225 Hotjar Jobs - Page 4

SEO Content Writer - Revenue-Focused Content Strategy Experience: 1-2 Years About the job We are on a mission to increase SEO-driven revenue through compelling, high-impact content. As a Content Writer you will turn search intent into qualified traffic and conversions by crafting persuasive long-form articles, landing-page copy, and micro-copy, testing your work continuously, and refining it based on performance data. You will partner with design, product, and growth teams to ensure every word both engages and converts. Roles and Responsibilities: Own the SEO content strategy to drive organic traffic, engagement, and conversion across landing pages, blogs, and resource hubs. Write and test high-impact copy for homepages, product pages, CTAs, sales pages, and pillar articles. Develop a messaging framework rooted in user personas, pain points, and competitor analysis. Optimize content using A/B tests to identify what resonates best with our audience. Partner with designers and developers to ship search-friendly, high-converting web pages. Analyze CTR, bounce rate, dwell time, and conversions; iterate copy based on insights. Collaborate with SEO and paid teams to align messaging with traffic sources. Craft compelling headlines, taglines, meta descriptions, and product descriptions that improve engagement. Stay current on consumer psychology and SERP trends to create persuasive, action-driven copy. Continuously refine the brand voice for a consistent, revenue-focused online presence. What are the behavioral attributes that we are looking for? Strong storytelling ability with a direct focus on driving business outcomes. Data-driven mindset able to translate analytics into actionable content strategies. Relentless experimentation - always testing, optimizing, and improving messaging. Growth-oriented mindset with an eye for increasing conversion rates and revenue impact. Excellent collaboration skills to work cross-functionally with design, product, and marketing teams. Deep understanding of user psychology and the emotional triggers that drive purchasing decisions. Eligibility Criteria: 1-2 years of experience in SEO content writing, website content strategy, or conversion copywriting. Proven track record of increasing organic traffic and conversions through content optimization. Expertise in A/B testing tools, heatmaps, and analytics platforms (GA4, Hotjar, etc.). Strong writing and copy-editing skills with an eye for persuasive, action-oriented messaging. Experience collaborating with UX/UI designers, SEO specialists, and performance marketers. Familiarity with CRO principles and on-page SEO best practices. Ability to balance creativity with data-driven decision-making. Experience in SaaS, e-commerce, or high-growth startups is a plus. Show more Show less

About Artha Group Artha Group is a performance-first investment house managing over ₹1,250 crores (USD 150M+) across five fund platforms—including Artha Venture Fund, Artha Select Fund, and Artha Continuum Fund. We've backed 130+ companies (OYO Rooms, Rapido, Karza, Purplle), delivered 30+ exits, and operate a vertically integrated model that spans venture capital, renewables, and global fund-of-fund structures. We approach digital reputation with the same focus and precision as capital allocation—and we’re looking for someone who does the same. Role Overview We’re hiring a Digital Performance & Online Reputation Analyst to lead Artha’s digital performance, website analytics, and reputation ecosystem. This is a structured, metrics-first role focused on web traffic, click-through performance, search visibility, and lead attribution—not content creation or social media ideation. You’ll work closely with the social media and content teams but won’t be involved in post scheduling, caption writing, or content planning. Your primary responsibility is to ensure that all digital platforms—owned and earned—are accurate, optimized, and perform to expectations. Key Responsibilities Digital Infrastructure & Online Reputation Own and manage Artha’s web and reputation assets—websites, Google listings, Wikipedia entries, and public-facing platforms. Proactively monitor mentions, reviews, and brand visibility across digital touchpoints; flag reputation risks and coordinate mitigation. Ensure consistency of information across third-party sites, listings, and investment platforms. Analytics & Web Performance Optimization Implement and manage tools like Google Analytics, Search Console, Hotjar, and SimilarWeb to measure traffic and user behavior. Track metrics such as bounce rate, time on site, referral traffic, and exit pages to inform optimization decisions. Run structured monthly audits of Artha’s digital presence and report findings to the content, marketing, and leadership teams. Collaborate with external vendors and digital partners for campaign-level performance reviews and SEO/SEM initiatives. Conversion & Campaign Attribution Track the performance of lead generation funnels—understand what’s driving conversions and where drop-offs occur. Recommend UI/UX and messaging changes on websites to improve conversion rates and engagement. Align digital reporting with business goals—conversions, page performance, and retention metrics. What We’re Looking For Experience & Skills 3–5 years of experience in digital analytics, website management, or online reputation tracking, preferably in financial services, VC, or digital-first companies. Strong command of GA4, Search Console, SEO audits, and web traffic analysis tools. Exposure to technical SEO and campaign attribution across digital channels. Confident in preparing reports, identifying underperformance, and translating data into actionable recommendations. Mindset & Traits Analytical, structured, and self-motivated—comfortable owning performance reviews across multiple digital platforms. Not content-driven; focused on digital health, measurement, and system optimization. Clear communicator who values clarity, consistency, and attention to detail. Capable of working across teams while maintaining distinct ownership over digital infrastructure and measurement. Compensation Total Compensation: ₹12 LPA Fixed Annual CTC: ₹ 10,00,000 Annual Retention Bonus: ₹2,00,000 (paid at year-end, not performance-linked) Show more Show less

What You’ll Do Lead and manage the end-to-end UI/UX design process across web and mobile applications. Conduct user research, usability tests, and competitor analysis to inform design strategy. Create wireframes, prototypes, and high-fidelity visuals using Figma and other modern design tools. Collaborate with cross-functional teams including developers, product managers, and marketers. Build and maintain scalable design systems and reusable UI components. Ensure all designs are responsive, accessible, and aligned with brand guidelines. Design creative marketing visuals, animations, and video content for digital campaigns. Mentor junior designers and promote a design-first culture within the team. . Who You Are 4–8 years of experience in UI/UX design, with at least 1–2 years in a senior or lead role. Strong portfolio showcasing user-centered design solutions across platforms. Excellent understanding of design thinking, information architecture, and interaction design. Strong English communication skills – verbal and written – to clearly present ideas and feedback. Tools You'll Use UI/UX & Prototyping: Figma, Adobe XD, Sketch, InVision, Framer User Research & Analytics: Hotjar, Google Analytics, Maze, UserTesting.com Graphics & Multimedia: Adobe Photoshop, Illustrator, Premiere Pro, After Effects, Canva, LottieFiles Project & Documentation: Jira, Notion, Google Docs, Zeplin Bonus Points For Experience in SaaS, fintech, or e-commerce products Familiarity with HTML/CSS or front-end frameworks Experience with accessibility standards (WCAG) and performance optimization Why Join Us Opportunity to shape digital products used by thousands of users Work in a collaborative, open culture where your ideas are valued Access to modern design tools, workflows, and continuous learning resources Job Type: Full-time Pay: From ₹30,000.00 per month Schedule: Night shift Ability to commute/relocate: Namakkal, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required) Application Question(s): What is your level of proficiency in English? Are you willing to undergo a background check, in accordance with local law/regulations? We must fill this position urgently. Can you start immediately? How many years of work experience do you have with Figma (Software)? How many years of work experience do you have with Adobe Photoshop? How many years of work experience do you have with Adobe Premiere Pro? Education: Bachelor's (Required) Experience: UI/UX: 4 years (Required) Shift availability: Night Shift (Required) Work Location: In person Application Deadline: 13/06/2025

