Green Publication Services Private Limited

Responsibilities Strategize, execute, and scale high-performing Meta (Facebook/Instagram) and Google Ads campaigns tailored for lead generation and brand growth. Oversee end-to-end social media managementcurate, schedule, and optimize content that builds brand authority and drives audience engagement. Lead SEO effortsconduct keyword research, optimize website content, and implement link-building strategies to boost organic visibility. Drive qualified traffic through organic and paid funnels, leveraging innovative growth hacks and audience insights. Implement A/B testing for creatives, copy, targeting, and landing pages to constantly improve ROI and user experience. Monitor and analyze performance metrics using tools like Google Analytics, Meta Business Suite, Tag Manager, etc, transforming data into actionable insights. Collaborate cross-functionally with content creators, designers, and developers to craft high-converting campaigns. Stay ahead of the curve with the latest trends, platform updates, and digital innovations to ensure a competitive edge. Prepare crisp performance dashboards, reports, and strategic inputs for management reviews. This job was posted by Medha Srivastava from Green Publication Services.