Key Responsibilities: Sales-Related: Sales Strategy & Goal Setting: Develop and implement sales strategies to achieve company objectives and targets. Lead Generation & Prospecting: Identify and pursue new leads and opportunities to expand the customer base. Client Relationship Management: Build and maintain strong relationships with existing and potential clients. Sales Process Management: Oversee the sales process, from initial contact to closing deals, using CRM systems. Achieving Sales Targets: Meet or exceed sales quotas and revenue targets. Sales Reporting & Analysis: Track sales performance, analyze data, and prepare reports for management. Marketing-Related: Market Research & Analysis: Conduct market research to understand customer needs, preferences, and competitive landscapes. Campaign Development: Plan and execute marketing campaigns across various channels, including digital and traditional media. Content Creation: Develop marketing materials like brochures, website content, social media posts, and blog articles. Event Management: Organize and participate in events to promote the company and its products/services. Brand Management: Ensure consistent brand messaging and形象 across all marketing efforts. Budget Management: Manage marketing budgets and track expenses. Performance Analysis: Monitor and analyze the performance of marketing campaigns, making adjustments as needed. Collaboration with Sales: Work closely with the sales team to align marketing efforts with sales objectives. Skills & Qualifications: Communication & Interpersonal Skills: Excellent verbal and written communication skills are essential for interacting with clients and team members. Negotiation & Persuasion: The ability to negotiate deals and persuade clients to purchase products or services. Analytical & Problem-Solving Skills: The ability to analyze data, identify trends, and solve problems to improve sales and marketing performance. Time Management & Organization: Effectively manage time and prioritize tasks to meet deadlines and achieve goals. CRM & Sales Software Proficiency: Familiarity with CRM systems and other sales and marketing software. Product & Industry Knowledge: A strong understanding of the company's products or services and the relevant industry. Leadership & Teamwork: Ability to lead and motivate a team, as well as collaborate effectively with other departments.