paid Media Campaigns in the India market, that drive engagement and pipeline. The APAC Global Media Strategy team supports a scalable global paid media model, and will serve as a regional hub of media expertise, thought leadership, and innovation to deliver effective and efficient paid media programs across the region. Your core focus will be managing the performance and growth of paid media campaigns through high-impact, measurable marketing investments that create quality pipeline and revenue growth for Salesforce in India. You will provide strategic media planning, operational rigor, and data-driven insights to ensure marketing investments deliver measurable business impact, while partnering with media agencies to deliver flawless media execution at scale. You will work cross-functionally with partners such as our media agency, ad partners, field marketing, product marketing, global integrated marketing, AdTech, campaign operations, and media intelligence teams to build effective and efficient programs. The role is based at Salesforce s Bangalore office with an expected in-office time min 2-3 days per week. Responsibilities: Digital media planning and buying: Responsible for regional media planning, experimentation, delivery and optimization across our portfolio of campaigns, while incorporating relevant local market insights and nuances. Key tasks include: Overall responsibility for delivering quarterly paid media campaigns in partnership with the media agency. Driving paid media performance. Adjusting plans as required, according to evolving global and local business needs. Delivering monthly and quarterly reports as per globally aligned rhythm of the business. Develop media briefs: Develop clear and strategic paid media briefs for the media agency that outline objectives, budget, audience insights, digital media mix, media KPIs, and creative available, in order to achieve the business goals and objectives. Key tasks include: Deliver quarterly Field Priority Media Briefs aligned to the business priorities of the India Field Marketing team. Share Media Briefs with the regional media agency as per agreed planning timeliness. Media agency briefing and media plan approval : Provide the media agency with clear media briefs, including budget, recommended media mix, audience targeting, creative formats, and KPIs. Approve final media plan developed by the agency. Key tasks include: Partner with regional media agency to deliver channel plans according to the media strategy and brief, and ensure campaign delivery as planned. Ensure creative offers and assets for local and global campaigns, aligned to media plan, are delivered to the media agency by agreed timelines. Where required, communicate local content needs and spec requirements to creative partners to ensure creative and media integration. Review media and channel plans delivered by the agency, ensure they deliver on the media brief, and obtain final plan approval. Ensure that the regional media agency completes the required planning documents, as per agreed planning timelines. Ensure delivery and performance of allocated programs and campaigns aligned to the local market. Deliver media channel plans informed by media briefs: In partnership with the media agency, deliver media channel plans that are informed by global and local media briefs, that deliver on the goals of the brief. Partner with global and local creative teams to ensure creative materials are delivered as per the recommended media plan. Key tasks include: In partnership with the media agency, deliver quarterly media plans, informed by media briefs, and as per agreed planning timelines. Represent the India marketing team to ensure that relevant local market nuances and insights are factored into global and local media plans, while delivering on the goals of the brief. Complete the media strategy unified media plan as required, and in accordance with Media Finance and Media Operations procedures. Audience targeting and messaging strategy: Define audience segmentation and key messaging themes based on business priorities. Collaborate with the audience team to gather customer insights that inform targeting strategies. Key tasks include: Determine the best channels to reach the campaign target audiences. For global priority campaigns, align to local market audience segmentation requirements, as per the media brief. For field priority campaigns, incorporate local audience segmentation and local messaging nuances into media briefs for the agency. Gather India customer insights to inform targeting strategies. Work with local field marketing and product marketing teams to determine target account lists as required, aligned to media plan priorities. Budget allocation and forecasting: Determine the distribution across channels, audience and objectives, to deliver on. Key tasks include: Responsible for digital media campaign budget management, forecasting and KPI attainment for India. Provide budget recommendations by channel, as part of the digital media briefing process. Partner with Media Finance to ensure India budgets are delivered as planned, according to Media Finance policies and procedures. Media delivery oversight, performance tracking and optimisation: Monitor campaign performance and optimisations; oversee pacing and performance tracking against KPIs; identify trends and insights into which channels, audience segments and creatives are driving the best results, to inform future media decisions; reporting and analysis of campaigns and lead generation. Key tasks include: Own delivery and performance of digital paid media in India. Work with the Media AdTech team to deliver campaigns and content via Integrate as required. Ensure global Paid Media AdTech and PMO processes and methods are adopted and leveraged in India, and as per agreed planning and execution timelines. Partner with media agency to ensure that digital media is delivered as planned in India. Partner with Media Intelligence and the media agency to help deliver paid media performance metrics and insights. Reporting and insights : Support monthly and quarterly business reviews with key key stakeholders by providing insights and performance data, as well as contributing to campaign wrap-up reports. Key tasks include: Partner with the Paid Media PMO on monthly and quarterly reporting deliverables and timelines for India digital paid media campaigns, using agreed reporting templates. Partner with the media agency to obtain India digital media performance insights, media channel optimisations, creative optimisations, learnings and recommendations, to improve current performance and inform future campaigns. Review India monthly and quarterly reports with manager (Snr Director Media Lab, APAC) for final review, prior to distribution. Innovation, testing and learning: Stay up-to-date on the latest media trends and vendor technologies to ensure your paid media plans are on the cutting edge of innovation. Continually test and iterate to ensure we are getting the most value out of each dollar spent. Key tasks include: Incorporate a testing and learning framework into paid media briefs and plans. Leverage new media channels and innovations from other markets. Share experiments and learnings in India with local and global partners. Cross-team collaboration: Own relationships with key external stakeholders across field, campaigns, and product marketing teams, communicating performance and ensuring we have the elements necessary for optimization and performance. Key partners include: Regional Media Agency: partner closely with the global media agency based in India and at the regional level, to develop and deliver media plans and reporting requirements for India. APAC Paid Media Team: connect with peers across ASEAN and ANZ for team support and to share learnings and insights across the region. Global Paid Media Team: partner with paid media team globally, leveraging additional support and global best practices, and contributing to global learnings. India Field Marketing Team: partnersing with India Field Marketing to understand business priorities and gather locally relevant insights to support media plans. You re a perfect fit if you have: Mandatory 8+ years of professional experience in performance marketing or general online/digital marketing, preferably in the B2B industry. Experience managing budgets across different sizes: experimental to scaled (e.g., millions). Media planning experience that includes choosing optimal audiences, channels, platforms, messaging, and ads to meet company goals. Fluency across paid social, programmatic display, content syndication, review sites, 3rd party email. Ability to think strategically, combined with a passion for driving results via demand generation. Thrive working in a fast-moving environment (agency or start-up experience a plus), and can adapt easily to change. Strong analytical thinker, driven problem solver, and a curiosity to understand the why as well as the what, in order to optimise performance and make continuous improvements. Proven track record of building strong relationships with stakeholders of all levels, enabling yourself and the APAC media team to deliver great work. Strong team player with excellent organization and people skills and the ability to set priorities, problem-solve, multi-task and work in a global, dynamic, and rapidly changing environment. Exceptional communicator and collaborative/team mentality. Proficiency in Salesforce, Google Analytics, Tableau, Excel and/or Google Sheets. Experience managing vendors and media agencies. Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactlyIt means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey.

