Name: Jobpe
Address: T-Hub, Plot No 1/C, Sy No 83/1, Raidurgam panmaktha, Knowledge City Rd, Hyderabad, Telangana, 500081, IN
Telephone: +91-83339-09630
Price range: Free

Subscription Growth & Retention Manager Beeyoond gaming

4.0 - 8.0 years

0 Lacs

madurai, tamil nadu

On-site

You are responsible for leading the performance and lifecycle strategy of our Sportstech Live App as a Subscription Growth & Retention Manager. Your primary focus will be on increasing user conversion, enhancing app engagement, and reducing churn to establish long-term subscriber value. You will collaborate with various teams including product, marketing, data, and design to optimize the user journey at every stage. Effective communication is crucial as you will be required to present insights, drive campaigns, and influence strategies across departments. Your key responsibilities will include: - Increasing trial-to-paid and visitor-to-subscriber conversion through data-driven testing and messaging. - Developing and managing onboarding experiences to drive user activation and habit formation. - Analyzing user behavior, identifying churn risk, and implementing proactive retention strategies. - Conducting A/B and multivariate tests across app flows, pricing, messaging, and CRM. - Launching and overseeing multi-channel lifecycle campaigns (email, in-app, push notifications). - Owning and reporting on key performance indicators (KPIs) such as conversion rate, churn, LTV, renewal, and win-back. - Collaborating cross-functionally with Product, Creative, Data, and Customer Success teams. - Supporting App Store Optimization (ASO) efforts to increase app visibility and downloads. - Monitoring industry trends and benchmarking competitors in the fitness and health tech sectors. As a candidate, you should possess: - 4+ years of experience in subscription growth, lifecycle marketing, CRM, or digital product optimization. - A strong grasp of user behavior, conversion funnels, and retention metrics. - Experience with A/B testing platforms such as Firebase, Amplitude, or Optimizely. - Proficient analytical skills using SQL, Excel, or BI tools to derive actionable insights. - Familiarity with lifecycle platforms like Braze, Iterable, Leanplum, or similar. - Experience in freemium or trial-to-paid subscription business models. - Excellent written and verbal communication skills to ensure alignment across teams and effectively communicate campaign outcomes and product enhancements. Preferred skills that would be considered a bonus include: - Background in fitness, wellness, or mobile apps. - Strong eye for UX/UI and design collaboration. - Understanding of gamification, habit loops, or loyalty program design. - Experience working across international markets and managing localization workflows. This is a full-time position located in Madurai and Bangalore. Health insurance is among the benefits offered.,

Posted 1 month ago

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