Gale Partners

Gale Partners is a consulting firm that specializes in helping businesses adapt to the rapidly changing marketplace through innovative solutions, focusing on strategy, operations, and organizational development.

7 Job openings at Gale Partners
Senior Associate, CRM Quality Assurance bengaluru 4 - 9 years INR 9.0 - 13.0 Lacs P.A. Work from Office Full Time

Ensure best in class email quality by implementing rigorous QA practices. Perform quality analysis of execution of email campaign development, deployment processes. Complete QA and testing of all messages to ensure emails are rendering correctly across major email clients, dynamic, real-time elements are functioning properly. Perform end to end quality analysis of the campaign/journey set-up on the automation platform. Work cross functionally with Email Operations team business stakeholders to drive high quality QA processes. Document all email policies/processes and provide suggestions for improvements and optimisation. Provide recommendations on how to better plan, create and manage the overall Quality Planning strategy. Ensuring project is delivered on-time. Who You Are Minimum 4+ years of email marketing experience, preferably in a consumer environment (B2C) Complete knowledge of Email development process Complete knowledge of campaign execution process Experience in any email marketing automation platform is needed. (SFMC/Eloqua/Pardot etc,) Working knowledge to execute email campaign programs using a email marketing platform. A clear understanding of technical web design skills such as HTML, JavaScript is highly preferred Understanding of basic database structures Working knowledge of global anti-spam trends and legislation Understanding of Email Life Cycle Possess problem-solving skills and ability to think algorithmically

Team Lead, Creative Technology bengaluru 8 - 13 years INR 9.0 - 14.0 Lacs P.A. Work from Office Full Time

Team Lead, Creative Technology Full Stack Development GALE is a business agency that brings business insights to brand storytelling and activates it across every channel. With expertise in business strategy, media, CRM, addressable and integrated brand communications, performance marketing, and technology, GALE creates marketing systems and communications that grow businesses. GALE delivers strong outcomes for its partners in automotive, QSR, retail, gaming, entertainment, telecom and more. Founded in 2014, the agency currently has offices in New York, Denver, Kansas City, Singapore, Toronto, Austin, Los Angeles, London, and Bengaluru. Some Brands We Work With: Starbucks, Uber, Chilis, Fogo de Chao, Don Julio, Intercontinental Hotels Group, Hard Rock, Got Milk, Pella, BMO. If you re driven by a passion to build something great, a desire to innovate, and a commitment to achieve excellence in your craft, GALE is a great place for you. Inclusion in Hiring GALE is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. Please consider applying for this role even if you do not meet 100% of the suggested requirements, and/or if you have gaps in your resume. About the role We are seeking a highly experienced and creative technologist to join our team. The successful candidate will be a Senior Full Stack Developer with a focus on Front-End Creative Technology. In this role, you will be responsible for building highly dynamic, interactive, and visually compelling web experiences that tell our client s stories. If you are passionate and hyper-detailed about crafting everything from scroll-driven narratives and data visualizations, and have a proven track record of bringing complex creative visions to life with clean, performant code, we want to hear from you. You will an essential collaborator with the rest of our technical team, plus our UX and visual designers, our copywriters, and our content creators. The ideal candidate will be a master of the front-end and back-end stacks, with an advanced understanding of modern web standards and animation techniques. You will work closely with our design, content, and marketing teams to transform static storyboards and data sets into engaging, interactive journeys for our audience. About you 8+ years of professional experience as a Full-stack Developer or in a similar role. Expert-level proficiency in vanilla JavaScript (ES6+), HTML5, and CSS3. Extensive experience with modern animation libraries and techniques (e.g., GSAP, ScrollTrigger, CSS animations, WebGL). Deep understanding of responsive design principles and mobile-first development. Strong portfolio showcasing dynamic, interactive, and visually rich web projects. Proven ability to work collaboratively in a fast-paced, agile environment. Excellent problem-solving skills and a strong attention to detail. Preferred Experience with a modern front-end framework (React, Angular, or Vue). Proficiency with data visualization libraries (e.g., D3.js ). Experience with CSS pre-processors (Sass, Less) and build tools (Webpack, Vite). Familiarity with back-end concepts and API integration. Knowledge of UI/UX design principles. Experience with CI/CD pipelines and automated testing. Familiarity with cloud platforms like AWS (S3, CloudFront, WAF) for scalable, serverless deployments. Experience with headless CMS integration, including Contentstack, Contentful, Adobe Experience Manager (AEM). What you will be doing Architect, develop, and maintain high-quality, reusable, and performant code for immersive web experiences. Collaborate with designers to translate detailed visual concepts and animations into pixel-perfect, cross-browser, and fully responsive web pages and digital experiences. Implement complex scroll-triggered animations, parallax effects, and dynamic content changes to create a narrative flow. Develop and integrate data visualizations and interactive charts using libraries such as D3.js , Chart.js , or similar. Integrate with back-end APIs to fetch and display dynamic content. Implement secure serverless back-end solutions with a focus on minimal integrations and a secure workflow (Dev Staging Production). Integrate content from structured JSON files, with a clear path for future migration to a headless CMS like AEM via GraphQL. Ensure all web experiences are optimized for maximum speed, scalability, and accessibility (WCAG). Implement robust security protocols including strict CSP, HSTS, WAF, and secrets management. Stay up-to-date with the latest AI platforms, front-end technologies and web development best practices. Conduct code reviews, mentor junior developers, and contribute to our teams technical roadmap. Inclusion in the Workplace We believe in inclusivity and do our best work when people with diverse perspectives, backgrounds and skills are brought together. Our Core Values are at the root of GALE s collaborative environment and help to foster a strong community. Our Code of Conduct, Human Resources policies and executive investment in inclusion further support and protect GALE s inclusive workplace.