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7.0 - 12.0 years

0 - 0 Lacs

bangalore, chennai, noida

Remote

We are looking for a Marketing Coordinator to participate in our companys advertising campaigns. Your main responsibilities include conducting market research, producing promotional materials and analyzing sales data. Our ideal candidate is able to interpret customers behavior and suggest creative ways to increase brand awareness. If you have excellent communication skills and a passion for advertising strategies, we want to meet you. Ultimately, you will ensure our companys marketing efforts help us achieve our immediate and long-term business goals. Responsibilities Conduct research to analyze customers behavior (e.g. purchasing habits, trends and preferences) Design and implement successful marketing campaigns Set up tracking systems for online marketing activities Track progress with Marketing Managers and/or Marketing Specialists Identify and analyze competitors Prepare reports by collecting and analyzing sales data Collaborate with the design department to produce promotional materials Craft clear product marketing copy Organize promotional activities for new products/services Prepare (monthly, quarterly and annual) forecasts Requirements and skills Proven work experience as a Marketing Coordinator, Marketing Officer or similar role Knowledge of traditional and digital marketing tools Experience with research methods using data analytics software Expertise with SEO/SEM campaigns Solid computer skills, including MS Office, web analytics and Google Adwords Familiarity with Customer Relationship Management and Content Management System software Excellent communication and presentation skills BSc degree in Marketing or relevant field

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5.0 - 9.0 years

0 Lacs

maharashtra

On-site

As a Managing Consultant in the Advisors & Consulting Services group at Mastercard, you will be responsible for leading the strategy development and implementation of digital marketing campaigns and engagements for clients. Your role will involve using customer data to provide deep direct marketing expertise across various channels, evaluating campaign results, and adapting the approach to optimize marketing performance. In this pivotal role, you will be instrumental in driving a thrilling marketing services transformation, embracing change, and balancing traditional marketing endeavors. Your dynamic environment will require you to contribute innovative ideas and actively steer the transformational journey. **Roles and Responsibilities:** **Client Impact:** - Deliver exceptional digital marketing initiatives guided by data analytics to ensure measurable business impact. - Take ownership of client projects, collaborating on conceptualizing and executing impactful campaigns. - Lead the end-to-end execution of Marketing Services projects with a focus on financial performance and impact. - Implement data-driven digital marketing solutions such as campaigns, marketing automation, and lifecycle management initiatives. - Ensure operational project execution within agreed milestones and budget. - Manage creative development and media planning to meet high-quality standards aligned with client needs. - Assess, recommend, and enhance the performance of clients" marketing activities using data insights and visualization tools. **Team Collaboration & Culture:** - Collaborate with internal and external marketing partners to support business growth. **Qualifications:** - Hands-on experience in integrated marketing with a strong focus on digital marketing planning and data-driven implementation. - Proven track record in managing client accounts and leading digital marketing solutions. - Ability to plan and execute marketing strategies and campaigns across key marketing channels to drive impactful outcomes. - Thrive in a matrix organization structure, managing internal and external stakeholders effectively. - Excellent communication and presentation skills, capable of influencing colleagues and clients on the value of digital marketing projects. - Ability to ideate, manage, and roll out complex and competitive digital marketing initiatives. - Relevant marketing degree or equivalent experience required. - Ability to communicate effectively in English and the local office language (if applicable). - Eligibility to work in the country where you are applying and apply for travel visas as required. **Corporate Security Responsibility:** All activities involving access to Mastercard assets, information, and networks come with inherent risks to the organization. Therefore, you are expected to: - Abide by Mastercard's security policies and practices. - Ensure the confidentiality and integrity of the information being accessed. - Report any suspected information security violation or breach. - Complete all periodic mandatory security trainings as per Mastercard's guidelines.,

