About the job: Key Responsibilities: 1. Plan, execute, and manage social media calendars across Instagram, LinkedIn, and other relevant platforms 2. Create engaging in-house content - including reels, stories, carousels, and basic video edits 3. Coordinate product shoots, influencer content, and campaign assets 4. Assist in campaign ideation and performance tracking 5. Monitor trends and competitor activity to keep our content fresh and relevant 6. Collaborate with design, sales, and product teams to ensure brand consistency and alignment 7. Work with creative marketing agencies on briefs and deliverables 8. Assist in vendor coordination for timely execution of marketing collaterals 9. Support in planning and executing brand events, trade shows, and consumer activations 10. Write short-form content such as social media captions, taglines, emailers, and campaign copy 11. Support in drafting product descriptions and basic website content Who can apply: Only those candidates can apply who: have minimum 1 years of experience Salary: ₹ 3,50,000 - 4,00,000 /year Experience: 1 year(s) Deadline: 2025-09-07 23:59:59 Other perks: Informal dress code, 5 days a week, Health Insurance Skills required: Social Media Marketing, Facebook Marketing, Creative Writing, Email Marketing, Video Making, Content Marketing, English Proficiency (Spoken), English Proficiency (Written) and Instagram Marketing Other Requirements: Up to 1 year of experience in a similar Social Media/Brand/Marketing role A creative mindset with a passion for storytelling and visual aesthetics Hands-on with Canva, InShot, CapCut, or similar tools Comfortable appearing in or directing content (if needed) Good communication skills and an understanding of brand voice Bonus: Interest in sustainability, gardening, or lifestyle brands About Company: IFFCO Urban Gardens is a green initiative by IFFCO, offering comprehensive urban gardening solutions tailored for modern homes, residential communities. With a curated portfolio of eco-friendly plant nutrition, Potting mixes, high-performance tools, and easy-to-use accessories, the brand enables seamless green integration in urban settings. Designed to meet the evolving needs of city living, IFFCO Urban Gardens provides scalable, sustainable, and ready-to-adopt solutions, making it the ideal partner for gardening enthusiasts and green thumbs to promote greener, healthier environments.
Company Description IFFCO Urban Gardens is a leader in providing innovative and sustainable plant care solutions for urban spaces. Our products cater to the needs of urban gardeners and communities, making plant care accessible, efficient, and eco-friendly. From plant food to soil conditioners, we offer a comprehensive range of solutions to promote healthy and vibrant plant growth. Role Description We’re looking for a dynamic and creative - Social Media Marketing Executive to join our growing team. This role is perfect for someone with a flair for storytelling, a good aesthetic sense, and hands-on experience in content creation across digital platforms and a marketing bend-of-mind. 🌿 Digital & Social Media Marketing Plan, create, and manage content across social media platforms (Instagram, Facebook, LinkedIn, YouTube, etc.) aligned with brand tone and marketing objectives. Collaborate with design and content teams (in-house/agency) to deliver engaging visual and video content. Manage social media calendars, engagement, and performance tracking. Support influencer collaborations and digital partnerships. Monitor trends and suggest creative ideas to enhance brand presence and engagement. 🪴 Offline Marketing & Events Assist in planning and executing brand events, exhibitions, and on-ground activations (e.g., garden fairs, nursery collaborations, workshops). Coordinate with vendors, event partners, and internal teams for seamless execution. Support in-store branding and POS (Point of Sale) material requirements. Collect event insights, customer feedback, and participation reports for evaluation. 🌼 Brand & Communication Support Contribute to campaign planning and execution across digital and offline media. Coordinate with the sales team for local marketing support and BTL activities. Ensure consistent brand voice and identity across all touchpoints. Assist in internal brand communication, marketing collaterals, and PR initiatives. 🧠 Desired Skills & Qualifications Bachelor’s degree in Marketing, Mass Communication, or related field. 2+ years of experience in social media, brand marketing, or digital communication. Strong understanding of social media trends, tools, and analytics. Basic knowledge of photography, reels, and creative content planning. Excellent communication and coordination skills. A passion for plants, sustainability, and lifestyle branding is a big plus! 🌱 Why Join Us? Work with a brand that blends creativity with purpose Opportunity to learn and grow in a fast-paced environment Friendly team, flexible culture, and hands-on learning 💰 CTC: ₹4-4.5 LPA Interested candidates can send your resume to: harjas.manral@aquagt.in