Associate Director, Ad Ops & Ad Tech bengaluru 5 - 9 years INR 20.0 - 25.0 Lacs P.A. Work from Office Full Time

Owns the media trafficking process across all accounts. Leads the Quality Framework, maintaining the quality of the work rendered by the team. Strategizes tagging structure and implementation for new and existing clients. Ensures compliance in process and meet SLAs. Works in liaison with onshore team. Demonstrates accountability for any escalations of trafficking issues with the client. Support the platform and channel teams to activate digital campaigns in display, video, social, mobile, ctv, and programmatic for a portfolio of clients. Manage, and assist where needed, the trafficking process, including connecting placements to creatives, setting up consistent configurations, and collecting clean data. Monitor the overall campaign management for your portfolio of clients. Partner with media strategy and other operational teams to ensure full delivery and optimal performance across campaigns. Assist with investigating and resolving ad delivery issues, technical troubleshooting and providing optimisation recommendations. Leads the fellow Ad Operations members on creating processes to prevent errors, ensuring consistency around set up and monitoring, to create a strict QA workflow. Implement Floodlights and other media tags using a Tag Management System (e.g. Google Tag Manager) when necessary. Work with the Director on global ad operations projects. Who you are: Knowledgeable in the digital advertising landscape, specifically ad serving and related technologies (brand safety, viewability, and other common 3rd party verification). Experience with digital platforms: programmatic (DMPs, DSPs, Exchanges), second- and third-party vendors, ad servers of all types (display, video, social, mobile), and/or VVF vendors (viewability, verification, and fraud prevention). Experience with ad servers (e.g. Campaign Manager 360)Translates campaign requirements into trafficking sheets. Strong understanding of URL Parameters and CM360 Macros High accuracy in the review of campaign data in auditing and data entry. Quick learner with the eagerness to learn new technologies and pioneer new workflows. Support Director on strategic and technical process improvements and innovation roadmap. Knowledge of media platforms and associated media measurement pixels. Possesses a curious mind and is driven to exceed independently manage relationships with internal and external parties on projects Highly detail-oriented, an excellent time manager, obsessed with accuracy, a strong critical thinker, and able to juggle multiple tasks/clients. A good communicator able to write clearly, speak professionally, and teach complex technical concepts to a non-technical audience in a way that helps the ideas stick. Excellent communication and interpersonal skills that can be translated by both the technical minded and the sales minded.