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7.0 - 11.0 years

0 Lacs

ahmedabad, gujarat

On-site

As an established creative agency based in Ahmedabad, Communication Crafts caters to a diverse clientele in various sectors and geographies. We are currently looking for a dedicated and experienced Account Head to take charge of managing a portfolio of key clients. The ideal candidate should have a minimum of 7 years of experience in an advertising agency, with a proven ability to cultivate strong client relationships, lead cross-functional teams, and deliver successful 360 campaigns. In this role, you will play a pivotal role in serving as a strategic partner to clients, ensuring the smooth execution of projects from inception to completion. Your responsibilities will include acting as the primary point of contact for clients, managing day-to-day communications, and fostering long-term relationships. You will be responsible for developing and implementing strategic campaign plans that align with client objectives and key performance indicators (KPIs). Additionally, you will oversee project timelines, budgets, and deliverables across various mediums such as print, digital, TV, and experiential. Collaboration and mentorship will be key aspects of this role, as you will work closely with account executives and creative teams to deliver high-quality results. Identifying growth opportunities within existing accounts and contributing to new business pitches will also be part of your responsibilities. Your ability to provide strategic insights supported by data and market research will be crucial in driving client success. Furthermore, you will be responsible for ensuring seamless collaboration across internal departments including creative, planning, media, and production. To be successful in this role, you must have a minimum of 7 years of experience in client servicing or account management, with a strong background in integrated marketing. Excellent communication and leadership skills are essential, along with a proven track record of managing large accounts effectively. If you are a proactive and results-driven professional looking to take on a challenging and rewarding role, we encourage you to apply for this position at Communication Crafts.,

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5.0 - 9.0 years

0 Lacs

delhi

On-site

As the Head of Marketing & Brand Strategist at Tailorworks Private Limited (formerly Darzi On Call) based in Delhi, you will play a pivotal role in leading brand positioning, product marketing, and growth campaigns for our 360-degree premium bespoke tailoring brand catering to both B2C and B2B clients. With over 5 years of experience in strategic marketing, brand building, and premium product marketing, you will report directly to the Chief Growth Officer / Director. Tailorworks, known for its legacy of craftsmanship and innovation, serves India's luxury clientele while expanding its presence in global markets. By fusing traditional artistry with modern silhouettes and tech-enabled customization, we deliver a highly personalized fashion experience rooted in excellence. Your responsibilities will include defining and refining the Tailorworks brand identity, crafting compelling brand narratives, and driving presence across digital, retail, and luxury platforms. You will lead go-to-market strategies for new collections, collaborate with design and production teams, and develop 360 campaigns across various marketing channels. In this role, you will align marketing efforts with lead generation for both B2B and B2C channels, design customer engagement programs, and ensure a seamless brand experience across the full customer journey. Additionally, you will lead and manage a cross-functional team of marketers, creatives, and vendors, collaborating closely with sales, tech, design, and operations teams to drive unified brand outcomes. We are seeking a strategic marketer with a sharp creative instinct, commercial acumen, and a passion for fashion and storytelling. You should have a proven track record of identifying new marketing opportunities, channels, and whitespace for brand growth, as well as experience in leading growth, visibility, and positioning initiatives for premium or luxury brands. Key requirements for this role include an MBA in Marketing / Fashion Marketing / Luxury Brand Management (preferred), a minimum of 5+ years of experience in brand marketing and product marketing in fashion/luxury/consumer brands, and a demonstrated ability to craft strategic marketing plans and identify new growth avenues. Join our team at Tailorworks and enjoy a leadership platform to redefine modern luxury tailoring in India and abroad, high ownership, strategic freedom, creative control, and the opportunity to lead national and global brand expansion in a collaborative, innovation-driven environment with a passionate team.,

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1.0 - 6.0 years

3 - 8 Lacs

Surat

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To evaluate your skills, we require the Ad performance results. If you do not provide these, your application will not be considered. We are seeking a highly skilled and result-driven Ads Expert to join our dynamic marketing agency. The ideal candidate will be responsible for creating, managing, and optimizing digital advertising campaigns across platforms such as Google Ads, Facebook, Instagram, LinkedIn, and more. You will work closely with creative and strategy teams to ensure ad campaigns align with client goals, deliver strong ROI, and drive measurable growth. Key Responsibilities Campaign Planning & Strategy Develop advertising strategies based on client goals, target audiences, and budgets. Create and present media plans and performance projections to clients and internal teams. Campaign Setup & Management Launch and manage ad campaigns across Google Ads, Facebook, Instagram, LinkedIn, and other platforms. Set up conversion tracking, audience targeting, and retargeting strategies. Monitor daily campaign performance and adjust bids, budgets, and creatives as needed. Analyze metrics such as CTR, CPC, CPA, ROAS, and conversion rates to optimize performance. Conduct A/B testing of creatives, copies, landing pages, and audiences. Use data-driven insights to improve ad relevance and audience engagement. Generate weekly and monthly performance reports with key takeaways. Provide clear, actionable recommendations to improve future campaigns. Communicate campaign results and strategy updates to clients and team members. Coordinate with designers, content writers, and developers to deliver effective ad creatives and landing pages. Stay updated on digital marketing trends, platform updates, and best practices. Job Requirements Bachelor s degree in Marketing, Advertising, Business, or a related field. 1+ years of hands-on experience managing paid campaigns (Google Ads, Meta Ads, etc.). Proven track record of managing budgets and achieving positive ROI. Certification in Google Ads or Meta Blueprint is a plus. Strong understanding of digital marketing funnels, audience segmentation, and media buying. Ability to handle multiple client accounts and meet deadlines under pressure. Required Skills Technical Skills Google Ads Manager, Facebook Business Manager, LinkedIn Ads, Google Tag Manager Conversion tracking setup, Google Analytics, and Pixel configuration A/B Testing, Remarketing, UTM tracking

