About Halon Halon is at the forefront of modern email infrastructure, offering carrier-grade solutions that power the email delivery and security needs of some of the world's largest businesses. As we expand our reach into large enterprises, we are looking for an innovative and dynamic Account-Based Marketing (ABM) Manager to take the lead in building and scaling our ABM strategy from the ground up. This is a unique opportunity to shape the future of Halon's ABM efforts in a fast-paced, growth-driven environment. Role Overview As the Account-Based Marketing Manager , you will be responsible for designing and executing highly personalized, targeted marketing programs aimed at acquiring and nurturing large enterprise accounts. This is a strategic and tactical, 0-to-1 role where you will establish Halon’s ABM framework, collaborate cross-functionally to create impactful campaigns, and directly contribute to the growth of Halon’s enterprise customer base. Key Responsibilities Build and execute a comprehensive ABM strategy targeting large enterprises globally Define KPIs and success metrics for ABM campaigns, aligning them with sales and marketing objectives Develop a scalable ABM playbook to guide future growth and expansion Work closely with sales and product marketing teams to identify and prioritize high-value target accounts Design multi-channel ABM campaigns (digital, email, events, direct mail, etc.) tailored to specific accounts or clusters of accounts Create personalized content and messaging that resonates with enterprise decision-makers, including CTOs, CIOs, and VP-level executives Leverage data and insights to continuously optimize campaigns for maximum impact Partner with sales teams to align on account plans, ensure marketing efforts complement sales strategies, and accelerate pipeline growth Act as a bridge between marketing and sales, fostering collaboration and shared ownership of ABM outcomes Provide sales enablement materials such as one-pagers, case studies, and account-specific pitch decks Work with CRM and marketing automation platforms (e.g. HubSpot) to ensure seamless campaign execution and reporting Analyze campaign performance and report on pipeline contribution, engagement metrics, and ROI Use data-driven insights to refine ABM strategies, ensuring continuous improvement and measurable results Qualifications Experience: 5-7 years of experience in B2B marketing, with a minimum of 4 years in ABM Expertise: Proven track record of building and executing ABM programs targeting large enterprises, ideally in SaaS, technology, or infrastructure domains Technical Skills: Hands-on experience with ABM platforms, CRM systems, and marketing automation tools Strategic Thinking: Ability to develop creative and data-driven strategies that align with business objectives Collaboration: Strong interpersonal skills to work cross-functionally with sales, product, and marketing teams Communication: Exceptional storytelling and communication skills, with the ability to craft compelling messages for C-level audiences Why join Halon? Collaborative Culture: Work with a passionate, innovative team that values creativity and results. Impactful Work: Drive the acquisition of high-value enterprise customers and directly influence Halon’s growth trajectory. Growth Potential: Build your career as you help Halon scale its enterprise marketing efforts in USA, Europe and beyond. Location: Remote (India-based) Compensation: USD 30,000 per year This role is perfect for a visionary marketer who thrives in a start-up-like environment, enjoys taking ownership, and is passionate about achieving measurable sales results! If you are ready to define the future of ABM at Halon and take on this exciting journey, we’d love to hear from you! Apply now to join our team. Show more Show less