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0.0 years

0 Lacs

Hyderabad, Telangana, India

On-site

Role Overview: This role is at the intersection of marketing, technology, and community building. If you are passionate about creating impactful webinars, driving user engagement across email, whatsapp, in-app and other channels, wed love to have you on our team! Use community-building techniques to foster user engagement, improve brand visibility, and ensure seamless webinar experiences. Key Responsibilities: Webinar Management: ? Plan, organize, & execute webinars - scheduling, speaker coordination, & cross team coordination.. ? Develop engaging webinar content that resonates with the target audience. ? Manage webinar tools & platforms, ensuring smooth execution from pre-event setup to post-event follow-ups. ? Analyze webinar performance, generate reports, and suggest improvements based on insights. Marketing Campaigns: ? Design & execute digital marketing campaigns to promote webinars & app features. ? Create and distribute promotional materials, including email campaigns, social media posts, blogs. ? Partner with internal teams to align campaigns with overall brand strategy and objectives. Analytics & Reporting: ? Track KPIs related to webinar attendance, app engagement, and campaign performance. ? Present actionable insights to stakeholders, refining strategies based on data-driven findings. Collaboration & Coordination: ? Work closely with cross-functional teams, including content, design, and technical teams. ? Identify and collaborate with industry experts, influencers, and partners for webinars and promotional opportunities. Qualifications: ? Bachelors degree in Marketing, Communications, or a related field. ? Proficiency in webinar platforms (e.g., Zoom, GoToWebinar) and app engagement tools. ? Excellent verbal and written communication skills. ? Familiarity with marketing analytics tools such as Google Analytics, HubSpot, or similar platforms. Preferred Skills: ? Experience in managing marketing campaigns for SaaS or digital platforms. ? Knowledge of app engagement strategies, including user onboarding and retention. ? Creative and innovative mindset with a keen eye for detail. Show more Show less

Posted 1 month ago

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3.0 - 7.0 years

3 - 7 Lacs

Chandigarh

Work from Office

Job Title: Webinar and Events Specialist Location: Chandigarh, India Experience: 3-5 years Job Description: We are seeking a dynamic and results-driven Webinar and Events Specialist to join our marketing team in Chandigarh. The ideal candidate will have 3-5 years of proven experience in planning, executing, and optimizing webinars and online events, preferably in the technology, Salesforce Clouds, or eCommerce services domain. You will play a pivotal role in engaging our prospects and customers through impactful digital events, driving lead generation and brand awareness. Key Responsibilities: - Plan, coordinate, and execute webinars, virtual events, and live sessions end-to-end, including pre-event promotion, event hosting, and post-event follow-ups. - Manage and operate webinar platforms such as GoToWebinar, ON24, Zoom, and LinkedIn Live, ensuring a seamless experience for attendees and presenters. - Develop event strategies aligned with marketing and sales goals, targeting prospects in Salesforce Clouds and eCommerce services. - Collaborate with internal stakeholders (sales, product, content teams) and external partners to create compelling event agendas, speaker lineups, and promotional materials. - Create and manage event registration pages, email invitations, reminders, and follow-up communications using marketing automation tools. - Monitor event performance metrics (attendance, engagement, lead generation) and provide actionable insights and post-event reports. - Stay up-to-date with webinar trends and best practices, continuously optimizing our virtual event processes. - Manage event budgets, timelines, and vendor relationships as needed. - Coordinate with the content team for event assets: landing pages, presentations, social media posts, etc. Requirements: - 3-5 years experience in webinar/event management, preferably in tech, SaaS, Salesforce Clouds, or eCommerce services. - Hands-on experience with GoToWebinar, LinkedIn Live, and other leading webinar/virtual event platforms. - Strong understanding of digital marketing strategies and lead generation best practices. - Excellent project management, organizational, and communication skills. - Ability to work collaboratively in a fast-paced environment. - Experience with marketing automation tools (e.g., SFMC, HubSpot, Marketo, Pardot) is a plus. - Bachelor’s degree in Marketing, Communications, Business, or a related field. Preferred: - Experience organizing webinars or events for Salesforce Clouds products (Sales, Service, Marketing, etc.) and/or eCommerce solutions. - Familiarity with CRM and marketing analytics tools.

Posted 3 months ago

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