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2.0 - 7.0 years

4 - 9 Lacs

Surat

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To evaluate your skills, we require the Portfolio If you do not provide these, your application will not be considered. Job Overview We are looking for a Creative and Strategic Content Writer to join our marketing team. This role involves creating compelling content across various formats and platforms, including websites, social media, email campaigns, ads, blogs, and brand collateral. The ideal candidate should be skilled in crafting engaging and SEO-optimized copy that aligns with each brand s voice and marketing objectives. Key Responsibilities Content Creation Write clear, persuasive, original content for websites, social media posts, emailers, landing pages, and digital ads. Create scripts for videos, reels, podcasts, and product explainers. Write compelling headlines, taglines, and CTAs for campaigns. SEO & Blog Writing Conduct keyword research and write SEO-optimized articles and blogs. Update and maintain blog calendars across multiple brands. Social Media Content Develop captions and post content tailored to different platforms (Instagram, Facebook, LinkedIn, Twitter). Collaborate with designers to create visually impactful content. Campaign Copywriting Assist in ideation and development of content for marketing campaigns and performance ads. Ensure message consistency across all channels. Research & Strategy Research industry trends, competitors, and target audiences to write data-backed and relevant content. Understand brand voice and adapt writing style accordingly. Proofreading & Editing Review all content for grammar, clarity, tone, and accuracy. Revise copy based on team or client feedback promptly. Job Requirements Bachelor s degree in English, Journalism, Marketing, Communications, or related field. 2+ years of proven content writing or copywriting experience (agency experience is a plus). Strong portfolio showcasing writing across formats like blogs, ads, web content, and social media. Good understanding of digital marketing, branding, and SEO principles. Ability to manage multiple projects and meet tight deadlines. Required Skills Exceptional Writing, Grammar & Editing Skills Creative Thinking & Storytelling Ability SEO Knowledge & Keyword Research Familiarity with Social Media Trends & Platform Tone Attention to Detail & Brand Voice Adaptability Time Management & Task Prioritization Collaboration with Designers & Marketers Tools Knowledge: Google Docs, Grammarly, Surfer SEO, Semrush, Notion, or similar

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2.0 - 7.0 years

4 - 9 Lacs

Surat

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To evaluate your skills, we require the Portfolio If you do not provide these, your application will not be considered. Job Overview We are looking for a Creative Strategist who excels in both ideation and execution. This role requires a strategic thinker with a strong creative mindset, capable of translating brand objectives into compelling campaigns while ensuring flawless execution. The ideal candidate will oversee multiple brands across industries, manage a team of junior creatives, and work closely with internal stakeholders to bring ideas to life from concept to final execution. Key Responsibilities Campaign Strategy & Execution: Develop and execute creative strategies for brands across various industries, ensuring alignment with business goals and audience insights. End-to-End Ownership: Take complete ownership of campaigns, from ideation and scripting to execution, ensuring all creative work meets high-quality standards. Team Leadership & Direction: Manage and mentor a team of 2-4 junior creatives, providing clear direction and ensuring smooth execution of ideas. Client Communication & Presentations: Present creative strategies, scripts, and campaign ideas to clients with clarity and confidence, ensuring alignment with their vision. Award-Worthy Creative Execution: Drive the team to produce high-impact, award-worthy creative work and actively participate in applying for industry awards. Cross-Functional Collaboration: Work closely with the Integrated Solutions Team (account planning & client servicing) to ensure seamless execution of creative tasks. Visual & Content Direction: Provide guidance to designers and content creators to ensure the final output aligns with the brand s creative vision. Project Management & Timelines: Set practical, realistic timelines that allow for ideation, refinement, and timely delivery of all creative assets. Production Oversight: Be actively involved in all stages of production, from conceptualization to final execution, whether for events, shoots, digital content, or other brand assets. Brand & Market Research: Conduct in-depth research on brands, competitors, and target audiences to develop relevant, impactful creative solutions. Job Requirements Strong Execution Skills: Ability to take an idea from concept to completion with precision and attention to detail. Excellent Communication: Strong verbal and written skills to articulate creative concepts and present them effectively to clients and stakeholders. Brand Development Expertise: Knowledge of building and evolving brand identities through multi-channel marketing. Client & Stakeholder Management: Comfort in handling high-profile clients and collaborating with internal teams to align creative direction. Continuous Learning: Evidence of participation in professional development related to graphic design, content marketing, or social media. Business & Leadership Acumen: Strong skills in negotiation, project management, and leadership to drive creative excellence. Detail-Oriented & Deadline-Driven: Ability to maintain high-quality output while meeting client goals within set timelines. Required Skills Creative Strategy & Campaign Development Copywriting & Storytelling Brand Positioning & Identity Development Graphic Design & Visual Direction Video Production & Content Creation Social Media & Digital Marketing Trends Project & Team Management Market Research & Consumer Insights Presentation & Public Speaking This role is for someone who thrives in both big-picture thinking and hands-on execution someone who can conceptualize innovative ideas and ensure their flawless implementation. If you have a passion for creating impactful campaigns and leading teams toward excellence, we d love to hear from you!

