Job Title: PPC Executive Location: Navi Mumbai Job Type: [Full-Time/Part-Time] Experience Required: Minimum 1+ years Job Summary: We are looking for a highly skilled PPC Executive to manage and optimize paid advertising campaigns across multiple platforms. The ideal candidate will have experience in Google Ads, Meta Ads, and performance marketing, with a strong analytical mindset to improve campaign performance and maximize ROI. Key Responsibilities: Plan, execute, and optimize PPC campaigns across Google Ads, Meta Ads (Facebook & Instagram), and other paid platforms. Conduct keyword research, ad copywriting, and A/B testing to improve ad performance. Monitor and analyze campaign performance, making data-driven decisions to enhance ROI. Manage campaign budgets efficiently to achieve maximum return on ad spend (ROAS). Track and report key metrics such as CTR, CPC, conversion rates, and CPA. Stay updated with the latest trends, algorithm changes, and best practices in paid advertising. Collaborate with content and design teams to develop compelling ad creatives. Implement remarketing and audience targeting strategies for improved engagement. Key Requirements: Minimum 1+ years of experience in Google Ads, Meta Ads, and performance marketing. Strong analytical skills with expertise in campaign optimization. Ability to manage budgets effectively and improve ROI. Experience with Google Analytics, Google Tag Manager, and tracking tools. Strong problem-solving skills and attention to detail. Knowledge of SEO and landing page optimization is a plus. Good communication and reporting skills.

Website Content Writer Job Summary: We are looking for a talented Website Content Writer to join our growing team. In this role, you will be responsible for creating high-quality, engaging, and SEO-friendly content for client websites, blogs, landing pages, and other digital platforms. Additionally, you will be working with a diverse range of clients from various sectors, including e-commerce, healthcare, finance, technology,. Key Responsibilities: Website Copywriting: Develop engaging and clear content for websites, ensuring it aligns with brand voice, SEO guidelines, and user intent. SEO Optimization: Incorporate effective SEO strategies to improve website visibility and search engine rankings, including keyword research and on-page optimization. Content Strategy Collaboration: Work with the marketing team to create a content calendar, ensuring consistency across all platforms. Content Creation: Write compelling landing pages, product/service descriptions, blogs, case studies, FAQs, and other website content that educates, informs, and engages visitors. Audience Research: Understand target audiences and create content that appeals to their needs and interests, driving conversions. Content Editing & Proofreading: Ensure all content is well-written, free of errors, and optimized for the web. Performance Monitoring: Track content performance and adjust strategies as needed to improve results. Client Interaction: Work closely with clients to gather information about their brand, goals, and target audience to tailor content that meets their needs. Requirements: Experience: Minimum of [1] years of professional content writing experience, ideally in the digital marketing or tech industry. Writing Skills: Exceptional writing, editing, and proofreading skills with a keen attention to detail and a strong command of grammar. SEO Knowledge: Familiarity with SEO best practices, keyword research tools (e.g., Google Keyword Planner, SEMrush, Ahrefs), and on-page SEO techniques. Digital Marketing Knowledge: Understanding of digital marketing concepts such as SEO, PPC, social media marketing, and email campaigns. Research Skills: Ability to conduct thorough research on topics to ensure content accuracy and relevance. Time Management: Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment. Creative Thinking: A creative mindset to come up with unique and engaging content ideas that stand out in the digital landscape.