About Artha Group Artha Group is a performance-first investment house managing over ₹1,250 crores (USD 150M+) across five fund platforms—including Artha Venture Fund, Artha Select Fund, and Artha Continuum Fund. We've backed 130+ companies (OYO Rooms, Rapido, Karza, Purplle), delivered 30+ exits, and operate a vertically integrated model that spans venture capital, renewables, and global fund-of-fund structures. We approach digital reputation with the same focus and precision as capital allocation—and we’re looking for someone who does the same. Role Overview We’re hiring a Digital Performance & Online Reputation Analyst to lead Artha’s digital performance, website analytics, and reputation ecosystem. This is a structured, metrics-first role focused on web traffic, click-through performance, search visibility, and lead attribution—not content creation or social media ideation. You’ll work closely with the social media and content teams but won’t be involved in post scheduling, caption writing, or content planning. Your primary responsibility is to ensure that all digital platforms—owned and earned—are accurate, optimized, and perform to expectations. Key Responsibilities Digital Infrastructure & Online Reputation Own and manage Artha’s web and reputation assets—websites, Google listings, Wikipedia entries, and public-facing platforms. Proactively monitor mentions, reviews, and brand visibility across digital touchpoints; flag reputation risks and coordinate mitigation. Ensure consistency of information across third-party sites, listings, and investment platforms. Analytics & Web Performance Optimization Implement and manage tools like Google Analytics, Search Console, Hotjar, and SimilarWeb to measure traffic and user behavior. Track metrics such as bounce rate, time on site, referral traffic, and exit pages to inform optimization decisions. Run structured monthly audits of Artha’s digital presence and report findings to the content, marketing, and leadership teams. Collaborate with external vendors and digital partners for campaign-level performance reviews and SEO/SEM initiatives. Conversion & Campaign Attribution Track the performance of lead generation funnels—understand what’s driving conversions and where drop-offs occur. Recommend UI/UX and messaging changes on websites to improve conversion rates and engagement. Align digital reporting with business goals—conversions, page performance, and retention metrics. What We’re Looking For Experience & Skills 3–5 years of experience in digital analytics, website management, or online reputation tracking, preferably in financial services, VC, or digital-first companies. Strong command of GA4, Search Console, SEO audits, and web traffic analysis tools. Exposure to technical SEO and campaign attribution across digital channels. Confident in preparing reports, identifying underperformance, and translating data into actionable recommendations. Mindset & Traits Analytical, structured, and self-motivated—comfortable owning performance reviews across multiple digital platforms. Not content-driven; focused on digital health, measurement, and system optimization . Clear communicator who values clarity, consistency, and attention to detail. Capable of working across teams while maintaining distinct ownership over digital infrastructure and measurement. Compensation: Total Compensation: ₹12,00,000 Fixed Annual CTC: ₹ 10,00,000 Annual Retention Bonus: ₹2,00,000 (paid at year-end, not performance-linked) Show more Show less

Company: LYFnGO Technologies Location: Coimbatore Job Type: Full-time Experience: 0–1 Year (Freshers Welcome) About the Role: We are looking for a creative and detail-oriented UI/UX Designer (Fresher) to join our team. As a UI/UX Designer, you will assist in designing user interfaces and experiences for our digital products. You will work closely with developers, product managers, and senior designers to create intuitive, user-friendly, and engaging interfaces. Responsibilities: Assist in creating wireframes, prototypes, user flows, and mockups. Work with cross-functional teams to understand product requirements and user needs. Design visually appealing and consistent interfaces across web and mobile platforms. Conduct user research and usability testing to identify user pain points. Iterate designs based on feedback from users and internal stakeholders. Stay updated on current UI/UX trends and best practices. Requirements: Bachelor’s degree in Design, Computer Science, or a related field (or relevant certification/coursework). A strong portfolio showcasing UI/UX projects (college projects, internships, or personal work). Basic knowledge of design tools like Figma, Adobe XD, Sketch, or similar. Understanding of responsive and mobile-first design principles. Good communication skills and attention to detail. Ability to take feedback positively and work in a team environment. Nice to Have (Optional): Familiarity with HTML, CSS, and basic front-end concepts. Exposure to user research methods or tools like Maze, Hotjar, etc. Job Types: Full-time, Fresher Pay: ₹1,000.00 - ₹2,000.00 per month Schedule: Day shift Work Location: In person Expected Start Date: 06/12/2025

Job description Key Responsibilities: 1. Digital Marketing Strategy Development: Design and implement integrated digital marketing strategies aligned with company goals and objectives.- Define and optimize customer acquisition, conversion, and retention strategies.- Analyze market trends, competitor performance, and customer behavior to inform strategy. 2. SEO and SEM: Lead on-site and off-site SEO strategies to improve organic search visibility and rankings.- Plan and execute PPC campaigns across Google Ads, Bing, and other platforms.- Perform keyword research and track campaign performance, optimizing for the best ROI 3. Social Media Management: Manage and grow the company s social media presence across platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).- Develop content calendars, create engaging posts, and drive online community engagement.- Analyze social media metrics and adjust strategies to enhance engagement and follower growth. 4. Content Marketing: Oversee content creation and distribution across blogs, email campaigns, landing pages, and social media channels.- Collaborate with content writers and designers to create high-quality content that aligns with brand voice and resonates with target audiences.- Implement and oversee content performance analytics and A/B testing. 5. Email Marketing and Automation: Develop and manage email marketing campaigns, including newsletters, promotions, and lead nurturing.- Use email automation tools (e.g., Mailchimp, HubSpot) to optimize customer segmentation and campaign performance.- Monitor and report on email open rates, click-through rates, and conversions, optimizing campaigns based on data. 6.Paid Advertising (PPC, Display Ads, Retargeting): Lead the planning, execution, and optimization of paid advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.).- Monitor ad spend, bidding strategies, and ad performance to ensure maximum ROI.- Conduct A/B testing on ad creatives and landing pages for continuous improvement. 7 .Team Leadership and Collaboration: Lead and mentor a team of digital marketers, providing guidance and support for their personal and professional development.- Work closely with other departments (e.g., Sales, Creative, Product, etc.) 8. Brand and Reputation Management Ensure that all digital marketing activities reflect the company s brand voice and values.- Monitor online reputation and address any negative reviews or feedback on social media, review sites, and other digital platforms Skills Qualifications: Experience:5-7 years of experience in digital marketing, with a proven track record of driving online traffic, leads, and conversions. Experience with SEO, SEM, email marketing, social media marketing, content marketing, and paid advertising. Prior experience managing a team or leading projects is a plus. -Education: Bachelor s degree in Marketing, Business, Communications, or a related field. (Certifications in Google Analytics, AdWords, HubSpot, etc., are a plus.) Key Performance Indicators (KPIs): Increased website traffic, social media engagement, and email open rates. Higher conversion rates for digital ad campaigns and lead generation efforts. Improved SEO rankings and organic search performance. Measurable return on investment (ROI) for digital campaigns. Enhanced brand visibility and positive customer sentiment online. Technical Skills: Strong knowledge of Google Analytics, Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, and other digital marketing tools. Proficiency in content management systems (e.g., WordPress) and email marketing platforms (e.g., Mailchimp, HubSpot). Experience with A/B testing, website optimization tools (e.g., Hotjar, Optimizely), and data analysis. Creative and Analytical Mindset: Ability to blend creativity with data-driven decision-making. Strong problem-solving skills and a keen ability to interpret analytics and trends. Communication Collaboration Excellent written and verbal communication skills. Ability to work effectively in cross-functional teams and manage multiple projects at once. Additional Skills (Preferred): Experience with marketing automation platforms (e.g., Marketo, Pardot). Familiarity with customer relationship management (CRM) systems.