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10.0 - 15.0 years

20 - 25 Lacs

Pune

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Senior Director - Operations - Integrated Marketing Solutions Company | B2B Marketing Company Profile : TSL is a global integrated marketing and sales process outsourcing company providing a range of demand generation services to the IT industry worldwide. TSL plays a crucial role in the sales and pipeline management process of leading IT majors across the world. The company management comprises of professionals that have proven sales leadership background and have played key roles in the sales function at leading technology companies. Job Description / Responsibilities: This position is responsible for managing and growing the Enterprise B2B marketing Business Unit The job description is as follows : Description: To lead a team of BU heads, program managers and specialists for the company s integrated marketing services portfolio (lead generation & nurturing, database /Research/profiling functions) and drive SLA based execution, deliveries and account growth across customers and programs. Be responsible for all of the company s client deliverables and SLA achievement across geographies such as India, SE Asia etc. Set up, own and achieve Annual/Quarterly/monthly revenue targets for the complete execution team across business units To support the company s strategic goals by driving all operational functions to meet/exceed defined objectives To effectively manage all operational resources in order to maximize growth and revenue potential Effectively implement and manage customer programs across global markets in areas such as lead generation, database development, profiling, research etc. as per program profile Build an effective and motivated operational team that will be deployed on client programs Set-up, improve and build a training mechanism across subject matter, functional and technical areas that will empower the teams to excel on end-to-end engagement on customer programs Working as a pivot to build strong and effective operational team that will be focused on meeting/exceeding customer deliverables and SLA commitments. Establish working processes and practices which will facilitate efficiency and high productivity in delivering on program SLA commitments Developing and maintaining strong relationships with existing and potential clients Effectively manage customer expectations on programs, processes and deliverables Facilitate effective communication channels throughout the operational area Take part in the development of policies and procedures within the senior management team in order to achieve the company s goal of becoming an Employer of Choice Continuous SWOT analysis of the company s operations and implement measure to keep the operational engine at highest levels of productivity and effectiveness Continuous improvement of systems and processes which drive operational excellence and achievement and of business objectives To uphold at all times the spirit, ethics and philosophy of the company s vision and policy framework Build and maintain an atmosphere that is conducive for higher levels of employee retention Responsible for creating and owning revenue targets Desired profile of the candidate At least 10 years of previous experience in the operations function of a IT/ITeS/BPO company and of which at least 2-3 years in managing the operations function of a company Experience in managing customer project deliverables under stringent SLA environment Experience in directly dealing with and managing customer relationships across markets Highly self-motivated with the ability to motivate and inspire others to maximize potential and productivity Previous experience of successfully managing change within an operational environment Passionate about quality and processes. Formal certification such as Six-Sigma belts preferred. Previous experience of managing multiple projects and customer interaction and expectation management Proven track record of high personal achievement against demanding operational delivery objectives Demonstrates a flair for innovation in processes and execution models Flexible in response to changing business priorities Passionate about growth and resilient in different business situations Very articulate with excellent written and verbal communication skills Displays excellent commercial awareness and business acumen Ability to analyze and interpret complex performance data Excellent interpersonal skills Promotes a positive approach within the operation Demonstrates strong ethical approach Candidate is Pune based The company is in a rapid growth mode and this is a senior management position that entails significant value add to the individual s career aspirations and growth plans. Opportunities will not be a constraint for an effective leader of operations. Job Category: Senior Director - Operations Job Type: Full Time Job Location: Pune Apply for this position Allowed Type(s): .pdf, .doc, .docx By using this form you agree with the storage and handling of your data by this website. * To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions. The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network. 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2.0 - 5.0 years

4 - 8 Lacs

Mumbai

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Role : Marketing Specialist (B2B| SaaS | India Market) Location : Mumbai Experience : 2-5 years Reporting to : Founder Type : Full-time Introduction $11 trillion of money flows every year between companies in India. It typically takes avg. 70 days for a business to get paid, and it s increasing 5% every year. Formal funding options are limited, and cover We are building India s largest B2B Payments Platform that transforms how businesses pay and get paid. Our award-winning platform already processes INR 20,000+ Crores of invoices every month, across 300,000 MSMEs and 1200+ corporates; with 30+ lenders plugged in for credit. Globally, companies in this space, like Coupa, Bill.com, Melio, C2FO, Tipalti, have witnessed tremendous success over the past decade doing $ Billion+ disbursements weekly and cumulatively valued over $50 Billion. You will join our core team that currently consists of ex-BCG and ISB / IIM alumni with a team of industry veterans serving on the advisory board. We are backed by Elevation Capital (one of the most successful VCs in India) and General Catalyst ($15 Billion+ global fund, and early investors in Stripe, Airbnb etc.). We share our lineage with HCS, a 25 year old investment bank and a registered NBFC. We are a team of passionate problem solvers and we re building a technology company with a strong product innovation mindset. We are looking for someone who loves a challenge, is ambitious, super tenacious and persistent. S/he is a self-starter, thrives in a dynamic, small start-up environment, has a knack for understanding customer needs, and is result-oriented. If you check these boxes - we want to talk to you! Role Overview Youll be a one-person army responsible for owning and executing our entire B2B marketing strategy. From crafting compelling messaging to running campaigns, building our brand, and experimenting with AI tools youll do it all. This is a high-impact, entrepreneurial role for someone who thrives in ambiguity, loves learning, and is excited by the idea of taking ownership of multiple initiatives in marketing Key Responsibilities Strategy & Planning Develop and execute a B2B marketing roadmap tailored to Indian corporates. Collaborate with founders and sales to align marketing efforts with business goals. Campaign Management Plan and run integrated marketing campaigns (email, LinkedIn, webinars, performance marketing, etc.). Set up and manage lead nurturing and demand generation funnels. Content Creation Write and oversee content for blogs, case studies, landing pages, emailers, and sales collateral. Work with freelancers/designers when needed. Digital & Performance Marketing Run and optimize paid campaigns on LinkedIn and Google Ads. Own SEO/SEM efforts and web analytics. AI-Powered Marketing Leverage AI tools (like ChatGPT, Jasper, HubSpot AI, etc.) for content creation, automation, analytics, and personalization. Stay ahead of the curve in marketing technology and apply innovations practically. Brand & Thought Leadership Position the company as a trusted SaaS partner to Indian corporates. Identify speaking opportunities, partnerships, and industry events. Metrics & Reporting Define KPIs and regularly report on campaign performance and marketing ROI. What We re Looking For 2-5 years of experience in B2B marketing, preferably in a SaaS or Fintech company. Strong problem solving and customer-empathy Prior experience marketing to Indian enterprises or corporates is a big plus. Strong generalist who is hungry to grow and hands-on in execution Excellent written and verbal communication skills. Demonstrated experience with marketing automation, AI tools, and performance marketing. Hustle, ownership, and the ability to juggle multiple projects independently. A growth mindset and deep curiosity you learn fast and adapt faster. Bonus Points If You Have Experience working in an early-stage startup environment. Familiarity with Marketing tools Worked with leadership directly Why Join Us? Opportunity to lead high impact areas of the marketing function and create a distinct brand in the market Work directly with the founders and shape the company s growth journey. Fast-paced, flexible, and learning-first work environment. Exposure to cutting-edge AI tools and modern B2B marketing practices.

