231 Hotjar Jobs - Page 7

Job Title: Site Speed Specialist Position Summary The Site Speed Specialist is responsible for ensuring optimal website performance, including load times, responsiveness, and overall user experience. This role involves in-depth analysis of performance metrics, identification of bottlenecks, and implementation of technical improvements to boost speed and efficiency. The goal is to enhance user satisfaction and improve search engine rankings through superior site performance. Key Responsibilities 1. Performance Analysis & Monitoring Use tools such as Google Lighthouse, GTmetrix, WebPageTest, and New Relic to benchmark and monitor site performance. Track real-time metrics using Google Analytics, Hotjar, and APM solutions. Conduct periodic performance audits to identify opportunities for optimization. 2. Optimization Strategies Collaborate with development teams to improve front-end and back-end performance. Work with DevOps to ensure that deployment processes do not negatively impact performance. Recommend and implement optimization techniques such as code minification, image compression, lazy loading, and CDN integration. Support the adoption of advanced techniques including HTTP/3, efficient caching strategies, and server-side enhancements. 3. Diagnosis & Troubleshooting Identify the root causes of slow page load times, such as render-blocking resources, inefficient scripts, or heavy database queries. Deliver actionable, technically sound recommendations for performance improvements. 4. Cross-Functional Collaboration Partner with UX/UI designers, developers, SEO experts, and content teams to align performance efforts with business goals. Translate technical findings into clear, non-technical language for diverse stakeholders. 5. Documentation & Reporting Produce detailed performance reports with benchmarks, improvements, and suggested next steps. Maintain documentation of processes, tools used, and optimization practices for future reference. 6. Industry Awareness Stay updated on the latest trends, tools, and best practices in web performance and optimization. Evaluate and recommend emerging technologies or frameworks to enhance performance. Qualifications & Skills Required Bachelors degree in Computer Science, Web Development, or equivalent practical experience. Strong knowledge of web performance metrics including TTFB, FCP, LCP, CLS, and TBT. Hands-on experience with performance analysis tools like Lighthouse, GTmetrix, Pingdom, or Dynatrace. Proficiency in HTML, CSS, JavaScript, and familiarity with frameworks such as React, Angular, or Vue.js. Strong analytical and troubleshooting abilities. Preferred Experience with DevOps practices and deployment pipelines. Certifications in web performance or related domains. Effective communication and project management skills. Familiarity with server-side optimization (e.g., Node.js, PHP, Ruby). Understanding of SEO principles and how they intersect with site performance. Key Performance Indicators (KPIs) Measurable reduction in average page load times. Improved Lighthouse scores (mobile and desktop). Enhanced Core Web Vitals metrics (LCP, CLS, FID/TBT).

Job Location: Gurgaon Last Updated On: 28 May 2025 Work Experience: 2+ Years Job Description Are you passionate about building digital products that impact millions? Want to become a decision-maker in products in the Auto-Industry? Golden opportunity for aspiring Product Managers to work with one of the leaders who owns and operates multiple high-traffic, content-driven platforms in the automobile , astrology , gadgets , and B2B tech space. This is more than just a job — it's your launchpad into the digital product ecosystem . What You Will Learn End-to-End Product Management : From concept to launch, learn how real products are built, optimized, and scaled. Market Research & User Feedback Loops : Develop a customer-first mindset and data-driven thinking. Product Strategy & Roadmapping : Get involved in planning product lifecycles, features, and growth strategies. Cross-functional Team Coordination : Work directly with engineers, UI/UX designers, marketers, and founders. Analytics & KPIs : Understand product success metrics using tools like GA4, Hotjar, Mixpanel, and more. Your Responsibilities Assist in defining product vision and feature roadmap. Collaborate with UI/UX teams to ensure great user experiences. Coordinate sprints, review user feedback, and monitor product releases. Conduct competitive analysis and market benchmarking. Write clear and actionable product requirement documents (PRDs). Constantly look for user pain points and recommend improvements. Ideal Candidate Profile Freshers/Interns looking to build a career in Product Management OR 0–3 years of experience in tech/operations/business/analytics Strong interest in tech, user behavior, and solving real-world problems Good communication skills and basic knowledge of tools like Excel, Notion, Trello, or Jira Bonus: Exposure to tech startups or freelance product gigs Why This Role Is Special Learn by Doing : Real work on real products — not just shadowing! Career Acceleration : Exposure to multiple domains (Auto, Gadgets, Astrology, B2B) Mentorship : Work closely with experienced Founders and senior PMs Don't miss out on our Social media updates! Click here to view our latest LinkedIn post!

We are looking for a proactive, results-driven Performance Marketing Manager who will own campaign success across clients , translate business objectives into marketing outcomes, and lead execution in collaboration with freelancers and in-house teams. This is a strategic + client-facing role ideal for someone who thrives on data, understands platforms deeply, and can manage multiple projects with high accountability. Responsibilities: Campaign Strategy & Execution: Plan and implement high-performance ad campaigns across Google Ads, Meta Ads , and other relevant platforms (LinkedIn, YouTube, etc.) Define full-funnel strategy across TOFU, MOFU, BOFU Set clear goals for lead generation, ROAS, CAC, and lifetime value Client Relationship & Consultation: Directly interface with clients to understand business goals, translate into media plans, and guide ongoing improvements Own onboarding, expectation management, and ongoing reporting Regularly advise clients on campaign adjustments, CRO, creative optimization, and revenue opportunities Performance & Optimization: Track and interpret key performance metrics (CTR, CPC, CVR, CPL, ROAS, etc.) Proactively identify and resolve performance bottlenecks Recommend A/B tests across ads, landing pages, and funnel structure Cross-Functional Leadership: Collaborate with content, design, and development teams to execute strategy Manage and coordinate freelancers or junior resources to ensure campaign quality Set up internal SOPs and scalable workflows for campaign operations Platform Expertise: Stay current on platform algorithm changes and apply best practices Handle pixel tracking, attribution, audience targeting, and retargeting strategies Implement conversion tracking across channels and troubleshoot discrepancies Requirements: Must-Haves: 3-5 years of experience in performance marketing with direct exposure to Google Ads and Meta Ads Proven success managing multiple client campaigns simultaneously Strong understanding of ad platforms, audience segmentation, tracking, and optimization Experience working in or with service businesses, B2B or ecommerce (Shopify experience is a plus) Ability to independently manage strategy, client communication, and execution oversight Technical & Analytical: Comfortable reading and interpreting analytics tools (GA4, Meta Ads Manager, Google Ads, Looker Studio) Hands-on knowledge of Pixel setup, UTM tracking, attribution models Skilled in A/B testing, performance forecasting, and using performance data to make decisions Soft Skills: Strong communication and stakeholder management skills Able to take ownership and drive projects end-to-end with minimal supervision Strategic mindset and problem-solving orientation Bonus: Knowledge of CRO frameworks and tools (Hotjar, Clarity, etc.) Familiarity with AI tools, automation workflows, or marketing integrations (e.g., HubSpot, Zapier) Google Ads and/or Meta Blueprint certifications Job Types: Full-time, Permanent Pay: From ₹50,000.00 per month Benefits: Health insurance Provident Fund Schedule: Day shift Work Location: In person