Job Title: SEO Executive Job Type: Full-Time ( CLIENT HANDLING ) Experience Required: –2 -6Years (Freshers with strong knowledge can also apply) Job Summary: We are looking for a dynamic and experienced SEO Executive who possesses a full-stack SEO skill set, including on-page, off-page, and technical optimization. The ideal candidate should also have hands-on experience with WordPress, Shopify, CRM systems, Google My Business (GMB), and Conversion Rate Optimization (CRO). This role demands a data-driven digital marketer who can strategize, implement, and analyze to maximize organic visibility and conversions. Key Responsibilities: ✅ On-Page SEO: Conduct keyword research, competitor analysis, and implement SEO strategies. Optimize meta tags, headings, URLs, image alt texts, and internal linking. Enhance content quality for readability, engagement, and search engine indexing. Work closely with content writers to ensure SEO-focused content strategy. ✅ Off-Page SEO: Build high-quality backlinks through ethical link-building strategies. Conduct outreach campaigns and maintain relationships with bloggers and webmasters. Monitor backlink profile and disavow toxic links. Use tools like Ahrefs, SEMrush, and Moz for off-page SEO analysis. ✅ Technical SEO: Perform technical audits using tools like Screaming Frog, Sitebulb, and DeepCrawl. Fix crawl errors, improve site speed, manage robots.txt and XML sitemaps. Implement schema markup for rich snippets. Ensure mobile-friendliness and Core Web Vitals compliance. ✅ CMS Management: Maintain and optimize websites built on WordPress and Shopify . Handle plugin management, theme customization, and performance optimization. Collaborate with developers to implement complex changes. ✅ CRM & Lead Tracking: Integrate and manage lead flow via CRM tools (HubSpot, Zoho, etc.). Monitor user behavior, segment leads, and optimize conversion funnels. Create automated workflows to nurture SEO leads. ✅ Google My Business (GMB): Optimize and manage GMB listings for multiple locations. Handle reviews, posts, Q&A, and local citations to improve local SEO. Track local search rankings and performance metrics. ✅ Conversion Rate Optimization (CRO): Analyze user behavior using heatmaps and A/B testing tools (Hotjar, Google Optimize). Create and test landing pages to boost conversions. Collaborate with design and dev teams to improve UX/UI. Required Skills: Proven experience in SEO, with strong knowledge of the latest algorithms and ranking factors. Proficiency in SEO tools (SEMrush, Ahrefs, Moz, Screaming Frog, GTmetrix, etc.). Working knowledge of HTML, CSS, and JavaScript basics. Strong analytical skills with experience using Google Analytics, GA4, Search Console, and Tag Manager. Good communication skills and ability to explain SEO insights clearly to stakeholders. Preferred Qualifications: Bachelor's degree Certifications in SEO, CRO, Google Analytics, or Digital Marketing (Google, HubSpot, etc.). Experience with Shopify SEO apps and WordPress SEO plugins like Rank Math or Yoast. Experience managing multi-location businesses on GMB. Job Type: Full-time Pay: ₹20,000.00 - ₹30,000.00 per month Schedule: Day shift Morning shift Weekend availability Work Location: In person

This role is for one of our clients Industry: Art / Creative - Product Designer Seniority level: Mid-Senior level Min Experience: 7 years Location: Bengaluru JobType: full-time We’re looking for a highly creative, user-obsessed Senior Product Designer to join our growing design team. In this role, you will be responsible for crafting exceptional digital experiences across our web and mobile platforms. You’ll lead high-impact design initiatives, partner closely with cross-functional teams, and help shape the future of our product ecosystem with thoughtful, scalable, and elegant design solutions. Key Responsibilities Strategic Design Leadership Own the end-to-end product design process—from discovery and ideation through prototyping, delivery, and iteration. Define a long-term design vision that aligns with business objectives and user needs. Champion a user-first mindset across teams and advocate for design excellence at every stage of development. User Research & Insight Lead generative and evaluative research to uncover user behaviors, needs, and pain points. Leverage usability testing, data analytics, and market research to inform product decisions and continuously improve experiences. Design for a global audience with an understanding of cultural nuances, especially in fintech and cross-border services. Cross-Functional Collaboration Partner with product managers, engineers, analysts, and business stakeholders to translate requirements into impactful designs. Actively contribute to roadmap planning, feature prioritization, and team rituals (e.g., sprint planning, retros). Mentor junior designers and contribute to fostering a collaborative and high-performance design culture. Design Systems & Consistency Maintain and evolve our design systems, component libraries, and UI patterns to ensure consistency and scalability. Uphold accessibility standards, responsive design best practices, and pixel-perfect execution across devices and platforms. Complex Problem Solving Tackle ambiguous design challenges and balance business, technical, and user constraints with creative thinking. Rapidly prototype and iterate based on feedback and performance metrics to deliver effective and elegant solutions. What You’ll Bring Experience : 6–10 years of experience designing for digital products in fast-paced, high-growth environments. Experience in fintech or global product design is a strong plus. Portfolio : A strong portfolio showcasing end-to-end product design work that demonstrates user-centric thinking and visual storytelling. Tool Proficiency : Mastery of modern design tools (e.g., Figma, Sketch, Adobe CC) and prototyping platforms (e.g., Framer, InVision). Research & Analytics : Hands-on experience conducting or synthesizing user research, and familiarity with data tools (e.g., Mixpanel, Hotjar, SQL basics) is a bonus. Design Systems : Experience maintaining or building scalable design systems. Communication : Strong verbal and written communication skills with the ability to clearly articulate design rationale to technical and non-technical stakeholders. Team Fit : A self-starter with a collaborative mindset who thrives in ambiguity and enjoys solving tough product challenges. Preferred Qualifications Experience working in startups or product-first companies. Understanding of financial products, compliance constraints, or transaction workflows. Exposure to frontend technologies (HTML/CSS/JS) is a plus but not required.

📢 Hiring: SEO & Performance Marketing Specialist – B2B Travel We’re a growing B2B travel company looking for a data-driven SEO & Digital Marketing Specialist to drive our online presence, optimize digital funnels, and lead paid marketing across channels. This role is ideal for someone with 2–4 years of experience in digital marketing, who understands the nuances of B2B buyer journeys and travel distribution networks. 🔍 Key Responsibilities 1. Website & Content Management Oversee updates and improvements on the company website (CMS-based). Ensure SEO-optimized, engaging content for destination pages, product categories, and B2B landing pages. Coordinate with design/content teams to keep the site aligned with campaigns and seasonal demand. 2. SEO Strategy & Execution Drive on-page, off-page, and technical SEO to improve organic visibility and rankings. Conduct B2B-focused keyword research and competitive audits. Improve page speed, structure, internal linking, and indexability. 3. Paid Media & Performance Marketing Plan, launch, and manage B2B lead-gen campaigns on Google, Meta, LinkedIn, and industry portals. Monitor CPL, ROI, and lead quality; optimize campaigns based on business conversion metrics. Set up remarketing, performance max, and funnel-based targeting. 4. Analytics & CRO Manage tracking via GA4, Search Console, GTM, and Hotjar. Build dashboards and measure KPIs such as traffic quality, bounce rate, MQLs, and CAC. Run A/B tests and improve conversion rates on forms, landing pages, and CTAs. 5. Digital Strategy & Stakeholder Collaboration Collaborate with product, tech, and sales teams to ensure messaging and targeting align with agent or distributor needs. Stay updated on trends in B2B marketing, travel platforms, and channel strategies. Present monthly performance reports with actionable insights for leadership. ✅ What We’re Looking For 2–4 years of hands-on experience in SEO, paid marketing, and content/web optimization. Experience in a B2B environment (travel, SaaS, or marketplace preferred). Proficiency in tools like Google Ads, Meta Ads, GA4, Tag Manager, Ahrefs/SEMrush, Data Studio. Clear understanding of lead-gen funnels and long-cycle decision making in B2B. Strong communication and project coordination skills. Show more Show less

