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The Coca-Cola Company logo
Director Media, Marketing The Coca-Cola Company

14.0 - 18.0 years

0 Lacs

haryana

On-site

The Media Operations Lead role at our organization is at the forefront of driving strategic media initiatives and innovations to enhance TCCC's engagement with consumers. As a strategic thinker, you will play a key role in leading the planning and execution of media strategies across all Owned, Earned, Shared, and Paid media channels. Collaborating with various stakeholders such as brand marketers, creative partners, public relations, customer teams, and bottling partners, you will determine the optimal allocation of brands" direct marketing expenses (DME) to establish best-in-class consumer connections. This role reports directly to the Senior Director, Marketing Integrated Marketing Experi...

Posted 2 months ago

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