About the role: As a Product Analyst , you will play a critical role in helping us build data-driven, user-centric features on the BotPenguin platform. You will work closely with Product Managers, Design, Engineering, Marketing, and Customer Success Teams to analyze user behavior, validate feature performance, and uncover growth opportunities through actionable insights. This is an exciting opportunity to join a high-growth product team and influence strategic decisions at the intersection of data, product design, and customer experience. What you need for this role: Education: Bachelor’s degree in Computer Science, Business Analytics, Engineering, Statistics, or related field. Experience: 1–3 years of experience in a product or data analyst role within a SaaS or tech product environment. Technical Skills: Strong expertise in MongoDB and data visualization tools (e.g., Tableau, Power BI, Metabase). Familiarity with Google Analytics, Mixpanel, Hotjar, or other product analytics platforms. Hands-on experience working with Excel/Google Sheets, building dashboards, and extracting user insights. Knowledge of product lifecycle, user funnels, A/B testing, and cohort analysis. Bonus: Exposure to Python, R, or basic scripting for data processing. Soft Skills: Excellent analytical and problem-solving skills. Strong communication and storytelling abilities—able to translate data into strategic insights. Proactive attitude with a willingness to own initiatives and drive improvements. Keen interest in product design, user experience, and tech innovation. What you will be doing: Collaborate with Product Managers to define key metrics, success criteria, and feature adoption benchmarks. Analyze platform usage, customer behavior, and market data to discover pain points and opportunity areas. Generate and maintain weekly/monthly product reports and dashboards for cross-functional teams. Design and evaluate A/B tests, feature rollouts, and experiments to improve user engagement and retention. Work with the Engineering team to ensure accurate data tracking and event instrumentation. Monitor product KPIs and proactively raise red flags for anomalies or unexpected trends. Participate in roadmap discussions, contributing insights backed by data. Assist in user segmentation and support marketing and CS teams with insights for personalized communication and retention strategies. Assist on any other related to the product development or management if required. Top reasons to work with us: Lead the architecture and evolution of a fast-growing AI product used globally. Be part of a cutting-edge AI startup driving innovation in chatbot automation. Work with a passionate and talented team that values knowledge-sharing and problem-solving. Growth-oriented environment with ample learning opportunities. Exposure to top-tier global clients and projects with real-world impact. Flexible work hours and an emphasis on work-life balance. A culture that fosters creativity, ownership, and collaboration. Job Type: Full-time Pay: ₹400,000.00 - ₹700,000.00 per year Schedule: Day shift Fixed shift Ability to commute/relocate: Mohali, Punjab: Reliably commute or planning to relocate before starting work (Required) Experience: product or data analyst: 1 year (Required) Work Location: In person

Job Title: Site Speed Specialist Position Summary The Site Speed Specialist is responsible for ensuring optimal website performance, including load times, responsiveness, and overall user experience. This role involves in-depth analysis of performance metrics, identification of bottlenecks, and implementation of technical improvements to boost speed and efficiency. The goal is to enhance user satisfaction and improve search engine rankings through superior site performance. Key Responsibilities 1. Performance Analysis & Monitoring Use tools such as Google Lighthouse, GTmetrix, WebPageTest, and New Relic to benchmark and monitor site performance. Track real-time metrics using Google Analytics, Hotjar, and APM solutions. Conduct periodic performance audits to identify opportunities for optimization. 2. Optimization Strategies Collaborate with development teams to improve front-end and back-end performance. Work with DevOps to ensure that deployment processes do not negatively impact performance. Recommend and implement optimization techniques such as code minification, image compression, lazy loading, and CDN integration. Support the adoption of advanced techniques including HTTP/3, efficient caching strategies, and server-side enhancements. 3. Diagnosis & Troubleshooting Identify the root causes of slow page load times, such as render-blocking resources, inefficient scripts, or heavy database queries. Deliver actionable, technically sound recommendations for performance improvements. 4. Cross-Functional Collaboration Partner with UX/UI designers, developers, SEO experts, and content teams to align performance efforts with business goals. Translate technical findings into clear, non-technical language for diverse stakeholders. 5. Documentation & Reporting Produce detailed performance reports with benchmarks, improvements, and suggested next steps. Maintain documentation of processes, tools used, and optimization practices for future reference. 6. Industry Awareness Stay updated on the latest trends, tools, and best practices in web performance and optimization. Evaluate and recommend emerging technologies or frameworks to enhance performance. Qualifications & Skills Required Bachelors degree in Computer Science, Web Development, or equivalent practical experience. Strong knowledge of web performance metrics including TTFB, FCP, LCP, CLS, and TBT. Hands-on experience with performance analysis tools like Lighthouse, GTmetrix, Pingdom, or Dynatrace. Proficiency in HTML, CSS, JavaScript, and familiarity with frameworks such as React, Angular, or Vue.js. Strong analytical and troubleshooting abilities. Preferred Experience with DevOps practices and deployment pipelines. Certifications in web performance or related domains. Effective communication and project management skills. Familiarity with server-side optimization (e.g., Node.js, PHP, Ruby). Understanding of SEO principles and how they intersect with site performance. Key Performance Indicators (KPIs) Measurable reduction in average page load times. Improved Lighthouse scores (mobile and desktop). Enhanced Core Web Vitals metrics (LCP, CLS, FID/TBT).

*Please Read the Below JD Before Applying to this Job Position* Who We’re Looking For: You’re a digital marketer who’s not just executing—but thinking, optimizing, and owning results. You want the freedom to experiment, build performance funnels, and be the go-to growth mind in a lean, agile team. What You’ll Own: End-to-end performance marketing (Meta, Google, LinkedIn, YouTube) Building and optimizing high-converting landing pages & funnels Running A/B tests and improving ad creatives/copy Deep data analysis, campaign forecasting, and budget optimization Collaborate with founders, design, and sales to align marketing and business goals What You Bring: Proven success with high-ROI campaigns (show us what you’ve done!) Advanced understanding of audience segmentation & retargeting Experience with CRO tools (e.g. Hotjar, VWO) and automation (Zapier, Make) Ability to write conversion-focused copy and brief designers effectively Soft Skills: Takes ownership and delivers outcomes Loves experimenting and sharing learnings Doesn’t wait for direction—asks “what’s next?” Growth Path: Lead role in 6–12 months based on performance. Freedom to build your own mini-team/squad. About Dbuzzz: Dbuzzz is a dynamic IT & Digital Marketing Agency helping brands grow with innovative strategies. We specialize in performance marketing, social media management, SEO, and content marketing. Join us and be part of a fast-growing agency where learning never stops! Show more Show less