Job Title: Performance Marketing Manager Location: Noida, India Department: Marketing Reports To: Head of Growth / CMO About Prune.co.in Prune is redefining how people connect digitally, offering telecom services like International eSIMs, India SIMs, and online bill payments—all under one platform. Our mission is to simplify digital connectivity and financial convenience for users across India. We are growing fast and looking for ambitious marketers to scale our impact. Role Overview We’re looking for an experienced and highly analytical Performance Marketing Manager who has worked with D2C brands or performance-driven digital agencies . This person will lead the performance marketing strategy across Meta, Google, DV360 , and other programmatic platforms, executing high-scale, pan-India campaigns to drive growth across Prune's product suite. Key Responsibilities Strategy & Planning Develop, manage, and execute full-funnel performance marketing campaigns across paid media platforms including Meta (Facebook, Instagram), Google Ads (Search, Display, YouTube), and DV360. Define KPIs for growth, ROAS, CAC, LTV, and other performance metrics across user acquisition and retention. Execution & Optimization Launch and optimize high-budget, pan-India campaigns tailored for diverse geographies, languages, and segments. Conduct rigorous A/B testing on creatives, audiences, placements, and landing pages to improve conversion metrics. Leverage customer insights and user journey data to refine targeting and messaging. Reporting & Analytics Build dashboards and detailed weekly/monthly performance reports. Analyze campaign performance using Google Analytics, Meta Insights, and CRM tools to continuously improve outcomes. Work with the product and design teams to optimize landing pages for better performance. Collaboration & Coordination Work closely with creative and content teams for high-performing ad copy and visual storytelling. Partner with tech and product teams to ensure data tracking, pixels, and attribution are functioning correctly. Coordinate with channel partners and agencies to maintain consistent campaign execution. Requirements Experience : 3–6 years in performance marketing, preferably with a high-growth D2C brand or digital agency. Expertise : Proven hands-on experience running campaigns on Meta Ads, Google Ads, and DV360. Strong understanding of performance marketing metrics, tracking, and attribution models. Experience in handling campaigns targeting Tier 1, Tier 2, and regional Indian markets. Tools : Google Ads Manager, Meta Business Suite, Google Analytics, DV360, Hotjar, Excel/Sheets. Bonus : Experience with vernacular campaigns and programmatic media buying. Preferred Attributes Results-oriented with a bias for action. Analytical mindset with strong Excel/data handling skills. Creative eye to evaluate ad creatives and messaging. Comfortable working in a fast-paced, startup environment. Why Join Us Be part of a purpose-driven brand transforming digital connectivity in India. Work with a high-energy, entrepreneurial team solving real customer problems. Opportunities to grow across verticals in a fast-scaling company. Show more Show less

About Beastlife: Beastlife is a fast-growing performance and wellness brand on a mission to redefine fitness for India. We don’t just sell protein—we build a culture around purpose, fuel, and hustle. If you’ve got the drive to build digital experiences that convert, we’ve got the ecosystem for you to thrive. Role Overview: We are looking for an analytical, creative, and proactive Shopify Store Manager to lead the end-to-end management of our Shopify-based D2C store. You’ll own the store performance, ensure smooth operations, and deliver a seamless customer journey that reflects the bold, no-BS vibe of Beastlife. Key Responsibilities: 🛒 Store Management & UX Manage and optimize our Shopify Plus store Implement landing pages, product pages, and collections that convert Monitor store speed, performance, and bugs 📦 Product & Inventory Ops Upload and manage SKUs, product bundles, and variant options Ensure pricing, inventory, and descriptions are accurate and updated Coordinate with supply chain and fulfillment teams for inventory syncing 📈 Sales & Conversion Optimization Implement A/B tests (offers, CTAs, layout) Work with performance marketing team to improve CRO Analyze heatmaps, funnels, and session recordings 🔧 Integrations & Tools Manage 3rd-party Shopify apps (reviews, upsells, subscriptions, etc.) Set up automation workflows (abandoned cart, post-purchase, etc.) Coordinate with developers for advanced customizations 📊 Reporting & Analytics Track daily/weekly sales, checkout behavior, drop-offs Report on key metrics: CR, AOV, CAC, LTV (in coordination with marketing) Use GA4, Shopify reports, and Hotjar/CrazyEgg What We’re Looking For: ✅ Minimum 1 years experience managing Shopify stores ✅ Strong understanding of eCommerce UX, CRO, and D2C funnels ✅ Hustle, ownership, and a beast mindset 💪 Why Beastlife: 🔥 Work with a young, high-performance team 🚀 Direct impact on revenue and growth 💼 Opportunity to scale a challenger D2C brand 💥 Fast-paced, no-politics, idea-first culture To Apply: Send your CV in my DM or Email Subject line: “Shopify Store Manager – [Your Name]” Show more Show less

seoClarity is the technology leader in Search Engine Optimization (SEO) marketing analytics, and our technology platform and services help the world’s best and biggest brands optimize their website content so they can be found online and connect to their customers. We are looking for a UI/UX Designer with a strong background in crafting seamless, user-centric digital experiences for B2B Enterprise SaaS platforms. With at least 3 years of professional experience, you will play a key role in shaping the user experience and visual interface of our industry leading marketing analytics platform. You’ll work closely with cross-functional teams, including product managers and developers, to deliver high-quality solutions that meet both user needs and business goals. What You Will Be Doing: Lead the design process from user research and discovery through wire framing, prototyping, and final UI design. Create user flows, journey maps, wireframes, prototypes, and high-fidelity visual designs. Conduct and apply findings from user research and usability testing to inform design decisions. Collaborate with product managers and developers to translate requirements into intuitive and visually appealing interfaces. Maintain design consistency across products by contributing to and evolving design systems and style guides. Advocate for user-centered design principles and accessibility best practices. Analyze and address feedback from stakeholders and users iteratively. Stay up-to-date with design trends, tools, and technologies. Requirements Required Qualifications: 3+ years of proven experience as a UI/UX Designer, preferably in a fast-paced or agile environment. Strong portfolio showcasing a range of digital projects, with clear examples of UI design, UX thinking, and problem-solving. Proficient in design and prototyping tools such as Figma, Sketch, Adobe XD, InVision, or similar. Strong foundation in design frameworks including Material UI, Bootstrap etc. Solid understanding of responsive design, mobile-first principles, and accessibility standards (e.g., WCAG). Good grasp of basic front-end development principles (HTML/CSS/JavaScript/React) to effectively collaborate with developers. Preferred Qualifications: Familiarity with animation/motion design (using tools like After Effects, Principle, or Figma Smart Animate). Experience with analytics tools like Hotjar, Google Analytics, or user behavior analysis platforms. Background in B2B, SaaS, e-commerce, or mobile app design projects. Show more Show less

Job Title : Web Developer (WordPress & Shopify) Job Type : Full-Time (On-Site) Working Hours : 9:30 AM – 6:30 PM Location : simada, surat Salary Range: ₹15,000 – ₹40,000 per month (Based on experience and skills) Experience Required : 2 to 4 years Qualification : Graduate in Computer Science, IT, or a related field Training Period : 1 to 3 Months (Based on skill level and onboarding performance) --- Job Overview: We are looking for a professional and motivated Web Developer with hands-on experience in WordPress and Shopify to join our in-house team. The ideal candidate should have a strong background in designing and developing high-converting eCommerce store websites with a focus on user experience, speed, mobile optimization, and sales performance. You must also be confident in meeting clients, understanding their business requirements, and translating those into functional, attractive, and responsive websites. --- Key Responsibilities: Design and develop websites using WordPress and Shopify platforms. Create conversion-focused eCommerce websites that drive sales and user engagement. Customize themes, templates, and plugins based on client needs. Work directly with clients to understand design preferences, functionality, and project goals. Build responsive, SEO-friendly, and performance-optimized websites. Collaborate with design and content teams to ensure alignment and consistency. Integrate payment gateways, shipping setups, and essential eCommerce features. Conduct QA, testing, and troubleshooting to ensure smooth performance. Stay updated with the latest web technologies, Shopify/WordPress features, and eCommerce trends. --- Required Skills: Proficiency in WordPress and Shopify development. Strong understanding of eCommerce user behavior and conversion optimization. basic knowledge of HTML, CSS, JavaScript, PHP, and Liquid. Experience in theme customization, app integration, and website speed optimization. Confident in communicating with clients and managing project requirements. Ability to multitask and deliver projects on deadline. --- Preferred Traits: Detail-oriented with a focus on UX/UI and sales-driven design. Confident in client interactions and presentations. Self-driven, reliable, and eager to improve during the training phase. Familiar with tools like Google Analytics, Hotjar, or similar for performance tracking. --- Benefits : Competitive fixed salary with growth opportunities. Exposure to a wide range of client projects and industries. Professional development and hands-on training. Creative work environment and team collaboration. Show more Show less

