Influencer Marketing Intern

1 - 5 years

0 Lacs

Posted:17 hours ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As an Influencer Marketing (UGC) Intern at this company based in Domulr, Bengaluru, India, you will play a pivotal role in engaging with UGC creators primarily from the US market. Your main responsibility will be to identify, onboard, and maintain strong relationships with UGC creators and influencers across TikTok and Instagram platforms. By researching and tracking the latest viral trends, hooks, and formats, you will collaborate with creators to develop and manage content calendars that align with campaign objectives and creator partnerships. Additionally, you will guide creators on briefs, storytelling, and creative hooks, ensuring alignment with the brand voice. Your key responsibilities will include: - Identifying, onboarding, and maintaining strong relationships with UGC creators and influencers in the US market. - Researching and tracking viral trends, hooks, and formats on TikTok and Instagram to develop content calendars. - Collaborating with creators to guide them on briefs, storytelling, and creative hooks aligned with the brand voice. - Monitoring platform algorithms, trends, and engagement metrics to optimize campaign performance. - Communicating regularly with creators to ensure timely delivery of content and alignment on quality. - Providing feedback and insights on UGC performance to shape future campaigns. To excel in this role, you should possess: - A strong understanding of TikTok and Instagram influencer/UGC ecosystems, including algorithms, trends, and creator communities. - Excellent communication skills for engaging with creators and internal stakeholders. - Hands-on experience managing or growing a personal account on Instagram or TikTok with good engagement. - A creative mindset with the ability to generate ideas for viral hooks, scripts, and UGC concepts. - Strong research skills to identify and leverage emerging content trends. - Organizational skills, proactiveness, and the ability to manage multiple creator relationships simultaneously. Additionally, it would be nice to have previous experience in influencer marketing, social media management, or UGC content strategy, as well as an understanding of the US creator market and content culture.,

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