Illustrator / Character Designer

Role Overview: You will be responsible for designing playful and expressive illustrations that resonate with the brand's youthful, feel-good aesthetic. Your main task will be to create visuals that can be seamlessly integrated across digital and physical platforms, including social media and product packaging. Additionally, you will collaborate closely with the core brand and marketing team to ensure creative alignment and develop a unique visual identity element that connects emotionally with the Gen Z audience. Key Responsibilities: - Design playful and expressive illustrations in line with the brand's aesthetic - Create visuals that can be used across digital and physical platforms - Collaborate with the core brand and marketing team to ensure creative alignment - Develop a unique visual identity element that resonates with the Gen Z audience - Showcase a portfolio of soft, stylish, or character-driven illustrations - Prior experience working with Gen Z, feminine, or lifestyle brands - Proficient in tools such as Procreate, Adobe Illustrator, or Clip Studio Paint - Possess a sense of humor, sensitivity, and talent for visual storytelling - Preference given to candidates with experience in wellness, self-care, or personal care brand projects - Familiarity with translating illustrations into packaging, merchandise, or social media assets is an advantage Qualifications Required: - Portfolio showcasing soft, stylish, or character-driven illustrations - Prior experience working with Gen Z, feminine, or lifestyle brands - Proficiency in tools such as Procreate, Adobe Illustrator, or Clip Studio Paint - Experience in wellness, self-care, or personal care brand projects preferred - Ability to illustrate cozy, plushy, or emotive characters is a plus Please submit your portfolio along with a brief description of your style and interests via email to ecotrail.innovation@gmail.com with the subject line "Illustrator Application [Your Name]".,