Job Title: Performance Marketing Executive Location: Chennai (On-site) Experience: 2 years Department: Digital Marketing Reports To: Founder / CEO Salary Range: ₹30,000 – ₹50,000 per month (based on experience) Job Overview: We’re looking for a result-driven Performance Marketing Executive to run and optimize marketing campaigns across digital platforms. You will be responsible for driving high-quality leads, improving ROAS, and scaling user acquisition for our SaaS product(s) and the complete range of products related to our Clients'. Key Responsibilities: Plan, execute, and optimize paid campaigns across Google Ads, Meta (Facebook/Instagram), and LinkedIn. Conduct A/B tests on ad creatives, audiences, and landing pages to improve conversion rates. Monitor daily campaign performance and report key metrics such as CTR, CPC, CPM, ROAS, and CAC. Collaborate with content / design teams for ad copy, creatives, and landing pages. Use tools like Google Analytics, Hotjar, and Tag Manager to analyze user behavior and make data-driven decisions. Manage budgets across multiple campaigns and ensure cost efficiency. Keep up to date with industry trends, algorithm changes, and platform updates. Deliver results. Requirements: Minimum 2 years of hands-on experience in digital performance marketing, preferably in a SaaS or tech environment. Proven track record of managing paid campaigns across Google, Meta, or LinkedIn. Strong understanding of conversion funnels, retargeting, and lead generation. Proficiency with tools like Google Ads Manager, Meta Ads Manager, Google Analytics, SEMRush and SimilarWeb. Good communication skills and a data-first mindset. Certification in Google Ads or Meta is a plus. Bonus Skills (Good to Have): Experience working with CRM/marketing automation tools like HubSpot, Zoho, or Mailchimp. Knowledge of SEO basics, email marketing, or content funnels. Familiarity with B2B SaaS buyer personas and lead scoring.

Job description About the job We are on a mission to optimize website conversions through compelling, high-impact messaging. As a Product Marketing Manager (PMM), you will drive revenue by crafting persuasive website copy, testing different messaging strategies, and continuously refining content based on performance data. This role is ideal for a conversion-focused copywriter with a strong grasp of digital marketing, A/B testing, and consumer psychology. You will work closely with design, product, and growth teams to ensure that every piece of website content not only engages users but also drives action. If you thrive on data-driven storytelling, experimentation, and turning words into revenue, this is the role for you! Roles and Responsibilities: Own the website copy strategy to drive conversion and engagement across key landing pages. Write and test high-impact copy for homepages, product pages, CTAs, and sales pages. Develop a messaging framework based on user personas, pain points, and competitor analysis. Optimize website content using A/B testing to identify what resonates best with our audience. Work with designers and developers to create high-converting web pages. Analyze performance metrics (CTR, bounce rate, conversions, etc.) and iterate copy based on insights. Collaborate with the SEO and paid marketing teams to align messaging with traffic sources. Craft compelling headlines, taglines, and product descriptions that improve user engagement. Stay on top of consumer psychology and behavioral trends to create persuasive, action-driven copy. Continuously refine the brand voice for a consistent, high-impact online presence. What are the behavioral attributes that we are looking for? Strong storytelling ability with a direct focus on driving business outcomes. Data-driven mindset with the ability to translate analytics into actionable content strategies. Relentless experimentation—always testing, optimizing, and improving messaging. Growth-oriented mindset, with an eye for increasing conversion rates and revenue impact. Excellent collaboration skills to work cross-functionally with design, product, and marketing teams. Deep understanding of user psychology and the emotional triggers that drive purchasing decisions. Eligibility Criteria: 3-6 years of experience in product marketing, website content strategy, or conversion copywriting. Proven track record of increasing website conversions through messaging and content optimization. Expertise in A/B testing tools, heatmaps, and website analytics (Google Analytics, Hotjar, etc.). Strong writing and copy-editing skills with an eye for persuasive, action-oriented messaging. Experience collaborating with UX/UI designers, SEO specialists, and performance marketers. Familiarity with CRO (conversion rate optimization) principles and best practices. Ability to balance creativity with data-driven decision-making. 8 .Experience working in SaaS, e-commerce, or high-growth startups is a plus. Show more Show less

About The Company Group Bayport is a rapidly growing global e-Commerce, B2B2C, B2B and B2C organization and an industry leader in print technology, operates in the United States, Canada, Australia, New Zealand, UK, and India through its family of brands – Banner Buzz, Covers & All, Vivyx Printing, Circle One, Giant Media, and Neon Earth. From full suites of trade show and small business marketing solutions to sophisticated outdoor living covers, signages and shades to eclectic personal accents and home decor, we help our customers, clients, and partners to make a personalized statement through customization. While our advanced technology and customer focus are certainly our salient attributes, our true strength comes from our team of 1800+ people. We are seeking exceptional talent across the board to join us in our exciting growth journey. For more about Group Bayport, please visit Website: https://groupbayport.com/about-us/ LinkedIn: https://www.linkedin.com/company/groupbayport/mycompany/ Job Description Develop and execute category strategies to drive business growth. Optimize product visibility, conversion rates and average order value Drive P&L, pricing optimization strategies Leverage analytics tools such as Adobe, GA, Hotjar to track and enhance performance Leading A/B tests for experimentation in order to evolve CR%, AOV. Spearhead customer journey improvements by tracking key metrics like CR%, ATC%, and cart conversion rates. Perform category, product, customer, pricing, and margin analysis and come up with actionable insights for us to take confident decisions Lead the launch of new categories and subcategories to expand product offerings. Collaborate with marketing, CX, analytics, and product teams to optimize PDPs and ensure a seamless customer experience. Implement targeted discounts and pricing strategies for website across different customer cohorts Develop cost-saving initiatives and negotiate with fulfillment providers to optimize logistics expenses. Show more Show less

𝗦𝗿. 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗪𝗿𝗶𝘁𝗲𝗿 | 𝗔𝗵𝗺𝗲𝗱𝗮𝗯𝗮𝗱 | 𝗨𝗞 𝘄𝗼𝗿𝗸𝗶𝗻𝗴 𝗛𝗼𝘂𝗿𝘀 𝗔𝗯𝗼𝘂𝘁 𝘁𝗵𝗲 𝗥𝗼𝗹𝗲: We’re seeking a skilled and creative Senior Content Writer to join our Ahmedabad team. You’ll take the lead in content creation across multiple platforms, helping define our brand voice and support business growth. Working closely with marketing, product, and design teams, you’ll deliver content that informs, engages, and converts. 𝗞𝗲𝘆 𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀: – Create and edit high-quality content for websites, blogs, white papers, case studies, emails, press releases, and social media – Build and implement content strategies aligned with marketing goals – Collaborate across teams to turn complex ideas into compelling copy – Conduct research on industry trends, competitors, and audience behavior – Ensure brand consistency, SEO best practices, and style alignment – Review and mentor junior writers or freelancers – Monitor content performance and provide data-driven insights 𝗥𝗲𝗾𝘂𝗶𝗿𝗲𝗺𝗲𝗻𝘁𝘀: – Bachelor's in English, Journalism, Communications, Marketing, or similar – 5–7 years of content writing experience in digital/B2B/B2C environments – Excellent written and verbal English skills – Diverse writing portfolio and SEO proficiency (SEMrush, Ahrefs, etc.) – Familiarity with CMS platforms (e.g., WordPress) – Strong editing, proofreading, and multitasking skills 𝗣𝗿𝗲𝗳𝗲𝗿𝗿𝗲𝗱 𝗦𝗸𝗶𝗹𝗹𝘀: – Experience with international clients (UK/US) and global audiences – Strong vocabulary for global-facing content – Confident communicator on client calls – Understanding of the tourism/tours & activities sector – Team management across time zones – Tools knowledge: Google Analytics, Search Console, Mailchimp, HubSpot, Hotjar, ESPs – Understanding of AI tools in content marketing – Balanced leadership and hands-on writing approach – Excellent project management and organization 𝗪𝗵𝗮𝘁 𝗪𝗲 𝗢𝗳𝗳𝗲𝗿: – Competitive salary based on skills and experience – 5-day week with flexible hours – Career growth and skill-building opportunities – Collaborative, modern office in Ahmedabad – Work with global brands and tourism clients 𝗛𝗼𝘄 𝘁𝗼 𝗔𝗽𝗽𝗹𝘆: Send a short cover letter, and 2–3 writing samples (preferably tourism-related) to bhavya@trikongroup.co.uk . Applications are reviewed on a rolling basis. Show more Show less