Sr. UI/UX Designer Job Description Reporting to: Design Lead Experience required: 3-4 years' of experience in core UI UX Responsibilities: ● Ability to communicate with different departments (BD, Developers & Project Managers). ● Create user-centred designs by considering competitors' analysis, data, and technical constraints/opportunities. ● Quickly and thoroughly create user flows, wireframes, design mockups, and prototypes to effectively conceptualise new ideas. ● Stay up to date with competitor products, their features, and industry trends in order to incorporate them into the design process. ● Perform UI/UX audits and tests to iterate over existing designs and optimise the customer/user experience on a recurring basis. ● Working closely with developers to see your design was thorough in development. ● Ability to create seamless design systems KPIs: ● Design at least 5 websites/landing page in a year Skills required: ● Understanding of HTML, CSS, Back-end Development logics and SEO ● Strong communication & time management skills ● Strong attention to detail with an analytical mind and problem-solving attitude ● Prototyping, Wireframing, Visual Design, User Research Tools to master: Primary: ● Figma ● Adobe XD Secondary: ● Google Analytics ● Hotjar ● Microsoft Clarity ● Google Docs, Slides, Sheets | Excel, Word, Powerpoint Job Type: Full-time Pay: ₹396,376.73 - ₹1,362,874.59 per year Schedule: Day shift Experience: UI UX design: 3 years (Required) Location: Lower Parel, Mumbai, Maharashtra (Preferred) Work Location: In person

About the role: As a Product Analyst , you will play a critical role in helping us build data-driven, user-centric features on the BotPenguin platform. You will work closely with Product Managers, Design, Engineering, Marketing, and Customer Success Teams to analyze user behavior, validate feature performance, and uncover growth opportunities through actionable insights. This is an exciting opportunity to join a high-growth product team and influence strategic decisions at the intersection of data, product design, and customer experience. What you need for this role: Education: Bachelor’s degree in Computer Science, Business Analytics, Engineering, Statistics, or related field. Experience: 1–3 years of experience in a product or data analyst role within a SaaS or tech product environment. Technical Skills: Strong expertise in MongoDB and data visualization tools (e.g., Tableau, Power BI, Metabase). Familiarity with Google Analytics, Mixpanel, Hotjar, or other product analytics platforms. Hands-on experience working with Excel/Google Sheets, building dashboards, and extracting user insights. Knowledge of product lifecycle, user funnels, A/B testing, and cohort analysis. Bonus: Exposure to Python, R, or basic scripting for data processing. Soft Skills: Excellent analytical and problem-solving skills. Strong communication and storytelling abilities—able to translate data into strategic insights. Proactive attitude with a willingness to own initiatives and drive improvements. Keen interest in product design, user experience, and tech innovation. What you will be doing: Collaborate with Product Managers to define key metrics, success criteria, and feature adoption benchmarks. Analyze platform usage, customer behavior, and market data to discover pain points and opportunity areas. Generate and maintain weekly/monthly product reports and dashboards for cross-functional teams. Design and evaluate A/B tests, feature rollouts, and experiments to improve user engagement and retention. Work with the Engineering team to ensure accurate data tracking and event instrumentation. Monitor product KPIs and proactively raise red flags for anomalies or unexpected trends. Participate in roadmap discussions, contributing insights backed by data. Assist in user segmentation and support marketing and CS teams with insights for personalized communication and retention strategies. Assist on any other related to the product development or management if required. Top reasons to work with us: Lead the architecture and evolution of a fast-growing AI product used globally. Be part of a cutting-edge AI startup driving innovation in chatbot automation. Work with a passionate and talented team that values knowledge-sharing and problem-solving. Growth-oriented environment with ample learning opportunities. Exposure to top-tier global clients and projects with real-world impact. Flexible work hours and an emphasis on work-life balance. A culture that fosters creativity, ownership, and collaboration. Job Type: Full-time Pay: ₹400,000.00 - ₹700,000.00 per year Schedule: Day shift Fixed shift Ability to commute/relocate: Mohali, Punjab: Reliably commute or planning to relocate before starting work (Required) Experience: product or data analyst: 1 year (Required) Work Location: In person

Location : Thane Employment Type : Full-Time Experience Level : 2-3 years About the Role We are looking for a results-driven Performance Marketer who specializes in Meta (Facebook/Instagram) and Google Ads , with a proven track record in lead generation and running high-converting digital campaigns . This role demands both strategic thinking and hands-on execution to drive measurable ROI across various funnels and industries. Key Responsibilities Plan, launch, and optimize paid ad campaigns across Meta (Facebook, Instagram) and Google Ads (Search, Display, YouTube) Design and execute lead generation strategies with high conversion goals Build full-funnel performance strategies (awareness, consideration, conversion) Conduct A/B testing for ad creatives, targeting, landing pages, and CTAs Monitor campaign performance using platform dashboards, Google Analytics, and conversion tracking tools Create and manage audience segmentation, custom audiences, lookalikes, and remarketing lists Collaborate with design and content teams to develop high-performing creatives and landing pages Ensure optimal spend efficiency while achieving KPIs like CPL , CPA , ROAS , and conversion rates Stay current with industry trends, algorithm changes, and best practices Deliver detailed performance reports and insights to stakeholders or clients Must-Have Skills & Experience 2–5 years of experience running performance campaigns on Meta Ads and Google Ads Demonstrated success in lead generation and high-converting campaign strategies Strong knowledge of pixel setup , event tracking , Google Tag Manager , and UTM parameters Proficient in campaign optimization for cost efficiency and ROI Deep understanding of audience funnels and attribution models Data-driven mindset with strong analytical and reporting skills Experience with Google Analytics 4 , Meta Events Manager, and CRM integrations Preferred (Nice to Have) Google Ads & Meta Blueprint certifications Experience with server-side tracking (Conversion API) Familiarity with tools like Looker Studio, HubSpot, Hotjar, etc. What We Offer Competitive compensation with performance bonuses Flexible work environment or remote option Opportunities to lead campaigns across diverse industries Learning & upskilling support To Apply : Email your resume and a portfolio of past campaigns with key metrics to shweta@mediamiles.in or call on +91 86556 65134 to get an interview with us.! Show more Show less

Key Responsibilities: Plan and execute digital marketing strategies across platforms (Google Ads, Meta Ads, LinkedIn Ads, etc.) Manage SEO/SEM, email marketing, content marketing, and social media campaigns. Analyze web traffic metrics using tools like Google Analytics, Search Console, and Hotjar. Optimize landing pages and user funnels to improve conversion rates. Conduct keyword research, competitive analysis, and A/B testing. Manage and grow social media presence across Instagram, LinkedIn, Twitter, etc. Collaborate with design, content, and sales teams to align campaigns with business goals. Monitor performance and prepare regular reports with actionable insights. Requirements: Bachelor’s degree in Marketing, Business, or related field. Proven work experience as a Digital Marketer or similar role. Strong knowledge of SEO/SEM, Google Ads, Meta Business Suite, and analytics tools. Experience with email marketing platforms (Mailchimp, Klaviyo, etc.). Hands-on with tools like Google Analytics, Google Tag Manager, and social media schedulers. Creative mindset with an eye for design and storytelling. Strong analytical skills and data-driven thinking. Job Types: Full-time, Permanent Pay: Up to ₹70,000.00 per month Schedule: Day shift Supplemental Pay: Performance bonus Ability to commute/relocate: Surat, Gujarat: Reliably commute or planning to relocate before starting work (Preferred) Application Question(s): Mention your current location Work Location: In person