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7.0 - 12.0 years

9 - 14 Lacs

Hyderabad

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Job Description: Sr. Marketing Executive Experience Required: 7+ Years Location: Hyderabad Employment Type: Full-time About the Role: o We are looking for a dynamic and creative Sr. Marketing Executive with 7+ years of experience in internal communications, brand management, content creation, and storytelling. This role will play a key part in shaping the company s internal narrative, aligning employee engagement with brand values, and producing compelling content across platforms. The person should be empathetic communicator with a people-first mindset, highly organized with strong project management skills, collaborative team player with the ability to manage multiple stakeholders, analytical thinker with attention to detail. Excellent communication in English is must. Key Responsibilities: o Internal Communications Develop and execute internal communication strategies that foster engagement and alignment with company goals. Create newsletters, leadership messages, and internal campaigns that resonate with employees. Coordinate with HR and leadership for company-wide announcements and initiatives. o Branding Ensure consistent brand messaging across internal and external touchpoints. Support the development and rollout of brand guidelines and campaigns. Assist in employer branding strategies to enhance the company s reputation as a great place to work. Leadership Branding o Content Management & Storytelling Create engaging content including blogs, articles, video scripts, presentations, and case studies. Identify and share impactful employee stories and business wins that align with brand values. Manage content calendars and coordinate with design and digital teams for timely execution. o Campaign Development Collaborate on integrated marketing campaigns across digital and offline channels. Track and analyze campaign performance, optimizing for engagement and reach. Requirements: o Bachelors degree in Marketing, Communications, Journalism, or related field. o Minimum 7 years of experience in marketing, with a focus on internal communications and content strategy. o Excellent written and verbal communication skills. o Strong storytelling abilities with a creative eye for content presentation. o Familiarity with brand guidelines and internal communications platforms (e.g., SharePoint, MS Teams, Slack, Viva etc.). o Experience with content management systems and basic knowledge of design tools (e.g., Canva, Adobe Suite) is a plus

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3.0 - 7.0 years

5 - 9 Lacs

Bengaluru

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As the Head of marketing for Retail, Travel & Transport, Hospitality, and Services sector, you will be responsible for accelerating revenue growth, enhancing the brand reputation of these industries, and strengthening client relationships across the Americas. This will be achieved by driving strategic business priorities across the sector, expanding existing client portfolios, sourcing and shaping large transformation deals, differentiating with fields of play, and leveraging key strategic partnerships, whilst focusing on client centricity. Building geo-centric marketing plans, devising account-based and performance marketing campaigns to scale strategic clients, designing opportunity-centric activities to generate and win large transformation deals, and creating joint marketing programs to leverage hyperscalers and partners are some of the key activities that will contribute to the larger teams success. You will work closely with senior business leaders, account executives, and sales leaders and a dream team of marketing experts to drive thought leadership, win deals, improve pipeline, sales, and revenue outcomes through digital-first marketing programs and tactics tailored to buyers needs Key Activities: Account-based marketing & influence on pipeline growth -Strengthen buyer relationships, improve client retention, and grow share of wallet by developing and executing targeted, digital-first, account-based marketing campaign. Building a Strong Industry Brand - Build a relevant and impactful brand using levers of thought leadership, enhancing market presence of Wipro executives, through analyst relationship, content and solution marketing, media, thought leadership, speaker opportunities Large deal pursuits - Improve win rates and grow revenue by developing and executing targeted, digital-first deal pursuit campaigns that elevate and differentiate Wipros solutions. Demand Generation - Improve mindshare, deal origination, and client acquisition by developing and executing targeted digital-first always-on campaigns that bring the best of Wipros thought leadership, case studies, analyst accolades, and more to market through virtual and in-person engagement designed to help buyers solve issues and seize opportunities and focus on differentiating with industry relevant fields of play. Partner Marketing - Work withpartner ecosystem to create programs & campaigns Responsibilities: Collaborate with Sector Head and business teams to develop strategic marketing plans. Manage and mentor a team directly reporting into you Execute demand generation and account-based marketing covering existing and new accounts. Team with deal pursuit teams to devise win strategies using differentiated solutions. Partner with specialists and agencies to develop engaging in-person and virtual events. Interact and build a peer network within and outside the organization. Maintain project plans, track execution across teams, report status, and manage budget. Experience Of the 12+ years, 5+ of demand gen campaign experience and/or marketing program management experience. Experience building integrated marketing campaigns for an IT Services/B2B technology company & with digital strategy Experience managing and executing marketing for large deal and proactive pursuits. Candidate must have inclinationfor creative messaging as it relates to promotional content Must have experience handling large events and budgets Extensive hands-on experience with marketing automation and program collaboration tools: SFDC, Marketo, Demandbase, ABM Programs (ITSMA etc.), Windows Suite, Adobe, etc. Handle both in-person and virtual events. Experience in managing end-to-end large events like NRF, CES, SAP Sapphire, Dreamforce would be critical.