Job Title: Marketing Manager Experience Required: 3–5 Years Job Overview: We are looking for a proactive, results-driven Performance Marketing Manager who will own campaign success across clients, translate business objectives into marketing outcomes, and lead execution in collaboration with freelancers and in-house teams. This is a strategic and client-facing role , ideal for someone who thrives on data, understands platforms deeply, and can manage multiple projects with high accountability. Responsibilities Campaign Strategy & Execution Plan and implement high-performance ad campaigns across Google Ads, Meta Ads , and other platforms like LinkedIn, YouTube , etc. Define a full-funnel strategy across the TOFU, MOFU, and BOFU stages. Set and manage clear campaign goals such as lead generation, ROAS, CAC , and lifetime value . Client Relationship & Consultation Directly interface with clients to understand business goals, translate them into media plans, and guide ongoing performance improvements. Own client onboarding , expectation management, and ongoing reporting . Regularly advise clients on campaign adjustments, CRO, creative optimization , and revenue growth opportunities. Performance & Optimization Track and interpret key performance metrics such as CTR, CPC, CVR, CPL, ROAS , etc. Proactively identify and resolve performance bottlenecks . Recommend and manage A/B tests across ads, landing pages, and funnel structure. Cross-Functional Leadership Collaborate with content, design, and development teams to implementthe strategy. Manage and coordinate freelancers or junior resources to ensure campaign quality. Establish internal SOPs and scalable workflows for campaign operations. Platform Expertise Stay up-to-date on platform algorithm changes and apply best practices. Handle pixel tracking, attribution , audience targeting, and retargeting strategies . Implement conversion tracking across all channels and troubleshoot discrepancies. Requirements Must-Haves 3–5 years of experience in performance marketing, directly handling Google Ads and Meta Ads. Proven success in managing multiple client campaigns simultaneously. Strong understanding of ad platforms, audience segmentation, tracking , and optimization. Experience with service businesses, B2B , or ecommerce (Shopify experience is a plus). Ability to independently manage strategy, client communication , and execution oversight. Technical & Analytical Comfortable using tools like GA4, Meta Ads Manager, Google Ads , and Looker Studio . Hands-on knowledge of Pixel setup, UTM tracking , and attribution models . Proficient in A/B testing, performance forecasting , and using data to drive decisions. Soft Skills Strong communication and stakeholder management skills. Ability to take ownership and drive projects end-to-end with minimal supervision. Strategic mindset with strong problem-solving orientation . Bonus Knowledge of CRO frameworks and tools (e.g., Hotjar, Microsoft Clarity ). Familiarity with AI tools, automation workflows , or marketing integrations (e.g., HubSpot, Zapier ). Possession of Google Ads and/or Meta Blueprint certifications . Show more Show less

This role is for one of Weekday's clients Min Experience: 2 years Location: NCR JobType: full-time Requirements About the Role We are looking for an analytical, creative, and performance-driven Growth Marketer to join our dynamic marketing team. In this role, you'll play a key part in accelerating our user acquisition, retention, and engagement across various channels. You will be responsible for designing, executing, and scaling growth strategies that directly impact business metrics and help take our brand to the next level. The ideal candidate has a solid understanding of performance marketing, funnel optimization, and data analytics, with a knack for experimentation and a passion for uncovering new growth opportunities. If you're eager to contribute to a fast-moving startup or growth-stage company and are ready to wear multiple hats, we'd love to hear from you. Key Responsibilities Develop and implement multi-channel growth strategies across paid media, SEO, content, email marketing, and social media to drive user acquisition and lead generation. Manage paid campaigns on platforms such as Google Ads, Facebook Ads, LinkedIn, Instagram, and other relevant networks. Identify and test new channels and tactics to achieve business growth targets. Optimize the customer journey through conversion rate optimization (CRO), A/B testing, and personalized content strategies. Analyze campaign performance and website analytics using tools like Google Analytics, Mixpanel, or similar platforms to uncover insights and areas for improvement. Own KPIs such as CAC, ROAS, LTV, activation rates, and retention. Collaborate with design, content, product, and sales teams to align on messaging, offers, and campaigns that support company goals. Plan and execute email nurturing campaigns and lifecycle marketing strategies to boost engagement and reduce churn. Drive and manage partnerships, referral programs, and influencer campaigns as alternate growth levers. Monitor competitive landscape and market trends to stay ahead of industry benchmarks and adapt strategy accordingly. Qualifications & Skills 2+ years of hands-on experience in growth marketing or performance marketing roles, ideally in a startup or digital-first company. Proven track record of successfully scaling digital marketing campaigns and achieving measurable results. Strong understanding of paid media strategies, SEO, email marketing, and CRM platforms (HubSpot, Mailchimp, etc.). Proficiency with marketing tools and platforms such as Google Ads, Meta Business Manager, Google Analytics, Hotjar, etc. Familiarity with data visualization and analytics tools to translate insights into actionable strategies. Basic knowledge of HTML/CSS or working with developers/designers to create high-converting landing pages is a plus. Strong project management, communication, and cross-functional collaboration skills. Self-starter attitude with a growth mindset and willingness to experiment. Show more Show less

