Graphic Designer

Design images and graphics for GreenDNA, create and handle social medial contents of greendna.

SWs:- Adobe Photo shop, Corel Draw, Illustrator etc..

This is the bread and butter of the role. Experience here demonstrates your ability to plan ahead and manage multiple accounts efficiently.

1. Hootsuite & Buffer

• Essential for scheduling posts across various platforms (Instagram, LinkedIn, X/Twitter, Facebook) in advance.
• Great for monitoring feeds and basic engagement.

2. Sprout Social

• A more enterprise-level tool often used for its robust reporting and social listening capabilities.

3. Meta Business Suite

• Crucial for managing Facebook and Instagram specifically, including ad management and detailed native insights.

4. Later

• Highly visual scheduler, particularly preferred for Instagram-heavy brands due to its visual planner interface.

2. Content Creation & Visual Design

You don't always need to be a pro graphic designer, but you must be able to create quick, attractive assets.

1. Canva

• The industry standard for quick graphics, stories, and presentations. Proficiency here is almost mandatory for modern social media handlers.

2. Adobe Creative Cloud (Photoshop, Illustrator, Premiere Pro)

• Knowing these adds significant value, allowing for higher-quality, custom asset creation and video editing.

3. CapCut & InShot

• Mobile-first video editors are essential for creating Reels and TikToks on the go.

4. Figma

• Increasingly used for collaborative design and maintaining brand consistency across team members.

3. Analytics & Data Reporting

Proving ROI (Return on Investment) is key. You need software experience that tracks how well your content performs.

1. Google Analytics (GA4)

• Understanding how social traffic converts on a website is a top-tier skill.

2. Native Analytics

• Deep familiarity with Instagram Insights, LinkedIn Analytics, and Twitter Analytics to extract engagement rates, reach, and follower demographics.

3. Looker Studio (formerly Data Studio)

• Used for visualizing data and creating automated reports for clients or stakeholders.

4. Social Listening & Trend Monitoring

Staying relevant means knowing what people are saying about your brand and industry.

1. Brandwatch or Mention

• Tools that alert you whenever your brand name or specific keywords are mentioned across the web.

2. Google Trends

• Essential for researching trending topics to capitalize on real-time marketing opportunities.

3. AnswerThePublic

• Great for SEO and understanding what questions your audience is asking, helping you tailor content strategies.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹22,000.00 per month

Work Location: In person