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3.0 - 5.0 years

3 - 7 Lacs

Kolkata, Mumbai, New Delhi

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We are seeking an experienced and results-driven Freelance PPC Specialist to manage and optimize our pay-per-click advertising campaigns across platforms such as Google Ads, Bing Ads, and social media (Facebook, LinkedIn, Instagram, etc.). The ideal candidate is analytical, detail-oriented, and able to craft high-converting ad strategies that align with our business goals. Key Responsibilities: Develop, execute, and manage PPC campaigns across Google Ads, Meta (Facebook/Instagram), LinkedIn, and other platforms Conduct keyword research, audience targeting, and competitive analysis Write compelling ad copy and collaborate with design teams for creative assets Optimize campaigns for conversions, CTR, and ROI Set up and monitor conversion tracking (Google Analytics, Tag Manager, etc.) Generate performance reports and present insights with actionable recommendations Stay updated with the latest PPC trends, tools, and best practices Conduct A/B testing on ads and landing pages Requirements: Proven experience as a PPC Specialist or similar role for atleast 3 to 5 years in the USA/UK market Strong knowledge of Google Ads, Meta Ads Manager, and other PPC platforms Experience with tools like Google Analytics, Google Tag Manager, SEMrush, Ahrefs, etc. Excellent analytical and reporting skills Ability to work independently and meet deadlines Strong communication skills Preferred Skills: Experience with eCommerce, lead generation in the USA /UK Market. Familiarity with landing page optimization (e.g., using Unbounce, Instapage) Knowledge of SEO basics for integrated marketing strategies Experience with automated bidding strategies and scripts

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6.0 - 10.0 years

30 - 37 Lacs

Kolkata, Mumbai, New Delhi

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Mutiny is Trailer Park Group s integrated creative agency focused solely on the Gaming space. Deep audience insights anchor it, integrated creative thinking, and proprietary data and strategy all backed by Trailer Park Group s premium content production resources on a global scale. GENERAL JOB SUMMARY We are currently seeking a social-first Strategy Director for our growing Strategy team. Please note that this position requires candidates based on the West Coast region of the U.S. Our Strategy Director dives into clients businesses, understanding their marketing challenges and proposing solutions. This role leads other strategists and data analysts as we continue to tell the story behind creative goals in game-centric, social-forward, integrated campaigns. They are fluent in the modern marketing landscape and culture of the internet and on the pulse of the gaming audience. IMPORTANT CALL-OUTS Experience working for a social-forward marketing agency is a must. We are not seeking someone with programmatic or paid media experience, but experience working as a strategy leader on creative integrated and social-forward campaigns Passion for gaming is mandatory, RPG shooter games are a huge plus Experience with leading strategy on social campaign rollouts and social content plans is required Must be comfortable with writing and presenting briefs to clients on creative and content campaigns/ pitches Candidates must be based in the West Coast Region WHAT YOU WILL DO Lead insights and strategy with innovative, fresh execution of strategic gaming-centric, social-forward & integrated initiatives Maintain strong knowledge and curiosity about changing trends in social media and integrated marketing within the video game space Play a significant role in the agency s new business efforts, leading new business pitches/presentations where needed Provide strategic recommendations to existing or prospective gaming clients to include new customers/audiences, innovative programs, and market research Develop communications strategies and write or collaborate on the writing of strategic briefs. Help identify opportunities to secure incremental work from accounts to maximize revenue. Lead and co-create inspiring, informative briefs for our creative teams, in collaboration with our strategy & data partners Help lead strategic messaging & communications frameworks designed to inform where and how a brand ideally connects with desired audiences Build campaign and/or user journey to inform high-order campaign ecosystem, phasing & channel needs Provide POVs on media and marketing tactics, collaborating with cross-functional teams and partner agencies when necessary Mentor strategy team members, caring for their work product and performance, and inspire them to create beautiful stories about the data they present Defend and protect good ideas WHO YOU ARE You have 10+ years of experience in social-forward and integrated marketing at a creative agency Youre very familiar with FPS gaming and play them, too (or willing to pick them up again!) Hands-on experience leading strategy and insights for creative campaigns (not purely paid media campaigns - creative, integrated, social-forward assets) Deep understanding of digital strategy, as it applies to brand analytics, social media, research, and emerging technology through a business lens Passionate about all facets of gaming culture, streaming, eSports, and marketing Ability to field, lead, and execute strategic requests, big and small, with varying timelines Proven ability to lead briefings that inspire innovation and breakthrough ideas, mentoring your team along the way Sensitized to when to push and when to pull back in client/creative communication The ability to lead your team to push beyond the assignment or the ask Command of ALL the ways brands connect with people today - traditional, digital, event, etc. Comfortable in a fast-paced, entrepreneurial environment and ready to provide ideas to continue to shape and shift our ever-growing agency WORKING AT TRAILER PARK GROUP and MUTINY Great work is only possible with great people. We seek individuals who share our mission, vision, and values and are inspired to grow during their tenure. OUR PEOPLE AND CULTURE We strive to create an inclusive culture that empowers our people to be themselves, contribute their unique perspectives, and make a difference both individually and collectively. It enables us to leverage different ideas and bring creativity and innovation to everything we do. We want Trailer Park Group to be one of the most rewarding places you will ever work. WHAT WE OFFER Robust benefits program, Unlimited PTO, 401k with company match, Work remotely often, and many other perks. We offer a best-in-class editor training program and opportunities to build new skills, develop as managers and leaders, and connect and grow through mentorship. From on-the-job learning experiences to formal development programs, our staff have various opportunities to grow throughout their career. At Trailer Park Group (Trailer Park, Art Machine, Mirada Studios, Mutiny, MXW, White Turtle Studios, and Dark Burn Creative) we want to improve the state of our world. Each of us is responsible for driving equality and inclusion in our communities and workplaces. We are committed to hiring and retaining a diverse workforce. We view everyone as an individual and understand that inclusion is more than just diversity - it s about fostering a sense of belonging. We celebrate the fact that everyone is unique, which makes us so good at what we do. We take pride in being a company that values diversity and represents our global clients. We look forward to learning more about you. Apply today! #LI - Hybrid COMPENSATION & BENEFITS Please note that a job offer for this position will be determined based on many factors, including experience, unique skill set, other qualifications, location, job performance (current employees), and various business and budgetary considerations. In addition to base salary, TPG also offers a comprehensive benefits package to support the physical and emotional wellness of our employees. This includes unaccrued time off, sick time, paid company holidays, medical/dental/vision insurance, life insurance, disability insurance, maternity/paternity benefits, 401(k) for regular full-time employees, and other perks. Certain roles may also be eligible for bonus compensation. TPG employees have access to TPG Academy, a unique industry offering that includes a full suite of learning experiences and development programs designed to support employee growth at every level across the organization. At TPG we are dedicated to supporting employees at every milestone to ensure they thrive in their careers at Trailer Park Group every step of the way. Annual base pay range for this position is below. $150,000 $175,000 USD