ABOUT TIDE At Tide, we are building a business management platform designed to save small businesses time and money. We provide our members with business accounts and related banking services, but also a comprehensive set of connected administrative solutions from invoicing to accounting. Launched in 2017, Tide is now used by over 1 million small businesses across the world and is available to UK, Indian and German SMEs. Headquartered in central London, with offices in Sofia, Hyderabad, Delhi, Berlin and Belgrade, Tide employs over 2,000 employees. Tide is rapidly growing, expanding into new products and markets and always looking for passionate and driven people. Join us in our mission to empower small businesses and help them save time and money. About Tide At Tide, we are building a finance & admin platform designed to save small businesses time and money. We provide our members with business accounts and related banking services, but also a comprehensive set of connected administrative solutions from invoicing to accounting. Launched in 2017, Tide is now the leading business financial platform in the UK with 575,000 SME members (10% market share) and more than 250,000 SMEs in India. Headquartered in London, Tide has over 1,800 Tideans across the UK, Bulgaria, India, Serbia, Romania, Ukraine and Germany. Tide is rapidly growing, expanding into new markets and always looking for passionate and driven people. Join us in our mission to empower small businesses and help them save time and money. About the team The Tide design team is integrated into a number of internal mission teams called Speedboats that aim to solve the most critical member problems. These speedboats are made up of Product managers, Engineers, UX Writers, UX Researchers, Data analysts and Marketing. Working in a collaborative way to discover, define and deliver value to our members in a continuous delivery process. Cross collaboration between speedboats is essential to ensure member journeys are seamless and well connected experiences. About the role You'll work collaboratively with a number of Product Managers, Technical Owners and senior stakeholders of a domain area to define strategic objectives and goals, in order to: Identify & prioritise product roadmap initiatives within a business area to define the biggest opportunities for Tide and its members De-risk these initiatives by working closely with research, product and engineering to best understand the problem to solve, building significant customer value Define how outcomes will be measured, success metrics and expected impact You'll drive the implementation of strategic initiatives, in order to: Deliver well considered, tested and validated outcomes that can be delivered in incremental ways, constantly bringing value to members Partnering with Product Engineering to ensure delivery is aligned with the vision Promote and continuously improve the ways of working to ensure quality experiences are deliver to our members Monitor customer impact and operational success, pivoting where needed in order to achieve desired outcomes You'll champion Design practices effectively to stakeholders at all levels at Tide, which will: Promote the value of Design thinking across Tide Encourage all members of your speedboat to engage and adopt a member-centric approach Showcase the talent, capabilities and achievements of the team in meeting Tide's strategic objectives You'll lead and mentor a small team of Product designers in different geographies across the globe, in order to: Create and grow a high-performing team that can use a variety of design methods to achieve brilliant results Lead and mentor the team to provide inspiration, and support Provide clear career development that have actionable goals to develop talent Maintain and promote a culture of continuous improvement and collaboration across the team What we are looking for Minimum 7 years of relevant experience in a comparable UX Design or Product Design role, ideally with scale up / start up experience in a SaaS company Led a small Product Design Squad or played a key role in the design of world-class product design and launch in a fast-growing company before In-depth knowledge of Product Design methodologies - esp. Design Thinking - across the full range of user-centred design activities Ability to simplify objectives and projects to deliver in the most efficient and high quality way, working closely with Product Management and Engineering to define product strategy and OKRs Proficiency in leading design reviews and the use of design tools such as Figma Experience in user testing and research methodologies Experience of working in an agile scale-up environment and comfortable with ambiguity Being data-driven in your approach, with experience of using tools like Looker, Heap, GA, Hotjar or similar to inform your design What you'll get in return: Self & Family Health Insurance Term & Life Insurance OPD Benefits Mental wellbeing through Plumm Learning & Development Budget WFH Setup allowance 15 days of Privilege leaves Tidean Ways of Working At Tide, we champion a flexible workplace model that supports both in-person and remote work to cater to the specific needs of our different teams. While remote work is supported, we believe in the power of face-to-face interactions to foster team spirit and collaboration. Our offices are designed as hubs for innovation and team-building, where we encourage regular in-person gatherings to foster a strong sense of community. TIDE IS A PLACE FOR EVERYONE At Tide, we believe that we can only succeed if we let our differences enrich our culture. Our Tideans come from a variety of backgrounds and experience levels. We consider everyone irrespective of their ethnicity, religion, sexual orientation, gender identity, family or parental status, national origin, veteran, neurodiversity or differently-abled status. We celebrate diversity in our workforce as a cornerstone of our success. Our commitment to a broad spectrum of ideas and backgrounds is what enables us to build products that resonate with our members' diverse needs and lives. We are One Team and foster a transparent and inclusive environment, where everyone's voice is heard. At Tide, we thrive on diversity, embracing various backgrounds and experiences. We welcome all individuals regardless of ethnicity, religion, sexual orientation, gender identity, or disability. Our inclusive culture is key to our success, helping us build products that meet our members' diverse needs. We are One Team, committed to transparency and ensuring everyone's voice is heard. You personal data will be processed by Tide for recruitment purposes and in accordance with Tide's Recruitment Privacy Notice .

Location: Mohali (On-site) Department: Marketing & Communications Employment Type: Full-Time, Permanent Experience: 8+ Years Company Overview At XtecGlobal, we deliver transformative digital solutions through innovative web development, performance marketing, and business automation. As we scale our presence across industries, we are looking for a highly motivated and creative Social Media Manager to join our marketing team and take full ownership of our digital voice across platforms. Position Summary The Performance Marketing Manager will be responsible for developing and executing paid acquisition strategies across Google Ads, Meta (Facebook/Instagram), and additional digital platforms. This is a critical, hands-on role that combines strategic oversight with tactical execution, focusing on campaign scaling, cost efficiency, and revenue growth. If you have a proven track record managing large budgets, scaling campaigns profitably, and thrive in a data-driven, fast-paced environment—this role is for you. Key Responsibilities Campaign Strategy & Execution Own the strategy, setup, and optimization of performance marketing campaigns on Google (Search, Shopping, Performance Max) and Meta (Facebook/Instagram) or other platforms such as Tiktok. Define audience segmentation, bidding strategies, and campaign structures for full-funnel performance. Budget & Performance Optimization Monitor CAC, ROAS, and revenue contribution to ensure efficiency and profitability. Reallocate budgets in real-time based on performance signals. Creative & Landing Page Collaboration Work with internal and external creative teams to build and test high-performing ads (static, video, carousels, reels). Collaborate on landing page testing and CRO to improve conversion rates. Reporting & Analytics Build detailed weekly/monthly reports using Google Analytics (GA4), Meta Business Suite, and Looker Studio. Analyze campaign metrics and provide actionable insights to the leadership team. Growth & Innovation Continuously test new platforms, audiences, formats, and bidding methods. Stay updated with platform algorithm changes and apply best practices. Candidate Profile Required Qualifications 8+ years of experience in performance marketing. Proven success managing large-scale campaigns. Strong hands-on experience with: Google Ads (Search, Shopping, Display, Performance Max) Meta Ads Manager (Facebook & Instagram prospecting, retargeting, Advantage+) Google Analytics (GA4), UTM tracking, Looker Studio Strong Excel/Sheets skills and comfort with data modeling and attribution. Soft Skills Strategic thinker with a growth mindset. Independent and self-motivated; can own results end-to-end. Strong communication skills and the ability to work across functions. Preferred Qualifications Experience with tools like Triple Whale, Hotjar, SEMrush, SimilarWeb. Exposure to CRO, influencer/affiliate collaboration, or programmatic display is a plus How to Apply Interested candidates can send their updated resume and optionally, a portfolio of past experience or performance reports to: hr@xtecglobal.com Subject Line: Application – Performance Marketing Manager – [Your Full Name] Job Type: Full-time Benefits: Leave encashment Schedule: Day shift Weekend availability Work Location: In person

Job Title: CRO (Conversion Rate Optimization) Specialist Location: Ahmedabad Company: Dermatouch Budget: 4.2 to 7.2 LPA About Dermatouch Dermatouch offers scientifically formulated skincare products. We believe in data-driven product innovation and seamless digital experiences. Key Responsibilities Optimize website UX/UI to increase conversion rates Lead A/B and multivariate testing Use tools like Hotjar, GA, VWO to analyze behavior Work with marketing and dev teams to improve landing and product pages Qualifications 3–5 years of CRO/e-commerce experience Strong analytical and testing skills Experience with Shopify and behavior tracking tools Show more Show less

Job Title: Performance Marketing Manager Experience Required: 3–5 Years Job Overview: We are looking for a proactive, results-driven Performance Marketing Manager who will own campaign success across clients, translate business objectives into marketing outcomes, and lead execution in collaboration with freelancers and in-house teams. This is a strategic and client-facing role , ideal for someone who thrives on data, understands platforms deeply, and can manage multiple projects with high accountability. Responsibilities Campaign Strategy & Execution Plan and implement high-performance ad campaigns across Google Ads, Meta Ads , and other platforms, including LinkedIn and YouTube . Define a full-funnel strategy across the TOFU, MOFU, and BOFU stages. Set and manage clear campaign goals such as lead generation, ROAS, CAC , and lifetime value . Client Relationship & Consultation Directly interface with clients to understand business goals, translate them into media plans, and guide ongoing performance improvements. Own client onboarding , expectation management, and ongoing reporting . Regularly advise clients on campaign adjustments, CRO, creative optimization , and revenue growth opportunities. Performance & Optimization Track and interpret key performance metrics such as CTR, CPC, CVR, CPL, ROAS , etc. Proactively identify and resolve performance bottlenecks . Recommend and manage A/B tests across ads, landing pages, and funnel structure. Cross-Functional Leadership Collaborate with content, design, and development teams to implement the strategy. Manage and coordinate freelancers or junior resources to ensure campaign quality. Establish internal SOPs and scalable workflows for campaign operations. Platform Expertise Stay up-to-date on platform algorithm changes and apply best practices. Handle pixel tracking, attribution , audience targeting, and retargeting strategies . Implement conversion tracking across all channels and troubleshoot discrepancies. Requirements Must-Haves 3–5 years of experience in performance marketing, directly handling Google Ads and Meta Ads. Proven success in managing multiple client campaigns simultaneously. Strong understanding of ad platforms, audience segmentation, tracking , and optimization. Experience with service businesses, B2B , or ecommerce (Shopify experience is a plus). Ability to independently manage strategy, client communication , and execution oversight. Technical & Analytical Comfortable using tools like GA4, Meta Ads Manager, Google Ads , and Looker Studio . Hands-on knowledge of Pixel setup, UTM tracking , and attribution models . Proficient in A/B testing, performance forecasting , and using data to drive decisions. Soft Skills Strong communication and stakeholder management skills. Ability to take ownership and drive projects end-to-end with minimal supervision. Strategic mindset with strong problem-solving orientation . Bonus Knowledge of CRO frameworks and tools (e.g., Hotjar, Microsoft Clarity ). Familiarity with AI tools, automation workflows , or marketing integrations (e.g., HubSpot, Zapier ). Possession of Google Ads and/or Meta Blueprint certifications . Show more Show less