Associate Director, Programmatic bengaluru 8 - 12 years INR 10.0 - 14.0 Lacs P.A. Work from Office Full Time

Associate Director, Programmatic Bengaluru, Karnataka, India We are seeking an accomplished Associate Director - Programmatic to lead strategic planning, performance oversight, and innovation across our programmatic practice. This role demands a deep understanding of programmatic ecosystems, strong leadership abilities, and the capability to translate data into actionable business outcomes. About us GALE is an amalgamation of consultancy and agency services, dedicated to addressing complex brand challenges with an integrated approach. Our headquarters is in New York, with additional offices in Toronto, Singapore, and Bangalore. We are bound by core values that guide our every action and approach to our work: values such as Everyone Matters, No Silos, and Masters of Our Craft. If you are driven by a passion for building something exceptional, an eagerness to innovate, and a dedication to achieving excellence in your craft, GALE is the ideal place for you to thrive. Who you are 8-12 years of progressive experience in programmatic strategy, planning, and campaign management. Deep expertise in programmatic buying models (RTB, PMP, PG), advanced optimization tactics, audience strategies, and KPI frameworks. Hands-on proficiency across major DSPs such as DV360, The Trade Desk, and Amazon DSP. Experience working with other biddable platforms will be valuable. Strong understanding of Display, Native, Video, YouTube, CTV, Audio and DOOH advertising channels with knowledge of all major ad formats. Solid experience with ad verification/brand safety platforms (IAS, DoubleVerify, MOAT). Strong technical competency with tags, pixels, tracking, macros, and troubleshooting. Proven experience setting up and managing PMP and PG deals across platforms. Familiarity with analytics tools such as GA4, Adobe Analytics, and MMPs (AppsFlyer, Kochava, Adjust), etc. Curiosity-driven innovator who stays up-to-date with emerging channels (retail media, streaming platforms, identity solutions) with an ability to evaluate and recommend new ad-tech partners, test new betas, and lead innovation roadmaps. Excellent analytical, quantitative, and problem-solving skills, with the ability to interpret data and drive strategic decisions. A proactive leader with the ability to set objectives, manage multiple workstreams, and ensure accountability. Strong communicator capable of influencing internal teams, clients, and cross-functional stakeholders. Experience mentoring and upskilling teams; passionate about building high-performing programmatic talent. Passionate about craft mastery, and an advocate for collaboration in a no-silos culture. What you will do Own end-to-end programmatic strategy and delivery across key client accountsLead campaign architecture, data onboarding, experimentation frameworks, and advanced optimizations Drive performance accountability pacing, KPI alignment, measurement plans, and actionable insights Partner with Planning, Analytics, Creative, and Tech teams to deliver full-funnel programmatic success Shape audience strategy, reporting intelligence, and programmatic innovation for clientsInfluence platform selection, deal negotiation, and ad-tech partnerships to drive value Evangelize programmatic best practices internally and externallyIdentify automation, workflow enhancements, and scalability opportunities for the team Represent programmatic expertise in client conversations, pitching, and business development Coach and grow a team of programmatic traders/managers to elevate craft excellence within GALE As an Associate Director, you are expected to lead with strategic vision, act as a senior consultative partner to clients, and be a key driver in expanding GALE s programmatic footprint.

Team Lead, Tech Quality Assurance bengaluru 7 - 12 years INR 11.0 - 15.0 Lacs P.A. Work from Office Full Time

Team Lead, Tech Quality Assurance About us GALE is an amalgamation of consultancy and agency services, dedicated to addressing complex brand challenges with an integrated approach. Our headquarters is in New York, with additional offices in Toronto, Singapore, and Bangalore. We are bound by core values that guide our every action and approach to our work: values such as Everyone Matters, No Silos, and Masters of Our Craft.If you are driven by a passion for building something exceptional, an eagerness to innovate, and a dedication to achieving excellence in your craft, GALE is the ideal place for you to thrive. About the Role - This role requires hands-on technical expertise along with the ability to drive QA excellence, explore emerging technologies, and influence quality practices across the organization. Key Responsibilities Leadership & Strategy - Drive QA R&D initiatives continuously explore, evaluate, and introduce new tools, technologies, and testing approaches. Promote and implement innovative automation and AI-driven testing practices. Mentor and guide QA/SDET team members to strengthen technical and testing capabilities. Automation & Framework Ownership - Design and develop automation frameworks for UI, API, and performance testing. Establish standardized, reusable baseline frameworks that can be adopted across GALE accounts. Required Skills & Experience - - 7+ years of experience in QA, automation, and test strategy with proven SDET competencies. - Strong understanding of functional testing concepts, test design techniques, and defect lifecycle. - Proficiency in at least one programming language Python preferred (Java/JS acceptable). - Strong hands-on experience with UI/functional automation using Selenium, Playwright, or Cypress. - Ability to architect automation frameworks and set organization-wide automation standards. - Hands-on experience with API automation using Postman/Newman, Karate, or RestAssured. - Strong experience with performance testing (Locust, JMeter, or similar). - Good working knowledge of SQL and database validation across relational databases. - Conceptual understanding of AI/LLM models, with a keen interest in leveraging AI for QA acceleration. - Ability to think strategically, challenge existing approaches, and drive continuous improvement in QA processes.