We’re hiring a performance-driven, data-oriented, and creatively strategic Growth Marketer to drive customer acquisition and pipeline acceleration. This is a high-impact role focused on measurable outcomes, where your work directly influences marketing-sourced revenue and sales velocity. You’ll be empowered to design, test, and scale campaigns that move metrics, not just generate noise. Key Responsibilities Growth Strategy and Campaign Execution Plan and launch multi-channel Ad campaigns across Google, LinkedIn, content syndication, and email. Define audience segmentation and campaign journeys across ICPs and geographies. Lead the implementation of ABM (Account-Based Marketing) plays and conversion-optimized journeys. Run playbooks for lead generation, brand awareness, and retargeting to feed top-of-funnel and accelerate mid-funnel interest. Demand Generation and Performance Marketing Own KPIs including MQL volume, CAC, CPL, ROAS, and contribution to pipeline. Run paid acquisition programs and manage budget allocations with a revenue-first mindset. Collaborate with design and content teams to ensure creative and copy are optimized for performance. Funnel Analytics and Optimization Track, analyze, and report on the entire marketing funnel from lead to revenue. Set up and optimize tracking systems using tools like GA4, HubSpot, Hotjar, and Looker Studio. Run A/B and multivariate experiments on ads, CTAs, landing pages, and lead flows to improve conversion rates. MarTech and Automation Use marketing automation tools (e.g., HubSpot, Clearbit, Zapier) to scale lead nurturing, scoring, and handoff to sales. Build, test, and iterate lifecycle workflows and multi-touch engagement programs. Ensure clean attribution, CRM hygiene, and cross-channel lead consistency. Sales Alignment and Pipeline Enablement Work closely with BDRs and AEs to convert demand into qualified pipeline. Build marketing campaign kits for sales outreach—templates, sequences, and talking points. Drive intent-based marketing and win-back campaigns for stalled or aged opportunities. Requirements 2–4 years of B2B SaaS experience in growth or demand generation, preferably in mid-market or enterprise segments. Proficiency in running paid campaigns (Google Ads, LinkedIn), marketing ops, and funnel analytics for the US market. Strong understanding of buyer journeys, GTM motions (inbound, outbound, ABM), and revenue marketing, and attribution models. Experience managing large campaign budgets and optimizing CAC and pipeline ROI. A builder’s mindset—comfortable with testing, failing, iterating, and scaling what works. What You’ll Gain Clear ownership of high-impact campaigns tied to sales results. A fast-paced environment with the autonomy to run tests and scale winners. Direct exposure to sales, product, and leadership to influence growth strategy. Competitive compensation, performance-based incentives, and flexible work setup. If you're passionate about building growth engines that are as creative as they are accountable, we’d love to meet you. Show more Show less

Overview: We are looking for a dynamic and future-facing Group Project Manager to lead a multi-disciplinary pod comprising project managers/ executives, interns, and drive experience delivery with cross-functional experts across UI/UX, technology, SEO, analytics, and Martech. At IA, we are adopting AI at the core of our workflows. You will be responsible for the usage and adoption of AI tools and automation frameworks to optimise project efficiency, elevate delivery quality, and uncover incremental business opportunities for a defined set of clients. You will act as the operational and strategic business consultant of your pod, owning the end-to-end delivery lifecycle while championing data-driven decision-making and digital excellence. Key Responsibilities Project & Product Ownership Lead all stages of delivery across digital touchpoints (web, app, platforms) with UI/UX at the centre. Take full product ownership for key deliverables, driving measurable outcomes aligned with client KPIs. Translate client goals into actionable roadmaps and success metrics across UI, tech, and performance tracks. AI-First Delivery Workflows Champion the integration of AI tools into day-to-day operations (e.g., task automation, estimation, design QA, content generation, SEO audits, usability testing). Train and mentor the team on best AI practices and tools like ChatGPT, Figma AI, Jasper, SEMRush, GA4, and others. Continuously evaluate and implement new AI technologies to improve workflow velocity and reduce delivery costs. Client Strategy & Growth Serve as the senior client partner for your pod, driving business discussions, retention, and expansion. Identify growth opportunities within existing accounts, leveraging data and AI insights to recommend new initiatives. Lead strategic check-ins, reviews, and roadmap alignment sessions with clients. Cross-Functional Team Leadership Manage a pod of junior PMs/ Executives, interns, and matrixed resources from design, tech, content, SEO, and analytics. Create sprint plans, assign tasks, and track dependencies with clear accountability across workstreams. Foster a culture of ownership, curiosity, experimentation, and psychological safety. Quality, Efficiency & Innovation Drive on-time, in-scope, high-quality deliverables by combining agile project management with AI augmentation. Implement QA processes and AI validation layers for testing and feedback loops. Systematise post-project retrospectives to identify learnings and feed them back into the delivery model. Performance Analysis & Campaign orchestration Implement, monitor and report qualitative and quantitative insights about the brand and digital assets using, but not limited to: - Analytics – GA, AA Behaviour Analytics – HotJar, MS-Clarity and the likes Martech/ Journey Analytics – MoEngage/ WebEngage, etc. eCommerce Analytics – Journey and Business Analytics using any of the platforms Delivering business intelligence to the internal teams as well as clients Continuous improvement and optimization process implementation for digital assets Qualifications & Experience Bachelor’s degree in Computer Science, Design, Digital Marketing, Business, or related fields. 8+ years of experience in a digital agency, UI/ UX and technology boutique agency, consulting environment, with proven delivery across web, product, and platform initiatives. 3+ years in a client-facing leadership role managing cross-functional teams. Deep knowledge of UI/UX processes and craft strategies, product management, SEO, analytics, and martech tools. Deep knowledge of digital marketing technology ecosystems, including but not limited to: - CMS – Open Source/ Enterprise (Drupal, Umbraco, WordPress, Magento, Sitecore and Adobe Martech – WebEngage, MoEngage, Sitecore Personalise, Adobe Target and the likes Core Stacks – LAMP/ MS/ MERN Content Hub – DAM and Workflow Solutions Strong exposure to or hands-on use of AI tools in project management and delivery contexts. Excellent communication, documentation, and stakeholder management skills. Familiarity with agile methodologies, scrum frameworks, and productivity stacks (Asana, Notion, Jira, Figma, etc.). PMP, CSM, or equivalent certification is a plus. KPIs & Success Metrics Velocity improvement and efficiency gains via AI tool adoption Client satisfaction (NPS, feedback loops) Revenue growth and retention for assigned accounts, and pitch success rate on pitches assigned On-time, on-budget and on-quality project delivery across your pod Team capability development and internal upskilling Show more Show less

