1. Market Execution: Develop and execute global GTM strategies for business services around content supply chain including but not limited to Trust & Safety. Conduct market analysis to identify key trends, opportunities, and competitive positioning. Drive the execution of GTM plans, ensuring timely and successful launch of new services and solutions. 2. Business Development & Client Engagement: Collaborate with customers and internal stakeholders to develop customized solutions around Trust & Safety and other Services around end-to-end content supply chain including creation, moderation, distribution, and monetization. Increase share of wallet in existing accounts, and acquire new logos as per targets. 3. Solutioning and Presales Support: Provide strategic support in presales activities, including crafting solution frameworks, defining value propositions, and engaging with clients to present tailored solutions. 4. Stakeholder Collaboration: Work closely with account teams / client partners to position Content Service offerings in both proactive and reactive opportunities. Develop and support strategic sales initiatives, including crafting compelling value propositions and sales pitches. Engage with customers and partners to gather feedback and insights to inform GTM strategies. 5. Performance Measurement: Provide regular reports and updates to senior leadership on GTM performance and market Identify areas for improvement and innovation in GTM strategies. 6. Team Development & Leadership: Oversee the recruitment, training, and professional development of the team. Provide mentorship and subject matter expertise, ensuring high performance and alignment with organizational goals. Qualifications & Skills: Minimum of 7 years of experience in go-to-market strategy and execution, preferably leadership role within media industry in content / creative roles. Minimum 5 years of experience in content strategy, Trust & Safety, or related fields. In-depth knowledge of Trust & Safety landscape, value chain, content types, moderation methods and compliance requirements. Good working knowledge of tools, technologies and platforms for Trust & safety services. Proven expertise in content supply chain management. Bachelors or Masters degree in a relevant field (e.g., Advertisement & Marketing, Communications, Business Administration. Preferred Qualifications: Any Graduate Key Skills : a) Minimum 7 years of experience in developing and executing global GTM (Go-To-Market) strategies for business b) In-depth knowledge of Trust & Safety landscape, value chain, content types, moderation methods c) Any Graduate
