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5.0 - 9.0 years
0 Lacs
chennai, tamil nadu
On-site
As an E-commerce Manager, your primary responsibility will be to develop and implement an e-commerce strategy to achieve sales and profitability targets. You will be required to identify emerging trends in online food ordering and capitalize on growth opportunities. Your role will involve managing and optimizing menu/product listings, pricing, and promotions across various platforms such as Swiggy and Zomato. It will be essential to ensure brand consistency by maintaining accurate, appealing, and optimized online presence. Building and maintaining strong relationships with aggregator platforms and vendors will be a key aspect of your job. You will also be responsible for planning and executing digital marketing campaigns, influencer tie-ups, and seasonal promotions. Tracking the ROI of campaigns and refining strategies for maximum effectiveness will be crucial. Implementing customer feedback systems and analyzing service gaps through internal apps and telephony platforms will be part of your duties. You will oversee grievance redressal and concierge services for reservations and service recovery. Furthermore, you will need to strengthen CRM data collection and generate monthly analytical insights. Utilizing CRM segmentation to drive loyalty programs and retention campaigns will also be a focus area. Developing brand-specific audit checklists and conducting quarterly mystery audits will be essential to maintain quality standards. As a manager, you will mentor and lead e-commerce associates, collaborating with operations, culinary, finance, and service teams. Analyzing sales, customer feedback, and campaign performance to track KPIs like revenue, conversion, and ratings will be part of your regular tasks. You will also be required to prepare and present performance reports to senior management on a regular basis.,
Posted 1 week ago
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