About the role: We are seeking a motivated SEO Specialist to join our team. This role offers hands-on experience in planning and executing digital marketing campaigns across various channels. The ideal candidate will assist in implementing strategies to enhance brand visibility and engagement. What You Need for this Position: Bachelor’s degree in Marketing, Communications, Business, or a related field (preferred). Proven experience in digital marketing roles and a basic understanding of digital marketing concepts such as SEO, social media, and email marketing. Excellent written and verbal communication skills with a creative flair. Analytical mindset with the ability to interpret social media metrics and optimize strategies accordingly. Strong written and verbal communication skills. Proficiency in Microsoft Office suite and familiarity with SEO Tools (such as Ahrefs, Semrush, Moz, etc.). Strong understanding of Analytical tools such as Google Search Console, Google Analytics 4, Microsoft Clarity/Hotjar, etc. Ability to work independently, manage multiple tasks, and meet deadlines. What You Will Be Doing: Assist in planning and executing digital marketing campaigns, including SEO, SMO, email marketing, social media, and display advertising. Collaborate with the marketing team to design, build, and maintain our social media presence. Apply SEO best practices to enhance website visibility. This includes optimizing on-page elements such as meta tags, headings, and content, conducting keyword research that aligns with content strategy, and link building. Conduct keyword research to identify opportunities for improving search engine rankings. Implement keywords strategically in content and metadata to enhance SEO performance. Managing high-quality content for social media platforms, blogs, and websites. Ensure content is optimized for SEO and aligns with the company’s brand voice and goals. Utilize analytics tools such as Google Analytics to track and measure the effectiveness of digital marketing efforts. Generate reports on website traffic, campaign performance, and other key performance indicators. Brainstorm and contribute to new and creative growth strategies for digital marketing initiatives. Work with internal teams to create landing pages and optimize user experience (UX). Utilize analytical skills to evaluate customer experience across multiple channels and touchpoints. Stay updated with the latest trends, tools, and best practices in digital marketing and SEO. Top Reasons to Work with Us: Join a fast-paced team of like-minded individuals who share the same passion as you with whom you'll tackle new challenges every day. Work alongside an exceptionally talented and intellectual team, gaining exposure to new concepts and technologies. Enjoy a friendly and high-growth work environment that fosters learning and development. Competitive compensation package based on experience and skill. Job Type: Full-time Pay: ₹400,000.00 - ₹1,100,000.00 per year Benefits: Health insurance Provident Fund Schedule: Day shift Supplemental Pay: Quarterly bonus Ability to commute/relocate: Mohali, Punjab: Reliably commute or planning to relocate before starting work (Required) Education: Bachelor's (Preferred) Experience: SEO: 5 years (Required) Work Location: In person

Company Description Scrum Digital is a digital transformation company offering marketing solutions, software development, and startup consulting. With over 6+ years of experience, we have successfully delivered over 150 projects across various industries. Our services include web & mobile app development, e-commerce solutions, SAAS, digital marketing, and AI solutions to drive measurable success from inception to continuous improvement. Role Description This is a full-time, on-site position based in Jaipur , ideal for a creative and data-driven marketer with a passion for performance and branding. The Digital Marketing Executive will be responsible for planning, executing, and optimizing multi-channel marketing strategies to improve brand awareness, lead generation, and online engagement. Key Responsibilities: Plan and implement integrated digital marketing campaigns across SEO, SEM, SMM, and email Manage company and client social media accounts with a focus on growth and engagement Optimize websites for search engines (SEO) and manage Google Ads campaigns Create, curate, and manage high-quality content for web and social platforms Perform conversion rate optimization (CRO) and landing page A/B testing Analyze marketing data using tools like Google Analytics , Search Console , and others Collaborate with design and development teams for consistent user experience (UX/CX) Monitor industry trends and propose new ideas to drive results Qualifications & Skills: Bachelor's degree in Marketing, Communications, or a related field 1–3 years of experience in a digital marketing role preferred Strong verbal and written communication skills Proven expertise in SEO, SEM, Google Ads, and Meta Ads Experience with web analytics tools (e.g., Google Analytics, Hotjar, Ahrefs, SEMrush) Proficiency in managing social media campaigns (Facebook, Instagram, LinkedIn, etc.) Basic knowledge of content management systems (e.g., WordPress) Understanding of conversion funnels and lead nurturing techniques Ability to analyze metrics and draw actionable insights A proactive mindset with strong organizational and time-management skills Show more Show less

Company Overview: CashKaro is India’s #1 cashback platform, trusted by over 25 million users! We drive more sales for Amazon, Flipkart, Myntra, and Ajio than any other paid channel, including Google and Meta. Backed by legendary investor Ratan Tata and a recent $16 million boost from Affle, we’re on a rocket ship journey—already surpassing ₹300 crore in revenue and racing towards ₹500 crore. EarnKaro , our influencer referral platform, is trusted by over 500,000 influencers and sends more traffic to leading online retailers than any other platform. Whether it’s micro-influencers or top-tier creators, they choose EarnKaro to monetize their networks. BankKaro , our latest venture, is rapidly becoming India’s go-to FinTech aggregator. Join our dynamic team and help shape the future of online shopping, influencer marketing, and financial technology in India! Role Overview: We're looking for seasoned UX/UI Designers from Lead to Manager level who can envision and elevate our marketing campaigns and digital experiences . The ideal candidate should have 5+ years of experience in product design, with a proven track record of driving significant impact through innovative design systems and data-driven decision-making. Key Responsibilities: Strategic UX Leadership: Own the UX lifecycle for CashKaro and EarnKaro marketing campaigns, aligning designs with business KPIs (e.g., conversions, retention). Ideate and implement high-impact features to address drop-offs, activation hurdles, and other friction points in the user journey. Build and execute hypothesis-driven UX strategies using data-backed insights and lean methodologies. Design Systems & Governance: Oversee the design system lifecycle, including tokenization, component creation, and asset standardization across platforms. Manage atomic design principles to ensure scalability and consistency in the design language. Collaborate with engineering to maintain design-to-dev parity, ensuring pixel-perfect implementation. Research & Data-Driven Insights: Lead qualitative research initiatives such as usability studies, user interviews, and heuristic evaluations. Collaborate with product and data teams to analyze funnel metrics, user behaviors, and session recordings, identifying actionable insights. Own the design analytics dashboard, mapping key user journeys to track Product Innovation & Collaboration: Drive R&D sprints to prototype and test usability enhancements and experimental features. Partner with product teams to map out MVPs, prioritize backlog items, and align Retention & Activation Optimization: Design personalized user flows that cater to different audience segments, focusing on retention and re-engagement. Create design strategies and interactions that reduce churn and improve activation rates. Drive engagement improvement of new and lapsed users by. Team Management & Mentorship: Manage task prioritization and delivery timelines within a POD-based agile workflow. Mentor designers on interaction design principles, design heuristics, and career growth. Define quarterly OKRs/KPIs for the design team and track progress. Competitive Intelligence: Benchmark competitors’ UX practices and identify gaps to inform feature differentiation. Conduct competitive teardown analyses, proposing innovative solutions to drive product advantage. Must-Have Skills: UX Strategy & Information Architecture: Experience in crafting end-to-end user journeys, site maps, and wireflows. Design System Expertise: Advanced knowledge of token management, modular UI frameworks, and scalable components. Prototyping Tools: Proficiency with Figma, Sketch, or Adobe XD, including advanced component creation and team libraries. Data-Driven Decision Making: Strong analytical skills with tools like Mixpanel, Google Analytics, or Hotjar to map user behavior and inform design. Product Thinking: Strong grasp of Lean UX principles, MVP prioritization, and impact vs. effort analysis. Agile Workflow Mastery: Familiarity with tools like Jira, Asana, or Trello for sprint planning and cross-functional collaboration. Engagement/ Retention Focus: Knowledge of gamification techniques and lifecycle design to improve user engagement. Show more Show less

