Job Description: Marketing Executive Position: Marketing Executive Department: Marketing & Business Development Location: — Hyderbad Ameerpet Company: ICA Edu Skills / Hyderbad Ameerpet Role Overview: The Marketing Executive is responsible for promoting the institute’s training programs, building brand visibility, generating leads, connecting with colleges, and ensuring smooth coordination between students and the centre. The role focuses on both field and digital marketing activities to drive admissions and awareness. Key Responsibilities: 1. Lead Generation & Outreach Visit colleges, degree institutes, junior colleges, and tuition centers for tie-ups. Conduct seminars, workshops, and presentations. Collect student data (leads) and maintain records. Promote Employability Tests (ET) and job fairs. 2. Marketing & Branding Execute on-ground marketing campaigns (posters, banners, flyers). Support digital promotions: WhatsApp broadcasting, social media posts, video testimonials. Create awareness about ICA programs, job support, and certification. 3. Student Interaction Explain course offerings to students and guide them on career-related queries. Coordinate with the counselling team for walk-ins and follow-ups. Build rapport with students to increase conversions. 4. Event Coordination Plan and execute job fairs, ET tests, campus drives, and placement events. Manage crowd handling and student registration during events. 5. Reporting & Documentation Maintain daily visit reports (DVR). Track leads, enquiries, and conversions. Submit weekly/monthly marketing performance updates. Required Skills & Competencies Strong communication & presentation skills Basic computer knowledge (Excel, WhatsApp, data entry) Confidence in public speaking Good relationship-building ability Comfortable with fieldwork and travel Positive attitude & target-oriented mindset Qualifications 12th Pass / Graduate (B.Com / BA / BBA preferred) Freshers can apply Experience in marketing, sales, or education sector is an added advantage Job Types: Full-time, Fresher Pay: ₹20,000.00 - ₹25,000.00 per month Work Location: In person
Job Description: Marketing Executive Position: Marketing Executive Department: Marketing & Business Development Location: — Hyderbad Ameerpet Company: ICA Edu Skills / Hyderbad Ameerpet Role Overview: The Marketing Executive is responsible for promoting the institute’s training programs, building brand visibility, generating leads, connecting with colleges, and ensuring smooth coordination between students and the centre. The role focuses on both field and digital marketing activities to drive admissions and awareness. Key Responsibilities: 1. Lead Generation & Outreach Visit colleges, degree institutes, junior colleges, and tuition centers for tie-ups. Conduct seminars, workshops, and presentations. Collect student data (leads) and maintain records. Promote Employability Tests (ET) and job fairs. 2. Marketing & Branding Execute on-ground marketing campaigns (posters, banners, flyers). Support digital promotions: WhatsApp broadcasting, social media posts, video testimonials. Create awareness about ICA programs, job support, and certification. 3. Student Interaction Explain course offerings to students and guide them on career-related queries. Coordinate with the counselling team for walk-ins and follow-ups. Build rapport with students to increase conversions. 4. Event Coordination Plan and execute job fairs, ET tests, campus drives, and placement events. Manage crowd handling and student registration during events. 5. Reporting & Documentation Maintain daily visit reports (DVR). Track leads, enquiries, and conversions. Submit weekly/monthly marketing performance updates. Required Skills & Competencies Strong communication & presentation skills Basic computer knowledge (Excel, WhatsApp, data entry) Confidence in public speaking Good relationship-building ability Comfortable with fieldwork and travel Positive attitude & target-oriented mindset Qualifications 12th Pass / Graduate (B.Com / BA / BBA preferred) Freshers can apply Experience in marketing, sales, or education sector is an added advantage Job Types: Full-time, Fresher Pay: ₹20,000.00 - ₹25,000.00 per month Work Location: In person