Associate Director, Paid Search bengaluru 9 - 14 years INR 20.0 - 35.0 Lacs P.A. Hybrid Full Time

Role & responsibilities At GALE Partners, the Paid Search Campaign Manager executes Search Campaigns and has a strong hand in the strategic approach for search campaigns. The goal of the role is to continue to execute paid search campaigns and provide Search Engine Marketing the ability to analyze, draw and develop recommendations. Set and manage expectations of client(s) and internal teams Manage subset of Search team across multiple client(s), establishing/refining processes for creating, implementing, tracking, analyzing, and optimizing Paid Search campaigns in Google, Bing and other search engines Manage and mentor more junior Search resources, ensuring the timely delivery of high-quality, efficient campaigns and their continuing development as professionals Manage daily relationships with key search engine representatives Ensure the smooth launch of campaigns and the continual improvement of performance; overseeing optimization and devising a structured test & learn strategy Use your knowledge and passion for digital to develop thought pieces on trending topics that can be used to build the awareness of the agency (and you) within the market. Preferred candidate profile 9+ years experience directly related to Search Engine Marketing (Google, Bing, etc.) with a focus on direct response campaigns (CPA, ROI, ROAS.) Experience with Google Ads, Bing Ads, SearchAds360 (DoubleClick) etc. Strong analytical skills with the ability to analyze raw data, draw conclusions and develop actionable recommendations. Advanced in keyword analysis, campaign structure, SEM strategy, and writing of ad copy. Advanced Excel skills Strong interpersonal and verbal communication skills, as well as the ability to articulate data clearly and effectively in person and in writing Ability to train and manage individuals at multiple levels, from entry to manager level

Associate Director, Core Technology bengaluru 10 - 15 years INR 12.0 - 17.0 Lacs P.A. Work from Office Full Time