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4.0 - 9.0 years

27 - 30 Lacs

Bengaluru

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About The Role The Strategy & Consulting Global Network Song Practice Job Title - Creative Director Copy + Manager + The Strategy & Consulting Global Network Song Practice Management Level: 7 Creative Director Location: Bangalore Must have skills: Strategic Creativity Ability to translate business challenges into impactful creative solutions Brand & Communication Expertise Strong grasp of brand strategy, storytelling, and integrated campaigns Digital & Performance Marketing Knowledge of digital platforms, content ecosystems, SEO, and analytics Leadership & Collaboration Experience in leading teams, stakeholder management, and client presentations Good to have skills : Working knowledge of SEO, including keyword strategy and content optimization Understanding of digital ad platforms like Google Ads, Meta Ads, and LinkedIn Ads Ability to leverage social media analytics for performance insights and campaign refinement Experience :12+ Years Educational Qualification :Graduation Job Summary : The Creative Director is responsible for leading the creative vision and execution of marketing campaigns. With 10-14 years of experience, this role requires a deep understanding of both B2B and B2C markets, as well as the ability to manage and inspire a team of creative professionals. The Creative Director will work closely with account, strategy, and production teams to develop integrated marketing solutions that deliver measurable results. Roles & Responsibilities: Creative Leadership Develop and drive the creative vision for campaigns, ensuring alignment with brand objectives and target audience needs Lead brainstorming sessions to generate innovative ideas and concepts for marketing, advertising, and branding projects Oversee all creative deliverables, maintaining the highest quality standards and ensuring consistency with brand guidelines Team Management Inspire, mentor, and manage a team of designers, writers, and other creative professionals Conduct performance reviews, provide constructive feedback, and foster professional growth within the team Promote a collaborative and inclusive culture that encourages innovation and teamwork Client Collaboration Act as the primary point of contact for clients, understanding their vision and translating it into creative solutions Present creative concepts and strategies to stakeholders, incorporating feedback while maintaining the integrity of the vision Build strong client relationships to foster trust and long-term collaboration Strategic Planning Collaborate with marketing, product, and strategy teams to align creative direction with overall business objectives Develop creative strategies that drive engagement, conversions, and brand loyalty across multiple channels Stay updated with industry trends, competitor strategies, and emerging design technologies to inform creative decisions Project Management Manage multiple projects simultaneously, ensuring timely delivery within budget and scope Establish clear timelines, milestones, and resource allocations for creative projects Troubleshoot challenges and provide solutions to meet project requirements and deadlines Content Creation Oversee the design and execution of high-quality visuals, videos, and written content for campaigns, events, and digital platforms Ensure the seamless integration of storytelling and visual design across all touchpoints Quality Assurance Review and approve all creative work, ensuring precision, consistency, and alignment with client expectations Implement feedback loops to continuously improve creative outputs Innovation and Trends Stay ahead of design trends, technologies, and best practices to deliver cutting-edge creative solutions Integrate new tools, methods, and platforms to enhance the team's creative capabilities Professional & Technical Skills: Graphic Design & Multimedia Tools Creative Strategy & Branding Project & Team Management UI/UX & Digital Media Marketing & Data Analytics Additional Information: NA About Our Company | Accenture Qualification Experience :12+ Years Educational Qualification :Graduation

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0.0 - 3.0 years

2 - 5 Lacs

Hyderabad

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PFB JD for Inside Sales Executive - Admission Counsellor for Management Courses. The Role * Drive inquiries & admissions for the online/blended learning programs for Data Science (AI&ML) offered for the Domestic Market. * Look after the entire sales life cycle: starting from engaging with the large volume of well qualified leads till the final conversion i.e. enrolment in the program. * Counsel experienced professionals via call or email on which course will be useful to their career progression and suggest the best options. * Update and maintain MIS reports. Requirements * Bachelors degree or equivalent qualification(preferably in a technical or scientific discipline) * Over 1.5 years of work experience, primarily in counseling or sales (preferably in the EdTech sector) Strong sales acumen and excellent communication skills * Proficiency in Microsoft Office, particularly Excel * A strong passion for personal career growth and contributing to the success of emerging brands Courses Like : Digital Transformation & Business Models for Healthcare Program in Strategy & Leadership for Healthcare Integrated Marketing & Branding Working days - Monday to Saturday

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