 About the Role: We are looking for a results-driven Senior Digital Marketing Manager to lead our end-to-end digital strategy and execution across both organic and paid channels. The ideal candidate will bring deep expertise in performance marketing, SEO, content, automation, and team leadership, preferably with a strong background in fintech. Key Responsibilities: Own the development and execution of integrated digital marketing strategies aligned with business goals. Develop short- and long-term marketing roadmaps for user acquisition, lead generation, and customer retention. Plan, execute, and optimize paid campaigns across platforms including Google Ads, Meta, LinkedIn, programmatic, and affiliate networks. Manage performance metrics such as CAC, ROAS, CPL, CTR, and conversion rates. Collaborate with data teams to create attribution models and insights-driven reporting. Oversee SEO, content marketing, and email automation strategies to drive sustainable growth. Lead the content strategy including blogs, whitepapers, videos, and social media. Utilize tools like Google Analytics, GA4, Data Studio, Mixpanel, and Hotjar to analyze performance. Continuously A/B test creatives, landing pages, and user flows. Work closely with Product, Sales, Design, and Engineering teams to align marketing efforts with overall business strategy. Qualifications: 6+ years of digital marketing experience, with at least 3 in a managerial role. Proven success in fintech marketing, especially in lending, BNPL, or credit products. (Preferred) Hands-on experience with ad tech platforms, CRM tools (e.g., HubSpot, Salesforce), and SEO tools (SEMrush, Ahrefs). Strong analytical and project management skills. Excellent communication and leadership capabilities. What We Offer: Competitive compensation and performance bonuses Opportunity to make a measurable impact in a fast-growing fintech Collaborative and inclusive team culture Show more Show less

We are hiring for our client based out at Janakpuri-West Delhi Job Title: Digital Marketing Expert Location: West Delhi Job Type: [Full-Time] Experience Level: 3-5 YEARS Salary Range: 20-40K Job Summary: We are seeking a highly skilled and results-driven Digital Marketing Expert to join our team. The ideal candidate will have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. You will work closely with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget. Key Responsibilities: Develop and execute comprehensive digital marketing strategies to drive traffic, engagement, and lead generation. Manage and optimize PPC campaigns (Google Ads, Bing Ads, etc.). Execute SEO strategy (on-page, off-page, and technical SEO). Plan, create, and execute email marketing campaigns. Manage social media platforms (Facebook, LinkedIn, Instagram, Twitter, etc.) and grow online communities. Monitor and analyze campaign performance using tools like Google Analytics, SEMrush, or similar platforms. Create engaging content for digital platforms including websites, blogs, and ads. Collaborate with design and development teams to optimize user experience. Stay current with digital marketing trends and potential new channels and strategies. Qualifications: Bachelor's degree in Marketing, Communications, or a related field. Proven experience (3+ years) in digital marketing. Solid knowledge of website analytics tools (e.g., Google Analytics, Hotjar). Experience with performance marketing, conversion optimization, and online customer acquisition. Proficiency in ad platforms such as Google Ads, Facebook Ads Manager, LinkedIn Ads, etc. Working knowledge of HTML, CSS, and CMS systems like WordPress is a plus. Strong project management and organizational skills. Excellent verbal and written communication skills. Preferred Skills: Google Ads and Analytics certifications. Experience with marketing automation tools (e.g., HubSpot, Mailchimp). Knowledge of CRM platforms like Salesforce or Zoho CRM. Ability to interpret data and trends to make strategic decisions. Job Type: Full-time Pay: ₹20,000.00 - ₹40,000.00 per month Schedule: Day shift Work Location: In person

UI/UX Designer/similar role designing tools: Figma,Adobe XD,Sketch or InVision web/mobile apps iOS/Android & layouts tools-user research & testing Maze, Hotjar, UsabilityHub portfolio showcasing UI/UX work and design thinking Contact Maya-9880516218

Job Description: · Analytical Skills – Proficiency in Google Analytics, Ahrefs, and Semrush. · Technical SEO Knowledge – Solid understanding of HTML, CSS, and JavaScript. · SEO Expertise – Experience with keyword research, on-page optimization, and content strategy. · Problem-Solving & Communication – Strong ability to collaborate with cross-functional teams. · Search Engine Knowledge – Familiarity with SEO best practices and algorithm updates. · CMS Experience – Familiarity with platforms like WordPress, AEM, or Drupal. · Link-Building & Content Performance Analysis – Experience in link-building strategies and social media content analysis. · Experience in process/rules of engagement and content types within Pharmaceutical medical communications is a plus · Experience in automating SEO reports and alerts using APIs and scripts. · Familiarity with heatmaps & session recording tools (Hotjar, Crazy Egg, Microsoft Clarity) for UX insights. · Knowledge of international SEO, multi-language strategies, and hreflang best practices. · Knowledge of GDPR, CCPA, and other data privacy regulations affecting SEO. Experience · 5+ years of professional experience · Experience working in an agency environment with proven experience navigating tight deadlines under pressure · Ability to recognize best practices · Proven self-starter that has managed projects in isolation Show more Show less

