Go-To-Market (GTM) Specialist

You will be responsible for various tasks as a GTM specialist at VYANA with 2 to 3 years of practical experience. This position is based in Chennai, India. Your responsibilities will include: - Content Development: Creating blog posts, case studies, and thought-leadership pieces aligned with GTM campaigns. - Product Demonstrations: Conducting live and recorded product demos tailored for prospects, customers, and internal training. - Campaign Execution: Supporting end-to-end GTM activities including messaging, positioning, and launch deliverables. - Market Research: Gathering competitive intelligence and customer insights to refine messaging and outreach. Key skills required for this role: - Strong written communication skills for blogs, product copy, and content marketing. - Ability to deliver demo sessions both in-person and virtually. - Familiarity with CRM & marketing automation tools, particularly HubSpot. To be considered for this position, you should have: - 2 years of GTM execution experience in SaaS/technology. In terms of education, a Bachelors degree in Marketing, Communications, Business, or a related field is preferred.,