Role & responsibilities : Creating a comprehensive sales strategy for your assigned area that aligns with the company's overall objectives. Overseeing and managing a team of sales representatives, ensuring they are motivated, trained, and equipped to achieve their targets. Achieving sales targets for your area and ensuring they are met or exceeded consistently. Conducting market research and analysis to identify opportunities for growth and areas for improvement. Building and maintaining strong relationships with key clients and distributors in your area to ensure customer satisfaction and loyalty. Managing the distribution network in your area to ensure efficient and timely delivery of products to customers. Planning and executing promotional activities and events to increase brand awareness and drive sales. Managing the sales budget for your area effectively to maximize ROI and profitability. Providing regular reports to management on sales performance, market trends, and competitor activities. Ensuring compliance with company policies, procedures, and regulations in all sales activities.