Publisher Development Manager Momagic Technologies

5.0 - 6.0 years

12 - 15 Lacs

Noida

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Strategize to effectively onboard Publsihers for Programmatic business and achieve targets given. Manage team and help them to achieve their targets of onboardings Own up all the tasks to the mark till we are integrated in Publisher's inventory and functioning as per Publisher commitments Monitor Publisher reports, revenue and highlighting the issues at the right time to the right stakeholder. Serving as the main point of contact for questions pertaining to implementations, ads, agreements, etc. with the publisher along with other relaevant team members/solely and resolve them as needed. Ensure that projects are managed and completed within an established time frame. Preferably who has worked on technologies like Google Products (DFP, Ad manager 360, DV360), Header Bidding, Open RTB, DMP etc. Team Size in which the person will work: 10-12 Team Size which the person will have under him: 4-5 Skills required: Must be Well versed with basics of digital advertisement ecosystem. Experience of technologies like Google Products (DFP, Ad manager 360, DV360), Header Bidding, Open RTB, DMP etc. Publisher Onboarding Experience while working with an AD Network/DSP/Ad Exchange/Ad agency Experience of trouble shooting issues related to Dip in Publisher performance Manage Multiple Projects and Relationships Simultaneously, Smart & Presentable Good Communication Skill

Posted 4 days ago

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Senior Analyst - AdTech Databeat

2.0 - 4.0 years

9 - 12 Lacs

Hyderabad

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Seeking a role in AdTech/Digital Media, adept in programmatic concepts (UPR Optimization, Header Bidding, GAM). Skilled in SSP platforms for managing programmatic inventory. Analytical with a knack for data exploration and trend-spotting. Detail-oriented, organized, with strong communication and MS Excel proficiency. Thrives in fast-paced, deadline-driven environments, adept at analyzing and presenting data.Programmatic Ad Management: You'll be the maestro behind the programmatic curtain, managing campaigns across various channels like Display, Video, and Native. This involves setting up campaigns in Supply-Side Platforms (SSPs) like Google Ad Manager (GAM), optimizing bids, and managing budgets. UPR (Unified Pricing Rule) Optimization: You'll be a whiz at UPR, ensuring the right ad is served to the right user at the right price. This involves setting up pricing floors, waterfall tags, and yield optimization strategies to maximize revenue for publishers. Header Bidding Integration: You'll be well-versed in header bidding, a technique that allows publishers to receive bids from multiple ad exchanges simultaneously. You'll integrate and manage header bidding solutions to ensure publishers get the highest possible yield for their ad inventory. Data Analysis and Reporting: Data is your superpower! You'll be responsible for analyzing campaign performance metrics, such as impressions, clicks, conversions, and cost-per-acquisition (CPA). You'll leverage your data exploration skills to identify trends and make data-driven recommendations for campaign improvement. Communication and Collaboration: You'll work closely with internal sales and account management teams to understand advertiser goals and translate them into effective programmatic strategies. Excellent communication will be key in presenting data insights and campaign performance to stakeholders.

Posted 1 month ago

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