Join Our Team at Johori! Are you passionate about digital growth and excited to make a difference in the jewellery industry? Johori, a fast-growing jewellery brand, is looking for a dynamic Shopify & SEO Specialist to help elevate our e-commerce presence and accelerate our online growth. As a key member of our team, you’ll blend strategic marketing with hands-on Shopify development to enhance user experience, boost search engine visibility, and drive customer acquisition. Key Responsibilities: Develop and execute SEO strategies to increase organic traffic, improve search engine rankings, and enhance on-site performance. Manage and optimize our Shopify website — from custom theme edits and speed optimization to on-page SEO and UX improvements. Conduct in-depth keyword research, technical SEO audits, and competitor analysis. Optimize product pages, collections, landing pages, and blog content using SEO best practices. Collaborate with the content and design teams to launch growth experiments, improve user journeys, and increase conversion rates. Use tools like Google Analytics, Google Search Console, SEMrush, and Hotjar to analyze performance and guide decision-making. Identify and implement opportunities for link building, CRO (conversion rate optimization), and funnel improvements. Stay updated with the latest in SEO, Shopify trends, growth hacking, and performance marketing. Requirements: Bachelor’s degree in Marketing, Digital Media, E-commerce, or a related field. Proven experience with Shopify development (theme customization, speed optimization, app integrations). Strong foundation in SEO — both on-page and technical. Proficiency with tools like SEMrush, Ahrefs, Google Analytics & Google Tag Manager. A data-driven mindset with strong analytical skills and growth marketing instincts. Good understanding of UX/UI principles and how they relate to e-commerce performance. Excellent communication and problem-solving skills. Why Join Johori? Be part of a creative and growing brand in the jewellery space. Work on meaningful projects that directly impact brand visibility and revenue. Enjoy a collaborative, flexible, and driven work culture. If you’re a growth-focused marketer with a knack for Shopify and a love for digital trends, we’d love to meet you. Join Johori and help us shine brighter online. To apply, please send your updated CV and portfolio to gayatri@johori.com. Show more Show less

About AiSensy AiSensy is a WhatsApp based Marketing & Engagement platform helping businesses like Adani, Delhi Transport Corporation, Yakult, Godrej, Aditya Birla Hindalco., Wipro, Asian Paints, India Today Group Skullcandy, Vivo, Physicswallah, Cosco grow their revenues via WhatsApp. Enabling 100,000+ Businesses with WhatsApp Engagement & Marketing 400Crores + WhatsApp Messages done between Businesses and Users via AiSensy per year Working with top brands like Delhi Transport Corporation, Vivo, Physicswallah & more High Impact as Businesses drive 25-80% Revenues using AiSensy Platform Mission-Driven and Growth Stage Startup backed by Marsshot.vc, Bluelotus.vc & 50+ Angel Investors As a Product Designer at AiSensy , you will be responsible for designing intuitive, conversion-focused digital experiences for our mobile-first SaaS platform. You’ll collaborate closely with product managers, developers, and key stakeholders to deeply understand user needs and transform those insights into impactful product designs that drive user acquisition, engagement, and retention. This is an exciting opportunity to work on transformative projects and help shape the future of customer communication. Key Responsibilities: User-Centric Design : Craft engaging, user-focused interfaces across web and mobile platforms that enhance usability and delight. Wireframes & Prototypes : Use tools like Figma to create detailed wireframes, mockups, and interactive prototypes that clearly communicate design ideas. User Journey Mapping : Map and optimize user flows for both “happy” and “unhappy” paths to ensure seamless experiences from discovery to checkout. Collaborative Execution : Work closely with product, engineering, and marketing teams to ensure your design vision is implemented accurately and effectively. User Testing & Feedback : Conduct usability testing sessions, gather actionable feedback, and continuously refine designs based on insights. Design Strategy : Advocate for design consistency, accessibility, and UX best practices across teams. Data-Driven Improvements : Use qualitative and quantitative data to inform design decisions and measure the impact of your work. Industry Awareness : Stay up-to-date with the latest design trends, tools, and competitive product landscapes to maintain a high design standard. Qualifications: Must-Haves: 4+ years of experience in UI/UX or Product Design , preferably with SaaS platforms. Proficiency in Figma and Framer . Experience with tools like Sketch, Adobe XD, or InVision is a plus. Strong portfolio showcasing your process, UI skills, UX thinking, and measurable product impact. Demonstrated experience designing mobile-first and responsive web interfaces. Exceptional attention to detail and strong problem-solving abilities. Excellent communication skills and the ability to explain design decisions clearly. Ability to collaborate effectively in cross-functional teams and thrive in a fast-paced environment. Nice-to-Haves: Bachelor’s degree in Design, HCI, or related field (or equivalent practical experience). Experience working on growth-focused features like onboarding, conversion flows, or pricing pages. Familiarity with A/B testing and tools like Hotjar, Mixpanel, or Google Analytics. Why AiSensy? At AiSensy, we’re on a mission to revolutionize how businesses communicate with their customers through WhatsApp Marketing. We’re a close-knit, ambitious team that thrives on creativity, experimentation, and impact. We offer: A fast-paced, growth-oriented work environment. Opportunities to work on high-impact projects from Day 1. An open culture that encourages collaboration, learning, and innovation. Ready to Design the Future? Join AiSensy and help us craft seamless, delightful, and scalable user experiences that redefine how businesses engage their audiences. Show more Show less

• Company: Moris Media • Location: Remotely • Job Type: Full-time Moris Media is on the hunt for a seasoned UI/UX Designer to help transform our software into user-friendly products. This position involves working closely with product managers and engineers to create an intuitive, efficient, and enjoyable user experience for our website and upcoming products. Responsibilities: • Gather and evaluate user requirements in collaboration with product managers and engineers. • Illustrate design ideas using storyboards, process flows, and sitemaps. • Design graphic user interface elements such as menus, tabs, and widgets. • Build page navigation buttons and search fields. • Develop UI mockups and prototypes to clearly illustrate site functionality and appearance. • Create original graphic designs (e.g., images, sketches, tables). • Prepare and present rough drafts to internal teams and key stakeholders. • Identify and troubleshoot UX problems (e.g., responsiveness). • Conduct layout adjustments based on user feedback. • Adhere to style standards for fonts, colors, and images. Skills: • Knowledge in typography, iconography, layout, responsive design, and other UI design areas. • Experience building user interfaces for websites, mobile apps, and other visual formats. • Ability to create product wireframes and prototypes. • Familiarity with graphic design tools, programming languages, and other UI design technologies. • Strong communication and teamwork skills. • Empathy for users, particularly in designing inclusive and accessible experiences. • Analytical mindset with a focus on data-driven insights. • Mastery of prototyping tools like Adobe XD, Figma, and Sketch. • Familiarity with code editors like Bluefish, TextMate, and Brackets. • Experience with CMS platforms like WordPress, Squarespace, and Magento. • Skilled in visual and graphic design tools like Adobe Photoshop, Gravit Designer, and Pixlr. • Experience with user research tools like UsabilityHub, Hotjar, and Userlytics. Qualifications: • 3-5 years of experience in UX or UI design. • Familiarity with all stages of the product development process. • Master's degree in design, human-computer interaction, or a related field is a plus. • Proven portfolio of design projects. • BSc in Design, Computer Science, or a relevant field. Mandatory Requisites: • Laptop/desktop with upgraded configurations. • High-speed internet connection. • Excellent oral and written communication skills. • Flexibility to travel occasionally. • Strong telephonic skills. • Ability to manage tasks and work under pressure. Salary: Negotiable, based on overall profile, experience, personality, and skills. Job Location: Moris Media operates remotely, accommodating employees in diverse geographical time zones. Travel-related expenses will be reimbursed if required. Note: If you do not meet the experience criteria or do not possess advanced knowledge in design, we kindly request do not apply. https://www.morismedia.in/job/senior-uiux-designer-in-india Show more Show less

