Job Overview We are looking for an innovative SEO Analyst with strong expertise in AI-driven strategies to join our team. This role goes beyond traditional SEO and focuses on understanding of LLM-based visibility alongside of integrating artificial intelligence and machine learning into our search optimization efforts. The ideal candidate will have a deep understanding of modern SEO practices, proficiency with AI-based tools, and the ability to analyze data for actionable insights. Responsibilities Develop and execute advanced SEO strategies to improve search rankings, traffic, and conversions Perform comprehensive keyword research, competitor analysis, and site audits using AI-powered tools Optimize on-page and off-page SEO leveraging machine learning and predictive analytics Utilize AI-driven content optimization tools like SurferSEO, Jasper, MarketMuse, or Clearscope and LLM platforms like Poe, Preplixity, and ChatGPT as platforms where content needs to rank or appear as source links. Implement technical SEO best practices including site architecture, Core Web Vitals, and schema markup Automate reporting and SEO tasks using AI and scripting where applicable Collaborate with content and marketing teams to create AI-driven content strategies and topic clusters Monitor and analyze SEO performance using Google Analytics, Search Console, and AI-driven dashboards Stay updated on emerging AI technologies, Google algorithm updates, and predictive SEO trends Qualifications Demonstrated success in achieving ranking or citation within popular LLM tools (ChatGPT, Gemini, Perplexity, Poe). Proven record of crafting and refining prompts for generative AI to enhance LLM citation and retrieval of brand content. Deep familiarity with AI-driven topical authority mapping and semantic clustering for both search engines and LLMs. Strong Python and JavaScript skills, with examples of automated SEO/AIOps processes developed for generative or retrieval-focused search. Proficiency with standard SEO tools, including SEMrush, Ahrefs, Screaming Frog, and other leading platforms. Familiarity with natural language processing (NLP) and semantic search optimization. Understanding of Google’s AI-driven updates, including BERT, RankBrain, and MUM. Strong analytical and problem-solving skills, with experience in predictive analytics. Excellent communication and collaboration skills.