GALE is the world s first and only Business Agency. We bring business strategy to brand storytelling to drive enterprise value. With expertise in strategy, media, CRM, creative, performance marketing, and technology, GALE creates integrated marketing systems and campaigns that grow businesses in significant ways. Founded in 2014, the agency has since been named AdAge s Business Transformation Agency of the Year and Adweek s U.S. Media Agency of the Year and has been recognized for its innovative creative at the Cannes Lions. We work with brands such as Delta, Uber, Starbucks, Chili s, Hard Rock, MilkPEP, Diageo, Cotton, IHG and more. If you re driven by a passion to build something great, a desire to innovate, and a commitment to achieve excellence in your craft, GALE is a great place for you! GALE has eight offices around the world, including New York, Toronto, Los Angeles, Austin, Denver, Kansas City, London, and Bengaluru. GALE embraces a hybrid, flexible workplace As an Associate Director, Technology at GALE, you will use data to guide your decisions and develop solutions to pursue some of the most exciting opportunities in the B2B SaaS space globally. You will architect, design, and lead the development and delivery of data platforms and applications with a strong focus on data engineering. You will also oversee core application and platform engineering and are expected to get hands-on with code when required and drive architecture, and reviews. We typically use open source frameworks including Python, Django on the backend and React, NextJS on the frontend. We also extensively use cloud services like EMR, Glue, Redshift, BigQuery along with Airflow, and Spark among others for Data Engineering. In this role, you are expected to be hands-on with this stack comfortable diving into code, debugging complex data pipelines, and guiding the team through practical, implementation level decisions. Who you are: Experience10+ years of experience building data intensive Web/Mobile or SaaS products, ideally in B2B or B2C environments. 5+ years of supervisory experience, including manager of managers responsibilities. Experience leading engineering teams of 30+ members within a matrix organization structure. Ability to get Hands-on is a must for the role - Data & Backend Engineering Strong background in data engineering: designing and implementing ETL/ELT pipelines, data warehouses/lakes, and analytics ready data models (e.g., star schema, dimensional modeling). Very strong SQL skills and familiarity with relational/columnar/star schema database design. Working knowledge of MySQL, Postgres, AWS Redshift, and exposure to NoSQL databases such as MongoDB. - Cloud & Data Stack Hands on experience with AWS/GCP data and analytics services such as EMR, Glue, Redshift, S3, BigQuery Experience with workflow orchestration tools like Airflow, and distributed processing using Spark. - Full Stack & Frontend Team management experience Experience in managing and guiding teams in building front-end and back-end applications in frameworks like React, Django or similar. Alternately proven experience in collaborating and gilding engineers and teams working in these technologies. - Leadership & Ways of Working Experience managing globally distributed and multicultural teams, including working with North American stakeholders and time zones. Strong track record of delivering major releases and sustaining complex software/data systems in a geographically distributed, product engineering organization. Driving execution in an Agile/Scrum development model. Strong work breakdown, planning, and estimation skills, with the ability to juggle several initiatives and shift priorities as needed. - Soft Skills Exceptional communication skills (verbal and written), with the ability to explain technical concepts to non technical stakeholders and clients. Leadership skills necessary to manage, develop, and inspire a high performance, multi disciplinary team (data engineers + full stack engineers). What you ll be doing: - Own Architecture & Technical Direction Architect, design, and lead the development of data platforms and full stack enterprise SaaS/Platform solutions, with a primary emphasis on data engineering. Define and champion architecture principles for data and application layers (security, performance, scalability, extensibility, simplicity), and ensure they are consistently applied across projects. - Build Client Specific Data Solutions Lead the creation of end to end data solutions for multiple client engagements, including ingestion, transformation, storage, and serving layers. Shape how data is organized and exposed to support analytics, CRM, personalization, and marketing performance use cases for North American clients. - Translate Strategy into Executable Roadmaps Translate broad corporate and client strategies into clear, specific objectives, roadmaps, and delivery plans for your teams. Work closely with product, analytics, CRM, media, and client teams to turn business requirements into technical designs and implementation plans. - Guide Engineering Execution Oversee implementation by data and full stack engineers, ensuring high code quality, reliability, observability, and cost efficient use of cloud resources. Ensure teams follow modern data engineering and software engineering practices, including testing, version control, CI/CD, and documentation. - Lead and Develop the Team Lead, mentor, and coach a team of data engineers, full stack engineers, and DevOps/cloud engineers, helping them grow technically and professionally. Own performance management, career development, compensation planning, and budget management for your area. - Drive Agile Delivery Execute in an Agile/Scrum environment using industry standard tools, with a focus on frequent, incremental delivery and continuous improvement. Plan and manage team deliverables and capacity across multiple concurrent client projects, proactively managing risks and dependencies. - Stakeholder & Client Collaboration Set and manage expectations with multiple stakeholders across geographies, including senior client stakeholders in North America. Communicate progress, trade offs, and technical decisions clearly to both technical and non technical audiences. - Foster a No Silos Culture Work in a no silos environment, frequently collaborating with clients, global teams, and cross functional roles (strategy, media, CRM, analytics, creative, technology). Promote knowledge sharing, documentation, and cross team collaboration to build reusable patterns and accelerators. Note: Hybrid work in office is an essential function of the job. Our Commitment to Inclusion We believe in inclusivity and do our best work when people with diverse perspectives, backgrounds, and skills are brought together. Our Core Values are at the root of GALE s collaborative environment and help to foster a strong community. Our Code of Conduct, Human Resources policies, and executive investment in inclusion further support and protect GALE s inclusive workplace. GALE is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status. Our Hiring Process We want you to be just as discerning in making your next career move as we are finding great talent to join our team. Our interview process will allow you to meet a range of people from various disciplines and domains both virtually and in person. Please discuss with our recruiters if you require any accommodations throughout the process to help enable a smooth interview.

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Gale Partners