Develop and implement effective sales strategies to achieve company sales goals and revenue targets. Lead, train, and motivate a team of sales representatives to improve performance and productivity. Set individual sales targets with the team and track performance metrics. Conduct regular performance reviews and coaching sessions. Identify new market opportunities and customer needs to drive business growth. Build and maintain strong, long-lasting customer relationships. Collaborate with the marketing team to generate leads and promotional campaigns. Prepare and present detailed sales reports, forecasts, and KPIs to senior management. Analyze sales data and market trends to adjust sales tactics and improve effectiveness. Resolve customer issues and complaints in a timely and effective manner