We're Hiring: Head of D2C (Ecommerce Website) 📍 Location: Mumbai | 🕒 Type: Full-Time | 💼 Experience: 5+ Years Are you passionate about building and scaling high-performing D2C websites? We’re looking for a strategic and hands-on Head of D2C to own the growth, performance, and customer experience of our ecommerce platform. 🔍 What You’ll Own: Full ownership of the D2C website (Shopify), including performance, UX, funnel optimization, and conversions Drive key metrics like CVR (Conversion Rate), AOV (Average Order Value), and LTV (Lifetime Value) through: A/B testing Customer behavior analysis Continuous UX/UI and performance optimization Collaborate closely with marketing to: Align traffic acquisition with sales funnels Build efficient retargeting and conversion flows Lead customer retention initiatives via: Email marketing WhatsApp automation Loyalty programs Review & referral strategies Ensure seamless backend integration with: Tech stack Customer experience tools Inventory and logistics systems Proactively identify bugs and manage platform issues with quick resolution Maintain high operational SLAs for: Order processing Support and issue resolution ✅ What We’re Looking For: 5+ years of hands-on experience in D2C ecommerce (beauty, FMCG, or lifestyle preferred) Deep expertise with: Shopify GA4 (Google Analytics) User behavior tools (e.g., Hotjar, Microsoft Clarity) Proven success in: Conversion rate optimization Funnel management Retention and engagement strategy Strong analytical mindset with the ability to: Interpret data Prioritize initiatives Execute for measurable outcomes Highly organized and process-driven with cross-functional ownership skills Growth-oriented and adaptable – someone who: Moves fast Solves problems Delivers results A builder’s mindset – treats the website like their own product and drives it like a founder Show more Show less

Position Title: Performance Marketing Manager Location: Mayapuri, Delhi Company: Tailorworks Private Limited Industry: Fashion / Luxury Apparel Role Summary: We are seeking a dynamic and data-driven Performance Marketing Manager to lead our digital advertising initiatives across Meta, Google, and LinkedIn platforms. The ideal candidate will be tech-savvy, creatively inclined, and experienced in fashion sales and marketing. This role requires a hands-on leader who can strategize, execute, and optimize performance campaigns to drive maximum lead generation and revenue. Key Responsibilities: Lead and manage a team of digital advertising professionals. Plan, execute, and optimize paid campaigns across Meta, Google, LinkedIn, and other key platforms. Strategize and manage full-funnel marketing campaigns tailored to fashion consumers. Conduct in-depth performance analysis using Google Analytics, Meta Business Suite, and other tools. Continuously A/B test ad creatives, landing pages, and CTAs for performance uplift. Track and improve KPIs including CPL, ROAS, CTR, and conversion rates. Collaborate with creative and design teams to build impactful ad content. Work closely with sales and product teams to align campaigns with revenue goals. Stay updated on the latest digital marketing trends, tools, and technologies. Required Skills & Qualifications: 5+ years of experience in performance marketing; preferably in the fashion or luxury industry. Proven track record of managing large-scale lead generation and ROI-focused campaigns. Deep knowledge of Meta Ads Manager, Google Ads, LinkedIn Campaign Manager. Strong proficiency in analytics and attribution tools (GA4, Hotjar, Meta Pixel, etc.). Creative mindset with the ability to translate brand identity into engaging ad campaigns. Leadership experience managing performance marketers or external agency teams. Tech-savvy, with a strong understanding of pixel setup, tracking, and API integrations. Preferred: Experience in high-ticket or luxury fashion products. Certification in Google Ads and Meta Blueprint. Hands-on with tools like HubSpot, Klaviyo, or other CRM/marketing automation platforms. Job Types: Full-time, Permanent Pay: ₹20,000.00 - ₹100,000.00 per month Benefits: Provident Fund Schedule: Day shift Fixed shift Work Location: In person Expected Start Date: 01/06/2025

Job Information Date Opened 05/26/2025 Job Type Full time Industry Technology Work Experience 1-3 years City Bangalore South State/Province Karnataka Country India Zip/Postal Code 560102 About Us Lifesight is a fast-growing SaaS company focused on helping businesses leverage data & AI to improve customer acquisition and retention. We have a team of 130 serving 300+ customers across 5 offices in the US, Singapore, India, Australia, and the UK. Our mission is to make it easy for non-technical marketers to leverage advanced data activation and marketing measurement tools that are powered by AI, to improve their performance and achieve their KPIs. Our product is being adopted rapidly globally and we need the best people onboard the team to accelerate our growth. Job Description Performance Marketing Specialist (2-3 years) Location : Bangalore Company Overview Lifesight is a fast-growing SaaS company focused on helping businesses leverage data & AI to improve customer acquisition and retention. We have a team of 130 serving 300+ customers across 5 offices in the US, Singapore, India, Australia, and the UK. Our mission is to make it easy for non-technical marketers to leverage advanced data activation and marketing measurement tools that are powered by AI, to improve their performance and achieve their KPIs. Our product is being adopted rapidly globally and we need the best people onboard the team to accelerate our growth. Position Overview The Performance Marketing Specialist is responsible for planning, launching and optimizing high-velocity paid campaigns that generate qualified pipeline and revenue for our SaaS product suite. What You’ll Do End-to-end campaign build, bid strategy, creative testing and conversion-rate optimization Keep a complete ownership of tracking leads via paid marketing and optimization of CAC Allocate and re-forecast spend daily/weekly to hit SQL, pipeline and revenue goals while safeguarding efficient CPA. Build dashboards, manage UTMs, ensure first-party data capture and present insights to leadership monthly. Requirements You are perfect for the role if you have... 2-3 years of performance marketing experience with B2B SaaS company. Proven ownership of >$30 k monthly ad spend (or equivalent annual budget). Deep platform expertise: Google Ads, LinkedIn Campaign Manager, Meta Ads, TikTok Ads, and Twitter/X Ads. Strong command of attribution, incrementality testing, and funnel analytics. Bonus skills: Programmatic OOH/DOOH and geotargeting. Negotiating newsletter swaps, sponsored segments and guest podcast appearances. B2B influencer identification and relationship management. CTV planning and buying experience for B2B audiences. Tool & Tech stack knowledge: Google Ads & SA360 · LinkedIn Campaign Manager · Meta Ads Manager · TikTok Ads Manager · Twitter Ads · Google Analytics 4 · Looker/Power BI · HubSpot/Salesforce · Segment/CDP · Heap/Amplitude · Hotjar · Tableau/Mode · PPC management scripts and automation (e.g., Optmyzr).