📍 Location: I3rd Floor, F3, Ryan Tower, Technology Corridor, Near Trident Academy, Chandaka Industrial Estate, Infocity, Chandrasekharpur, Bhubaneswar, Odisha – 751024 🏢 Company: Threatsys Technologies Private Limited 🏢 About the Company Threatsys Technologies Private Limited is a forward-thinking cybersecurity company headquartered in Bhubaneswar, India. We specialise in delivering comprehensive, tailored cybersecurity solutions to businesses, government agencies, and institutions. Our expertise includes Vulnerability Assessment & Penetration Testing (VAPT), Security Operations Centre (SOC) services, threat intelligence, incident response, cloud and network security, and cyber forensics. At Threatsys, we combine advanced technologies with deep industry knowledge to help organisations identify vulnerabilities, respond swiftly to incidents, and build resilient security postures. Our mission is to empower clients to confidently protect their digital assets and maintain trust in an increasingly complex cyber landscape. Educational Qualifications: Bachelor’s Degree in: Marketing Digital Media Business Administration Communications Or a related field Preferred: Master’s Degree in Digital Marketing, Marketing Analytics, or an MBA with a marketing focus. Professional Certifications (Highly Recommended): To show expertise and up-to-date knowledge in digital tools and platforms: Google Certifications: Google Ads, Google Analytics (GA4), HubSpot Certifications: Inbound Marketing, Email Marketing, Meta (Facebook) Blueprint Certification SEO/SEM Certifications (e.g., SEMrush, Yoast, Moz) Content Marketing or Social Media Strategy certifications Required Experience: 5–8 years of experience in: Digital marketing or related roles Managing digital campaigns end-to-end Proven track record in: Planning and executing SEO/SEM, email, social media, and display advertising campaigns Using data analytics to optimize campaigns Managing digital marketing budgets and ROI Working with cross-functional teams (design, content, dev) Leadership experience: At least 1–3 years in a supervisory or managerial position. Core Technical Skills: Digital Marketing Platforms: Google Ads, Google Analytics, Google Tag Manager Meta Business Suite (Facebook/Instagram Ads) LinkedIn and YouTube Ads Programmatic Ad platforms (optional but valuable) SEO/SEM Tools: SEMrush, Ahrefs, Moz, Google Search Console Email Marketing & Automation: Mailchimp, ActiveCampaign, HubSpot, Klaviyo CRM and Analytics: HubSpot, Salesforce, GA4, Data Studio, Hotjar CMS Platforms: WordPress, Shopify, or Drupal Soft Skills: Strong leadership and project management skills Analytical mindset and data-driven decision-making Excellent written and verbal communication Creative thinking and problem-solving Ability to manage multiple campaigns and stakeholders Knowledge Areas: Digital marketing strategy and campaign planning Customer acquisition and lead generation Conversion rate optimization (CRO) Social media strategy and trends Budgeting and ROI tracking Understanding of privacy laws (e.g., GDPR, CCPA) Show more Show less

Location : Phase-8B Mohali Experience Required: 8+ years Employment Type : Full Time, Permanent Company Overview XtecGlobal is a digital-first technology and marketing solutions company, committed to delivering performance-driven web, marketing, and automation services to clients across the globe. We blend data, design, and digital expertise to help businesses achieve scale, visibility, and customer engagement. As we expand our digital marketing team, we are looking for a Senior SEO Executive / SEO Manager to lead our SEO efforts, manage a team of specialists, and shape strategy that drives measurable organic growth. Position Overview As a Senior SEO Executive / Manager, you will be responsible for the end-to-end management of SEO strategies, ensuring top-tier search visibility, organic traffic growth, and technical optimization. You will work cross-functionally with content, tech, and marketing teams to execute high-impact SEO initiatives. This role also includes mentoring junior SEO executives, setting performance KPIs, and owning the SEO roadmap for client and internal projects. Key Responsibilities Strategy & Planning Lead the development and execution of holistic SEO strategies across on-page, off-page, and technical SEO. Define short- and long-term SEO goals in alignment with broader business and marketing objectives. Stay informed on Google algorithm updates, search trends, and emerging SEO tools. Team Leadership & Project Management Manage and mentor a team of SEO specialists, assigning tasks, reviewing work, and guiding skill development. Oversee multiple SEO projects simultaneously, ensuring timely delivery and measurable performance improvements. Collaborate with developers, designers, and content creators to implement SEO best practices site-wide. Technical SEO & Audits Conduct regular in-depth website audits to identify and resolve SEO-related issues (e.g., crawl errors, indexing issues, site speed, Core Web Vitals, mobile UX). Implement and maintain structured data/schema markup and ensure proper technical configurations (robots.txt, XML sitemaps, canonical tags, etc.). Keyword Research & Content Optimization Perform advanced keyword research using tools like SEMrush, Ahrefs, Google Keyword Planner. Develop SEO content strategies that align with search intent and target audience behaviour. Optimize metadata, headings, internal linking, and URL structures for improved search performance. Off-Page SEO & Link Building Plan and execute white-hat link-building strategies to enhance domain authority. Monitor and audit backlink profiles, disavow toxic links, and identify opportunities for acquisition. Work with outreach teams and external partners to secure high-quality backlinks. Analysis, Reporting & Recommendations Monitor SEO KPIs (traffic, keyword rankings, CTR, bounce rate, backlinks, etc.) using tools like Google Analytics, GA4, GSC, Looker Studio. Conduct competitive analysis and regularly benchmark against top competitors. Generate detailed SEO reports and insights with clear recommendations for continuous improvement. Required Skills & Qualifications 8+ years of proven experience in SEO with a strong portfolio of successful projects. Demonstrated leadership in managing SEO teams or mentoring junior staff. Deep understanding of search engine algorithms, ranking factors, and white-hat SEO techniques. Proficient with SEO tools: SEMrush, Ahrefs, Moz, Screaming Frog, GTmetrix, etc. Strong technical knowledge of HTML, CSS, JavaScript, and CMS platforms like WordPress, Shopify, Magento. Excellent written and verbal communication skills with the ability to translate SEO concepts into business impact. Strong analytical mindset with the ability to derive strategic insights from data. Ability to manage projects independently and deliver results within deadlines. Experience with international SEO, local SEO, and mobile-first SEO. Familiarity with PPC, Google Ads, or performance marketing is a plus. Knowledge of conversion rate optimization (CRO) and user behavior analysis tools like Hotjar or Crazy Egg. Basic understanding of JavaScript frameworks, headless CMS, and server-side SEO. Perks & Benefits Competitive salary based on experience Performance-based bonuses and recognition programs Opportunity to lead high-impact digital marketing campaigns Supportive leadership, flexible working environment Learning and development programs, including certifications Exposure to international SEO projects and global clientele Application Instructions Interested candidates can send their updated resume and optionally, a portfolio of past SEO projects or performance reports to: hr@xtecglobal.com Subject Line: Application – Senior SEO Executive – [Your Full Name] Show more Show less