Role: SEO Specialist (SaaS & Product Marketing) Location: ChennaiExperience: 4-5 Years (SaaS/Product-based companies required)Employment Type: Full-timeJob SummaryWe are looking for a strategic and results-driven SEO Specialist with 4-5 years of experience in SaaS or product-based companies. This role goes beyond traditional SEOwe need someone who can align SEO efforts with product marketing, demand generation, and revenue impact.The ideal candidate should have expertise in Technical SEO, AI-driven search strategies, revenue-driven keyword targeting, content marketing integration, and SEO analytics. If you are passionate about using SEO to fuel inbound growth and product visibility, this role is for you.Key ResponsibilitiesSEO Strategy & Demand-Driven GrowthDevelop and implement a full-funnel SEO strategy that aligns with product positioning, demand generation, and lead nurturing.Conduct in-depth keyword research and competitor analysis to optimize for high-intent, revenue-generating keywords.Optimize product pages, solution pages, and blog content for lead generation and organic conversions.Align SEO efforts with content marketing, paid campaigns, and sales goals for holistic inbound growth.AI & Next-Gen SEO OptimizationLeverage AI-powered SEO tools (ChatGPT, Clearscope, SurferSEO, etc.) to enhance content optimization.Stay ahead of Googles AI-driven search (SGE) updates and adapt strategies accordingly.Automate SEO audits, reporting, and insights to improve efficiency.Technical SEO & Performance OptimizationConduct regular SEO audits and collaborate with developers for site structure improvements, page speed optimizations, and Core Web Vitals compliance.Implement structured data (schema markup) and entity-based SEO for better search visibility.Optimize for zero-click searches, featured snippets, and AI-driven search algorithms.Content Strategy & Topical AuthorityWork closely with the content and product marketing teams to create high-ranking, conversion-focused content.Develop SEO-driven topic clusters and pillar pages to establish brand authority.Build topical authority through expert-level content, backlink strategies, and PR mentions.SEO for Lead Generation & Revenue ImpactFocus on capturing and creating search demand that leads to high-quality inbound leads and conversions.Track SEO’s impact on lead generation, MQLs, SQLs, and revenue growth.Optimize landing pages, demo request pages, and trial sign-ups for higher organic conversion rates.Data Analytics & Performance ReportingMonitor and analyze SEO KPIs, conversion rates, and ROI metrics to optimize performance.Connect SEO efforts with marketing analytics tools (GA4, HubSpot, Looker Studio, etc.).Present actionable insights to stakeholders and contribute to SEO-driven business decisions.Who You Are4-5 years of hands-on SEO experience in a SaaS or product-based company.Proven track record in SEO-led demand generation and inbound marketing.Expertise in Technical SEO, On-Page & Off-Page SEO, and AI-driven search strategies.Experience with AI-powered SEO tools, automation, and entity-based search.Ability to work cross-functionally with product marketing, content, and development teams.Strong analytical skills with experience in SEO data interpretation and revenue impact tracking.Hands-on experience in Core Web Vitals, schema markup, featured snippets, and SEO automation.A strategic thinker who can blend SEO with business goals to drive meaningful results.Why Join UsWork on cutting-edge SEO strategies that impact business growth.Be part of a dynamic marketing team in a fast-paced SaaS environment.Drive global organic visibility and fuel inbound growth through SEO.Full ownership of SEO-driven lead generation and revenue optimization.About ISC Global Solutions:ISC Global Solutions known for its tagline “Excellence in Execution” and an expertise in delivering custom applications, analytics, dashboard, mobile apps and machine learning solutions. Founded in 1996, ISC has established itself as a leading product company, providing customers with a comprehensive range of solutions to help them achieve their business goals. ISC has worked with the medium to large professional services firms ranging from 1000 – 5000 employees. We have made our footprints in Healthcare, Finance and Retails industries and we are based in the Central New Jersey, USA. ISC Global solutions Pvt Ltd(https://www.innospire.com/) is the parent company and our products and services are considered as separate portfolio companies which is listed below:https://www.archarina.io/ https://bmobileroute.com/ https://www.vendorteamservices.com/ https://www.cougarmtn.com/ https://portal.softrak.com/