India Historical Tours

Strong understanding of Meta Ads (Facebook & Instagram Ads Manager) Knowledge of Google Ads (Search, Display, YouTube campaigns) Basic knowledge of SEO & Website Management (WordPress/Shopify preferred) Ability to create, analyze, and optimize ad campaigns for ROI Familiarity with analytics tools like Google Analytics, Meta Business Suite, Tag Manager Creativity in making ad copies, audience targeting & campaign strategies Strong coordination & reporting skills Skills Preference (Keywords for visibility) Meta Ads Google Ads PPC Campaigns SEO Social Media Marketing Website Management (WordPress/Shopify) Google Analytics Campaign Optimization Marketing Strategy Content Marketing Job Description We are looking for a Digital Marketing Executive to manage and optimize our online advertising and website performance. The ideal candidate should be passionate about digital campaigns, data-driven decision-making, and ROI-focused strategies. Responsibilities: Plan, create, and manage Meta Ads (Facebook & Instagram) campaigns Manage Google Ads (Search, Display, Shopping & YouTube) campaigns Monitor and optimize campaign performance to achieve maximum ROI Manage company website updates, landing pages, and integrations Conduct keyword research and assist with SEO activities Create reports & dashboards for campaign tracking Collaborate with design/content team for ad creatives and website updates Stay updated with latest digital marketing trends & tools Other Details: Job Type: Full-time Growth Opportunities: Performance-based incentives & training